Outbound campaign management support in CX Cloud from Genesys and Salesforce

Administrators can now create, manage, and view Genesys Cloud outbound dialing campaigns directly in Salesforce via the new Campaign Management integration in CX Cloud from Genesys and Salesforce. This integration syncs campaign data between Genesys Cloud and Salesforce organizations, which simplifies campaign setup and management. Administrators can configure outbound campaigns such as preview, predictive, progressive, power, and agentless campaigns in Salesforce. These campaigns, including their attributes, names, and IDs, automatically sync to Genesys Cloud for dialing operations. This feature helps improve workflow efficiency for administrators, streamlines campaign setup, aligns outbound strategies within their existing CRM workflows, and ensures a unified experience across systems. For agents, this integration delivers outbound campaign calls directly within the CX Cloud platform, providing a consistent interface for handling interactions.
Want a more detailed demo or ask any questions? The TAM team can help, reach out to us on the Genesys Community page: community.gene...