How To Mood Board For a Logo Design

แชร์
ฝัง
  • เผยแพร่เมื่อ 21 มี.ค. 2017
  • Have you ever wondered how a logo design is created? It all starts with a mood board!
    Thanks to Squarespace for sponsoring this video!
    10% OFF code: PATERSON
    www.squarespace.com/williampat...
    My Website: www.willpaterson.space
    Great Graphic Design Resources! creativemarket.com?u=Willberto
    Instagram: / willpat
    Thanks for watching! Hope you enjoyed this video!
    If there's anything you would like me to cover in a TH-cam Video, then let me know by commenting down below!
    If you like what I do, and you want to partner with me:
    Partner with me through Patreon : patreon.com/user?u=35829
    Buy a T-Shirt or Poster,where some of the profits go staright to charity www.prophesyapparel.co.uk
    Hire me: www.williampatersondesign.com
    If you would like me to design you a logo, poster or anything for your TH-cam Channel or business, then I'm your man! I would love to work with you to make what you want a reality! Check out my website and portfolio for more information.
    Hire me: www.williampatersondesign.com
  • แนวปฏิบัติและการใช้ชีวิต

ความคิดเห็น • 100

  • @coobapo
    @coobapo 7 ปีที่แล้ว +45

    Will your content has been poppin lately man. Really appreciate all the hard work.

  • @tutvid
    @tutvid 7 ปีที่แล้ว +23

    Great stuff, Will! I'll pass this video along to my wife as she's a logo designer and seems to have the same serif love affair that you do 😂
    Seriously, though, great work, man!

  • @willpatersondesign
    @willpatersondesign  7 ปีที่แล้ว +35

    Hey! Thanks for watching :D Love you all!

  • @blackjimmy1972
    @blackjimmy1972 6 ปีที่แล้ว

    Thank you for showing the process. I am self taught and sometimes it is refreshing to see a different way of thinking. Thank you for your videos.

  • @davidpruitt5885
    @davidpruitt5885 7 ปีที่แล้ว

    Well done, as always, brother! Always learning something new! Thanks for all of your hard work, and taking the time to teach!

  • @eurossocial
    @eurossocial 6 ปีที่แล้ว

    Wow!! The "HR" Logo Result is Awesome!! Excellent Job!!

  • @twmcmahan
    @twmcmahan 2 ปีที่แล้ว

    I googled to figure out what you ended up with - I like the final result and it's fascinating to see the evolution from your 1st draft to the final.

  • @rubikskidcube
    @rubikskidcube 7 ปีที่แล้ว

    You still keep plopping out great content Will! Awesome job man, you're a awesome designer!

  • @heyitsmickeyandy9319
    @heyitsmickeyandy9319 7 ปีที่แล้ว

    Hey Will! Another great vid. I am totally inspired to become a graphic designer because of you. Thank you so much for sharing great ideas. 😘💕

  • @leighnilsen4090
    @leighnilsen4090 6 ปีที่แล้ว

    I love that logo you designed.

  • @budo93
    @budo93 7 ปีที่แล้ว +1

    Well done Steve!

  • @NoVisionMedia
    @NoVisionMedia 7 ปีที่แล้ว

    Perfect Video!
    I love when videos come at the right time :)

  • @AnthonyMcNeil
    @AnthonyMcNeil 7 ปีที่แล้ว +9

    Oddly enough, I'm more of a Sans-serif font guy, but that is a nice serif font. Love the logo. Geez, hopefully I can be as talented as you are one of these days.

    • @tayseerdesign
      @tayseerdesign 7 ปีที่แล้ว +2

      it's a matter of time .just you need to practice everyday :)

  • @sunilchristian3430
    @sunilchristian3430 3 ปีที่แล้ว

    Thank you!

  • @YaMa498
    @YaMa498 7 ปีที่แล้ว +1

    Hey Willl, great stuff man. Love seeing the process people go through to get to their finished product. I was wondering where you find all the examples of logos? Google, a resource site, or just a built up library of your own?

  • @Mujcanal
    @Mujcanal 7 ปีที่แล้ว

    Will, You do good job here, thanks

  • @abdouteta4954
    @abdouteta4954 7 ปีที่แล้ว

    You have a great style of logos

  • @Miguel-Gutierrez
    @Miguel-Gutierrez 3 ปีที่แล้ว

    This is a great video, a lot of good information. I think if your subject requires more time because of the information you are teaching time should not matter.

  • @Jdaprjnc3
    @Jdaprjnc3 7 ปีที่แล้ว +35

    Hey I have an idea. What if you held small contest like come up with a fake company etc and have people come up with logos and you can pick a top 5 and then have people vote for #1 then award them a custom hand letter from you or something.

  • @nunutscalido3591
    @nunutscalido3591 6 ปีที่แล้ว

    Really neat logo. Really liked how you aproached it. Keep on

  • @hasny_socialmediasupporter
    @hasny_socialmediasupporter 5 ปีที่แล้ว

    Thank you.

  • @tamtran-hh3uo
    @tamtran-hh3uo 6 ปีที่แล้ว +1

    Big thank for your helpful video.
    I just wonder what I should do in the research phase? How can I set the limitation so that I don't use much time than I actually need.
    Once a again, I'm really grateful for your informational youtube channel.

  • @tayseerdesign
    @tayseerdesign 7 ปีที่แล้ว

    keep up the great work ,thanks you so much Wil

  • @RawVisuals
    @RawVisuals 7 ปีที่แล้ว +4

    Love seeing other people use this method pal, mood-boarding can make or break a design!

    • @willpatersondesign
      @willpatersondesign  7 ปีที่แล้ว

      Thanks Dude! Very true :D

    • @bionut6738
      @bionut6738 7 ปีที่แล้ว

      Love seeing your comment, while I talk to you on discord ;)

  • @dareogunnaike
    @dareogunnaike 6 ปีที่แล้ว

    Nice logo concept !

  • @a.b.h.i.j.i.t.h
    @a.b.h.i.j.i.t.h 7 ปีที่แล้ว

    was really helpful

  • @PauloCesar-oy1gd
    @PauloCesar-oy1gd 5 ปีที่แล้ว

    Amazing!

  • @ChristophRautenberg
    @ChristophRautenberg 7 ปีที่แล้ว

    Awesome as always. :-) Thanks mate!

  • @jommanaalhmdany3301
    @jommanaalhmdany3301 ปีที่แล้ว

    Thank u

  • @MehZachula
    @MehZachula 7 ปีที่แล้ว +1

    Hey Will! Just out of interest how long would it usually take you to get to this point? Hours / Days? I think a video about how you manage your time during a project would be cool! Your work process etc! Loving the videos x

  • @charlesevanrotersos7403
    @charlesevanrotersos7403 7 ปีที่แล้ว

    youre awesome man. 😊

  • @Shaolinguru1
    @Shaolinguru1 7 ปีที่แล้ว

    No bullshit but that is one of the best logos I've seen in a long time

  • @OneMinuteIllustratorTutorials
    @OneMinuteIllustratorTutorials 7 ปีที่แล้ว +1

    Hi Will, thanks for all the great stuff! I was wondering if you could share with us an example of a rationale you give to the client that describes your end result (for this design in the video or any other)? Thank you!

  • @sankalpdubey653
    @sankalpdubey653 6 ปีที่แล้ว

    I love your background music...

  • @francopasqui8662
    @francopasqui8662 6 ปีที่แล้ว

    Hi Will, love watching your videos, would like to know how and where you source your images for the mood board.

  • @ChrisHanline
    @ChrisHanline 7 ปีที่แล้ว +5

    I'm a serif guy too. =) This video is awesome man, thank you!

  • @TanzelTV
    @TanzelTV 7 ปีที่แล้ว

    Hey will great video man, could you go into more detail on how you find these logos for the moodpboard? what do you use and how do you search for them

  • @BrandynFederico
    @BrandynFederico 7 ปีที่แล้ว

    Nice logo dude

  • @wordkill3r
    @wordkill3r 7 ปีที่แล้ว

    Hey Will, love your content! I was just wondering more specifically how you go about gathering the images for your mood boards. Do you type in Google image search for particular moods (ex: minimalistic logos / playful logos) or is there some other process you use for gathering images. Thanks!

  • @MegaAslamahmed
    @MegaAslamahmed 7 ปีที่แล้ว

    excellent..

  • @mikebattistella7885
    @mikebattistella7885 5 ปีที่แล้ว

    That's a really good tutorial, since you show a very structured and target-oriented way in order to concretize the desired style. Where did you research the logos and how?
    You could also try Ledavio mood boards - it’s especially for creating mood boards with integrated image search and test-driving nearly all fonts in free text fields.

  • @jonseyjones321
    @jonseyjones321 7 ปีที่แล้ว

    I would like to see this process or something similar for a comic book/cartoon/nerdy style.

  • @toprider1000
    @toprider1000 7 ปีที่แล้ว

    looked awesome man, did you try the serifs at the top of the type and not at the bottom? just a thought if you wanted to link the icon a bit more. Loving the videos recently, keep it up!

  • @tomatensirup117
    @tomatensirup117 7 ปีที่แล้ว

    cool Video !

  • @dolfinm4trixvg916
    @dolfinm4trixvg916 7 ปีที่แล้ว

    Ayyy will

  • @daviddandaura2743
    @daviddandaura2743 6 ปีที่แล้ว

    I know creative market is in the video description already but any other good sites to get inspiration and resources?
    GREAT WORK BTW. LOVE YOUR CHANNEL

  • @gabrieleliaskaznadji9945
    @gabrieleliaskaznadji9945 5 ปีที่แล้ว

    I agree you should thicken the middle line of the tower, but I would leave the walls of the castle thicker than the lines of the shape underneath. It separates the two elements, makes the shape look like a house banner (to me it represents a sense of unity and pride within the company...). Don't know if that shape was meant to be a banner since you were talking about it being a shield but I figured I would give my opinion... love your videos!
    Edit: just realised this vid is from 2017 so the logo is probably finished :P

  • @ronaldstone4437
    @ronaldstone4437 7 ปีที่แล้ว

    great video man, also I have a question how do you give ownership of one of your logos to a client? I have looked online but can't find a clear answer.

  • @raoarslanshahid8960
    @raoarslanshahid8960 7 ปีที่แล้ว

    Can you tell me where you got the logos in the beginning of the video? Did you just google logos till you found some that you liked or was there a thought process that went into selecting them?
    great videos, really inspiring (I'm actually considering a career change, and these are REALLY helpful). cheers...

  • @amesie1
    @amesie1 7 ปีที่แล้ว +5

    Hi Will, does the client see you moodboard or is it just for your eyes as part of your process? Just wondering how a client would process seeing a moodboard with a bunch of different designs on it and how they contribute to the process.

    • @TheUsworldwide
      @TheUsworldwide 2 ปีที่แล้ว

      Why hasn't this been answered in 4 years 😑😑😑😑 show your client that shit in my opinion just let them see how much work goes into this and why you charge what you charge

  • @ThermalGhost
    @ThermalGhost 7 ปีที่แล้ว

    Question: If I brand myself as a logo designer would I just be doing logo designs for clients or would I also need to include other brand materials? Such as businesses cards, letterhead, envelope etc.

  • @andrewsabato6887
    @andrewsabato6887 6 ปีที่แล้ว

    What printer/paper do you use to present your work to your client? (do you have one at home?)

  • @valeriaplatova5447
    @valeriaplatova5447 7 ปีที่แล้ว

    Good and interesting work!
    Are all these logos for mood board your??

  • @calvinnguyen4225
    @calvinnguyen4225 7 ปีที่แล้ว

    Livin' La Vida Logo Design

  • @abrahamurias5753
    @abrahamurias5753 7 ปีที่แล้ว +1

    how long did it take to master your field?

  • @islamselim6766
    @islamselim6766 6 ปีที่แล้ว

    How do you select the spacing between letters or the logo dimensions?

  • @kirstacks4691
    @kirstacks4691 6 ปีที่แล้ว

    Hi Will,
    Kind of off topic, but I'm an illustrator and I've been looking for a tripod that would point a camera down at my desk (so I can film time lapse-esque videos of my process). I just saw your rig for a moment in this video and I was wondering if you could share the brand or a link? Thanks a million!

  • @AaronRolle
    @AaronRolle 7 ปีที่แล้ว

    Question...If a company starts with "The" is it best to do a symbol/icon and not initials?

  • @syazliadam
    @syazliadam 6 ปีที่แล้ว

    what is the font used for that Squarespace logo?

  • @ifecojahs8151
    @ifecojahs8151 7 ปีที่แล้ว

    I used to think that this is bad! I thought this is copying. Thanks bro!

  • @secret-alias
    @secret-alias 7 ปีที่แล้ว +11

    #NotificationSquad :)

  • @AgonFX
    @AgonFX 7 ปีที่แล้ว

    dude the bottom part of the logo looks like the MARLBORO Logo :D

  • @markliechti3460
    @markliechti3460 7 ปีที่แล้ว

    plssss mor logo critiques

  • @boscoded
    @boscoded 7 ปีที่แล้ว

    Hi There.. Very nice videos.. Are you on SKILLSHARE Also? Love to see your logo tutorials there.. :)

  • @exepreneur
    @exepreneur 6 ปีที่แล้ว

    Insanely amazing content. Super loaded with value. Use your lessons to teach myself to be a designer. I am creating my new blog soon and would love to do a short email interview with you. Just for your expert opinion on my site. Do let me know if this is cool with you. Cheers man
    Keep the good work

  • @jorgepizarro8828
    @jorgepizarro8828 5 ปีที่แล้ว

    I dont really use mood boards maybe for lack of time, I think you could just say you want to use a serif font face.

  • @CountZero
    @CountZero 7 ปีที่แล้ว

    Hey Will ! How/where do you find all those logos ? I'm using Google image but that's poor :(

    • @aal-lg7pp
      @aal-lg7pp 6 ปีที่แล้ว

      pinterest, dribbble, behance

  • @JakubMon
    @JakubMon 6 ปีที่แล้ว

    First thing on my mind when i saw that logo, was marlboro.

  • @abrahamurias5753
    @abrahamurias5753 7 ปีที่แล้ว

    how old were you when you started designing?

  • @Fadearts
    @Fadearts 7 ปีที่แล้ว +3

    like the video before you even watched it (simply.aaron from discord)

  • @jacobtreed1440
    @jacobtreed1440 7 ปีที่แล้ว +1

    First!

  • @sheriif
    @sheriif 7 ปีที่แล้ว

    Finished product is on his golden ratio vid.

  • @bl_nkspac_9650
    @bl_nkspac_9650 7 ปีที่แล้ว

    that overhead camera distracted me, lol.

  • @hedcas
    @hedcas 7 ปีที่แล้ว +4

    What the hell is a haitch

  • @chrishaugh1655
    @chrishaugh1655 6 ปีที่แล้ว +1

    What the heck is a R "Haaachhh" lol? Is that a real thing?

  • @skshsbjsjsbabajab4687
    @skshsbjsjsbabajab4687 7 ปีที่แล้ว

    I know it's the English pronounciation but when he says H, I here hache. lol

  • @ceejutrillo4252
    @ceejutrillo4252 6 ปีที่แล้ว

    you look like Johnny Depp

  • @bonbonpony
    @bonbonpony 6 ปีที่แล้ว

    For a moment I misheard it as "nude balls" :q

  • @promiseclaire
    @promiseclaire 7 ปีที่แล้ว

    Are you irish?

  • @GalaxyPolarix
    @GalaxyPolarix 6 ปีที่แล้ว

    you always use the same song in every vid its drivig me crazy now lol

  • @Iziahbecause
    @Iziahbecause 6 ปีที่แล้ว

    I know I shouldn't care but the way you say 'H' is like nails on a chalkboard. 'Haitch'.

  • @xallyislas3779
    @xallyislas3779 4 ปีที่แล้ว

    I really like your vids, jus wish you would take better care of you nails.
    Your fingers always look reddish and swollen or like you just bit a chunk off of them.