Thanks! Redirecting the user to the Form Handler URL with the form input values appended to the end of it is better than using Zapier, because the user's browser get's cookied connecting that user's activity to their email address in Pardot. Zapier will submit the form but it's more "behind the scenes" so we never connect that cookie to the email address in Pardot. You'll have to hope they click on a link in an email at a later date to make that connection.
Very helpful. Only struggling with one part which you didn't seem to cover. When you enter "first=shortcode" I understand where the shortcode comes from. However, is the "first" also specified somewhere what that must be? Is that the same as what's inside the shortcode or can that be anything or where to get that value from?
Hi Davy, good question. You define the External Name of that field in the form handler. When you add a field to the form handler. You could name it anything you like "first", "fname", "firstname", etc. Just make sure it matches the parameter name preceding the shortcode in the elementor redirect.
Hey Gian, I think you're talking about using a URL redirect? That would work well if the user who clicks the button is already known to Pardot. If they aren't known, if they're still an anonymous user, Pardot won't be able to take an action on them.
Thank you, this is just what I needed. I followed the steps in the video, but the final redirect is not working for me. I am trying to redirect the user to a PDF on our Pardot subdomain. After the form is submitted, the info is sent into Pardot just fine....however the user is not redirected to the URL of the pdf. They just stay on the page with the form, however, the URL does change, to include the [shortcodes] that are passed to Pardot. I do have the URL of the PDF set as the Success Location within Pardot. Do you have any idea how to resolve this? Thanks!
Hey Robert. I think this is due to the default behavior of pdfs hosted by Pardot. They automatically download. Try navigating directly to that PDF url and you’ll see it doesn’t display the file in the browser. I recommend redirecting to a landing page with a link to the PDF or hosting it off of Pardot so it opens in the browser.
Does this require Elementor Pro? We keep getting an error message that says that The "Redirect To" value is not a valid URL - but the URL works fine with an email value passed in the URL as opposed to letting Elementor construct it with shortcodes. If the Pro version isn't required, do you know what else would cause the invalid URL message?
Hey Kelly, I believe the Pro version is required to create an Elementor form. Are you sure you don't have it? Sounds like there may be an error with the merge fields.
Hey Alyssa, I don't have access to a Divi install unfortunately. It's been a little while since I've used Divi, but I'm sure there is a feature to post or redirect with data after a form submission. I'd have to play around with it to know for sure.
I'm not familiar with Ninja Forms unfortunately, but I'd look for a feature called redirect (as long as it lets you put field values in the redirect URL) or outbound webhook or post. They might not have these options though.
It completely depends on what the Form Handler is configured to accept. This flexibility is good because you're not exposing all of your fields to updates through form submissions.
thank you
You're welcome!
Thank you so much, this was incredibly helpful
Glad it was helpful! Kind of a niche topic, but it took me way too long to figure it out so we thought we'd share the learnings.
Hi Brian. Great video, as always! :) what is the difference between this approach and using Zapier, like another video you have?
Thanks! Redirecting the user to the Form Handler URL with the form input values appended to the end of it is better than using Zapier, because the user's browser get's cookied connecting that user's activity to their email address in Pardot. Zapier will submit the form but it's more "behind the scenes" so we never connect that cookie to the email address in Pardot. You'll have to hope they click on a link in an email at a later date to make that connection.
LIFESAVER seriously... THANKS SO MUCH
You're welcome! So glad it helped 😊
Super Helpful! Thank you
You're welcome!
Very helpful. Only struggling with one part which you didn't seem to cover. When you enter "first=shortcode" I understand where the shortcode comes from. However, is the "first" also specified somewhere what that must be? Is that the same as what's inside the shortcode or can that be anything or where to get that value from?
Hi Davy, good question. You define the External Name of that field in the form handler. When you add a field to the form handler. You could name it anything you like "first", "fname", "firstname", etc. Just make sure it matches the parameter name preceding the shortcode in the elementor redirect.
Hi! Question, do you think it's possible to connect Elementor Form to Pardot and adding a dynamic link tag on the submit button? Thanks!
Hey Gian, I think you're talking about using a URL redirect? That would work well if the user who clicks the button is already known to Pardot. If they aren't known, if they're still an anonymous user, Pardot won't be able to take an action on them.
Thank you, this is just what I needed. I followed the steps in the video, but the final redirect is not working for me. I am trying to redirect the user to a PDF on our Pardot subdomain. After the form is submitted, the info is sent into Pardot just fine....however the user is not redirected to the URL of the pdf. They just stay on the page with the form, however, the URL does change, to include the [shortcodes] that are passed to Pardot. I do have the URL of the PDF set as the Success Location within Pardot. Do you have any idea how to resolve this? Thanks!
Hey Robert. I think this is due to the default behavior of pdfs hosted by Pardot. They automatically download. Try navigating directly to that PDF url and you’ll see it doesn’t display the file in the browser.
I recommend redirecting to a landing page with a link to the PDF or hosting it off of Pardot so it opens in the browser.
How to capture utm source, medium, campaign?
In Pardot, make sure you've turned on the Google Analytics connector. Pardot will then automatically capture first touch UTM values for new Prospects.
Does this require Elementor Pro? We keep getting an error message that says that The "Redirect To" value is not a valid URL - but the URL works fine with an email value passed in the URL as opposed to letting Elementor construct it with shortcodes. If the Pro version isn't required, do you know what else would cause the invalid URL message?
Hey Kelly, I believe the Pro version is required to create an Elementor form. Are you sure you don't have it? Sounds like there may be an error with the merge fields.
Do you know how to do this using Divi? Can you make a video?
Hey Alyssa, I don't have access to a Divi install unfortunately. It's been a little while since I've used Divi, but I'm sure there is a feature to post or redirect with data after a form submission. I'd have to play around with it to know for sure.
Do you by chance know how to do this for Ninja Forms? O_o
I'm not familiar with Ninja Forms unfortunately, but I'd look for a feature called redirect (as long as it lets you put field values in the redirect URL) or outbound webhook or post. They might not have these options though.
I assume all data will automatically go into Pardot?
It completely depends on what the Form Handler is configured to accept. This flexibility is good because you're not exposing all of your fields to updates through form submissions.