Klaviyo Tutorial: How to Create a HIGH Converting Post-Purchase Flow in 2023
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- เผยแพร่เมื่อ 30 ก.ค. 2024
- 👩💻 Become an A+ ecommerce email strategist and join our team: luckandco.agency/ecomm-email-...
🎁 Start on Klaviyo for free: bit.ly/3pPzRH0
👉🏻Use our blueprints for your e-commerce email flows: flowmaster.vip
🌱 More Klaviyo tutorials: • Klaviyo tutorials 2024
Are you aware that 80% of first-time customers never return for a second purchase? In this video, I unveil the secrets to retaining customers and getting them to make a repeat purchase using a Klaviyo Post-Purchase flow.
I'll be guiding you through the fundamentals of creating a high-converting post-purchase flow in Klaviyo in 2023. Whether you're just dipping your toes into e-commerce or you're a seasoned veteran, this tutorial offers a wealth of practical advice to help you maximize your email and SMS marketing revenue.
🚀 Useful materials
• Use our blueprints for your e-commerce email flows: flowmaster.vip
• Steal the best subject lines (my personal vault): luckandco.agency/subject-line...
🎬 More videos on email marketing:
• How to A/B test pop-ups in Klaviyo → • How to A/B test a pop-...
• Klaviyo Tutorial: Abandon Cart Flow In 2023 → • Klaviyo Tutorial: How ...
• Secret Klaviyo features you didn’t know about → • Secret Klaviyo feature...
• Build email list faster! Pop-up ideas that are not discounts → • Build email list faste...
Timestamps:
00:00 Why it's important
01:19 Plan of the video
02:08 Goals of a post-purchase flow
05:30 Building the post-purchase flow in Klaviyo
13:17 How to personalize emails
16:44 Adding more emails to the flow
18:59 Synchronizing with Shopify and other platforms
20:48 Analyzing flow performance
☎️ Stay connected:
• Luck & Co Agency: luckandco.agency
• Kasey's LinkedIn: / shares
#kaseyluck #emailmarketing #klaviyo - วิทยาศาสตร์และเทคโนโลยี
Hey, doesn't this mean that only "subscribed" customers will receive these shipping updates?
- Isn't it better to use the native shopify notifications to ensure 100% of customers get these emails? - or do I understand this wrong?
Great, once again.
you are amazing. very clear tutorial. you gained a subscriber. :) Thank you so much
Thankyou so much, Kasey! I'm so clear now on post purchase flow. wow, it's interesting😉😉
glad to hear! thanks for your support!
Super video Kasey, thanks for the tips shared, keep going ✅
Thanks Igor!
I have maybe a silly question. If a customer signs up for a discount code, you put them in a welcome flow, but then when they order, they are placed in post purchase flow. So will they still receive the welcome flow as well?
Hey Kasey, is there any options for the blueprints. I can't afford the price 😢😢😢
love your videos - but what if we are missing shipping flows in our account - what is the alternative, starting from scratch? I guess - that kind of info be helpful specially for people who are just starting using thee platform
Do you turn off the default "Order fulfilled" email sent by Shopify in this case?
Hello, i’ve changed the currency in the setting but in this flow when i preview it’s showing dollar instead of my currency . Could you please help? Thanks so much.
very useful video about mail marketing setting in klaviyo
Thank you so much 🙂
Hey Kasey! Thank you so much for your amazing knowledge... I love your videos. Quick question, if Klaviyo doesn't put someone through a flow again if they've already been in it, how does this post-purchase flow work when you have a customer that purchases again?
Hi! Not sure if you figured it out already but usually you need to enable the re-enroll function so that customers can enter the flow everytime they match the trigger.
In my flows, I’ve been doing 2-3 conditional splits and am wondering if I need to be doing them. 1. If someone is consented to receive sms only 2. If someone is consented to receive both, and if someone is consented ONLY to email. The thought process is if they’re consented to both, I want to send both 3 hrs apart. I want to make sure that the person is getting both if consented to both. When I only had consented to sms, yes or no, that the sms ppl only got sms’s and were missing the rest of the flow. Like it stopped at the email, and never went through the rest of the flow. I hope that makes sense. Would love your feedback
Did you find any input on this? I never even considered it this way
Can you try and make a breakdown of an actual flow for a brand. Thanks for all of the good tips btw :)
thanks for the idea!
If you use the Klaviyo reviews app doesn’t that keep everything in klaviyo? that way there’s no double send?
Yep! I recorded this video before Klaviyo reviews was out
Hey Kasey, thanks for your informative videos. Are you saying that you run this flow as well as a thank you flow post purchase? Or just the one? As wouldn’t they overlap each other?
Yep, we usually run both: the TY & PP flows. The TY flow is sent first. We usually just make it one email (but that one email is different for recipients depending on whether it’s their first, second, or third+ purchase. That email comes first, and the we start sending the PP flow.
So they don’t overlap
I would like to use flowmaster, but I get the 403 error on your website. Why is that?
Hi I just checked, and it opens fine for me! Could you paste the link you are using here?
I am a fan of your video’s!
Why the question mark? :)
@@KaseyLuck Needed to be ! :D
Love it
Thanks Nasimul!
@@KaseyLuck I'm also email marketer and specially in Email designing and Setup Flow from 5 years now...your video inspire me a lot. thanks😍
Hi, with these are you supposed to click on smart sending or umm tracking for any of the emails? Thanks for the great info.
YES for UTM tracking everywhere. Smart sending is up to you. I leave it off in flows for the most part, and set it on for campaigns (so I’m prioritizing flow content over campaign content for recipients)
There isn't one for woocommerce and I don't particularly want to do all of that coding!
How come I can only create 4 flows yet I see others like yourself with many more 🤷🏼♀️
Because I have a team :)) it’s definitely a lot for one person.
@@KaseyLuck oh ok thanks