4 Principles of Marketing Strategy | Brian Tracy
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- เผยแพร่เมื่อ 17 ก.ย. 2011
- A short clip from my Total Business Mastery seminar about the 4 Principles of Marketing Strategy. Want to know: How do I get customers? How do I determine my target markets? What's my competitive advantage? bit.ly/29heNou
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online marketing, marketing concepts, marketing 101, marketing techniques, best marketing strategies,
Question for you: Are you currently doing everything you can to market your brand or business? If yes, do you have tips to share with everyone on this video? Leave a comment! Also check out this FREE gift bit.ly/29heNou
Thank you very much! I love the presentation very much! Happy holidays to you all and more power!
Crystal. Thank you Brian
Brian Tracy thanks
Brian Tracy you are great
Awesome tips Brian.....As the online digital world becomes more competitive, we all need to focus on how are we different than our competitors. What's our distinctive and strategic advantage? How are you going to grow your business. Thank you for sharing your sage advice.
Billionaires don't become successful overnight. What most people see as a glance-wealth, a great career purpose is the result of hard work and determination over time. I pray that anyone who reads this will be successful in life
My colleague had Introduced me to a good inves.tor and till date I'm grateful to her for that words of advice that really transformed my life " never be scared to start something new or strange although you can never know the value of a book by mere looking at its cover"
I wanted to tra_de Co!n but got confused by the fluctuating price 🥺🥺
You are absolutely correct, I can remember vividly starting a great !nves t ment three years ago till date despite the situation of the world my family and I are living our best life ❣️
I am new to trading and my presumption is that I'll be needing an expert to guide one through. But I'm a bit curlous about getting one
@@elwinegbert6817 you got to trade with an expert else you would lose all you capital and you drop off the market
Success depends on the actions or steps you take to achieve it. Building wealth involves developing good habits like regularly putting money away in intervals for solid investments. Financial management is a crucial topic that most tend to shy away from, and ends up haunting them in the near future.., I pray that anyone who reads this will be successful in life!!
I have been investing in stocks for over 10 years now and I have made a lot of money. My portfolio has grown exponentially and I can't thank stocks and *ROCHELLE DUNGCA-SCHREIBER* enough for such an amazing way to make money!
Talking about success, I know I am blessed if not I wouldn't have met someone who is as spectacular as *ROCHELLE DUNGCA-SCHREIBER*
Oh- Yes!! I'm a living testimony of her good work . Her dexterity in trades is second to none .. *ROCHELLE DUNGCA-SCHREIBER* will forever remain an elite in the game, in my books ✍
3:31- Specialization
4:33 - Differentiation
13:35 - Segmentation
21:50 - Concentration
I finally found a good opportunity to trade the market without fear, all thanks to @forex_mentor20 on instagram for his guidance, I earned $15,500 from trading, no hidden fees . So legit and recommended for all forex traders.c
th-cam.com/video/7prAxNuGYV8/w-d-xo.html
CPA Marketing
Salamat sa pagpapagaan nang aking trabaho HAHAHAHAHA
@@ryanpamintuan136 Bakit Parang Sarcastic???😂😂😂
@@ryanpamintuan136 HAHAHAHAHAHA
Starting early is the best way of getting ahead to build wealth, investing remains a priority. I learnt from my last year's experience, i am able to build a suitable life because I invested early ahead this time.
you're right, but any Investment without a proper guidance and experience is suicidal
Forex trading is really profitable, investing in it now will be the wisest thing to do especially with the current rise in bitcoin
I made 62,800 dollars within 6days of trading with Bitcoin.
@Funmi Tejeey
Not really, I got an expert who helped me trade
Mrs Catalina Vladimir
I think I'm blessed because if not I wouldn't have met someone who is as spectacular as expert Mrs Lucy Mary Liam
Wow I'm just shocked someone mentioned expert Mrs Lucy Mary Liam I thought I'm the only one trading with her
@@hamlucas2467 You don't need to be shocked I'm also a huge beneficiary of her trading, she has been handling my account for months now
Mrs Lucy Mary Liam is legit and reliable sometimes I wonder if she uses finger magic to trade
@@awermabil7309 OMG!! you know MRS LUCY MARY LIAM too wow, she is really a good trader, she's also my portfolio manager, her strategy are top-notch
She is a good portfolio and asset manager with best of experience, she can help back up your assets in case of any long term bearish run.
1.Specialization 3:31 - Determining where youre going to specialize
2.Differentiation 4:33 - How are you different and better than your competitors? You have to have a clear competitive advantage to break the dam and convey it well to the customer.
All your advertisment and promotion efforts are to tell them your Unique Selling Point. If your product is all the same then your usp becomes your brand/personality. You.
3.Segmentation 13:35 - Who are the customers who value your diffrentiation and will pay more for it?
What are their demographics (black/white, old/young, middle class/rich, etc) and psychographics (their personality, goals, motivations) describe your perfect customer.
4.Concentration 21:50 - where you put all your focus
Where will you put all your time focus and money when promoting your company?
*4. Concentration...
Thanxx
Thanks baby
thank you : )
Thank you so much for summarizing
Thanks for the video, the secret of your success is determined by your daily agenda., i pray anybody reading this will be successful in life.
Sometimes i wonder how people get rich at these days.
if you want to be successful have the mindset of the rich,spend less and invest more. don't give up your dreams.
But people don't believe it's true anyone can make money from home online because of the high rates of scams in the business.
people wants to do what the 99% does but wants to get results that are fit for the 1% but it doesn't work that way.
@@benitarejoice5869 yes that's true
Inspired content!! You can take small incremental steps to achieve your goals, changing one behavior or habit at a time. Every small contribution towards growing wealth is like planting a seed. Nurture it wisely, and when the time comes, the tree of financial security will bear the sweetest fruits. spend less and invest more.
I agree with you. Investment is the key to sustaining your financial longevity, and not just any investment but an investment with guaranteed return.
Developing a solid financial portfolio is more difficult, therefore I suggest you seek expert assistance. The ideas you receive after that can be tailored to your long-term goals and financial desires.
Personally, I would say have a mentor. Not sure where you will get an experience one, but if your knowledge of the market is limited, it seems like a good bet.
The issue is this! Most often, those with little to no experience in the stock market attempt to buy on their own. It previously occurred to me, but i learned from it and contacted "JESSICA E VERA" a finance expert with offices in the US, and everything changed. learned $370k so far in the first quarter of this year.
Same thought when I read the comments from people. as if it's that easy! You can't give what you dont have. That's why as many as who go into the market with little to no knowledge will continue to feel the full downsides of stocks when it happens. i personally need some guide with regards to my 401k. How can I reach Jessica E Vera?
This man changed my life 10 years ago and I've never looked back since.....
@Vee 12 changed his perspective of life ide assume
@@adamfitz7695 bold assumption. It could be a literal myriad of reasons, and multiple reasons, at that. Maybe a puzzle this person had was transformed into a crystal clear picture. Considering that the content is primarily focused on business and advertising/marketing, and not general philosophy, I feel safe in assuming that you are not as correct as you may believe yourself to be.
4 Principles of Marketing Strategy
1. Specialisation
2. Differentiation
3. Segmentation
4. Concentration
Nice Job. Thanks for the information.
thanks so much you saved me time in school
he is rich but richer at heart .. good
exactly. By the way I am a full-time youtube marketer and I use youtube to gain web traffic. I find this video very helpful. thank you very much! please visit my channel on youtube to learn more regarding how i harness youtube to bring more visitors to my site. good luck
12o1 Thank you
***** how are you using Hash Tags with google, can you explain a bit, thank you any way.
www.onekida.com
12o1 you're right, great video, great speaker, great information.
Really usefull for anyone starting or making it grow.
+12o1 I\'m not sure but ,if anyone else wants to discover create your own content management system try Renkarter Content Curation Report (just google it ) ? Ive heard some pretty good things about it and my co-worker got great success with it.
Great video. But let me talk about something important, I see many young and old make mistakes that I think should not be. I believe that everyone, young or old, should have an investment plan that increases their financial returns from three figures to six figures. The investment can be your retirement plan or future plan, depending on what you want, but what matters most is that you have an investment that is profitable.
@Debra James When you fail to invest while you are still active at work, you will end up regretting in the future
24 minutes of pure genius! When you listen to Mr. Tracy you can quickly spot the real-world experience in his lectures. What I love is the fact that he shares pure content with no-fluff and no-filler. I get so into his talks that I get lost in time, so I have to force myself to stop watching his videos because they are addictive. I'm certain that Mr. Tracy loves the fact that we watch his videos, but I'm even more positive that he doesn't want his listeners to use him for intellectual entertainment... He wants us to take action on the content... Great Material, Mr. Tracy, Bravo!
Check out Interesting content's page! We've got some great expert advice for professionals in the marketing field!
I am leaving this post here as a form of gratitude, since that is one of the least thing I could do to appreciate the things Mr Silverster Wilfred as done or me Most of us has tried a lot of methods but we keep missing it because we have no personal guide.
I am very confident trading with Sir Silverster's strategy because of the steady income he makes for me. He has never faltered. I never thought I would grow such profit over a short time.
I just want to use this medium to appreciate this amazing trader Silverster. Keep up the good work Sir.
Hello I would like to work with him, I saw a bunch of comments about him on other videos and I asked for his email but got no reply from any. Please help me out?
Hey there, can you explain a bit what you mean? I'm seeking a way to make money of trading a few thousand dollars in stocks?
Hi how can I contact your portfolio manager, how good is he and how much profit have you made so far??
I love how Mr. Tracy remains timeless in his knowledge. He's always up to date and adapting to the environment.
*Who is not a business person but here anyway?*
I consider myself to be my own brand.
So I’m asking myself, how to these principles apply to myself when I am ‘networking, applying for a job, doing social media’.
This is so helpful!
Cat Shanu sounds exactly like a business lol
@@TheSublimeLifestyle haha, that made me chuckle! I guess that's going to help my personal branding then 😎
Cat Shanu without a doubt, where are you based?
Maybe you need to hire a marketing consultant. Looking at your channel less than half of your videos are reaching 1,000+ viewers.
Look at your video with the highest views and try to replicate that success.
Cat Shamu you are right. We can be our own brand.
Brian, ive recently started reading your books. Most of them ive read, let me tell you they have changed my life and how i do business. You influnced me greatly and i thank you for what you do.
Brian Tracey is so inspiring, he not only knows what he is talking about but has constantly updated his information, helping so many people! Thank you
i think combining these principles will help me tremendously. if you take summarized notes of each comment and highlight of the princples, you essentially have a questionnaire for yourself to improve your approach. i was sure to keep in mind this was done five years ago, and that each market is ever changing and evolving, as should my approaches. also keeping in mind that this man is older and even stated that he was completely unfamiliar with pop culture aside from surface level statistics and that some of his ideas should be taken with a grain of bourbon flavored salt...overall, this is a vieo that is not too short, nor too long, and extremely useful for those who are without zero to basic knowledge of marketing
Thank you for your feedback, Jonathan!
Thanks for the video content! Excuse me for butting in, I would appreciate your opinion.You may also try Renkarter Content Curation Report for strategic marketing strategies.If you do not know about it then just google it.
Exx One 5
Brian really knows marketing. It's always a pleasure listening to his lectures.
I am a new born baby in the field of Branding and marketing strategy, this session was really a scale up for me to start with. Will definately tune into other videos from you now. Thanks
I can't believe this isn't taught anywhere else like the way Brian Tracy teaches. Much appreciated!! No doubt.
Specialization, differentiation, segmentation and concentration - Bryan Tracy is a real marketing expert. Traditional marketing works wonders when everyone is going digital.
THIS VIDEO IS TIMELESS - NO MATTER WHAT OR HOW MEDIA CHANGES THE PRINCIPLES OF BEING SUCCESSFUL ON/OFFLINE REMAIN THE SAME !!! THANK YOU SO MUCH MR BRIAN TRACY :)
Watched dz because I was tired of studying for Exam and this has been "SO SO HELPFUL"... Thanks a lot.
Practical, inspirational and, to the point. Just what I need to resuscitate my business. Thanks Mr. Tracey
if this was anybody else I probably would have been sleep...This man keeps it real and is very wise! Thanks for the info!
Do you work in marketing now?
I am very excited about getting into Marketing. I have a job interview for a Marketing Assistant job next week. This was extremely helpful and really easy to follow and take notes. Thank you!
don't you have any Marketing Certification from anywhere?
No, I do not.
Abeer Salah I have
Did you get the job? :)
yes, I got the job! I started back in August and am loving what I do! I am learning so much and I am eager to keep learning.
23 Years old,
Learning web development at san diego mesa college, these marketing strategies have given me so many new ideas, thank you Brian Tracy!
Your way of expressing these concepts always attracts me, and nothing, but nothing compares with it-- the tone, the depth of spirituality, I can't put it into words. Your Manifesting Manual is something I can read over and over and soak up. I am in process of making the routine a solid part of my life, and it has made a difference! I LOVE your 12 meditations too th-cam.com/users/postUgkxzpa8CIfZcihW4Z0F_ja0QF3W9KIatrsq I know I am a different person after 9 months with Super Manifestor, and in process of continued positive change! You deserve accolades every day of the year! Keep on with everything, and as we say in Spanish, ANIMO! Lots of love and every blessing to you both.
I'M NEW TO BTC AND I'VE BEEN MAKING LOSSES TRYING TO MAKE PROFIT MYSELF IN TRADING...I THOUGHT TRADING DEMO ACCOUNT IS JUST LIKE TRADING THE REAL MARKET... CAN ANYONE HELP ME OUT OR AT LEAST ADVISE ME ON WHAT TO DO?
ANY SPECIFIC GUIDE
really are you giving her your money or your coin?
Have never made 20% of my $76,000 worth of bitcoin once ever since I started hold from August.
I deposited $100,000 I don't know how to make profit.
please I really need help with her info.
What else I should say? A comprehensible and concise run down of principles added with examples and feasible reality, that just explains it all. Thank you for this one! More power!
Great video Deborah! I love that your unique selling point can simply be YOU!
Right on Noemie!
You are very welcome. To YOUR success, Brian Tracy
Brian Tracy Brian ROCKS
+Deborah MacDonald .....And a bonus RACK at the end ..... thanks Brian :)
This guy is really smart! I like how he's breaking down the walls on marketing. It's helpful
I'll followed Brian for the last 9 years and feels like his content is just timeless. I like Tony Robbins and others but cant listen to them for too long as there energy is almost too much (tho i love them). Brian i can listen to for hours
So much good information here. Brian is just one of those people that can make things seem so simple. His stories are among my favorites as well.
It's vital to deep dive like this on your business. Fantastic video even 9 years later!
Brilliant as ever. Marketing is critical for the success on any business, except that most small business owners don't give it the priority it deserves!
Thank you! I see these talks helping my business immediately.
Anyone Interested In A Private Cruising Club? 🚢💲
FLORENCIANI.INCRUISES.COM
Every large corporation starts with the simple fundamentals of business. Clean, transparency, affordability, are some of the few objectives of servicing people for the long run, not just the sale.
Pure Gold from Brian Tracy. Check out his comments on procrastination. So helpful!
Principles of marketing strategy with Brian is absolutely made simple and very clear. It's been really helpful. Thank you sir.
Thank you! You conveyed the information in a very well-detailed manner. I just found you when I was trying to understand this concept before my midterm.
This is good. Thank you! Perfect for me to summerize all the theories 1 day before exam by seing this big picture of how things work together.
Thank you for this representation.
I'm 16 years old and an 11th Grade student um honestly I don't know everything about marketing but thanks to this video.
I'm an Accounting Business Management Student and were discussing this at school.
Brian Tracy is an amazing speaker. After listening to his speech, I have decided to apply the 4 principals of marketing within my local marketing business.
I always learn something new whenever I hear Brian. He is a human Google on business practices. Thanks Brian.
Thank you, Isaiah!
What a break down. This will be put in to effect immediately. Thanks Brian! You are the man!
i been watching this video every time i want to remind myself of a good marketing strategy. This is HIGHLY recommendable to share and watch (over and over again)
A very interesting video, These 4 principles of marketing is a basic part of a new business. Thanks, Brian Tracy for sharing this great video with us. Keep it up!!!
Hi Brian. I expected this to be another long boring seminar but thank you for sharing your insight and being precise and to the point. You shine in your expertise and your experience. And your sense of humor helps us not to take ourselves too seriously and enjoy a good laugh!
+Margaret Colon Thank you, Margaret!
cool
This video can resolve the problems related marketing and sales of products and services.....thanks a lot Mr. Brain Tracy for such a wonderful speech over marketing strategies and sales plannings.....god bless you
The Art of War quote “If you know the enemy and know yourself, you need not fear the result of a hundred battles." Thank you Brian! A lesson I learnt today, business is a game and I have to constantly look for competitive advantage in my game. And it always starts with deep profound questions on to serve my customers.
Leadership by example thanks Mr. Brain
Very interesting, very insightful. It really shows the merit of vendors taking a marketing-centred rather than a sales-centred approach to identifying and communicating with the target audience.
+Arnab Ghosh This was interesting. I Can Also Introduce You To A 21 Step System That Could Possibly Get You $1,250, $3,300 And $5,500 Commissions. Feel Free To Email Me For More Info. adelletufu@gmail.com
In modern marketing, you have to take marketing - centered approach rather than sales centered
Thanks for uploading this. I highly recommend all of Brian's stuff
Brian is very good in his lectures. I expect more from him as I am studying MBA general management on-line.
Brian this video is gold, usually I watch TH-cam videos at double speed, this one I have watched six times and am making notes on it watching at 0.75x with frequent pauses. I can't thank you enough for your excellent presentation.
My background is advertising and branding, and as a designer, I am really clueless with my new business that I've started a couple of weeks ago. Your videos opened my eyes to a lot of mistakes that I've been making, Thank you.
Alaa Bahattab This ebook shows you exactly how to get a job in digital marketing. It's free by the way! heres the link: digitalmarketingjob.pagedemo.co
Marvin Arciniega thank you
Where are you 5yrs down the line?
@@jacksonkariuki1053 like the majority of small businesses, failed and employed but didn't give up, saving money to start another business soon.
Some great points here, I like how you went into the problem you solve and need for clarity. I help entrepreneurs refine their pitch and so many times they don't know the best way to tell their own pitch. You have to know the problem you solve and then you can start working on positioning and branding. Great video Brian!
Ross Quintana ur fighting against yourself then!
So glad I watched this- Brian reminds me of what good business leaders are like in terms of communication and presence.
I love this so much.. I realized three weeks ago I'm not in the business of vocal coaching.. that's just what I do.. I'm actually in the business of online marketing. Since I shifted my focus, business has been on a very steep upward trajectory. - That's how I came across this video. Learning. This is excellent. Thank you for sharing
I HAVE INCURRED SO MUCH LOSSES TRADING ON MY OWN...I TRADE WELL ON DEMO BUT I THINK THE REAL MARKET IS MANIPULATED... CAN ANYONE HELP ME OUT OR AT LEAST TELL ME WHAT I'M DOING WRONG ?
I strongly advise you against self trading, it's really dangerous and had brought so many investors down, you need someone with the knowledge and strategies, someone dedicated to the crypto currency market business, and I will strongly recommend expert, Mrs Karen Charles
@@andrews5880 Wow I'm just shock you mentioned and recommended Expert Mrs Karen Charles,I thought I'm the only trading with her
@@ellamacdonald8534 You don't need to be shock because I'm also a huge beneficiary of expert Mrs Karen
Here in Canada Expert Mrs Karen Charles carries out the both orientation and mentorship
potentials
I stumbled upon one of her clients testimonies and decided to try her out...I'm Expecting my third cashout in 2days
Great information, thanks for the insight.
Those 24 minutes just gave me the best advice on marketing. It was very crystal, informative, and easy to understand and take action with. Thank you.
Awesome! The most effective point, in my opinion, was determining your unique selling proposition. I'll be working on that all day tomorrow for my own company.
God bless you Mr Tracy, keep doing God's work and keep loving yourself, in Jesus Christ's name.
Thank you so much for a very clear and brilliant explanation, Mr. Tracy! It is very useful.
I was in sales 8 years and I am really enjoy your lecture. Thank you.
BRIAN you are simply the best!! I loved every second of that presentation!! so simple yet so GENIUS!!
Brian,I am businessman! I am watching you to grow more!!
He's right on the money with his categorizations.
I loved this, I work from home generating leads and cold calling and this was extremely beneficial for me.
Its great to listen to Brian. Applying will lead you to be a winner.
Excellent information! Having a precise marketing strategy is key to any business' overall success
I love this man. I respect him.
how long have you been following him?
I always have found Mr. Tracey's lectures informative and useful and try to use this in my overall business strategy.
A very good presentation explaining what people need to know in clear details. I have understood every point you made here and I can clearly see that this is what people, particularly those new to the industry need. Great job!
Excellent strategies,highly recommended as well.
Marketing made simple! This video was very informative, and the presentation was excellent in a unique and friendly kind of way. I am just a student trying to understand "What is Marketing." I am not trying to market anything however, after watching this video I felt so confident if I were selling a product or service I could used the strategies presented and be at the top of my game! Wonderful job Brian Tracy !!!
simple words are great. marketing is IN
Providing your effort of keeping customers feedback in the first stage will make them motivated to get back to your service and products confidently, which is make the words of mouth easy and happy to say.
Thank you very much for this productive
Video Mr.Brian Tracy.
Respectively,
It is very clear and extremely objective. The 4 principles are so valuble that I look at my life and understand areas I did not do so well. I will use them forever now! Thanks.
HOLY SMOKES! This is top notch...have to watch this a bunch of times
8ㅣ
ㅔ
Predicting market movements is extremely difficult in reality. It requires the investor to be right twice: Essentially why individuals engage service of experts who provide proper strategies to navigate the market
Forecasting market trends is inherently challenging, demanding investors to be accurate on multiple occasions. This is precisely why many seek guidance from professionals who offer effective strategies for navigating the market.
Agreed, which is exactly the reason I stopped taking advise from TH-camrs; in the long run, I only end up with a jumbled collection of stocks and bonds. Whereas, all I needed to earn over $350k in less than three years was guidance from a true market strategist.
He is quite popular in the financial space. I have turned over more than half mil working with Graham on a wide array of options and finally sticking to a few that have been favorable in the past 2 years. I began working with him not long after the Fed lended 300b usd for stimulus to stem crisis, I knew I needed help
I just looked him up on Google. Quite an impressive resume, I'll connect with him shortly.
Graham David Fullerton has opened my eyes so much and I'm 49, Started investing few months ago. I've put in total of $35k and I've up to $270K now..
Best marketing video I have seen.
Thanks Brian.
This is so informative! I watched this because I'll be needing it into the real world.....
who else is watching this because of a school assignment? lol
yep
+Desmond Balogun Your school made you watch this?!
+Sherilynn Macale (HeyCheri) I know right? I wish all schools did this.
me :D
Raymond Dez mereee
Thanks for the reminder Sir, Brain Tracy, I was 19 when I joined online industry as a source of income and I've been pretty successful, luckily many of the secrets I've already been implementing to promote my business but you've shared a few great ideas in this video, those are highly appreciated. Stay Blessed always !
Bilal what kind of internet business do you do?
A wonderful way of telling the young and not so young business and marketing persons to embark on a journey towards prosperity in business. It would been better if he had a slide on business ethics.
Great tips. Very clear and concise. I am glad I stopped to watch and learn. Thank you!
Wonderfully explained...Nice lecture...Loved it...Thank you sir...
I have a marketing test tomorrow and I'm here watching this instead of studying with books
A very good video!
Along with the points you mentioned, the following strategies are also very important, some of which you already mentioned:
1. Segmentation
2. Targeting
3. Differentiation
4. Positioning
Interestingly, a business/ organisation often plan these in the same order I mentioned.
Brian is extraordinary. I know them to be true in my experiences, failures and successes.
He speaks so smooth
To reply to Brian's comment, yes! We at dreamstarters are trying to market ourselves in the best and most effective way we can, ! We've been working on helping others out too, and have lots of videos for anyone who wants some tips!
Very insightful and thoughtful. You are really showing the power of a marketing-based approached rather than a sales-based approach. You really need to know the problem that needs solving when coming up with a marketing strategy. All points are still very relevant and always will be regardless of the converging environment!
Thank you for the lesson Sir. I really love your books.
Brian you speak with such grandiloquence
Peter Nashed such a nice word I didn't know. 😂
In a good way though.
His channel is 🔥📝🙏🏿.
NICE LOVE THE PRESENTATION, GREAT INSIGHT INTO MARKETING DELAILED IN 4 BULLET POINTS.:1 SPECIALIZATION, 2 DIFFERENTIATION, 3 SEGMENTATION, 4 CONCENTRATION. THE CONCEPT REALY TEASED MY BRASIN