Desi Girls React To Indian Fairness Cream Ads | Is Fair=Lovely? | Racist Indian Fairness Ads| iDiva
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- เผยแพร่เมื่อ 30 มิ.ย. 2020
- Recently, a very popular fairness cream brand dropped the word 'fair' from its name. However, is that enough if fairness creams are still out in the market? We got some desi girls to react to old Indian fairness cream ads and this is what they thought!
What's your take on these racist ads and the deep rooted problem of colourism in India? Let us know in the comments below.
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#FairAndLovely #FairnessCreams #RacistAds #Colourism #IndiansReact #ReactionVideos
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If everyone woke up with the same skin colour,the same language and the same religion tomorrow morning, humanity would find a million different reasons to hate each other by afternoon...🌸
Your comment is classic and superb, in fact the best comment by far on this page ! I fully agree with you. There is a lot of truth and wisdom in what you say !
That's a really good message!!
That's tragically beautiful
Or people start accepting and respecting the fact that everyone is unique
That's soo stupid because people here in US and Europe try dozens of treatments for light brown and golden skin tone and in India it's totally opposite
Because they all are fair and they are also not happy in their skin colour !!
It's the same situation but the choices and preferences are different
Yes I agree.They try many lotions and they take sun baths for tanned skin. But as per our Indian culture dark is something bad and fair skin is an art. 😏
Ik...tanning booths n all..Idk when will ppl here understand?😖😖
@@vedashreejoshi4413 not according to culture due to the invasions of mughals and Britishers. They were white and powerful and because of that people started preferred white skin
well, i'm indian yet i want that tanned colour
I don't understand why some indians can't accept the dark tone. Its gorgeous af!!
Periodt
Imagine those degenerates who bully other kids for being of a “Darker” skin tone honestly makes me feel like Indians just hate themselves so much. How did we even allow all these fairness companies to exist for so long?
racist ads my gosh I hate it and even though if these damn creams worked people will use only on their FACE, so how come their whole body becomes fair in these ads??!! man these commercial directors are brainless.
@@flipclip3126 yes true to understand this commercial you need to lost your brain cells😂🤣🤣🤣🤣 oh my god I am done from this 💩 lovely 😂
It looks like Indians hate Indians only because we are actually brown people India worshipping white white people ruled on us for years and we're still into that gatar.....
My mami told my 4 year old cousin that she has dark skin tone but it will become whiter when she'll grow up. That's the exact same thing she used to tell me everytime I visited her.
Idk how it's make sense
Better save your 4yr old before she looses her confidence and mental happiness❤️
I know it sounds little weird but still.....
@ruchi vishwakarma yes it's from TT song. I am a once ❤️
😑
As a Kathak dancer and a dark skinned girl...that ad...just broke my heart - can't believe people made/make such ads
3:28 omg it hit too close to home - I was one of the few south indian students in my school in Gurgaon and was always thought to be "a bit diff than others"
4:41 - so true - especially hurts when your parents say so
Thanks idiva for highlighting such topics
😓
All the girls here are truly lovely and wonderful. Let us all be proud that we have more melanin than anyone else. Our grace and dignity don't come from skin colour -- they come from our intelligence, wisdom, nobility of character and our innate magnanimity!
😂
@@charandanta4573 what's so funny ?
for so long and even now there is this ad of fairness cream.... they make the face dark and after a month the model goes fair n super edited.......unfortunately still fair girls are a must for marriage fir chahe ladke ki shakal kaise bhi ho n most importantly ladki ke qualifications kuchh bhi ho
It's about time this changes!
@Sayan prince it's due to medical logic ig
@Sayan prince lol no 18 means that you're an adult. And btw if a juvenile (someone younger than 18) commits a crime, they have their own jail and I think some center where their mentality is taken care of.
What I was talking about was at 18, everyone is an adult, male or female but the minimum age for alliance for girls is said to be 18 and for boys is said to be 21 maybe because that is seen as the age where the male and female bodies respectively reach the maturity for reproduction, *I guess*. I'm not sure but it's just a guess.
And btw the video and comment was about the bias standards of Indian society towards fair people so idk why are we discussing this but okay lol bye.
Hate Shahrukh Khan and Siddharth Malhotra for minting money. These hypocrites did not even leave stigmatising the men for their complexion!
EVERYONE is amazing just the way they are ❤️
they have millions of followers they can ask or beg money from them we can crowdfund for them but instead they do such ads..hate srk i used to be his big fan!
You know something! Shahrukh, Siddharth and so many other idiots like them actually have a deep-seated inferiority complex within themselves! Don't think that all is hunky-dory with them. This is with all the stars. You might find this hard to believe, but believe me that despite their fame and prosperity there are inadequacies and feelings of low self-esteem within themselves, which give rise to a pseudo "superiority complex". The proof of that is in the fairness creams ads that they endorse!
I remember when i was 3 because of these ads i used talcam powder on my face to look fair because i thought my dark skin wasn't enough to be pretty, now that i'm 15 (still a small age lmao) i have some sense in my brain to embrace it😌💅
This is just my story
I am 15 and I have completely stopped using powder to lighten my skin tone
I am brown and beautiful
I don't need to be fair and lovely
Even I am 15 but still it bothers me so much, I am glad yall are doing better tho
The first ad is a spoof of Indian fairness cream ads by 9X entertainment. 🤦🏻♀️
It’s not an actual fairness cream ad. LOL
🤦🏻♀️🤦🏻♀️🤦🏻♀️🤦🏻♀️
I was about to type the same
racist ads my gosh I hate it and even though if these damn creams worked people will use only on their FACE, so how come their whole body becomes fair in these ads??!! man these commercial directors are brainless.
These are the "dark girls" idiva managed to find?
Preach more idiva!👏🙏
And people still made fun of us. You see the problem here?
@@schettenisa Exactly...the point, here!
Exactly, the irony.
I mean they have make-up on their face , which probably is making their skin tone look loghter. Please don't be mean.
Yes exactly 😂
Even the most "fairest" Desi would still face lots of racism in The Far East, South East Asia, Europe, Latin America, and more
Great video but just a suggestion , your videos must include more duskier and darker girls because we indians need to understand that, every individual regardless of their colour is beautiful . This message will be complete only by inclusion of all skin tone
Thanks for this feedback, we'll keep this in mind ❤️❤️
2020 : umm it still hasn't changed a bit. Idk when it will...
Hey Prapti, I've been following you for quite sometime now and your skin is visibly healthier. What lifestyle changes did you make for this?
That's true..
Kudos to Idiva you people are bringing the content we want.
❤️❤️
Well i too remember that i have been told this same thing again n again "thoda sa rang saaf hota yoh achi lgti" 😂😂😂😂😂
I wish I could add many more likes than the one that I am limited to. More power to you ladies!!! Keep speaking up- keep spreading the word!
If these are dark girls.... Then what should I call myself 🙄
Idiva is being a hypocrite here 😶
yes society call them dark
Only white is fair in India
You should call yourself beautiful... That's it... Colour don't matter at all. . 🥺...
Actually we all need to understand that beauty is more than what you look from outside. Then Love Yourself at any Cost.
Because, "Black" is the new "Sexy"
We're all beautiful the way we are
Everbody likes black colour in everything except the skin.
it's important for us to realise that not only fair skin, or dark skin but all skin colours for that matter are beautiful. hell, even if your skin is blue like jadoo, you're no less than anyone else out there!! you're beautiful if you feel like it ❤️
it's so great having women like you; speaking about important topics like this on such a large platform :)
We agree! Thank you ❤️
Sorry but that ideom has got nothing to do with skin color... " Buri nazar vaale tera muhh kala " Has some different meaning altogether
Yup right
O I thought only I noticed😅
All of you girls are so beautiful. None of you are dark skin.. Old don't feel anything negative
So you are saying dark girlsnmust feel negative. They don't care if they are dark or brown or something. Racist
Loved being part of this video. People don't even realize that we've been taught this kind of segregation in many subtle ways from a very young age !! Your skin color should make you proud!!
Love ya ❤️❤️
I loved what you people tried to give the beautiful message , its really hard to go through with this dark comments on us , i am still unmarried cause of my skin color , even it hurts the most that your parents have the same concern, well whatever other thinks, its my color my pride , somewhere i am happy to be single and to enjoy my life my way , thanks girls , you really rocked it , and thanks to the friend of me who forwarded me this link .
Sending lots of love to you ❤️
I understand your pain dear, and what you must be going though in life 😢,
our Indian society as a whole needs to undersatnd (heck our own realtives, parents and close ones need to understand) that beauty is a feeling in mind, in eyes and in heart; not at all by skin colour, and who ever thinks beauty can be measured by skin colour are still menatlly under old legacy British raj, our skin colour shows our diversity and hritage.
We are all proud to be indian and diverse 👩👩🏽👩🏻👩🏿👩🏼👩🏾, (wish we could have made our elders and society understand the real meaning of beauty, but they are very set in thier ways) we will surly teach to our kids and our peers about how beautful everyone and everything is. 😊
@@iDIVAOfficial thanku yaar
@@ak.s thanks yaar atleast for understanding the situation
@@sonisonawane8611 😓
If someone cares for your skin colour more than you..... just don't give a damn about them. Enjoy your life and be proud of yourself.
Sending loads of love 🙌🏼❤❤❤
some of these fairness ads make zero sense like the first ad all shades are beautiful ❤️
All of them make no sense . We agree ❤️❤️
The fact that my seven year old cousin told me that she doesnt like her complexion because she has a browner skin tone than I have made me so sad. Kids starting to think and differentiate between skin tones, that is not supposed to happen.
even i was very young at the time of these adds and i found it wrong at that time too.
Good on you! ❤️
But you don't get married because of your self worth, this is the reality of Indian society!!!!😞😞😞😞😞
But if you had self worth, you wouldn't need marriage to complete or validate you!
You all the so beautiful damn man🌸♥️
my mom is the same but when she tells me that being fair skinned is better I don’t even know how to reply to her because I’m so angry I can’t express myself
Pls make a vid reacting to tiktok getting banned btw love you guys
Love ya ❤️
Irony is many white skinned people spend hours in tanning parlours to reach our skintone , as in get a 'perfect tan' face. Meanwhile in India ,'Ladki gori nahi to chori nahi'
Mai shadi se pehle apne husband ki nani se first time mili thi na she was very nice to me but later I came to know that she said ladki ka nature acha hai lekin rang hamare ladke se daba hua hai
Why can’t you accept a dark groom
Great .. please make more of these videos by using more dark people from rural area and also please make a video on no make up too . why should someone put makeup and cover their natural beauty which came out of their love?
Many cosmetic comapnies are making fake promises and damaging the health of women ,lot of girls from rural india they are thinking that without makeup we wont look educated and modern so this is too a serious issue and a video need to be done on that , can you do ?
So this was around 21 years back in the year 2000. In my school there was an eight year old kid who had an abundance of melanin in his skin. He was a year junior to us and I have heard from one of his classmates that one of our teachers called him Kala Bandar in class. That time it seemed funny, but at home when I had a long drawn discussion with my Mom on that topic, she made me realize that how wrong it is to comment on someone's skin color or body. It adversely affects the psyche of a young child
The first ad I don’t get how “lightening” her skin led to her having lighter hair also... I absolutely hate this dark skinned being a bad thing mentality, cuz to be honest dark skin means more pigmentation and melanin which to me is a boon and is healthy 🤷🏾♀️
kangana doesn't do fairness cream adds.
❤️❤️
Yeah she really is the QUEEN
Even sai pallavi in Kollywood
0:47 😂😂😂
All of you are beautiful the way you are 😘
You are so kind❤️❤️
Absolutely loved being a part of the video. Thanks for bringing this message out iDiva. You guys are awesome. ❤️
You're the best!❤️
This also happens with guys here
0:55 omfg Ekmev secretary before he was ekmev secretary, Aatmaram Tukaram Bhide.
1:42 bruh the girl be like because the sun doesn't discriminate on the basis of skin color as these ads do
someone play im a gangstar music in background
k this was probably a fail but yeah it was a really good comeback
im so bad at this....
They all look soooo soooo sooooo beautiful.
Thank you gorgeous ❤️
The first one was a spoof on these ads guys, that don't count! 😂
Be yourself the world should adjust
Literraly in school fair is used to be at centre and rest in back bcz they were ######😒😒😒😖😖literally it' fell very bad disgusting ...
Pheli ad mei omg baaalo pe bhi lga li kya cream😂😂😂😂😭😭😭😭😭
IKRRR lolz
Akho pe bhi😂
After seeing that ad
Me - why are we still here just to suffer..............
All the people if anybody calls you Kali isn't Kali the Goddess........ So you are also a goddess......
These ad actresses don't have the right to say black lives matters
racist ads my gosh I hate it and even though if these damn creams worked people will use only on their FACE, so how come their whole body becomes fair in these ads??!! man these commercial directors are brainless.
Beauty Ads r really very rubbish & how does it make a difference if u not fair,means u don't have calibre..when did fairness decide that...how rubbish nd trash thinking...nd u r so beautiful women..I admire the beauty without being judgemental..hats off girls talking abt it..
"Beche hum racism. Ham hai besheram" ~ Someone on aib
This stupid fair skin products are bulshit the beauty is on our heart not in our face so all the unrealistic people who says pretty face is about fairness just keep your opinion in your pocket... We don't need this..
Did anyone notice that criticizers r wearing fairness makeup themselves
@@paavanag5816 may be it's not the makeup but no doubt they r looking fair ( in contrast to their agenda) whatever the reason be..nd yes there's no dictionary which gives the nomenclature about type of makeups..so obviously the makeup which makes u look fairer is a fairness makeup.. layman's language, it's that simple!
@@shivijain3806 uhh no they're not? I went makeup and I don't whitewash myself, I just use my shade in every makeup.
Wow that's hilarious if ur shade makes u look lighter then it's just the right shade nd not fairness causing stuff.. 😂@ pagework
Omg ! definitely u r very poor with ur reading skills coz damn u cannot interpret my words nd is stuck with the makeup thing I used in my frst comment..so yaa arguing with u is useless nd one more thing I'm a doctor nd therefore will suggest u to read actually what colourblind is..😂even if I would be a colour blind I could have differentiate the shades hence poor selection of disease !!@ pagework
If that's not due to fairness makeup then I must say that idiva was unable to get dark skinned girls for this video..IDIVA BEING A HYPOCRITE..😂SOme fair girls talking shit about what dark ones go through
Very sad how dark skin person gets treated.
I am guilty...I have used fair and lovely when I was around 13 years old.
At the age of 11-12 , I was aware that I am not fair and only fair looking girls are beautiful.
It took 17 years to unlearn this thought and accept yourself and feel beautiful ❤️
Fair&lovely ka naya nam Glow&lovely
@@ambikasahu1266 yes
@prapti Shukla even you will not accept a dark skin person for yourself either for relationship or for marriage
Music is disturbing....
Best 👍👍👍♥️
❤️❤️
They do have a point but the women here are not really dark skinned
These creams only help my face grow acne...im much much better off without these...atleast its clean n porus without these thick layers of chemicals...
It’s a shame that aunties still smear chalk on their faces…
That's all good infact wonderful but why does noone talks abt the comments curly haired people have to listen.
We'll try to make a video on it soon
Sudha see San Dasy ho gayi. Naam k sath nationality bhi change ho gayi
Ye makeup lga k video bna rhe Hain....
Maine kaha hypocrisy ki bhi Seema Hoti hai🤣🤣🤣🤣
Kyu makeup laga ke videos nhi bana sakte.....???
@@n.niharika510 bna skte hain. ....lekin jb aapko khud hi apne upar confidence na ho tb use krte Hain makeup
Not really. Mood pe depend krta Hai. Less oily skin. Low confidence is not the only reason to use make up. Sometimes it's also about grooming. Simple.
Make up is a personal choice,just like high heels or flats are
It's not about how confident u feel about urself
@@rajshrivastav8690 yaha makeup ki nhi fair and lovely ki baat horhi h! First educate yourself then come! Unhone apne hi dark shade ka foundation apply kia h! Makeup se light nhi makeup se features enhance krte h
😍😍😍
❤️❤️
dark skin girl looks more attarctive just take eg of harnazz sindhu she soo damn beautiful
I appriciated 4 times for about my lighter skin tone than disciminating by my height, I don't like these type of appriciation & discrimination that I can't change, so I void this type of dumb people especially in India.
Title मे लिखा है देसी girl But भाषा तो देशी नहीं है
I always considered this "making someone fair" bullshit. It doesn't disgust me, but make me feel pity for girls who fall in the trap. In the name of grooming why should someone lose originality ? Neither would publishing picture with "black/brown" ladies will boost up anyone's moral.....u find that only within urself.
Boycott fair nd lovely 😠😠😠
Kali is amazing… just saying 🤷🏽♀️
But dark people are discriminated against everywhere and cinema and media makes it worse
Hi.
Now it should change
Yaaaa
Fuck fairness !! What benifit will it have if ur heart is darker than coal . Be a good human and love yourself
Cream of effective she became blonde like Dafug?? 🤷
IKR???
@@iDIVAOfficial yeah this is too much!
They are not even dark men 🙄 common you couldn't actually keep girl rich in melanin. Hypocrisy thou
I know this is not the point of the video
But that background music😩
☀ doesn't *discriminate* on the basis of *colour* like these *people*
Truth
I am 😕 whether they are upset about the ineffectiveness of these *fair* creams or The real problem which is the Colour discrimination and the negativity associated with it ⁉️ Because one women said that these never works as they claim(maybe she forgot the topic of the video she is reacting to for a few moments and the selfworth raising cream 🛍 mentality woke up😂which every Indian is guilty of specially in terms of girls due to the self imposed stupid negativity regarding the concept of beauty in Indian society)The seeds of this mentality was very cunningly and secretly planted by none other than britishers during India colonising times till they left,the seed has became a poisonous tree during the period of last 75 years,so it's high time to act and chop it down which won't be easy but the act must continue till it is uprooted.
Desi girls okkk well u all beautiful. But desi wired
Hi iDiva! Please cast me in your videos.
Please share your email so that I can send you my profile.
Lol you don’t get to whine about racism when you allow users of idiva to be racist and sexist
Then tell me one thing what is the meaning of using make up ? Each of u have thrown too much foundation concealer highlighter on your face. If u are promoting this thinking then be original, be natural. Why to do this much makeup ! Otherwise don't try to raise the topic either. Bcz this is just looking like a hypocrisy itself.
Some people like using make up, not changing their skin colour but normally look beautiful.
But I don't use any make up....I hate it personally.
I think your natural skin is the best way to look beautiful. Nd for god sake, we all know nobody uses same skincolour foundation. Then what's sense behind doing such video. If u are not comfortable with your own skin, how will u spread this kind of message!
If someone is using makeup to change their skin colour or look lighter, they're using makeup wrong.
Let's please realise makeup isn't about hiding "flaws", but about feeling empowered and also an artistic expression for a lot of people. It shouldn't have to do anything with looking lighter or fairer. Cheers :)
@@iDIVAOfficial oh do u mean that u can not feeling empowered or artistic in your own natural skin and the tone of it. I feel artistic the way i m nd too comfortable with my own skin. I m not against the makeup industry but atleast when creating this kind of content, u should remember what and how u are conveying to audience. Your idea 'd have worked more effectively , if all the women in the video were in their naturals. It'd look more convincing. Still it's a democracy so everybody have right to put the content however they want! Cheers🥂.
@@rajvianajwala1866 if you feel empowered by your own skin, good for you! Not everyone is the same and it's one's choice. In this video also, the focus shouldn't be on what's on their face, rather on the content and message that is being delivered. I can see your point but that is not always the truth. No hate tho ✌️