How to Livestream to Chinese Consumers

You may have heard about the popularity of livestreaming in China, especially when it comes to shopping. The founders of New York-based fashion company And Luxe Inc. explains how they use Taobao Live technology to introduce new products from the U.S. and Europe to Chinese consumers. To learn more about the livestreaming craze in China, visit: alizi.la/2YPnLOQ