I agree with many of your ideas. Many agents try to get a showing/preview and hope to win the good graces of the seller and get the listing because of their personality, etc. Usually this doesn't work. Its best to be upfront about your intentions and ask enough insightful questions to help the seller come to the determination that its in their best interest to hire a competent list agent.
I really appreciate your honest approach to Real Estate. I get way too much cloak and dagger advice, and it kills me to think that is the only way to get business. But thanks to your advice, so much of the anxiety I feel cold calling these people is eliminated. Thank you very much, I really do appreciate it!
If you got the preview appointment by telling the sellers you have a buyer when you actually don't, pick another profession. When you bullshit FSBOs it gives them even more of a reason to distrust agents, and makes all of us look bad. You can get your foot in the door without lying to them.
I like the video... Seems like it would be harder to get the preview appointment when the seller is under the impression that you don't a buyer looking to buy a home like the FSBO your previewing. I usually offer to put the FSBO's listing in my database of homes where I can find it when I have a buyer looking for something like this. My reason for it would be because I don't like to limit myself to the inventory that is on the MLS.
@@KevinWardNOW The couple I am working with. I have be holding open houses for them, gave them a seller disclosure, made them flyers, posted their home on social media and gave them helpful suggestions. They are only willing to pay 4% commission if I bring the buyer with or without an agent and admit on the money they want to clear. After yesterdays open house, the wife tells me she was researching agents and how many sales they have had because they are ready to move. I was very surprised.
@@CheliePlicinskiRealtor All this is totally normal. It's the way it goes. This is why you GO PRO...so that when they're ready, you're ready to inspire the hire.
You could ask the FSBO, "How long their going to sell the home on their own before they explore other options?" and in the meantime help them market the home.
I can certainly appreciate a FSBO seller, but what I don't appreciate is for the FSBO to leave comments that knock professional Realtors who do this for a living and are well Informed and know more about the New Laws and the Liabilities that sellers may face for not disclosing certain facts for example. FSBO's are a great bait for buyers who may want to sue the seller for 3X the purchase price for failure to disclosing Important fact! Leaving it in the hands of an expert who know the market,the Laws involved in Real Estate and has sold a heck of a lot more properties than you is always a better option. Good luck.
Kevin, thank you for the video. I have a question, when you are finally able to get an appointment with the FSBO do you use your listing presentation or do you handle that differently?
Kevin on your response to the FSBO you told them you want to go back n go over their home and compare to other homes to see if it is in their benefit to list with you..What would be your response if they said well why wouldn't it be a benefit to list with you the Realtor?
Thank you Kevin, I always enjoy the way you diplomatically handle all objections. Quick question, how would the scenario play out if to begin with FSBO is asking over market price? How can I possibly show that they would be netting the same amount? How/what would I say when I meet with them? Thank you
Because an asking price has no connection with the reality of how much someone will net. If I have a house that is currently worth $100,000 and ywr I'm asking $200,000, how much more will I net? Answer: Zero...because it's not going to sell at all while asking $200K. That's an extreme example...but the point is the true net is always based on what a property actually sells for. A skilled professional agent can sell it for more than a FSBO can...usually much more.
The thing is that fsbo don't handle the transaction themselves. They hire a real estate attorney and close with the title company who does all the paperwork. Around here fsbo are becoming very successful at selling the house without an agent. The only problem is buyers who don't have an agent and go to fsbo end up paying way too much
My advice, for what it's worth, would simply to empathize with them and show that you care about the issues they are facing. Then approach them from the same helpful stance Kevin suggests. "I understand, that is a tough situation and the extra cost of paying a commission doesn't seem doable. But if I can show that I can net you more money in your pocket listing with me, even after my commission and associated costs, would you be interested in hearing how?" I hope that helps!
When I approach a potential FSBO and I tell them "I want to help you get the property sold" If you want to help me for free? Whats in it for you? how would I address this type of response ?
Usually, FSBO is a terrible idea. There's a reason the vast majority of FSBO's eventually hire an local agent to market the home and represent them throughout the process. Studies, facts and statistics show that agents can save sellers time, money, liability and overall hassle. Before you take a go at FSBO, do yourself a favor and interview 2 or 3 local agents to see if it makes sense or not.
I am enjoying Kevin's videos ..however one thing I wish he would reconfigure or stop. The whole "That's a great question". before EVERY response to a potential client. I have an insurance agent that to every question I ask begins with that. After awhile I realize I'm not genuinely being responded to but instead I feel like I've hit the auto response button on some preprogrammed sales robot. As a new agent, I do NOT ever want to come off as scripted or disingenuous
A mls listing costs like $300-500.... And really is the only difference and why fsbos fail. I'm an fsbo but listed in mls. I hate it when Realtors say "oh you need a professional because... Well... just because". The reality is they don't anything a proper fsbo can and SHOULD do. The lazy fsbo will fail.
yeahlos Well...I just signed a contract on my house for sale last night. I sold for 2k higher than the "hot shot" Realtor for my area wanted to start the listing at. I don't hate Realtors, they can be great. However I do hate that some Realtors will put their ego and risk of possibly having to "do extra" to finish a fsbo deal over their dedication to find the right home for their buyer. Many Realtors are lazy as well. Slap up a mls with crappy pictures and call it as day. I see it all the time on Realtor.com and zillow. I also dislike the over-pitch saying they'll get you "all over the internet" as if its more than a syndicated mls listing. When they spend 20 minutes bragging about that like it's a huge feat they can provide for you? Come on... That said, I agree most people should use a realtor. Esp because most are lazy and don't know what they're doing. But it CAN be done!
ugh I was a FSBO several times before learning the real estate profession....all my deals went okay, but I would have a lot more money in the bank if I'd used a decent agent. I could write paragraphs detailing why you are wrong, but I'll let you realize that on your own when sitting in court some day. It's not a matter of being lazy...it's a matter of realizing one's own limitations and understanding there are serious legal risks involved. Lots of arrogant FSBOs have been taken to the cleaners by investors...either up front, or in court.
I was never sued and I never had to sue anyone...sorry if I gave that impression. Like I said, all my deals went okay , but since becoming an agent, I realize that choosing to be a FSBO and an unrepresented buyer was not a wise decision based on ignorance and misconceptions. At the very least, I now believe I would have ended up with a lot more money...without worries or trying to figure out how everything needed to be done. At worst, I could easily have fallen into a legal pitfall.
chasburf Ah yes. I should be clearer as well... The flat rate mls listing is more than just fsbo. Technically speaking it's a transaction broker. They have local contracts and documents for the sale area and help cover logistics, offers and negotiations communication. The leg work is the sellers: pics, signs anything else advertising.
I agree with many of your ideas. Many agents try to get a showing/preview and hope to win the good graces of the seller and get the listing because of their personality, etc. Usually this doesn't work. Its best to be upfront about your intentions and ask enough insightful questions to help the seller come to the determination that its in their best interest to hire a competent list agent.
Brandon Mulrenin watched this video and ran with it.
This addresses my concerns about how most people tell u how to go about talking to FSBO's. Great strategy.
I really appreciate your honest approach to Real Estate. I get way too much cloak and dagger advice, and it kills me to think that is the only way to get business. But thanks to your advice, so much of the anxiety I feel cold calling these people is eliminated. Thank you very much, I really do appreciate it!
I have been licensed for 36yrs. I an VERY IMPRESSED. ARNIE WARD, KITCHENER,ONTARIO,CANADA.
If you got the preview appointment by telling the sellers you have a buyer when you actually don't, pick another profession. When you bullshit FSBOs it gives them even more of a reason to distrust agents, and makes all of us look bad. You can get your foot in the door without lying to them.
The reason I’m here watching is because I’m going to a preview appointment in just an house. Like all you videos.
I love working FSBOs...great video!
I like the video... Seems like it would be harder to get the preview appointment when the seller is under the impression that you don't a buyer looking to buy a home like the FSBO your previewing.
I usually offer to put the FSBO's listing in my database of homes where I can find it when I have a buyer looking for something like this. My reason for it would be because I don't like to limit myself to the inventory that is on the MLS.
Thank you Kevin for all the knowledge that you share, you have helped me in so many ways!!
Great suggestions!! Question? What if they are already over pricing the home like most FSBO’s?
That's totally normal. It doesn't change anything in your approach.
@@KevinWardNOW The couple I am working with. I have be holding open houses for them, gave them a seller disclosure, made them flyers, posted their home on social media and gave them helpful suggestions. They are only willing to pay 4% commission if I bring the buyer with or without an agent and admit on the money they want to clear. After yesterdays open house, the wife tells me she was researching agents and how many sales they have had because they are ready to move. I was very surprised.
@@CheliePlicinskiRealtor All this is totally normal. It's the way it goes. This is why you GO PRO...so that when they're ready, you're ready to inspire the hire.
Thank you soooo much for you advice and knowledge. Very kind of you! ☺
(New agent 4th day in! Got a deal already thanks to you!!) From London UK
Still in the business? Just curious
Good info on getting FSBO appointment Kevin. Thanks.
great info. planning to use these techniques and questions at a fsbo appointment this afternoon.
Kevin, thanks for high quality training videos. I have a question, after talking with FSBO, can we advertise on our facebook business page?
You are the best Kevin: this really helps!! much appreciated!
You could ask the FSBO, "How long their going to sell the home on their own before they explore other options?" and in the meantime help them market the home.
I can certainly appreciate a FSBO seller, but what I don't appreciate is for the FSBO to leave comments that knock professional Realtors who do this for a living and are well Informed and know more about the New Laws and the Liabilities that sellers may face for not disclosing certain facts for example. FSBO's are a great bait for buyers who may want to sue the seller for 3X the purchase price for failure to
disclosing Important fact! Leaving it in the hands of an expert who know the market,the Laws involved in Real Estate and has sold a heck of a lot more properties than you is always a better option. Good luck.
I really enjoyed this video .Great way to Approach FSBO. I book marked this to review latter. Thanks !
Kevin, thank you for the video. I have a question, when you are finally able to get an appointment with the FSBO do you use your listing presentation or do you handle that differently?
Pat, I use a preview appointment presentation that is different than my listing presentation.
Great stuff!
How many times do you call FSBO’S after you have spoken to them once.
What I don’t understand about this video is how do I ask for a preview appt with them knowing I don’t have a buyer?
Have a “FSBO” back up plan and have them look it over and follow up until they realize its a lot of work.
this is super helpful and you make it seem so simple!
Thank you so much for you sharing.
Great video Kevin, just a quick question, would it be any different if you are there to preview an expired listing?
What about FSBO's doing a MLS listing but they are still FSBO's how do you handle that?
Kevin on your response to the FSBO you told them you want to go back n go over their home and compare to other homes to see if it is in their benefit to list with you..What would be your response if they said well why wouldn't it be a benefit to list with you the Realtor?
This is too good
Thank you Kevin, I always enjoy the way you diplomatically handle all objections. Quick question, how would the scenario play out if to begin with FSBO is asking over market price? How can I possibly show that they would be netting the same amount? How/what would I say when I meet with them? Thank you
Because an asking price has no connection with the reality of how much someone will net. If I have a house that is currently worth $100,000 and ywr I'm asking $200,000, how much more will I net? Answer: Zero...because it's not going to sell at all while asking $200K. That's an extreme example...but the point is the true net is always based on what a property actually sells for. A skilled professional agent can sell it for more than a FSBO can...usually much more.
The thing is that fsbo don't handle the transaction themselves. They hire a real estate attorney and close with the title company who does all the paperwork. Around here fsbo are becoming very successful at selling the house without an agent. The only problem is buyers who don't have an agent and go to fsbo end up paying way too much
What market are you in?
Kevin - what if the fsbo is selling due to financial stresses or its not a move to be excited about? How could you revise the script?
My advice, for what it's worth, would simply to empathize with them and show that you care about the issues they are facing. Then approach them from the same helpful stance Kevin suggests. "I understand, that is a tough situation and the extra cost of paying a commission doesn't seem doable. But if I can show that I can net you more money in your pocket listing with me, even after my commission and associated costs, would you be interested in hearing how?" I hope that helps!
Love it! Great enthusiasm Kevin :)
When I approach a potential FSBO and I tell them "I want to help you get the property sold" If you want to help me for free? Whats in it for you? how would I address this type of response ?
Usually, FSBO is a terrible idea. There's a reason the vast majority of FSBO's eventually hire an local agent to market the home and represent them throughout the process. Studies, facts and statistics show that agents can save sellers time, money, liability and overall hassle. Before you take a go at FSBO, do yourself a favor and interview 2 or 3 local agents to see if it makes sense or not.
Thanks Kevin, I will utilize your knowledge on my next FSBO.
I would showed u the way out my house a minute after you start that pitch.
I am enjoying Kevin's videos ..however one thing I wish he would reconfigure or stop. The whole "That's a great question". before EVERY response to a potential client. I have an insurance agent that to every question I ask begins with that. After awhile I realize I'm not genuinely being responded to but instead I feel like I've hit the auto response button on some preprogrammed sales robot. As a new agent, I do NOT ever want to come off as scripted or disingenuous
Good points, very good.
Great strategy. Thank you Kevin!
good stuff.
Love it
thank you so much for teaching us to scam fsbos
Gonna preview a fsbos house in 10 minutes
How'd it go?
Om hu 6e
A mls listing costs like $300-500.... And really is the only difference and why fsbos fail. I'm an fsbo but listed in mls. I hate it when Realtors say "oh you need a professional because... Well... just because". The reality is they don't anything a proper fsbo can and SHOULD do. The lazy fsbo will fail.
yeahlos Well...I just signed a contract on my house for sale last night. I sold for 2k higher than the "hot shot" Realtor for my area wanted to start the listing at. I don't hate Realtors, they can be great. However I do hate that some Realtors will put their ego and risk of possibly having to "do extra" to finish a fsbo deal over their dedication to find the right home for their buyer. Many Realtors are lazy as well. Slap up a mls with crappy pictures and call it as day. I see it all the time on Realtor.com and zillow. I also dislike the over-pitch saying they'll get you "all over the internet" as if its more than a syndicated mls listing. When they spend 20 minutes bragging about that like it's a huge feat they can provide for you? Come on... That said, I agree most people should use a realtor. Esp because most are lazy and don't know what they're doing. But it CAN be done!
ugh I was a FSBO several times before learning the real estate profession....all my deals went okay, but I would have a lot more money in the bank if I'd used a decent agent. I could write paragraphs detailing why you are wrong, but I'll let you realize that on your own when sitting in court some day. It's not a matter of being lazy...it's a matter of realizing one's own limitations and understanding there are serious legal risks involved. Lots of arrogant FSBOs have been taken to the cleaners by investors...either up front, or in court.
chasburf what did you not disclose that got you sued?
I was never sued and I never had to sue anyone...sorry if I gave that impression. Like I said, all my deals went okay , but since becoming an agent, I realize that choosing to be a FSBO and an unrepresented buyer was not a wise decision based on ignorance and misconceptions. At the very least, I now believe I would have ended up with a lot more money...without worries or trying to figure out how everything needed to be done. At worst, I could easily have fallen into a legal pitfall.
chasburf Ah yes. I should be clearer as well... The flat rate mls listing is more than just fsbo. Technically speaking it's a transaction broker. They have local contracts and documents for the sale area and help cover logistics, offers and negotiations communication. The leg work is the sellers: pics, signs anything else advertising.
great way to cover your lies to get people to trust you
Great information, I just wish he wouldn't ramble so much!! Ugh!!!
Great video
Great video.
Thanks!