Getting Teen Privacy Right | A BBB National Programs Live Event

Top brands consistently engage their customers in new and creative ways that build upon and enhance the experience of the brand. But when your audience contains teenagers, part of growing brand loyalty includes ensuring those experiences are not only meaningful but also safe and in line with the evolving state legislative and regulatory landscape.
To date, no uniform legislative or regulatory solution for teen-specific (i.e., minors 13 to 17) privacy protections exists in the United States but that is not the case at the state or international level. At least seven U.S. states and a number of global jurisdictions have added teen privacy protections to their data privacy laws and regulations.
BBB National Programs provides this free webinar to discuss the tension between privacy laws and practical business compliance and provide best practices to help businesses feel ready for the incoming tidal wave of legal and policy changes in the teen privacy domain.
Featuring:
Dona Fraser, Senior Vice President, Privacy Initiatives, BBB National Programs
Jessica Rich, Of Counsel and Senior Policy Advisor for Consumer Protection, Kelley, Drye, and Warren, LLP
Michael Murray, Head of Regulatory Policy, UK’s Information Commissioner’s Office (ICO)
Russell Hanser, Associate Administrator for Policy Analysis and Development, National Telecommunications and Information Administration (NTIA)

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