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- เผยแพร่เมื่อ 16 มี.ค. 2024
- If you're an aspiring founder with a startup idea, learn the precise steps to validate your product effectively and avoid wasting time on the wrong things. By following this proven startup validation framework, you'll ensure that your efforts are focused on building a SaaS product that meets market needs and resonates with your target audience.
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Deploy Empathy by Michele Hansen- deployempathy.com/
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Welcome to MicroConf - Where Independent SaaS Founders Launch, Meet, Learn, and Grow! MicroConf is the world’s most trusted community for bootstrapped SaaS founders.
MicroConf is a community of SaaS founders that brings together bootstrapped and independently-funded B2B SaaS companies who are not looking to chase “unicorn status'' or venture capital.
We provide SaaS training, education and networking opportunities for other founders who are pre-product, focused on scaling their business, and looking for an exit strategy.
MicroConf began more than a decade ago. Since then, we’ve hosted more than 25 events with nearly 200 speakers, helped thousands of attendees, and impacted tens of thousands more through our videos and online community.
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2 hours: 5P.M. framework and SEO research
20 hours: conversations and/or building landing pages
200 hours: building MVP
curse of the audience is spot on, you see it so often in game development and devlogs. where often the audience is very supportive and encouraging. The dev then continues building their game and getting wishlists only to see maybe 5% of actual sales. as people we want to support others. we arent generally evil. but this can backfire when trying to find product market fit.
Edit: btw rob do seats run out for premium options for micoconf connect? ive been following your work for a while and own a couple of your books and like your no BS approach to things. Your books have value and so do your recommendations.
extra edit: too late i applied : )
When validating, founders should also analyze the sales cycle length of their SaaS product. Shorter sales cycles can indicate a quicker path to revenue, which is crucial for bootstrapped startups.
Rob I have to tell you, you are doing God's work.. Thank you.
Thank you! Appreciate you watching :)
Thanks for clear details and valuable action points. Glad I found your content.
Definitely a video I will be coming back to. Thank you for compiling all the details into a single piece.
Happy to be of help 🙂
Incredible content! And I loved the book recommendations at the end. Keep the recommendations coming!
Glad you like them!
this is really awesome. I've been looking for good definition of validation.
I like the idea that validation is the process of understanding how you'll acquire all future customers.
Very well put.
Glad it was helpful!
Can you do a video about your fiancial models, ie how much to reinvest, how much to pay staff, how to take money out of the business
Thanks for the content Robin!
Thank you!
Great video as always
Glad you enjoyed! Thanks for watching
Having coded new products before talking to customers, and found low acceptance after months of coding, Rob's method and advice are much more important than any part at the beginning of a new venture.
The wasted time and frustration of 'this is such good code, we've created such a great product' then finding out we lack the marketing chops to rescue it - really disheartening. It's emotionally destructive. It's like when your favorite family dog passes. Or your grandmother.
If you have deep knowledge of marketing and you create a MASSIVE number of leads, and you can convert a percentage (1%, 2%, 3%) to sales, then MAYBE you can salvage a product that really isn't a "MUST-HAVE" product.
But you're far better off NOT BUILDING a product that takes too much effort to sell. The Apple Lisa computer was a dud.
The Apple Newton was a horrific failure. Don't do that. What Rob is saying will help you keep sane. Make sure before you start working that people are gonna BUY it. You can run a small ad online, meet people in person, go to a conference attended by people in that industry, etc.
"Don't code. Talk first."
.
Thank you for the support!!!
Thanks a lot
Most welcome
Couldn't be more timely. I am always thinking of ideas, but lose steam quickly. I recently had an idea since my sister was having a very acute problem as a product marketer (one I also have faced around competitor analysis) We briefly discussed an idea but I realized I was slowing down. I was trying to build it in one platform, then another, or code manually. I realized the reason I'm jumping around: I don't actually know what I'm building. Instead it's worth the time to actually talk to her, and people in our mutual networks to actually validate the idea first.
Can you do a Video about your 5PM validation strategy?
What do you use for keyword research? Trends? Similarweb? Ahref?
I’d start with Ahrefs.
I love your content, very appreciative. I'd love to give some constructive criticism, but unless it's asked for, I won't.
Currently, do you invest early stage SaaS companies which has enough MRR?
I do invest in B2B SaaS companies through my accelerator, TinySeed. You can find more at tinyseed.com/.
Hi Rob, I bought your book and signed up for MicroConf but haven’t heard anything for over a month.
Hey there! Thanks, I hope you've enjoyed the book! We are adding folks into MicroConf Connect on a rolling basis. We'll reach out as soon as your application is at the top of the list.
I did enjoy the book! My first business was a physical product that was very heavy on VC. We did great things in major retail and with Fortune 500 companies but the debt was often too heavy. I decided to bootstrap my new SaaS company and found you as a resource and am eager to learn more!