The Controversial History of Aunt Jemima | Vivid History

Welcome to Vivid History! Bring you vivid and fascinating historical stories through colorized photos. Discover the troubling origins and impact of the iconic Aunt Jemima brand, from its humble beginnings as a pancake mix to its controversial portrayal of racial stereotypes. Uncover the real story behind this household name and its problematic history.

[@Righteous130]

All i know is. If im not making it from scratch. That's what im using. Nothing else even compares

[@JL-ze5qm]

This is fascinating! Thanks for the vid? Would be great to see other vids on the evolution of marketing for classic brands over the years. That Pears ad was horrifying!

[@adebayox4031]

Where did u find the song playing in the beginning?

[@VividHistory]

In TH-cam Library. "Journey in the New World", Twin Musicom

[@Benjamin_Gellman]

THEY GOT RID OF THE BLACK GUY ON THE CREAM OF WHEAT BOX TOO. THE KLAN WOULD PROBABLY BE PROUD.

[@jaws392]

NOT ONLY THAT! These Woke fools got rid of Uncle Ben and aunt Jemima as well. How again are woke people fighting racism by removing black people from everyday products.

[@annzeeg4217]

​@@jaws392So you like the idea of using human trafficking victims as brand logos? Mammy was a slave.

[@uykarl]

Aunt jemina reminds me of hattie the maid from the gone with the wind film

[@egom1993]

How they eliminated it completely. People are so sensitive to history , it’s like they never wanna hear their past but are destined to repeat it

[@jamellfoster6029]

So sad but so true. These crazy, woke idealologists.

[@vetgirl71]

Stfu racist inbred mutts!

[@DB-to4lq]

"people are so sensitive to history"?...REALLY?! Like people who are educated and understand that slave stereotypes are wrong? OR people like you who are so sensitive that you can't stand to hear the truth? How ignorant.

[@timpipkins5190]

​@@DB-to4lqThose type of people love their ignorance and love their stereotypical portrayal of black people. They want blacks to be disrespected and just submit to their desire for a racist nation.

[@niteshades_promise]

I grew up with this womans lovely face....now i just dont eat pancakes anymore. I just dont...

[@VividHistory]

😂

[@ZamirMalachi6354]

​@@VividHistoryit doesn't really matter that white people have stolen from black people for centuries because black people do it to each other all the time madam CJ Walker P Diddy ripping off biggie Don King ripping off Mike Tyson now that is way worse compared to white supremacy when your own people is against you

[@leenahhie4977]

There was a movie on this I was watching and I’ve lost the title 😢anyone know the title it was made in 1934 so it’s a black and white movie and the two lady’s on the main pic are in the movie .

[@garycollier6950]

I am black and a white racist told me this joke. Who are the two most famous black women since the beginning of time. Aunt Jemima and Motherf - - ker.

[@annzeeg4217]

It's crazy that people still want blackface minstrel caricature to continue to be brand logos wtf