The Hardest SMMA Niche (AVOID!)
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- เผยแพร่เมื่อ 7 ก.พ. 2025
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Anyway, on with the video…
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When starting a marketing agency, you want to make things as easy as possible, especially if you are brand new to business.
It’s already enough hassle to completely rewire years of conditioning in order to step into the identity needed for you to succeed.
The last thing you want is to make things even harder by making mistakes that could have been EASILY avoided.
One of those mistakes is picking the wrong niche, which can land you in a world of headaches & a lot of time wasted.
In this video, I share one of the hardest niches to scale to $10k per month, that you should avoid at all costs for when you start out.
I hope you find it helpful. If you do, consider subscribing :)
Thanks,
Charlie
Thanks to your guidance man ! I closed my first client today ! Approached him using the Outreach script from one of your videos ! Booked a meeting and then Boom ! I couldn't believe it . Thank you charlie for the immense value you provide from your videos .
Do you know which video it was?
congrats bro may Allah put barakah in it for you
Thanks man! This really helped. I closed my first client and Have some meetings scheduled, so there's defienetly still hope for sfc agencies
This video makes sense. A skill anyone can do with ease is not fit for anyone with ambition for a successful 10k agency. Thanks Charlie for the conceptual content.
The things you said were absolutely true, I'm an Indian and currently working for a 6- figure short-form agency as a video editor and I want to start an agency. I thought of offering 40 short-form videos per month for 500$, this price point is really good for a guy like me since we don't have many expenses. But after seeing your video, I think I should also change my view, thanks.
I think you’re wrong because it’s short form “content creation” not “content editing”. The main thing that separates the really really successful agencies in the space with the rest, is their ability to actually create CONTENT and keep the viewers engaged (specifically on podcast clips) not the quality of their editing.
As you can probably tell I myself run a SFC agency and the main question prospects ask me is “I like the editing but how do I know that you’ll be able to pick the right clips”. That’s where most of the value stands. Disagree on the talent ceiling part as well, because the thing that I’m finding the most difficult at the moment, isn’t generating leads, but actually finding good editors that are skilled in content creation, not just “video editing”.
I agree. What does your pricing look like? Also, how much revenue and net profit are you making per month?
I agree. I guess it depends if you’re responsible for what is said in the clip or not.
At the same time Charlie also said it was hard to put a guarantee like appointments on it though so I wonder how a short form agency could handle that.
100% agree. Glad someone else in the SFC space articulated this as well.
@@andrewbillings198 The guarantee is in the account growth. More followers, higher engagement percentage, more views.
Hey, Arbi. Are you still looking for video editors who understand content creation and marketing?
I'm the 15 year old kid from Pakistan 😂 Just started my agency in coaching space would love to hear your thoughts about doing paid advertising for coaches, Cheers
Hey, firstly I want to say that I really like your videos and they are really helpful.
I have a question about facebook ads, where I can learn how to do them and is there some place you would recommend to learn it form
That’s me in the intro 😂
What about re-purposing agency, third ball countries can't do that because the language difference and AI can't choose the clips to edit. Let me know
Hey Charlie, watching this vid, I've had a quick question for you: do you want a killer short form content?
Real question tho: Could you provide the books and resources you read and consume regularly? would love to hear your list of the information you're exposing yourself to in general.
Great content man, one of the few people who articulates all concepts related to business properly and accurately!
@Mihir m I agree, you must take action on given information, but without the right information in the first place - it's just taking too much time, suffering and figuring out to work things out.
What you think of long form content video editing agency?
Very good question
What do you think of long-form video editing agency? Especially high-quality editing for bigger creators
It's the same thing man
It's not the same thing it's difficult way more difficult to edit long form content
@@rohan22nik Did we watch the same video?
It's the principles that's in place... the difficulty doesn't matter if it can be easily replicated by people and especially AI
If you can learn to edit shorts for free, pretty sure you can do the same for long-form videos - they're roughly the same (software, edits, etc)
long form works for youtubers if you actully bring results, understand the algorthem and can get them high retention, thats a skill that is hard to master,editing is easy but editing high retention videos is the thing that will help make you stand out.
Hi Charlie, how do you know what “skill” is worth investing years into?
College takes years but that doesn’t mean you learn anything useful to the market. Just because something took years to learn doesn’t mean it’ll make you money.
How do you pay your bills long enough to learn a skill that actually makes good money, when so many “skills” actually turn out to be worthless after you spend years learning them?
Just ask yourself this question will there be a need for my skills 10 years from now?
We’re moving full steam into the digital age, so learning skills like editing, video production, writing is more important than ever, you also have your STEM areas of study that will always be in demeand, so I think a better question to ask would be what skills right now are you working on that your wondering will have any value?
Sales and Client Acquisition from Cold outbound
@@htchamber2776 that’s what I am asking - how do you know if there is a need for the skill? We’ll probably still need waiters in 10 years, that doesn’t mean learning how to be a waiter will guarantee you make a lot of money.
Charlie just explained why short form editing is not a good skill to sell.
STEM is extremely vague. I can speak on this because myself and people I know have degrees in engineering, but that doesn’t mean we have any skill worth more than like $10-$15/hr. A degree or certification doesn’t *actually* help anyone else solve a problem. There are people with MBA’s who make low wages, for example.
@@sebastiancerda can you explain why? Because someone could just as easily say “Short Form Video Editing” with no explanation and I’d believe them. Not saying you’re wrong, just trying to think and learn more about what a “skill” is and how to determine ahead of time if a skill is truly worth learning or you’re just being sold a scam (like a college entrepreneurship course)
@@andrewbillings198 no matter what business you want to start you will need to be able to get leads, so you should learn how to do cold out reach. You now have to be able to collect money, so you need to learn how to sell.
You could also take these skills and find a remote sales job. The base is knowing psychology.
Reason to learn it because people will always want to make more money. That’s it.
Make people money to make yourself money.
I believe that being able to reach to to people who don’t know you and convince them to give you money is the ultimate skill. Once you learn it you will never struggle with money again. Hope the answered your question
Very true
It is a good thing if you've ever worked with an Indian company/agency. Nothing but horrible talent and experience. All the decent talent moves.
I thought you were gonna say gyms, which is what niche I'm serving. Phew
Hey how's it going? Is gym a good niche?
lol, felt the same but i thought he was gonna say ecom
What happend is it wotking?
I disagree to an extent. I signed my first client last month on my first sales call. It was for $4000 per month. We’re doing content creation for roofing companies
Nice🔥 whats your ig maybe i can get some advice bro
Can i know your offer?
I lost over $70K when everything started to tank. Not because I was in an exchange that went belly up. I was just stupid to hold and because that's what everyone said. I'm still responsible. It just taught me to be a better investor now that I understand more of what could go wrong. It took me over two years of being in the market, I'm really grateful I find one source to recover my money, at least $9k profits weekly. Thanks so much Mrs Karen Cosmann.
I'm surprised you know her too. I've been making a lot of profits investing with her for a few months now.
I'm new at this, please how can i reach your broker
@@kennguyen4540 You can communicate with her on telegam with the user name below
investwithcosmann,, that's it
@@dr.albertroland Thank you
Haha pops up my twitter
Hey Charlie,
Started a sort of SFC Agency but with a twist. I create the Short Form Content but with a Call-To-Action to a FB Group. So basically building the client an audience and getting them leads for their coaching business.
Do you think this also doesn't work? Because not everyone in SFC is also offering FB Group management and all that?
Let me know.
serge gatari fan 😜
@@stefangadzhevic hehehe
Just trying to look out for you bro - I respect what you do...
Brother, are you still vegan 5 days a week?
I can send you a video on how unhealthy it is and the defense mechanism plants already have in place - evolution/natural selection
Why follow a GMO (to an extent) & unnatural diet when our ancestors were doing fine on meat, eggs, etc?
My opinion - simply replicate babies, they're more Intune than we are.
Animals are too (long story short).
Yeah, I know, who am I to say anything?
I find it "funny" the food pyramid has been flipped (one factor of many) and health has deteriorated (on top of the "research", "science" and "pharmacy" "improving over time")
Why change what has been working perfectly fine since "forever"?
thanks for looking out for me. not doing it anymore :)
@@charliemofficial Great to hear! Try carnivore, my friend - just like it has always been. Raw milk, eggs, meat, etc.
Raw milk alone is powerful (not the modified milk). That alone "fixed" my friends eczema (he had it since birth and doctors said nothing can be done).
I've been doing it for over a year, I haven't touched fruits, especially vegetables (I don't dare to eat that lol). It's repetitive but simplicity (few options) is best.
How to compete with agencies in the first world, from the third world.
Be just as good and undercut the market
@@IbbReacts 😂
I disagree, ai Will never be avle to edit like a Human, take for example long form videos, and the ai “editors” doesnt Make the video as engaging, they dont add Sound effekts, b Roll.
What the hell man this was my whole business plan what do I do now
Do it anyway never forget the only thing that kills an industry is technology, so if there is an app or a piece of text that can somehow fully replace what you do you’ll be fine, “over saturation” due to many people joing the space isn’t something to worry about since most lack talent, learn how to create a unique offer and not just blend into the crowd, read Alex Hormozies book 100 million dollar offers to properly understand what I’m talking about
@@htchamber2776 I’ve read that book. My idea was to guarantee X amount of subscribers or a full refund, but that’s not really viable.
I feel you. Used to do it as well, now just moved to long form stuff. Wish I could help.
@@htchamber2776 There is an app that can fully replace it. It's called "Captions." It's super easy
@@HealedRyo offer something else, not just short form content
Hhh 15 year old kid from Pakistan