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Ethiopian woman turns recycled tires into global brand
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- เผยแพร่เมื่อ 29 พ.ย. 2017
- The producer of the handcrafted and ecofriendly global footwear brand, soleRebels, which turns recycled tires and local materials into shoes in one of the dirt-poor neighborhoods of the Ethiopian capital, Addis Ababa, is expanding production to meet the growing global demand.
SoleRebels is a story of its founder, Bethlehem Tilahun Alemu, who is a 36-year-old mother of three. The company, which produces different models of men and women slip-ons, sandals and laced up shoes, was founded in 2004.
The brand is sold in 50 countries worldwide through online and retail outlets.
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