Thanks for such insightful video :) Simple but yet I am sure very effective methods. Would love to try these & see results. Also, very well explained as well.
Great stuff. I have to ask if you have taught yourself to do all of your own video editing as well? These videos are all very slick and have a high production After Effects quality to them. Always impressed with the motion graphics et al. My editor is amazing but expensive so I wonder how you output so many videos with this impressive quality level?
Thanks! We actually have a full time editor we work with (we have multiple channels) who is amazing and rates are very reasonable. Drop me an email and I'll share more details around cost, where we hire from, and our process for it :)
Great material. Two questions: 1- Is Detailed Target Expansion for conversions now mandatory? If yes, what happens to A/B Test for two conversion ad sets now? 2- Have you ever compared an ad set with DTE (Detailed Target Expansion) to a duplicate ad set without DTE? Please forgive me for another, a bit unrelated question. If Facebook is not tracking iOS users for Conversions now, then how are they able to provide us a delayed conversion report, in 1-2 days. Theoretically, they should have no data, right? Where do this 'delayed' data comes from then? For example, I started a Purchase campaign and got two sales on the same day but in my Ads Manager I see two conversions, the next day. Why? Not saying, it is a bad thing but am curious.
Hey Nabeel, I might have an answer to your second question: The data for iOS users who have opted out actually comes from Apple. This is why there is a delay. And this is also why you need to set up aggregated event measurement. This is how Facebook "tells" Apple what your highest prioritized event is and Apple will send back the data accordingly. Best, Florian
Hey Andrew, thanks for the video. 1) I thought using the word 'you' or 'your' can get your account banned? 2) Any suggestions on how to lower CPM? my CPM doubled from $32 ish to $50+ overnight targeting US, I tried almost all suggestions found on YT like broad audience, running PPE, narrowing down audiences by variations to find cheaper demographics, automatic placements, etc but no luck...Link CTR is over 2.5% and ratings are average - above average...
hi, great video, thak you. About the Links throughout the ad copy, do these clicks appear in the facebook dashboard? I mean, if someone clicks a manual link in the ad and buy, is this purchase going to appear in the dashboard? thanks for the help!
You've got to test and find out. Have you run the same creative and copy to lots of different target audiences and they were all bad? If so, probably means your creative and copy aren't good because no matter who you put them in front of they aren't working. Same logic in reverse as well
@@AndrewHubbard1 What about the use of you, your, can you get away with that, your calling the person out? or is that only with health and weight loss also? Thanks
hy I m hasnain shakeel And I want to say one thing to you that your videos are very helpful for us
I never miss any of your video thanks a lot
Thanks Hasnain!
The golf exemple is an easy to understand one, thank you!
You're amazing 👏 Lots of value here
Love your Happy Face 😊
Thanks for such insightful video :) Simple but yet I am sure very effective methods. Would love to try these & see results.
Also, very well explained as well.
Amazing tips! Appliable and great.
Great stuff. I have to ask if you have taught yourself to do all of your own video editing as well? These videos are all very slick and have a high production After Effects quality to them. Always impressed with the motion graphics et al. My editor is amazing but expensive so I wonder how you output so many videos with this impressive quality level?
Thanks! We actually have a full time editor we work with (we have multiple channels) who is amazing and rates are very reasonable. Drop me an email and I'll share more details around cost, where we hire from, and our process for it :)
Great tips. Thx looking to see more!
Awesome, thank you!
thank you so much for this meaningful information
Great material. Two questions:
1- Is Detailed Target Expansion for conversions now mandatory? If yes, what happens to A/B Test for two conversion ad sets now?
2- Have you ever compared an ad set with DTE (Detailed Target Expansion) to a duplicate ad set without DTE?
Please forgive me for another, a bit unrelated question. If Facebook is not tracking iOS users for Conversions now, then how are they able to provide us a delayed conversion report, in 1-2 days. Theoretically, they should have no data, right? Where do this 'delayed' data comes from then? For example, I started a Purchase campaign and got two sales on the same day but in my Ads Manager I see two conversions, the next day. Why? Not saying, it is a bad thing but am curious.
Hey Nabeel, I might have an answer to your second question: The data for iOS users who have opted out actually comes from Apple. This is why there is a delay. And this is also why you need to set up aggregated event measurement. This is how Facebook "tells" Apple what your highest prioritized event is and Apple will send back the data accordingly.
Best,
Florian
@@flogehring source please!
Very nice Tipps Thanks 👍🏻👍🏻👍🏻
Glad you enjoyed the video!
Hey Andrew, thanks for the video. 1) I thought using the word 'you' or 'your' can get your account banned?
2) Any suggestions on how to lower CPM? my CPM doubled from $32 ish to $50+ overnight targeting US, I tried almost all suggestions found on YT like broad audience, running PPE, narrowing down audiences by variations to find cheaper demographics, automatic placements, etc but no luck...Link CTR is over 2.5% and ratings are average - above average...
What sort of target Link Click Through rates and All Click through rates would you consider good before looking at changing the copy or creative?
1.5% link ctr and 4-5% ctr is what I’m looking for as a base
Thanks Andrew! Wow, that's quite high, is that on purchase conversion or lower, or based on landing page views?
Tamsak done idol
Love this 💪
Cheers Jimmy!
very good video, how can I find a freelancer that can help with facebook ads ?
hello , please i need your help my question is , How Do I Make My Ads In Facebook CPC And Not CPM
Can u help me with my Facebook page? It’s been disabled
DID ANYONE KNOW HOW TO CHANGE THE SINGLE PLACEMENT COPY?
hi, great video, thak you. About the Links throughout the ad copy, do these clicks appear in the facebook dashboard? I mean, if someone clicks a manual link in the ad and buy, is this purchase going to appear in the dashboard? thanks for the help!
They sure do!
You can have active links within the copy of the Facebook ads?
Yep!
Is a 4.7 CTR percentage good for my first test AD campaign?
YEAH GOOD IF U GET LEAD
Well ✅ Done
Thanks Joe!
But a CTR of 3-4% is very good, no?
Usually aim for 10% or more
Use video ads with good copy
is my low CTR due to bad creative and copy or bad targeting? lol.
You've got to test and find out. Have you run the same creative and copy to lots of different target audiences and they were all bad? If so, probably means your creative and copy aren't good because no matter who you put them in front of they aren't working. Same logic in reverse as well
IDK facebook doesn't like it when your ad makes a promise...like an ad would say eat this and lose 50lbs or buy this and look better and so on..
They don’t like unrealistic claims. And they are particularly firm with health and weight loss. Your examples would definitely get rejected, yes
@@AndrewHubbard1 What about the use of you, your, can you get away with that, your calling the person out? or is that only with health and weight loss also? Thanks
First technic is a bunch of sh*t😢...you mean to say humans will opt for word description over the poster image communication?
What?