Marlena this is great! Could you please do part 2 to this with tips about highlighters, brow shaping- which products work best in 40's, lip shaping- lips do become thinner but in some cases also narrow, some people have uneven lips- how to balance that without lip fillers, if possible, bronzer for over 40's, under eye bags- how to conceal these problems. We need moar education, please. :) Film a tutorial- day, work, date night make-up for over 40's with a model of this age- this would add representation and will be highly appreciated.
There are some really great correcters for under eye circles. Eve Pearl makes an AMAZING salmon concealer/corrector that can hide a third eye! Benefit Boi ing Brightening Concealer is a little more affordable than EVER Pearl. It used to be called Erase Paste and it's really great for dark circles, too. You just need a little bit of this product tapped over the dark circles, then use concealer on top of it as normal.
Oh, Lisa Tiberi, I was assuming you had a light "ish" skin tone. If not, I can suggest different products but I'm fairly certain Benefits product has several skin tone variations of the Eve Pearl does not. Good luck!
Shimmer & satins help us older ladies to look more alive and awake. Especially when we have heavily droopy/hooded eyes. We can look very tired. I am so glad you said what you did!!!! I am so sick of hearing younger women telling older women to wear only mattes! NO! It makes us look dried out and old. I can look old all by myself!! Lol.
I completely agree! I wear the foiled eyeshadows all the time and you can wear color too! I’m 61 and I look odd if I’m not wearing shimmer on the lids!
You are so correct .. Ladies over 40 is a huge market that has been skipped over ... We spend a crap ton on money , usually take better care of our skin ... I've always been a makeup junkie ..
Your videos lately are on point, when all other beauty gurus are in a rut and doing the same thing they’ve been doing forever. You’re sticking to true makeup skills and your roots. Thank you for your awesome work!
? They are more consistent- (actually not really but it's the most she has posted), than the past few years... I am just a bit confused on the direction *MAKEUP GEEK* is going in as *Marlena* is rebranding...and then the clothing line.. In the Cosmetic world, Makeup Geek was a cult favorite. Innovative. Unexpected. Daring..... I am just a little confused? 🤷
@@lunagirl4039 Just give me time to show you how rebrand will play out :) I promise it's exciting while not steering too far from Makeup Geek roots. XOXOXO
@@MarlenaStell I CAN NOT WAIT!!!! Seriously, MUG is the ONLY brand that I started my love of makeup journey with & has remained in my collection over the years. Especially your sngles. Holy Grails for sure
@@debralombardi725 pull them off nightly. You never want to keep on more then just that one day. You can always reuse them many times if you clean them ❤
Love the chillax on the powder- you got a chuckle out of me! Your educational approach is much appreciated! I am over products being hyped up as MUST HAVE!! I want tips, facts, knowledge and that includes procedures. Looking forward to your future content.
So relieved to see someone finally adressing trends in makeup for we middle aged gals who still are concerned about style and beauty. Love it thank you!
Oh thank you. I'm 70 and love wearing shimmer on my mobile lid. Love blush, no contour because if age spots, but I don't wear heavy makeup to cover, just part of aging and too much sun. You are spot on!.
As a woman almost 60 I try different trends over time but pretty much stick to what works best. A lot of the techniques I use are in your do's and don't's. However as far as powder is concerned, Osmosis Pressed Base has been a godsend for me! Your videos are the best! Please keep'em comin'😊💖
Beauty has no expiration date. Our lines, wrinkles, & "imperfections" should be embraced as part of our story. These tips are pretty much good for everyone of any age. I do love a dark lip at any age and any lip size so long as you feel its complimentary to your look. Embrace and love you as you are. Btw, hilarious oven mit part!
Finally!! So glad you are doing videos for the older women. I’m 58 and there’s really not a lot to choose from as far as videos go. I do wish more people would think about the more mature woman because they will one day be in that category. :) Thank you Marlena! Have a very blessed day!
Almost 50 here! (Walking up the Block) and these are all my go tos that you've mentioned. My favorite foundation was the Lancôme Teint Idol Foundation un-powdered for over 25 years because of my dry skin. But we had to break up. Now I'm all about that Nars Sheer Glow life. I love nude lipsticks and I swear by my peachy and coral blushes that have a bit of shimmer. Can't be about that matte life at all!!! And I love my Becca bronzer in Impanema Sun. It also has a bit of sheen but looks amazing on the skin. I can't be looking like the Crypt Keeper out here. I'm older but I ain't dead. I want to continue fooling everybody that thinks I'm my grown kids sibling instead of parent. 😜💗
Oh man I bought the NARS from Nars and the undertones are all wrong. I bought the wrong one. It’s too late to return it too. I thought I could make it work by mixing some other color(which I should not have to) then I’m thinking when I’m darker in the summer maybe I can make it work but I don’t think so. I’m 51 and I hear the rave reviews from everyone how beautiful it is. I’m sad.
Tracy they have new shades. I couldn't find my shade at first but now I can. If I went by the undertones they have written alone, I wouldn't have gotten it. What they say the undertones are would have been a definite no no for me as I have olive/yellow/golden undertones. The one that I have is a new shade and it has none of those undertones listed and blends right into my skin beautifully. I suggest going in and checking for yourself. It's a very light formula yet medium coverage and buildable. I was able to find like 3 or 4 shades that could work and that NEVER happens. I have extremely dry skin, I'm talking Sahara Desert dry, and this makes my skin look quite youthful. The Nars Radiance Foundation is a more full coverage foundation if you're looking for that but I couldn't find my shade in that one.
s a IT Cosmetics hasn't done a great job with their shade range enough for me to be able to use their products. I've always wanted to but couldn't find my shade EVER! I have some of their products but never foundation. Unfortunately.
How on earth did I miss this Marlena! You're right...there's not much representation of our demographic. This was great! I find so many women were wanting more of us to be here for them in the over 40 age range. We're over 40 but still beautiful! Thank you for doing this!
I never was one for wearing mascara let alone lashes. I always had long black eyelashes and oily skin AND very active lifestyle. So mascara didn’t make sense for me. Fast forward 51 years. I tried false lashes and those individuals or trios with mascara. Holy crap! I didn’t realize that long lashes are key for looking youthful. I couldn’t believe how cute I looked.
Love this video! You’re right there isn’t too much out there that caters to the 40+ crowd. I would love to see you do a tutorial with women of various complexions in this age range. Would love to see your tips implemented to see the difference. Thanks Marlena!
Great tips. Can you please do something on wearing bright colour eyeshadow over 40? I have loads of gorgeous eyeshadow palettes but I tend to stick with neutrals or bronze because I'm scared of looking "overdone" with brights. Last time one of the young assistants at Urban Decay did my makeup to try out a colourful palette, she did a lovely peacock eye look, but i felt it was just "too young" for me.
Byzantina1204 I use brights for under the eyes. A lot of times I’ll use them as eyeliners. Same goes with glimmering eyeshadows. I’m 51 and all over color doesn’t look so good on me. I never really wore it a lot when young either. Well there was the 80’s but I don’t want to talk about that.
I love doing pops of color in strategic places while keeping the other shadows neutral. So pop of color in inner corner, or just under the lower lash line, or just on the lid but neutrals in the crease. It adds color without it being full rainbow if that makes sense?
Girl, I hear you! Come visit me, I just started a whole series on colorful eyeshadow and the mature woman, plus there's already a playlist where I use color. I'd be honored to see you there. (Yep, shameless plug, I know)
Yes! I've already been doing all of these things for a while. I also add anti aging moisturizer to my dewy foundation, helps it melt in and really look like flawless skin.
You are so adorable! And thanks for sharing these tips! Although I am only 27, my skin does look crapey and dry If I use too much powder or foundation. My eyelashes are thin and etc. So I like to treat my skin as if it were more mature, and apply as such, because it's more flattering. You shared some tips that I didn't know about, and can't wait to try! And I love that you want to do more vids for mature skin! There is definitely not enough of that out there on TH-cam!♡
I've been watching you for YEARS!! I'm so glad you decided to do "mature" make-up! I have kind of aged right along with you. Thank you so much and keep it up. Can't wait for your next video!!
So great to see a tutorial and tips for those over 40 and who love makeup! You are so right, there is not much representation for those over 40. Please continue to do more :)
Marlena for any of your viewers Stephanie Marie is a TH-camr that focuses on mature skin and gives great advice, and she looks fantastic. I’m 27 but still enjoy watching her channel an well as all of yours. 😊
Yes! I’ll be 46 in March and I have decided to start tending to myself more. I’m changing my clothing style, got my hair transitioning to gray and want to get the best face I can! Love this, give us more over 40 education please:).
I’m 62 years old and I don’t have any lines, wrinkles or acne. My approach to makeup is less is more. I don’t cover up my skin. I want my skin and freckles to show. I like subtlety and for my features to be enhanced not overshadowed. Marlena your tips are appropriate for everyone. I do want to learn how to put on individual lashes. Two years ago I didn’t reach my goal of learning how to put on lashes. I’m determined this year.😊 Marlena would you please do a lesson on applying false lashes, individual ones and the full lashes? Thank you in advance.🌷
Marlena, I really appreciated you sharing this video of do's and don'ts. You confirmed several things that I personally have found work for me as a lovely lady of 60. Finding a foundation that worked for me was difficult. Many of them looked like they were painted on or floating on the surface of my skin, very separate from it. Using a moisturizer under the foundation really helped with that problem. As for blush, I have found that rather than sweeping it on, it actually works better for me, goes on lighter and looks more natural by kind of stippling it on. Makeup is such a personal way to express yourself and I think the best thing us more mature ladies can do is to give ourselves permission to experiment with it, try new techniques, or even lighten up our old routine. Thanks for your great videos and for bringing us such wonderful products.
Yaasss! These are great tips ... I use these ideas too and naturally drifted this way as I’ve aged (47). My favorite “foundation” is Hourglass tinted moisturizer mixed with Josie Maran’s argon enlightenment illuminizer. I get stopped by people half my age telling me how beautiful my skin is and one ever believes I’m my kids mom lol. Also, I have Italian dark circles and have found that using the hourglass veil underneath helps concealer stay and not crease and I only use the hd powders where makeup would normally gather and cake, like outer edge and under eyes, corner creases and sides of nose. It’s so finely milled, it keeps the “clumpy” creases from happening ... and I use my fingers to apply highlighter! It is so much more natural looking than applying with a brush! I’m just an amateur now but I was a cosmetologist in the 90’s, hair, nails and skin ... I just love you and your channel - your realness all these years, your talent and definitely seeing your beautiful face! You are a rare breed here on youtube😘😘😘
This is super helpful for people under 40 as well. I have always had extremely dry skin, born with eczema that flares up on my face and under eye/eyelids. Some of these tips are exactly what I’ve been doing since I started understanding proper skincare in my mid twenties. So to anyone out there with dry/problematic skin, please listen to what Marlena has to say. It’s not just being above 40 but it’s understanding what your skin needs to help makeup look better.
I love shimmer shades, I use to hate them. Coming from a gal that grew up in the 80’s and 90’s , I have seen some horrifying styles. I used to look at some 70’s makeup trends , enough shimmer to look like a disco ball . I’ll be 46 in a month, I still try to make myself look youthful. Thanks for the tips .
I appreciate these videos. I'm not 40, however I'm not 18 either. This is more realistic make up application for daily wear unlike the cakey shape tape under the eyes and baking with powder.
Much needed. I'm 46, and I've always loved makeup, but we didn't have TH-cam back then, so now, I adore being able to watch videos about makeup/skincare, but...the over 40 videos, IMO, are...almost too old. Older women are a huge market that gets overlooked. Some of us don't wanna give up the wonderful world of makeup and self expression that it affords us.
Those mittens and the powder lol 🤣😂😂😂 loves it!!!!lol ur so fun Marlena I love ur videos please do a tutorial for the trio lashes. I’m 27 never I have never worn falsies😔 I am not good with them
Thank you so much for making this video. My sister and I are in our 20’s and our mom is in her 60’s. Every time we do our make up she asks us to do her make up too. I will definitely be using your tips! Thank you, again! ♥️☺️
I love that you are educating all different age groups on how to look their best! You can tell you were a teacher because you are great at user friendly explanations and your demeanor is just the best. I bet you were an awesome teacher in school. Love, love, love these videos!!
Thank for this!! I am 37 and I can not wear any of the foundations you usually! Hot and Flashy has a great TH-cam Chanel! I am very dry, I use moisturizer AND Oil, and a moisturizing formula! The only foundation I can use is It Cosmetics CC Cream.
Kari Boudreaux hi, I’m 36 and very dry as well. I use an AHA to exfoliate and belief true cream moisturizing bomb mixed with a couple of drops of fresh seaberry moisturizing face oil, I moisturize with belief moisturizer and use primer before applying my foundation (never a matte formula)
@@angelavilysi4484 oh!! I will look those products up now! I tried Drunk Eleohant and had such high Hope's for it but it was not moisturizing enough for me. :( I use Limelight by Alcone Skin Therapist Moisterizer with make up. Because its tacky then their Must Dew Face Oil. Its AMAZING.
Thanks so much for addressing the needs, and concerns of us older gals, Marlena! Yes, we are definitely here! Thankfully, there is a vibrant, knowledgeable group of older You Tube women doing beauty videos for those of us over forty...and beyond! I agree with most of your recommendations, missie. I recently just learned that I could wear shimmer, and shiny shadows on my eyes; prior to that, I was wearing all matte shades even though my lids aren't 'crepey' yet (other than 'Whimsical' on my inner corners!)! I just thought that was what I was supposed to wear. Now I will use a shimmer shade either in the middle of my lid, or on my inner half of my lid! My lips don't have a lot of noticeable lines on them either, so my preference is wearing matte lips, I wear matte lipstick, or liquid lipstick; I really do not like glosses, or shiny formulas in lip products on my lips. I wear 'Winter' cool-toned colours like bright roses, fuchsias, blue-toned reds, burgundies, orchids, navy, purples, and some plums. It would be counter productive for me to wear lighter colours, because they wouldn't complement my complexion. I'd love to learn what application best suits my deep set eyes; it's difficult to find such tutorials! Thanks for sharing your wisdom! Canadian love, and hugs, Beautiful, Sherrey💗🎗💗
My makeup always breaks up on my nose from dry skin. Any ideas on how to fix this? I’ve tried a couple different primers but nothing seems to work. Great video!
I’m so happy to see this type of video! I’m 43, and I find that less is definitely more. I love dermablend, Make Up Forever’s Water Blend, and Dior Forever 24 Hour Skin Glow Wear Radiant Skin Careing Foundation. I use just a pea sized amount, and I apply with my fingertips. I use bare minerals serum concealer under the eyes. I apply a hint of the Hourglass Ambient Lighting powder in Dim Light to set the under eye, and the Hourglass Veil Translucent Powder on my t-zone. At 43, I still have very oily skin, which I used to hate, but I now appreciate that it has kept me looking 10 years younger! I only use cream blushes and bronzers, and I set my face with the Vitamin Nectar Antioxidant Face Mist by Fresh. Love your videos. Thank you for sharing your tips.
Thank you for doing this video. I’m 38 but have started to deal with some of the issues that come with aging, these are great tips that I can begin implementing now. Sheering out the foundation I have and picking up some Dermablend and Bobbi Brown.
These are great suggestions but I'd love if you had actually performed them on your Mom or on a mature model. Sometimes it helps to see it rather than just hear it. But I love that you don't exclude anything for us older women!!
Irma Ledee there plenty of videos for over 40 makeup. Put in the the search bar. They’ll pop up. Every group thinks they’re being ignored. But it not true.
56 and will wear shimmer shadow till I die. :-) But yes, I use the application you described. And highlighters too. And totally agree with no matte lips. Not good! I wear them with a little gloss on top. Really great video and reinforced that for the most part I'm on doing it right. :-)
Although I have always worn makeup, I didn't realize the "fun" I could have with it till I was 50. I resented hearing anyone say, "less is more". As you spoke, I do understand the changes in one's skin. I'm realizing that myself after ten more years, and agree with you about using a thinner formula foundation that still will give full coverage. I wish I could have you do my makeup and give me more instruction. Perhaps you can do a makeup tutorial on your Mother? Maybe that would help. I I want to grow classy with age but still look vibrant and retain a little youth..hahaha. Right now my biggest problem is finding the right color for my brows. Thanks so much for your video. I really do listen with interest and will be looking out for more of your videos for over 40.
Any suggestions for a woman nearing age 70 with dry areas, but also sensitive and acne prone skin. I’m having problems finding moisturizers without anti-aging ingredients that cause my skin to flake and peel. Help! Thanks.
This is a pricey one, so please don't hate me but I promise it's AMAZING!! I'm on my 10+ bottle now years later but it's one of the few that doesn't break me out while adding intense moisture. The NIA 24 Strengthening Complex- you can get online at Amazon and I think some boutique stores? It has Niacin in it so helps with my breakouts. I swear by this one SOO much. Also the brand Esthetic Arts is by a friend of mine and her products are reasonable priced but I swear they work! It's a small woman owned company and she answers any questions about skin! estheticarts.com
It's so crazy because I started watching you in my early twenties, and now I'm 31. So great to be able to still watch you and learn all this time. Love you Marlena!!! You're so inspiring!
You are spot on! I’ve made all the mistakes you mentioned when I was in my 40s. Now, at 52, I have finally found what looks good on me. Great video! Love your hair btw!
Love this!!! Please do a video on skin care for over 40!! I have never been one to do a skin care routine and I am now way over 40 and have decided to start. I know I can't undo what has been done but I can help to prevent further damage.
Marlena my concealer does not stay on. Ive tried everything from drugstore to high-end...shape tape, nars rcc, maybelline age rewind & fit me, naked skin etc and nothing stays on for longer than 3-4 hrs and it always looks like crap after the first couple hrs. I have aged undereyes, very noticable lines and darkness (major hollow in left eye) so i have to wear concealer. I tried barely setting with powder, setting spray and primer/shadow primer. Also tried no moisturizer in case it was slipping. Please help! Is there anything else u would recommend trying?
Have you tried using foundation instead of concealer? Do you have oily skin? I've been using a highly pigmentation foundation instead of concealer and I notice a difference! I've been using Dermablend foundation because it has a high pigment load without being heavy and thick
Did you tried color corrector? Maybe using a color concealer for the darkness and using just your foundation will help you. And I really think you should moisturize your under eyes, it will make a difference.
This is a great series! I agree about the representation of 40+ on TH-cam. This is the generation that started it all and yet, there's that relevancy factor and age-ism.
Because the inner corner of my eye tends to look crepe, I dont like the whole inner corner highlight. So I thought that I couldnt wear shimmers at all. Now I add shimmer right in the center of my lid. It's the only place where shimmers look good on me
I've been abiding by these rules. Especially the no black eyeliner under the eye. My 44 year old eyes do not approve of that look. Yay! My makeup is Makeup Geek Approved 😊
I am sixty two and I love wearing shimmer and glitter shadows. I do keep them on the lid. But I love my blush... I wear it higher up and more towards the temple. And a bit on the nose and forehead.... anywhere the sun would hit. and just a little touch. I sometimes go back in when I am done with everything and add a bit more. Liners I tend to keep on the upper lid and leave the lower lid with the lightest transition eyeshadow shade. I also use a burgundy mascara on the bottom. Softer than black. For future videos on this topic: I'd like to hear about liquid lip for older gals Marlena, I love the idea of a color that lasts but they can be drying and make lips look like raisins. And highlighters. I use them only on the smoothest parts of the face. The cheek bones on the outer edges. The tip of my nose because I love that youthful look, above my lips and a bit on the chin. I like a glowy face. And if you could touch on foundations that dont settle into texture and fine lines that would be fantastic.
Im 48 and this was SOOO HELPFUL for me! I only recently started wearing makeup (to counter this aging situation going on). ALL of these tips were very helpful for me. Being new to makeup and over 40.
I’m 42 and although I don’t look or feel it 😎 I truly appreciate this! You’re such a pleasure to watch because you’re personality is so delightful. Thank you! 😊
Marlena this is great! Could you please do part 2 to this with tips about highlighters, brow shaping- which products work best in 40's, lip shaping- lips do become thinner but in some cases also narrow, some people have uneven lips- how to balance that without lip fillers, if possible, bronzer for over 40's, under eye bags- how to conceal these problems. We need moar education, please. :) Film a tutorial- day, work, date night make-up for over 40's with a model of this age- this would add representation and will be highly appreciated.
I'd love a part 2 also. I have SUPER dark circles that are such a challenge to cover, especially as I age.
YES! I totally agree with all of your suggested videos/tutorials! ❤️
There are some really great correcters for under eye circles. Eve Pearl makes an AMAZING salmon concealer/corrector that can hide a third eye! Benefit Boi ing Brightening Concealer is a little more affordable than EVER Pearl. It used to be called Erase Paste and it's really great for dark circles, too. You just need a little bit of this product tapped over the dark circles, then use concealer on top of it as normal.
Oh, Lisa Tiberi, I was assuming you had a light "ish" skin tone. If not, I can suggest different products but I'm fairly certain Benefits product has several skin tone variations of the Eve Pearl does not. Good luck!
@@lisatiberi7448 yes to all this!!
Omg, that face bake with oven mitts was hilarious 😂😂😂
I died! Lol!!
Yes I dont care how young you are ladies stop caking it all on! Up close it is never a good look in my opinion
😂😂😂
Shimmer & satins help us older ladies to look more alive and awake. Especially when we have heavily droopy/hooded eyes. We can look very tired. I am so glad you said what you did!!!! I am so sick of hearing younger women telling older women to wear only mattes! NO! It makes us look dried out and old. I can look old all by myself!! Lol.
I cannot agree with you more, Karen!!
right?! Whenever myself or my mom wear the foiled eyeshadows, her eyes look STUNNING! It makes the eyes brighter and pop more
I'm the same age as your mom, and I loved my shimmers, and glimmers!!
Agreed. I’m 45 and have oily skin, and an all-matte eye look is massively aging and unflattering on me.
I completely agree! I wear the foiled eyeshadows all the time and you can wear color too! I’m 61 and I look odd if I’m not wearing shimmer on the lids!
Marlena you should do a makeup tutorial with your mom!
Vanessa Peake THIS!!! 👌🏼💞
You are so correct .. Ladies over 40 is a huge market that has been skipped over ... We spend a crap ton on money , usually take better care of our skin ... I've always been a makeup junkie ..
I'd love for you to come & visit me on here. (Shameless plug) I'm in that over 40 beauty community/creator group.
@@MrsMelissaM and, 40's are definitely the new 30's when it comes to being in our PRIME! :)
Heck yeah!
I have makeup over 40 x
Your videos lately are on point, when all other beauty gurus are in a rut and doing the same thing they’ve been doing forever. You’re sticking to true makeup skills and your roots. Thank you for your awesome work!
? They are more consistent-
(actually not really but it's the most she has posted), than the past few years...
I am just a bit confused on the direction *MAKEUP GEEK* is going in as *Marlena* is rebranding...and then the clothing line..
In the Cosmetic world, Makeup Geek was a cult favorite. Innovative. Unexpected. Daring.....
I am just a little confused? 🤷
@@lunagirl4039 Just give me time to show you how rebrand will play out :) I promise it's exciting while not steering too far from Makeup Geek roots. XOXOXO
@@MarlenaStell I CAN NOT WAIT!!!! Seriously, MUG is the ONLY brand that I started my love of makeup journey with & has remained in my collection over the years.
Especially your sngles. Holy Grails for sure
@@MarlenaStell also, please know I was not being salty although i look at that comment & it kinda 'reads' as if I was..
Yes please do a demo on the tri lashes! I hate falsies but have been wanting to try these!
Kari Boudreaux these are WONDERFUL!! I use kiss brand. Jump in Kari you will wonder why you waited so long!!
Do you just pull them off at night or do you wait till they fall off?
Yes pleade. Also maybe include all different lash options for our age group
@@debralombardi725 pull them off nightly. You never want to keep on more then just that one day. You can always reuse them many times if you clean them ❤
Love the chillax on the powder- you got a chuckle out of me! Your educational approach is much appreciated! I am over products being hyped up as MUST HAVE!! I want tips, facts, knowledge and that includes procedures. Looking forward to your future content.
So relieved to see someone finally adressing trends in makeup for we middle aged gals who still are concerned about style and beauty. Love it thank you!
Oh thank you. I'm 70 and love wearing shimmer on my mobile lid. Love blush, no contour because if age spots, but I don't wear heavy makeup to cover, just part of aging and too much sun. You are spot on!.
I love this video! I am 40 and can use all the advice out there. Can you do some tutorials for go-to looks for women who are 40+?
Im from Indonesia.. im 42 ! Always searching video like this ( 😆 LOL
As a woman almost 60 I try different trends over time but pretty much stick to what works best. A lot of the techniques I use are in your do's and don't's. However as far as powder is concerned, Osmosis Pressed Base has been a godsend for me! Your videos are the best! Please keep'em comin'😊💖
Beauty has no expiration date. Our lines, wrinkles, & "imperfections" should be embraced as part of our story. These tips are pretty much good for everyone of any age. I do love a dark lip at any age and any lip size so long as you feel its complimentary to your look. Embrace and love you as you are. Btw, hilarious oven mit part!
Finally!! So glad you are doing videos for the older women. I’m 58 and there’s really not a lot to choose from as far as videos go. I do wish more people would think about the more mature woman because they will one day be in that category. :)
Thank you Marlena! Have a very blessed day!
Almost 50 here! (Walking up the Block) and these are all my go tos that you've mentioned. My favorite foundation was the Lancôme Teint Idol Foundation un-powdered for over 25 years because of my dry skin. But we had to break up. Now I'm all about that Nars Sheer Glow life. I love nude lipsticks and I swear by my peachy and coral blushes that have a bit of shimmer. Can't be about that matte life at all!!! And I love my Becca bronzer in Impanema Sun. It also has a bit of sheen but looks amazing on the skin. I can't be looking like the Crypt Keeper out here. I'm older but I ain't dead. I want to continue fooling everybody that thinks I'm my grown kids sibling instead of parent. 😜💗
Oh man I bought the NARS from Nars and the undertones are all wrong. I bought the wrong one. It’s too late to return it too. I thought I could make it work by mixing some other color(which I should not have to) then I’m thinking when I’m darker in the summer maybe I can make it work but I don’t think so. I’m 51 and I hear the rave reviews from everyone how beautiful it is. I’m sad.
Tracy they have new shades. I couldn't find my shade at first but now I can. If I went by the undertones they have written alone, I wouldn't have gotten it. What they say the undertones are would have been a definite no no for me as I have olive/yellow/golden undertones. The one that I have is a new shade and it has none of those undertones listed and blends right into my skin beautifully. I suggest going in and checking for yourself. It's a very light formula yet medium coverage and buildable. I was able to find like 3 or 4 shades that could work and that NEVER happens. I have extremely dry skin, I'm talking Sahara Desert dry, and this makes my skin look quite youthful. The Nars Radiance Foundation is a more full coverage foundation if you're looking for that but I couldn't find my shade in that one.
s a IT Cosmetics hasn't done a great job with their shade range enough for me to be able to use their products. I've always wanted to but couldn't find my shade EVER! I have some of their products but never foundation. Unfortunately.
This comment made my day!!! No Crypt Keepers over here!! LOL
JoAnna Johnson It’s like pulling teeth to get them to expand their range more.
How on earth did I miss this Marlena! You're right...there's not much representation of our demographic. This was great! I find so many women were wanting more of us to be here for them in the over 40 age range. We're over 40 but still beautiful! Thank you for doing this!
I never was one for wearing mascara let alone lashes. I always had long black eyelashes and oily skin AND very active lifestyle. So mascara didn’t make sense for me. Fast forward 51 years. I tried false lashes and those individuals or trios with mascara. Holy crap! I didn’t realize that long lashes are key for looking youthful. I couldn’t believe how cute I looked.
Tracy was
Tracy has oooôi
Interested in seeing a video on applying individual lashes and info on how long you can wear them and how to remove them. Thanks
I'm turning 50 in Aug. I wear shimmer eyeshadows on my lids ALL the time. I get TONS of compliments on my eyeshadow too.
Yes!! Finally someone looking out for us older women. I love these tips. Please do some more videos like these. Thank you Marlena.
Love this video! You’re right there isn’t too much out there that caters to the 40+ crowd. I would love to see you do a tutorial with women of various complexions in this age range. Would love to see your tips implemented to see the difference. Thanks Marlena!
It seems like a lot of the over 40 content out there has more to do with fitness than anything else, not as much beauty, fun stuff, etc
Such good information! Love seeing more and more of you on TH-cam again girl! Your video examples of Donts cracked me up! Love you!
Great tips. Can you please do something on wearing bright colour eyeshadow over 40? I have loads of gorgeous eyeshadow palettes but I tend to stick with neutrals or bronze because I'm scared of looking "overdone" with brights. Last time one of the young assistants at Urban Decay did my makeup to try out a colourful palette, she did a lovely peacock eye look, but i felt it was just "too young" for me.
Byzantina1204 I use brights for under the eyes. A lot of times I’ll use them as eyeliners. Same goes with glimmering eyeshadows. I’m 51 and all over color doesn’t look so good on me. I never really wore it a lot when young either. Well there was the 80’s but I don’t want to talk about that.
I love doing pops of color in strategic places while keeping the other shadows neutral. So pop of color in inner corner, or just under the lower lash line, or just on the lid but neutrals in the crease. It adds color without it being full rainbow if that makes sense?
Tracy I agree, best not talk about the 80s lol
Marlena Stell thanks for replying. I’ll give it a go.
Girl, I hear you! Come visit me, I just started a whole series on colorful eyeshadow and the mature woman, plus there's already a playlist where I use color. I'd be honored to see you there. (Yep, shameless plug, I know)
Yes! I've already been doing all of these things for a while. I also add anti aging moisturizer to my dewy foundation, helps it melt in and really look like flawless skin.
You are so adorable! And thanks for sharing these tips! Although I am only 27, my skin does look crapey and dry If I use too much powder or foundation. My eyelashes are thin and etc. So I like to treat my skin as if it were more mature, and apply as such, because it's more flattering. You shared some tips that I didn't know about, and can't wait to try! And I love that you want to do more vids for mature skin! There is definitely not enough of that out there on TH-cam!♡
I've been watching you for YEARS!! I'm so glad you decided to do "mature" make-up! I have kind of aged right along with you. Thank you so much and keep it up. Can't wait for your next video!!
Wear what you want at any age. Stop letting society tell you want is right or wrong. Iris Appel is my fashion goddess.
Yes! This is the whole reason behind my IG. I'm 44-years-old and just because I am getting older doesn't mean I have to give up my aesthetic.
I agree with you both. I cannot stand people who make comments like “oh that’s for young folks”. Says who???
So great to see a tutorial and tips for those over 40 and who love makeup! You are so right, there is not much representation for those over 40. Please continue to do more :)
Marlena for any of your viewers Stephanie Marie is a TH-camr that focuses on mature skin and gives great advice, and she looks fantastic. I’m 27 but still enjoy watching her channel an well as all of yours. 😊
Yes! I’ll be 46 in March and I have decided to start tending to myself more. I’m changing my clothing style, got my hair transitioning to gray and want to get the best face I can! Love this, give us more over 40 education please:).
I’m 62 years old and I don’t have any lines, wrinkles or acne.
My approach to makeup is less is more.
I don’t cover up my skin.
I want my skin and freckles to show.
I like subtlety and for my features to be enhanced not overshadowed.
Marlena your tips are appropriate for everyone.
I do want to learn how to put on individual lashes.
Two years ago I didn’t reach my goal of learning how to put on lashes.
I’m determined this year.😊
Marlena would you please do a lesson on applying false lashes, individual ones and the full lashes?
Thank you in advance.🌷
I highly recommend Lisa Eldridge for such matters. She is world class and shares you philosophy of makeup too and has individual eyelash videos. 🙏
Sandy G. I’d also suggest Zabrena. She has a full tutorial on how to apply and has her own lash line as well.
Amusegirl1980
Thank you so much!
I love Lisa Eldridge!
Momma Bear
Thank you so much!
I will check out Zabrena!
Sandy G. th-cam.com/video/SctliaAf0BY/w-d-xo.html
Marlena, I really appreciated you sharing this video of do's and don'ts. You confirmed several things that I personally have found work for me as a lovely lady of 60. Finding a foundation that worked for me was difficult. Many of them looked like they were painted on or floating on the surface of my skin, very separate from it. Using a moisturizer under the foundation really helped with that problem. As for blush, I have found that rather than sweeping it on, it actually works better for me, goes on lighter and looks more natural by kind of stippling it on. Makeup is such a personal way to express yourself and I think the best thing us more mature ladies can do is to give ourselves permission to experiment with it, try new techniques, or even lighten up our old routine. Thanks for your great videos and for bringing us such wonderful products.
Yes yes yessss!!! Thank you Marlena.. I just turned 40 and I deff need to know these things. ❤❤
I'd love for you to come & visit me on here. (Shameless plug) I'm in that over 40 beauty community/creator group.
Loved this one too, short but very informative! And was LMAO with the baking mitts!😆
Hey Marlena it would be great if you could demonstrate on someone with mature skin.
Yaasss! These are great tips ... I use these ideas too and naturally drifted this way as I’ve aged (47). My favorite “foundation” is Hourglass tinted moisturizer mixed with Josie Maran’s argon enlightenment illuminizer. I get stopped by people half my age telling me how beautiful my skin is and one ever believes I’m my kids mom lol. Also, I have Italian dark circles and have found that using the hourglass veil underneath helps concealer stay and not crease and I only use the hd powders where makeup would normally gather and cake, like outer edge and under eyes, corner creases and sides of nose. It’s so finely milled, it keeps the “clumpy” creases from happening ... and I use my fingers to apply highlighter! It is so much more natural looking than applying with a brush! I’m just an amateur now but I was a cosmetologist in the 90’s, hair, nails and skin ... I just love you and your channel - your realness all these years, your talent and definitely seeing your beautiful face! You are a rare breed here on youtube😘😘😘
Girl, you're so pretty. 💕
This is super helpful for people under 40 as well. I have always had extremely dry skin, born with eczema that flares up on my face and under eye/eyelids. Some of these tips are exactly what I’ve been doing since I started understanding proper skincare in my mid twenties. So to anyone out there with dry/problematic skin, please listen to what Marlena has to say. It’s not just being above 40 but it’s understanding what your skin needs to help makeup look better.
I love shimmer shades, I use to hate them. Coming from a gal that grew up in the 80’s and 90’s , I have seen some horrifying styles. I used to look at some 70’s makeup trends , enough shimmer to look like a disco ball .
I’ll be 46 in a month, I still try to make myself look youthful. Thanks for the tips .
Marlena is so pretty and has such good advice. Even her own personal make up application has evolved and gotten better over the years.
I appreciate these videos. I'm not 40, however I'm not 18 either. This is more realistic make up application for daily wear unlike the cakey shape tape under the eyes and baking with powder.
I've never been able to do the shape tape and baking under the eyes- I look SOO cakey :(. It only works on oily and/or very young skin :(
Much needed. I'm 46, and I've always loved makeup, but we didn't have TH-cam back then, so now, I adore being able to watch videos about makeup/skincare, but...the over 40 videos, IMO, are...almost too old. Older women are a huge market that gets overlooked. Some of us don't wanna give up the wonderful world of makeup and self expression that it affords us.
Omg your “Don’t” facial expressions had me cracking up! Besides that these were really great tips as well! Thank you
Thank you so much for doing this video! I hope you will do more videos like this. I'm in my 50's and I don't see many videos for mature women.
Marlena you are hilarious! Love your video! The funny examples were great! 😂
Those mittens and the powder lol 🤣😂😂😂 loves it!!!!lol ur so fun Marlena I love ur videos please do a tutorial for the trio lashes. I’m 27 never I have never worn falsies😔 I am not good with them
Loving that pop of yellow on your eyes!!! You always have the prettiest abs coolest eye looks!!
You looked so cute with your bad blush, you’re just a beautiful doll and nothing can hide your beauty 😍
Thank you so much for making this video. My sister and I are in our 20’s and our mom is in her 60’s. Every time we do our make up she asks us to do her make up too. I will definitely be using your tips! Thank you, again! ♥️☺️
Lol.... love your sense of humor... thanks for the excellent tips... especially about wearing the shimmers .... chills!!! 😂
blush - something I never worn. I don't know how to apply blush onto my square face. I always feel like a Matryoshka doll :D
Wear blush. It wakes your face up. Just practice
I love that you are educating all different age groups on how to look their best! You can tell you were a teacher because you are great at user friendly explanations and your demeanor is just the best. I bet you were an awesome teacher in school. Love, love, love these videos!!
Thank for this!! I am 37 and I can not wear any of the foundations you usually! Hot and Flashy has a great TH-cam Chanel! I am very dry, I use moisturizer AND Oil, and a moisturizing formula! The only foundation I can use is It Cosmetics CC Cream.
Hi Kari, Angie is great, I'd love for you to come & visit me on here. (Shameless plug) I'm in that mature community too.
Kari Boudreaux hi, I’m 36 and very dry as well. I use an AHA to exfoliate and belief true cream moisturizing bomb mixed with a couple of drops of fresh seaberry moisturizing face oil, I moisturize with belief moisturizer and use primer before applying my foundation (never a matte formula)
@@angelavilysi4484 oh!! I will look those products up now! I tried Drunk Eleohant and had such high Hope's for it but it was not moisturizing enough for me. :( I use Limelight by Alcone Skin Therapist Moisterizer with make up. Because its tacky then their Must Dew Face Oil. Its AMAZING.
@@MrsMelissaM sure will!
I agree! I discovered shimmer shadows and nude lips in my forties!
Definitely needed ❤️ paying attention for when I do my mom’s makeup ❤️❤️
Same here 😃
Me too! 😁
Same! 😊
Girl, you crack me up!!! Thanks for the tips!!!
Love this idea. I'm 39 and i've noticed that my oily skin isn't as oily anymore. I like these tips
Thanks so much for addressing the needs, and concerns of us older gals, Marlena! Yes, we are definitely here! Thankfully, there is a vibrant, knowledgeable group of older You Tube women doing beauty videos for those of us over forty...and beyond! I agree with most of your recommendations, missie. I recently just learned that I could wear shimmer, and shiny shadows on my eyes; prior to that, I was wearing all matte shades even though my lids aren't 'crepey' yet (other than 'Whimsical' on my inner corners!)! I just thought that was what I was supposed to wear. Now I will use a shimmer shade either in the middle of my lid, or on my inner half of my lid! My lips don't have a lot of noticeable lines on them either, so my preference is wearing matte lips, I wear matte lipstick, or liquid lipstick; I really do not like glosses, or shiny formulas in lip products on my lips. I wear 'Winter' cool-toned colours like bright roses, fuchsias, blue-toned reds, burgundies, orchids, navy, purples, and some plums. It would be counter productive for me to wear lighter colours, because they wouldn't complement my complexion. I'd love to learn what application best suits my deep set eyes; it's difficult to find such tutorials! Thanks for sharing your wisdom! Canadian love, and hugs, Beautiful, Sherrey💗🎗💗
My makeup always breaks up on my nose from dry skin. Any ideas on how to fix this? I’ve tried a couple different primers but nothing seems to work. Great video!
If it's around the nose It's called seborrheic dermatitis and you need a prescription called ketoconazole
I’m so happy to see this type of video! I’m 43, and I find that less is definitely more. I love dermablend, Make Up Forever’s Water Blend, and Dior Forever 24 Hour Skin Glow Wear Radiant Skin Careing Foundation. I use just a pea sized amount, and I apply with my fingertips. I use bare minerals serum concealer under the eyes. I apply a hint of the Hourglass Ambient Lighting powder in Dim Light to set the under eye, and the Hourglass Veil Translucent Powder on my t-zone. At 43, I still have very oily skin, which I used to hate, but I now appreciate that it has kept me looking 10 years younger! I only use cream blushes and bronzers, and I set my face with the Vitamin Nectar Antioxidant Face Mist by Fresh. Love your videos. Thank you for sharing your tips.
Id love to see you apply makeup on your mom and mentioning tips and tricks!
Thanks for helping us older women who love makeup. ❤️❤️💄❤️❤️ you are beautiful
Haha this was fantastic! I keep thinking I’m 20....girl I’m 43 🤪. Chillaxin on the powder!!
Thank you for doing this video. I’m 38 but have started to deal with some of the issues that come with aging, these are great tips that I can begin implementing now. Sheering out the foundation I have and picking up some Dermablend and Bobbi Brown.
These are great suggestions but I'd love if you had actually performed them on your Mom or on a mature model. Sometimes it helps to see it rather than just hear it. But I love that you don't exclude anything for us older women!!
That would be over 60 not 40
I really appreciate all the helpful tips and love u have for us. God bless and keep doing you and know grateful for you along with your company.
Thanks!! We are truly not well represented at all I love this video!!
Irma Ledee there plenty of videos for over 40 makeup. Put in the the search bar. They’ll pop up. Every group thinks they’re being ignored. But it not true.
You are awesome!! Thanks for this very informative and funny video 🥰
56 and will wear shimmer shadow till I die. :-) But yes, I use the application you described. And highlighters too. And totally agree with no matte lips. Not good! I wear them with a little gloss on top. Really great video and reinforced that for the most part I'm on doing it right. :-)
Michelle Isabel Duggan me too! I’m 57 and all of my tutorials i use shimmer and glitter too!
Omgggg Marlena your makeup in the video 💕💕💕💕 Soooo Beautiful ! That liner and that lip 💋 Gorgeous 🥰
LOL Marlena, you were soo cute with that overdo blush :))) haha
Although I have always worn makeup, I didn't realize the "fun" I could have with it till I was 50. I resented hearing anyone say, "less is more". As you spoke, I do understand the changes in one's skin. I'm realizing that myself after ten more years, and agree with you about using a thinner formula foundation that still will give full coverage. I wish I could have you do my makeup and give me more instruction. Perhaps you can do a makeup tutorial on your Mother? Maybe that would help. I I want to grow classy with age but still look vibrant and retain a little youth..hahaha. Right now my biggest problem is finding the right color for my brows. Thanks so much for your video. I really do listen with interest and will be looking out for more of your videos for over 40.
Any suggestions for a woman nearing age 70 with dry areas, but also sensitive and acne prone skin. I’m having problems finding moisturizers without anti-aging ingredients that cause my skin to flake and peel. Help! Thanks.
This is a pricey one, so please don't hate me but I promise it's AMAZING!! I'm on my 10+ bottle now years later but it's one of the few that doesn't break me out while adding intense moisture. The NIA 24 Strengthening Complex- you can get online at Amazon and I think some boutique stores? It has Niacin in it so helps with my breakouts. I swear by this one SOO much. Also the brand Esthetic Arts is by a friend of mine and her products are reasonable priced but I swear they work! It's a small woman owned company and she answers any questions about skin! estheticarts.com
It's so crazy because I started watching you in my early twenties, and now I'm 31. So great to be able to still watch you and learn all this time. Love you Marlena!!! You're so inspiring!
Hi Marlena, I am 50 and have a lot of pigmentation so I can’t wear a light foundation. What do you recommend in that case? Love you!
Julie Bosgraaf try a vitamin c serum - my favorite is drunk elephant. Vitamin c helps with pigmentation
The Dermablend Flawless Creator foundation is thin formula but VERY pigmented- I love this one!
I died at your baking lol! Thats totally what i picture when people say baking. As a lady on the fast downhill track to 40, I appreciate this video!
Thank you!! I’m almost 36! And this is so helpful ❤️
Beth Harlow I'm 36 tomorrow 😩
Happy Birthday!! I have 7 more days 👵🏻
@@bethreynolds8772 Aww thank you so much! It's Pisces season now!
You are spot on! I’ve made all the mistakes you mentioned when I was in my 40s. Now, at 52, I have finally found what looks good on me. Great video! Love your hair btw!
Thumbs up for the mitten baking your face 😂
Love this!!! Please do a video on skin care for over 40!! I have never been one to do a skin care routine and I am now way over 40 and have decided to start. I know I can't undo what has been done but I can help to prevent further damage.
Marlena my concealer does not stay on. Ive tried everything from drugstore to high-end...shape tape, nars rcc, maybelline age rewind & fit me, naked skin etc and nothing stays on for longer than 3-4 hrs and it always looks like crap after the first couple hrs. I have aged undereyes, very noticable lines and darkness (major hollow in left eye) so i have to wear concealer. I tried barely setting with powder, setting spray and primer/shadow primer. Also tried no moisturizer in case it was slipping. Please help! Is there anything else u would recommend trying?
Have you tried using foundation instead of concealer? Do you have oily skin? I've been using a highly pigmentation foundation instead of concealer and I notice a difference! I've been using Dermablend foundation because it has a high pigment load without being heavy and thick
I hated using concealer same thing nothing looked right and I started using the flower beauty and I love it is the only one I use.
Thank you so much for the tip. I have combo skin but very dry undereyes. I'll try that out thank u!!!
@@lucyandstuff thanks ive been wanting to try that one!
Did you tried color corrector? Maybe using a color concealer for the darkness and using just your foundation will help you. And I really think you should moisturize your under eyes, it will make a difference.
Hallelujah , help for us oldies! 😄😆. Keep the tips coming Marlena with the odd tutorial maybe? Loving how your videos are growing and changing!! Xx
What about red lipstick? I am 38 (almost 39) and love red over light lip color.
Red works well as long as it's not a super dark red (like a brick red). It doesn't make lips look thin at all because it's still bright
Mandy A
I’m 62 years old and I wear Red Lipstick.
Find a Red that compliments your skin tone.
My photo shows me wearing Red Lipstick.
Marlena Stell perfect!! Thank you ❤️
If you have any lip lines use eyeshadow primer over them before foundation and lip liner. 👍
Revlon Color Stay red is perfection
This is a great series! I agree about the representation of 40+ on TH-cam. This is the generation that started it all and yet, there's that relevancy factor and age-ism.
Make up looks good 😍
Great video, Marlena! Love seeing these helpful tips.
I'm going on 42 and I loved this video
I'd love for you to come & visit me on here. (Shameless plug) I'm in that over 40 beauty community/creator group.
At 60 I appreciate the attention. My channel is too small for much yet, so I love seeing someone in the business hitting the 40+ crowd.
Because the inner corner of my eye tends to look crepe, I dont like the whole inner corner highlight. So I thought that I couldnt wear shimmers at all. Now I add shimmer right in the center of my lid. It's the only place where shimmers look good on me
danielle king I also add a “dot” of shimmer in the center of my eyelid!
If you get the highlight just in the hollow of your inner corner it still adds the pop! ☺️
Trying to tweak my mom’s makeup and LOVE this! 🙌🏻 So many amazing tips, thank you!
Outstanding thanks even apply to me at 56
This is been one of my favorite videos because it’s been the most helpful for me personally. I hope you keep doing these.
I've been abiding by these rules. Especially the no black eyeliner under the eye. My 44 year old eyes do not approve of that look. Yay! My makeup is Makeup Geek Approved 😊
Same here! In the last year I had to stop doing dark liner in my waterline (which makes me sad), but I feel fresher with my makeup now
@@MarlenaStell You have been slaying the looks lately...I see you 😉
OMG!! I used to watch you YEARS ago whenI was in my 20s! I'm almost 40 too...Time flies!! So glad I found you again!
Can you do makeup for 30s ty :)
I am sixty two and I love wearing shimmer and glitter shadows. I do keep them on the lid. But I love my blush... I wear it higher up and more towards the temple. And a bit on the nose and forehead.... anywhere the sun would hit. and just a little touch. I sometimes go back in when I am done with everything and add a bit more.
Liners I tend to keep on the upper lid and leave the lower lid with the lightest transition eyeshadow shade. I also use a burgundy mascara on the bottom. Softer than black.
For future videos on this topic:
I'd like to hear about liquid lip for older gals Marlena, I love the idea of a color that lasts but they can be drying and make lips look like raisins. And highlighters. I use them only on the smoothest parts of the face. The cheek bones on the outer edges. The tip of my nose because I love that youthful look, above my lips and a bit on the chin. I like a glowy face. And if you could touch on foundations that dont settle into texture and fine lines that would be fantastic.
Im 48 and this was SOOO HELPFUL for me! I only recently started wearing makeup (to counter this aging situation going on). ALL of these tips were very helpful for me. Being new to makeup and over 40.
Loved this video Marlena! Informative and helpful!
I’m 42 and although I don’t look or feel it 😎 I truly appreciate this! You’re such a pleasure to watch because you’re personality is so delightful. Thank you! 😊
I’m 22 and I still love these tips! I tend to get powder happy so I appreciate these tips :)