LOGO DESIGN | How To Choose The Right Typeface

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  • เผยแพร่เมื่อ 24 ต.ค. 2024

ความคิดเห็น • 83

  • @SatoriGraphics
    @SatoriGraphics 8 ปีที่แล้ว +17

    I have always had a passion to typography, and it is true a choice in type can say and express so much within a design.

  • @carlsononly
    @carlsononly 8 ปีที่แล้ว

    Today I learned that with the colors and the hierarchy of elements on any design. They are matched with the right typeface. This video has added to my knowledge. I am thankful to you Will!

  • @xirmith3373
    @xirmith3373 7 ปีที่แล้ว +87

    Comic Sans is always the best choice

    • @andrebernardo3676
      @andrebernardo3676 7 ปีที่แล้ว +3

      It's a good font for what it was created. To be on the ballon messages of Microsoft Bob - A dog that was created for a comic software in 1995 - that used Times New Roman and was difficult to read. Comics Sans is just a legacy of that time and the "bad fame" is from bad use. Not because it's a bad font :)

    • @jermaine2712
      @jermaine2712 6 ปีที่แล้ว +3

      You spelled “papyrus” wrong

    • @kehana2908
      @kehana2908 5 ปีที่แล้ว

      @@andrebernardo3676 yeah, true, but it's a joke. (I know that you probably knew that)

  • @adrianamartinez9548
    @adrianamartinez9548 8 ปีที่แล้ว +24

    Hi Will, could you make a video explaining how to legally use a typeface for logo/branding?

    • @jaimemorgan5323
      @jaimemorgan5323 3 ปีที่แล้ว +1

      Good idea. I've never seen a tutorial on the legal side of branding before. In my training, we covered use of photographic inspiration, but never font licences...

  • @mrkmrk.n
    @mrkmrk.n 8 ปีที่แล้ว +42

    I wondering why this channel is so underrated. The content is excellent and everything is harmonious. People just love to hear static sounds and watching others playing video games and learning nothing from them.

    • @gogreyhoundmusic
      @gogreyhoundmusic 7 ปีที่แล้ว

      i dont want to sound mean - but it's his accent. It sounds like his working way too hard to get his words out, and they come out so lazy and poorly enunciated that it gives me a headache.
      The content is pretty good though. He really lost me on the nintendo switch logo episode.

    • @vietnam2371
      @vietnam2371 7 ปีที่แล้ว +1

      gogreyhound ur racist

    • @eliasmarianov
      @eliasmarianov 7 ปีที่แล้ว +1

      Calm down there buddy. ;)

    • @_yellow
      @_yellow 7 ปีที่แล้ว

      MARK What's wrong with games?

    • @danielkitura
      @danielkitura 6 ปีที่แล้ว

      Hey, you just caught my thought!) I could hardly understand what exactly annoyed me while watching his videos, but now I see that it was really the accent and pronounciation.
      Then again, overall content is really good and informative enough :)

  • @ddotson4
    @ddotson4 8 ปีที่แล้ว

    you are a saving grace for so many working ideas! Thanks for the education & best wishes in your field!

  • @Super_Naught
    @Super_Naught 7 ปีที่แล้ว +8

    Hey will. This is good basic info. My only complaints would be that it all feels a bit rushed, especially when you show the printed papers. Also i would have loved like 5 more business examples and typeface choices (barber, photographer, dentist, car shop, hairstylist ect)

    • @derekp13
      @derekp13 7 ปีที่แล้ว

      way too fast paced, and its hard to hear over that goofy piercing.

  • @peanutbutterjelly1459
    @peanutbutterjelly1459 7 ปีที่แล้ว +1

    Dude!!! You freaking Awesome!!! I'm new to the game and I was really having trouble thinking about fonts. This really clear things up for me. Love the Videos...

  • @UniquelyPurple
    @UniquelyPurple 8 ปีที่แล้ว +2

    Omg! Great tips! Good brief history and background of the fonts! Thanks for adding to my knowledge :D

  • @tristandamosso8087
    @tristandamosso8087 6 ปีที่แล้ว

    Very informative. I had no idea about any of this. Awesome job man keep up the great work you are very talented.

  • @cahayaadzanhartanta2359
    @cahayaadzanhartanta2359 8 ปีที่แล้ว

    loving your vids man keep up the good work, to see someone gives out these simple yet gives a huge effect to our logos/style tips for free makes me happy!

    • @FeliciaFollum
      @FeliciaFollum 8 ปีที่แล้ว

      it is neat! and very well put together!

  • @enciphered7650
    @enciphered7650 7 ปีที่แล้ว +18

    U didn't objectively answer the question...

  • @bekesuebikeme1181
    @bekesuebikeme1181 3 ปีที่แล้ว

    Wow, I wasn't aware. Thank you.

  • @FeliciaFollum
    @FeliciaFollum 8 ปีที่แล้ว

    Beautiful video! I studied graphic design in college but haven't done much with it for several years. Typography was one of my favorite things and I used to be good at it lol but I haven't practiced and every time I do something with handwritten type I'm unpleasantly surprised at how mediocre it is lol I'm headed to your hand lettering videos...this had some great tips...I'm excited to start playing again...I'm primarily a watercolor artist and I would love to start including more text in my paintings...that was random and all over the place lol thanks

  • @FraserKillip
    @FraserKillip 8 ปีที่แล้ว +2

    Were serifs not used to help clarity in printing presses? It helps to prevent the important part of the glyph from having no ink.

  • @brandonbailey3705
    @brandonbailey3705 7 ปีที่แล้ว

    thanks this vid explains things in a simple clear way

  • @suomiyabao2868
    @suomiyabao2868 4 ปีที่แล้ว

    awesome video, it would be much better if you show the serif typography examples at least at the corner using a small window while you talk, instead of only showing your face. I mean, your background looks nice and you look cool for sure, it is just that I had to imagine and recall the typography for most of the time.

  • @cllgscreative
    @cllgscreative 8 ปีที่แล้ว

    bro, this is quite dope. big thanks all the way from Boston!

  • @JoeOracoy
    @JoeOracoy 8 ปีที่แล้ว

    Subbed 60,089. I'm a designer too(Gfx and Web UI/UX) and I appreciate what you're sharing. Great video and good stuff! Thank you and keep it up!

  • @kashmirilion6120
    @kashmirilion6120 8 ปีที่แล้ว

    I love your way of teaching! Amaaaaaaaaaaaaazzzzzzzzzzing

  • @FlorianRemy
    @FlorianRemy 6 ปีที่แล้ว

    Awesome video! If i can point out one drawback: you should have detailed sans serif typefaces into sub categories, like you did for serif and script typefaces. You have humanist (Gill Sans), Transitional (Helvetica) and Geometric (Futura).

  • @EmmaBrownj
    @EmmaBrownj 3 ปีที่แล้ว

    very helpful thank you

  • @emmanuelncube3129
    @emmanuelncube3129 6 ปีที่แล้ว

    Thanks mate. That was really helpful.

  • @LizzyBcreative
    @LizzyBcreative 8 ปีที่แล้ว +2

    Just started watching your videos. Would love to know your thoughts/tips on mixing fonts within a logo.

  • @dragonwoolfx2
    @dragonwoolfx2 8 ปีที่แล้ว

    Every video is very informative,you rock!:D

  • @JesusW4y
    @JesusW4y 7 ปีที่แล้ว

    This was extremely informative! Thanks

  • @alexclose4824
    @alexclose4824 8 ปีที่แล้ว

    Congratulations on 60k Will :)

  • @VueloStudios
    @VueloStudios 8 ปีที่แล้ว

    Great refresher, thanks!

  • @andriycko
    @andriycko 8 ปีที่แล้ว

    Hey Will! I'm your new subscriber. I haven't watched a lot of your videos but I can see that you do very good content! I have a QUESTION for you. I'm 17 and I started trying making logos not a long time ago. I'm bad at painting so I picked fonts for logos in the internet. The question is: shoud I stop picking fonts in the internet and learn to draw or it is not that bad

    • @osterapdk
      @osterapdk 8 ปีที่แล้ว

      Андрій Ямнич I think you should try learning it by yourself! It's more Pro and creative! :)

  • @shanaysmith8130
    @shanaysmith8130 4 ปีที่แล้ว

    What typeface do you use for a SNUGGLE AID LINEN & PILLOWS company

  • @wephotogal
    @wephotogal 8 ปีที่แล้ว

    new subscriber - great little concise video.

  • @smartasiankid
    @smartasiankid 8 ปีที่แล้ว

    awesome as always !

  • @ChristianSangiuseppe
    @ChristianSangiuseppe 7 ปีที่แล้ว

    Useful video. What formal script font is the one you have used on the third Congratulations out of curiosity?

  • @ZendesignStore
    @ZendesignStore 7 ปีที่แล้ว

    Great Information :) Thank you :)

  • @abdulrrahmen_97
    @abdulrrahmen_97 7 ปีที่แล้ว

    You are so good will
    Thanck you

  • @shannatura
    @shannatura 8 ปีที่แล้ว

    Good video and I like your hair curl.

  • @ketkimarotkar7948
    @ketkimarotkar7948 6 ปีที่แล้ว

    Great information

  • @MarcosCroskey
    @MarcosCroskey 8 ปีที่แล้ว

    Hey Will, Almost to 60,000 subscribers!

  • @vibervista432
    @vibervista432 3 ปีที่แล้ว

    1:04 Serif This Font Is My Favourite

  • @magaibaquez2539
    @magaibaquez2539 8 ปีที่แล้ว

    a lot of the things you say, i know it already but is always good hear it again :) thk !!

  • @chronicfish
    @chronicfish 7 ปีที่แล้ว +6

    that curl ..

  • @engrmoutassim
    @engrmoutassim 7 ปีที่แล้ว

    So what would you recommend for a company that is based on adventure toursim?

  • @edwinhilgersom3347
    @edwinhilgersom3347 7 ปีที่แล้ว

    Subscribed!

  • @LoloCreates
    @LoloCreates 8 ปีที่แล้ว

    You passed 60K Subs!!!!

  • @abrahamurias5753
    @abrahamurias5753 7 ปีที่แล้ว

    did you go to college for this!,?

  • @MrMoRiz
    @MrMoRiz 3 ปีที่แล้ว

    Does anyone know the typeface on the ‘Serif’ placard at around 1:00 please?

  • @Janicebubibubi
    @Janicebubibubi 8 ปีที่แล้ว

    how would you mix different typefaces?

  • @a.o.7463
    @a.o.7463 7 ปีที่แล้ว

    for a construction company, what kind of font?

  • @ladyishappy
    @ladyishappy 7 ปีที่แล้ว

    ohhh that's knowledgeable ^^

  • @namikpashastudio
    @namikpashastudio 8 ปีที่แล้ว

    how about client want something elegant + fun ?

  • @ArslanKhan-tf4xp
    @ArslanKhan-tf4xp 8 ปีที่แล้ว +2

    Do you think any major companies have done this part of logo designing wrong?

  • @uzairahmad7171
    @uzairahmad7171 7 ปีที่แล้ว

    Which font can be use for Software Company ? Any any body tell me?

  • @uzaak4
    @uzaak4 7 ปีที่แล้ว +1

    This guy is like Jon Snow of Graphic Design

  • @a.o.7463
    @a.o.7463 5 ปีที่แล้ว

    What font for a construction company???

  • @rectify2003
    @rectify2003 7 ปีที่แล้ว +1

    Today I learnt Not to use Comic Font or Windings for a funeral company. lol

  • @hailreid2662
    @hailreid2662 3 ปีที่แล้ว

    The typeface says a lot abut the brand .

  • @ivanakoprivica5784
    @ivanakoprivica5784 7 ปีที่แล้ว

    Sometimes really annoying me complicate letter's form to that point that they are not readable anymore. :)))) Aaaaaa, I hate them.

  • @Chxmpie
    @Chxmpie 8 ปีที่แล้ว

    i keep looking at the background and trying to figure out if the letters actually say CBA or something else xD

    • @Unknown007x
      @Unknown007x 8 ปีที่แล้ว +1

      ITS C (&) BAR ( -> , under the BAR)

    • @Chxmpie
      @Chxmpie 8 ปีที่แล้ว +1

      awh right xD

  • @gizmogoose.2486
    @gizmogoose.2486 8 ปีที่แล้ว

    "...looking with something bad..." ! --- Are you an drunk !?!!

  • @hactrixed7405
    @hactrixed7405 6 ปีที่แล้ว

    the letters behind his head are in serif.

    • @Ambigious
      @Ambigious 5 ปีที่แล้ว

      Hactrixed
      ok and?

  • @mluevanos
    @mluevanos 7 ปีที่แล้ว

    team monospace

  • @eddithemartian4077
    @eddithemartian4077 6 ปีที่แล้ว

    Hi Ed Sheeran

  • @choco_iate1028
    @choco_iate1028 4 ปีที่แล้ว

    Good video, but the constant jumps in between your face and what you’re talking about are very distracting and don’t allow much time to actually analyze the fonts

  • @you14johnny
    @you14johnny 6 ปีที่แล้ว

    What kind of Typeface would you choose for a Rock band ?