Can farming be profitable through crop value addition and direct selling ?

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  • เผยแพร่เมื่อ 22 ก.ย. 2020
  • Let me ask a simple question? Which or what is the biggest business community in India? Give this a careful bit of thinking. Would you be surprised, if I say that it is the farming community?
    The farmer makes great investments to till the land, to fertilise the soil, to buy seeds and sow crops and then finally harvest the produce. Like a business entrepreneur, the farmer too makes investments, and like an entrepreneur the farmer also hopes to make profits.
    But farming is seen as a loss making venture. An average Indian farmer only earns Rs 1 lakh per year. That is not even enough to take care of the investments that a farmer makes, let alone think about profits. And then one has to deal with erratic weather events like unseasonal and excess rain, hailstorms and drought. Therefore 65% of India is struggling. Therefore 65% Indian entrepreneurs are making losses.
    Is there a solution to this problem? Down To Earth met Aparna Rajagopal, an organic farmer and entrepreneur, who thinks that just growing food is not enough for a farmer to make profits. Farming can only be profitable, if there is value addition to the produce and sell it directly to the consumer.
  • วิทยาศาสตร์และเทคโนโลยี

ความคิดเห็น • 452

  • @pyarelalsahoo8111
    @pyarelalsahoo8111 3 ปีที่แล้ว +205

    This respected lady must get an award for her thoughts and efforts..

    • @GaneshThore
      @GaneshThore 3 ปีที่แล้ว +12

      Millions of farmers are doing this for decades without any credit/recognition. They should be awarded first.

    • @shivrajvashishtha5119
      @shivrajvashishtha5119 3 ปีที่แล้ว +1

      Right

    • @rameshvarma7872
      @rameshvarma7872 3 ปีที่แล้ว

      From where she is?

    • @swethakandukuri6831
      @swethakandukuri6831 3 ปีที่แล้ว +1

      Absolutely right. She is an inspiration of right thinking for every one

    • @deepika2644
      @deepika2644 3 ปีที่แล้ว +1

      I agree

  • @dangerzone1664
    @dangerzone1664 3 ปีที่แล้ว +142

    If we actually want woman empowerment we should support her via purchasing her products..

    • @ABlueDahlia
      @ABlueDahlia 3 ปีที่แล้ว +6

      If that's all you got from this video, we are doomed as a society.

  • @vrindajadhav6991
    @vrindajadhav6991 3 ปีที่แล้ว +59

    I am really impressed by your philosophy and effort. May your tribe increase

  • @priyankagarwal4798
    @priyankagarwal4798 3 ปีที่แล้ว +73

    Farmers Suffers Due to:
    1. Price control by middle men.
    2.Lack of technical Awareness
    3.Lack of infrastructure for storage.
    4.Climate change
    5. Drought
    6.soil degradation due to draught or heavy rainfall.
    7. Lack of Knowledge for Best sellers platform.
    8.Unaware of updated policies.

    • @arpitaw5457
      @arpitaw5457 3 ปีที่แล้ว +8

      True. Hope with the new agri bill..the farmers will benifit.They shall view this bill by using it and not fall in the trap of middle men who are trying to misguide them..

    • @VIJAYGACHANDES
      @VIJAYGACHANDES 3 ปีที่แล้ว

      Be a part of solution,
      there are already plenty enough who is losting problems.
      More complex problem you solve more you grow.

    • @somusomasekhar8482
      @somusomasekhar8482 3 ปีที่แล้ว +1

      I think you are a Civils aspirant 😊

    • @prateekrai6260
      @prateekrai6260 3 ปีที่แล้ว +2

      Start natural farming 70% problem solved

    • @ankurgautam3690
      @ankurgautam3690 3 ปีที่แล้ว +2

      @@arpitaw5457 well said. This bill is definitely seller's platform. Even captive or contract farming will ensure strong support from vendor's. There product's will only succeed when contract farmer succeed at the bottom of value chain.

  • @anantsaini
    @anantsaini 3 ปีที่แล้ว +19

    *Last Scene where a Bull was used to extract ground water gave me such happy feeling* Thank You Aparna

  • @kumarabhisek768
    @kumarabhisek768 3 ปีที่แล้ว +38

    Stories like this should reach out every Indian. It's really inspiring ❤️.

  • @sudhirgedam7613
    @sudhirgedam7613 3 ปีที่แล้ว +58

    Am going to start like this type of farming mam ,I relly impress & motivate.

    • @svetlanikolova7673
      @svetlanikolova7673 3 ปีที่แล้ว +2

      You mean " I am really impressed and motivated"
      In response " Just do it"

    • @opus3415
      @opus3415 3 ปีที่แล้ว +1

      @@svetlanikolova7673 you are so kind

    • @kiku_to_herself
      @kiku_to_herself 3 ปีที่แล้ว +1

      Do itttt
      All the best sir 😊

  • @kritikasarmah8397
    @kritikasarmah8397 3 ปีที่แล้ว +4

    So the people coming up blindly and making a hue and cry of the farm bills passed by the Parliament must come and see this video. Its high time that the largest buisness community of the country changes its way of buisness. By de-regulating APMCs and forwarding contract farming the farming community can open a new many horizons that were closed till now.
    You are great inspiration maam!

  • @shinchando7240
    @shinchando7240 3 ปีที่แล้ว +17

    Huge respect for this incredible lady.. 🙏🙏

  • @chiefonelung3416
    @chiefonelung3416 3 ปีที่แล้ว +17

    I love you and your enthusiasm and wonderful work that you are doing. I lived in the southern part of India back in the early seventies working as a volunteer in an agriculture program. At 71 years old now if I could return to India I would volunteer my free labor to help you as much as I could. I love your work. Thank you so much for sharing this. Love from Tennessee USA.

  • @instamedschool8452
    @instamedschool8452 3 ปีที่แล้ว +16

    ❤️ you are living my dream 🇮🇳

    • @ABlueDahlia
      @ABlueDahlia 3 ปีที่แล้ว +1

      All you have to do is small step by small step make your way to this way of life.

  • @prv724
    @prv724 3 ปีที่แล้ว +22

    Farmers should get educated they are doing work without any knowledge
    Great work done
    Thanks for keeping green

    • @98919891989198914
      @98919891989198914 3 ปีที่แล้ว +1

      Farmers know plenty about farming which is their trade. Do I agree being morre aware of business would help. Yes..
      But getting an education like the lady here can only come with privilege. Which almost 90% of Indian farmers can't as they are small farmers.

    • @98919891989198914
      @98919891989198914 3 ปีที่แล้ว +1

      It's a brilliant endeavor and her initiative and creativity is commendable. But starting something on this model needs a lot of investment and man power which is not possible for every farmer.

    • @ashishcodanda6572
      @ashishcodanda6572 3 ปีที่แล้ว

      @@98919891989198914 True but the privileged should take it upon themselves to help and educate the under privileged.

    • @jaraya2807
      @jaraya2807 3 ปีที่แล้ว

      @@98919891989198914 They dont have to get as good education as the privileged, There are many efforts made by ngos and government to educate people, now with internet its even more easy, but the main problem is that people are not willing enough to put in the hard work.

    • @sudhashankar6379
      @sudhashankar6379 3 ปีที่แล้ว

      Rather, present generation must make efforts to learn more from farmers of old generations, they didn't used any chemicals, only organic materials as fertilizer, pesticides, alternate crops, used bulls and their dungs as compost . Nothing was disposed as waste!! Traditional methods are best any days.

  • @gocrow23
    @gocrow23 3 ปีที่แล้ว +2

    She is one great women who have* a long term vision with good and inclusive mindset which is sans whining out of mentally tiring R&D work & then convincing people out of old ways*. This is a sign of truly strong women, salute to her & people who partnered together❤️. Everyone should come forward to support such people, build a just & transparent community which* slowly become self sustaining itself after sometime.
    Not just someone who whines more than work or generate ideas, wants only ACed services.

  • @beastmodon988
    @beastmodon988 3 ปีที่แล้ว +27

    Well done ma'am...I think all the big farmers come together and do such initiative with small farmers' help..

  • @sandeepansantra1705
    @sandeepansantra1705 3 ปีที่แล้ว +23

    I want to do the same thing after my studies !

  • @awadheshkumar3385
    @awadheshkumar3385 3 ปีที่แล้ว +3

    It's heartening to note that despite multiple challenges, you madam is just like desi Jon of Arc trying to overcome with great success.
    Well done.👍👍👍👏👏👏

  • @narendranlahane9949
    @narendranlahane9949 3 ปีที่แล้ว +14

    APRNAAJI,
    SEEN HEARTED GRAVITY TOWARDS FARMERS REAL GROWTH IN YOU, SALUTE, N. N. LAHANE, AURANGABAD, MAHARASHTRA

  • @upscbrainery
    @upscbrainery 3 ปีที่แล้ว +10

    Helps to show mutual and sustainable existence between Humans and animals

  • @hershis6095
    @hershis6095 3 ปีที่แล้ว +1

    Thoughtful about farmers, environment, employment, local, sustainable, skill based; you cover it all! Empathy towards all, this is what a human originally is!

  • @karmayogi405
    @karmayogi405 3 ปีที่แล้ว +4

    This is so amazing and inspiring! Woman empowerment, permaculture, small supply chain. So many sustainable techniques, this is wonderful are where the future is going!💚🌿🙏🏽

  • @BR-rg9ib
    @BR-rg9ib 3 ปีที่แล้ว +2

    You are great madam... just helping farmers and give them what they actually deserve...

  • @michikobarros5153
    @michikobarros5153 3 ปีที่แล้ว +11

    Amazing work Aparna it's people like you who make this world a better place. You add value to the lives of the farmers and their families. God bless you and your family for this great work you are doing. Mother nature will definitely be so happy to have human beings like you who care. Very motivating and positive energy you exuberate.
    Your Dung Ho project is wonderful thinking to save the species of cows

  • @rasbijalpatel310
    @rasbijalpatel310 3 ปีที่แล้ว +6

    Such a nice way to farm,grind traditionally,involve the village and very heart and hand approach. Nice products.

  • @prafulwankhede5251
    @prafulwankhede5251 3 ปีที่แล้ว +4

    Great work mam...this happens when knowledge and good intentions come together.

  • @MrJMAshraff
    @MrJMAshraff 3 ปีที่แล้ว +1

    Absolutely impressive. Any words of appreciation is an understatement. You are a champion and a legend for ages to come.

  • @harshitatripathi5731
    @harshitatripathi5731 3 ปีที่แล้ว +5

    Thank you down to earth for uploading this video...🌹⚘🌿☘🍀

  • @majoon82
    @majoon82 3 ปีที่แล้ว +1

    Mam you have motivated me and my husband a lot.we are also thinking of starting a farm like you.thank you so much for the channel of yours.your channel is marvelous

  • @ldpsriramnagisetty8493
    @ldpsriramnagisetty8493 3 ปีที่แล้ว +2

    Madam, You are inspiration for our future generation.....thank you

  • @Sena-zf7ij
    @Sena-zf7ij 3 ปีที่แล้ว +1

    wow. super woman she is. I will meet her one day. The way she treating the fellow helpers as 'Farmers' is one finest example of how kind she is towards and them and maintaining the dignity of labor. respecting each profession is our culture which was practiced and followed since ancient times but somehow we were derailed from it. she is inspiration to everyone about how to treat everyone who is helping us in our work. Thanks to you amma.

  • @abhilashkrishnan1693
    @abhilashkrishnan1693 3 ปีที่แล้ว +1

    Totally flattered by the concept. People like Ms. Aparna are doing a commendable job that the world should acknowledge. Huge respect.

  • @deepali7949
    @deepali7949 3 ปีที่แล้ว +6

    #respect I really feel her case study/ success story must reach other farmers so as to help them with sustained income

  • @Rocky110961
    @Rocky110961 3 ปีที่แล้ว

    What a darling she is and a true Indian! Strong women like this will change the future of India....God bless her endeavours...I salute u my sister...Much love!!!

  • @nikhilgupta8783
    @nikhilgupta8783 3 ปีที่แล้ว +2

    This is my dream.Thanks for sharing.

  • @mrinaltayal2044
    @mrinaltayal2044 3 ปีที่แล้ว

    Huge respect for the work you are doing ma'am.

  • @prernasharma1009
    @prernasharma1009 3 ปีที่แล้ว +5

    Congratulations maam, you are doing a wonderful job. Looking forward to meet you.

  • @subhashinibs4698
    @subhashinibs4698 3 ปีที่แล้ว +1

    You are a true inspiration and guide many to bring greater change in farming and farmers lifestyle

  • @savisub8409
    @savisub8409 3 ปีที่แล้ว +1

    Congratulations Aparna for your amazing work! no more words to appreciate your work.
    kudos to Aparna.

  • @mapuanakupuna3471
    @mapuanakupuna3471 3 ปีที่แล้ว +1

    You are one of today's HERO's!! You are an inspiration! Mahalo nui loa for showing the way to a better & healthier future! Aloha!

  • @nainajha7497
    @nainajha7497 3 ปีที่แล้ว +2

    Wish I would learn and work with such inspirational People , so I can implement it on our small farms in villages. And help others too to learn and grow their living 🙏

  • @shashirawal9212
    @shashirawal9212 3 ปีที่แล้ว

    You have gone so far in turning your passion into reality my all praise for ...Your love for speechless n respect for mother soil has won our heart...This has become my dream too..... Let's see when....

  • @ankurgautam3690
    @ankurgautam3690 3 ปีที่แล้ว +1

    Wow, so excited to see super produce of heartland of our country. Keep growing @ Aparna ji

  • @tanimaganguli7771
    @tanimaganguli7771 2 ปีที่แล้ว

    I'm lucky to come across such a wonderful video. The knowledge shared by the respected lady and ideas are absolutely brilliant. Also, the way she has thought about the employment issues of villagers and and problems of farmers, reflects how great a human she is!

  • @bigwilderness3006
    @bigwilderness3006 3 ปีที่แล้ว

    One of very few who understand life and biology as a whole!! So NICE to see. :)

  • @josephgithinji3570
    @josephgithinji3570 3 ปีที่แล้ว

    This is the first original and beneficial thinking that I have come across for saving indigenous breeds. They are disappearing everywhere. We in Africa worry about loss of this kind of genetic materials every day.

  • @bitsy12
    @bitsy12 3 ปีที่แล้ว +1

    Revolutionary thinking and believe this will help farmers alot.

  • @surabhimodhiya6565
    @surabhimodhiya6565 3 ปีที่แล้ว

    You were Soo gracefully speaking of your crops and farm as if they are your own kids . Felt really nice to see Soo much betterment in farming and awareness of organic food . Would love to visit you someday after this pandemic gets over . ♡♡♡

  • @lynnprovost1779
    @lynnprovost1779 3 ปีที่แล้ว +1

    If this amazing woman is real we should all take a note from her book and apply it to our lives she seems like an amazing person and it is an amazing thing they're doing God bless y'all if y'all see this

  • @janksh9739
    @janksh9739 3 ปีที่แล้ว +1

    From: Janesville, Wisconsin, USA
    Learning from you has been precious and enjoyable. In my little garden, will try to do my best. Many thanks for your inspiration.

  • @Mr.SLovesTheSacredHeartofJesus
    @Mr.SLovesTheSacredHeartofJesus 3 ปีที่แล้ว +1

    This was very encouraging. And I wish this lady all the best of luck on her farm. In addition to what she's mentioned. What they need to get is refrigeration. If they're able to refrigerate their produce and fruit. So that it's not going to start to rot the minute it's harvested. That'll give him some time to find the market to sell it to them. When you think about it, that's a no-brainer.

  • @riderbikers4242
    @riderbikers4242 3 ปีที่แล้ว +5

    Beautiful soul, Thank you.

  • @abhaysantra7457
    @abhaysantra7457 3 ปีที่แล้ว +2

    You have done fantastic job...this is great..

  • @vismithapv3298
    @vismithapv3298 ปีที่แล้ว

    Very inspiring lady! Her enthusiasm is so great

  • @subodhsingh9533
    @subodhsingh9533 ปีที่แล้ว

    Before the intervention of politicians, our farming in Bihar and U. P was exactly as per your laid down philosophy... Thanks for sincere effort.

  • @madhupkumar9677
    @madhupkumar9677 3 ปีที่แล้ว

    Deep respect for Madam.. How much good she thinks about for village folks . Great

  • @curiousmind5137
    @curiousmind5137 3 ปีที่แล้ว +1

    Respect to u mam. Truely admirable.
    Truly Inspirational...

  • @keepgoing6430
    @keepgoing6430 3 ปีที่แล้ว

    These are continuous process until it hits the market demand ....kudos to the team...

  • @theshan3110
    @theshan3110 3 ปีที่แล้ว +1

    Very Inspiring Aparna Ji. 👍👍 Good luck 😀😀 6 years of great effort is seen on everything u have touched 🙏🙏🙏🙏

  • @ameetk4587
    @ameetk4587 3 ปีที่แล้ว +1

    Totally impressed.. value addition concept is always overlooked by farmer since many years.. u catch it well also short supply chain work well .. apart from this the major concept of ur I liked and will admire regarding the economic wealth development of ur helpers and stake holders 👍all the very best for your future endeavours.. will try to implement this in my farm soon .. thank you so much 🙏

  • @naveen6355
    @naveen6355 3 ปีที่แล้ว +1

    Aparanaji Vannakam, Madam I just fell in Love with the diverse work you have taken up, it is bubbling with Vitality and Rigour. Hats off Madam.

  • @joycerachel840
    @joycerachel840 3 ปีที่แล้ว

    An inspirer...role model for the new era👍👏👏

  • @kahkashannaseem7495
    @kahkashannaseem7495 3 ปีที่แล้ว

    Salute to your enthusiasm and noble ideas

  • @ctkmobambi
    @ctkmobambi 3 ปีที่แล้ว +1

    You are the best dear........blessed

  • @guptaakshaya
    @guptaakshaya 3 ปีที่แล้ว

    i am very fascinated by this great model

  • @zohrahussain7699
    @zohrahussain7699 3 ปีที่แล้ว

    Aparnaji ..your efforts are highly appreciable....!!!

  • @001Alvinar
    @001Alvinar 3 ปีที่แล้ว

    All power to you ma'am. Respect👍🏻

  • @RK-pi1kr
    @RK-pi1kr 3 ปีที่แล้ว

    what a passionate person !!!! great video

  • @ushabalasubramanian4513
    @ushabalasubramanian4513 3 ปีที่แล้ว

    I salute your son ground work.we have many planners and talkers, you have put your principles at work and shown us that it is possible to dream good for the community and achieve it in right means. Thanks you madam

  • @allanbabu119
    @allanbabu119 3 ปีที่แล้ว +1

    THIS IS THE REAL EXAMPLE OF WOMEN EMPOWERMENT. I RESPECT HER AND WISH AND PRAY FOR HER SUCCESS BECAUSE SHE DONT WANT TO AUTOMATE HER FARM SHE WANTS TO CREATE MORE EMPLOYMENT AND PROVIDE MORE LIVEHOOD GOD BLESS HER AND HER FAMILY. WONDER FULL LADY

  • @machineFa8
    @machineFa8 3 ปีที่แล้ว

    This is such an inspirational video about entrepreneurship and farming..

  • @chandrakalag1933
    @chandrakalag1933 3 ปีที่แล้ว

    U r v motivational lady for youngsters....the way to explain ur journey without any scary & the ur boldness...👸👸

  • @monicajain8742
    @monicajain8742 3 ปีที่แล้ว

    Great work Aparna Mam. so much respect for you. Truly admiring

  • @adityamahadik3642
    @adityamahadik3642 3 ปีที่แล้ว

    This lady should organise seminar or something which could practically help other states farmers. We need such mindset in every state of India.

  • @sanjayaam
    @sanjayaam 3 ปีที่แล้ว

    Madam - you are an inspiration to all the people of India and especially the CEOS of all Indian companies. Your passion for doing the best and your concern for the people you employ and your understanding of your business makes you a truly great business leader. You should teach a course in IIM and spread your way of thinking and mindset.

  • @mahes7791
    @mahes7791 3 ปีที่แล้ว +1

    Madam, Yours are a Great visionary efforts fructified through hard work , generosity, creativeness, boldness, humbleness , teamwork etc into reality at ground field levels....
    A good inspirational work example for many others ....
    👌👌👍👍💐💐🙏🙏

  • @Adnancorner
    @Adnancorner 3 ปีที่แล้ว

    such good heart. & peaceful personality.

  • @julzrouge369
    @julzrouge369 ปีที่แล้ว

    That lady is a really amazing environmentalist and business woman. Chapeaux!

  • @upaliaparajita8961
    @upaliaparajita8961 3 ปีที่แล้ว

    Nice work done by this lady ,salute to her, I carry a torch for her

  • @alokbasu3984
    @alokbasu3984 3 ปีที่แล้ว

    A great lady. Salute you madam.

  • @mohan2049
    @mohan2049 3 ปีที่แล้ว

    I respect your whole idea,work, inception,production ,grown etc.all are praises beyond thoughts, amazing and very excellent work . appreciate. adorable work🙏

  • @ravindrashrivastav6647
    @ravindrashrivastav6647 3 ปีที่แล้ว +1

    Hats Off to you
    Great inspirational work

  • @maheshgarad118
    @maheshgarad118 ปีที่แล้ว

    Mam you looked so satisfied,energetic and happy.I thought that's the life what exactly we are looking for...

  • @simpleliving3505
    @simpleliving3505 3 ปีที่แล้ว

    No words for her , great lady.🙏🙏🙏🙏

  • @pragyatalks
    @pragyatalks 3 ปีที่แล้ว

    WOW!!...great job guys, wonderfuly inspiring & beautiful

  • @md.golamqadirbelal437
    @md.golamqadirbelal437 3 ปีที่แล้ว +1

    I wish if i could work with you after finishing my office duty without any wage! Love you mam.

  • @MANOJKUMAR-mq1mz
    @MANOJKUMAR-mq1mz 3 ปีที่แล้ว +22

    Agriprenuar

  • @lovajingalford3577
    @lovajingalford3577 3 ปีที่แล้ว +1

    Great respect to inventive farmer!

  • @earthsafehomes
    @earthsafehomes 3 ปีที่แล้ว

    Amazing....making and producing organic is a challenge.

  • @TheThirdEYE07
    @TheThirdEYE07 3 ปีที่แล้ว +1

    I have noticed Here it's good to create own environment despite selling products.
    Farmers can create own farm but first of all they have to assemble ..
    Thank You down to earth for making this episode ❤️❤️❤️❤️

  • @VarunSharma-sc6fy
    @VarunSharma-sc6fy 3 ปีที่แล้ว

    we need people like Aparna

  • @HCEndgame
    @HCEndgame 3 ปีที่แล้ว +1

    Informative and inspirational. Great work 👍🙏🏼

  • @narenpartha1234
    @narenpartha1234 3 ปีที่แล้ว

    her passion is infectious

  • @user-tu2mz3nh5b
    @user-tu2mz3nh5b 3 ปีที่แล้ว

    She inspired me more than anyone ever could.

  • @dangerzone1664
    @dangerzone1664 3 ปีที่แล้ว +1

    Nice idea to save and promote indigenous item

  • @yadalamsarvani8905
    @yadalamsarvani8905 3 ปีที่แล้ว

    I have no words to say you r mother India🙏

  • @aashishyadav8669
    @aashishyadav8669 3 ปีที่แล้ว +2

    Awesome model

  • @MM-yj8vh
    @MM-yj8vh 3 ปีที่แล้ว +1

    Congrats !!!! Keep going ....🌹💟👏

  • @Khamomil
    @Khamomil 3 ปีที่แล้ว

    This woman is a genius!

  • @jkjain6334
    @jkjain6334 3 ปีที่แล้ว

    U r really a great person with wonderful personality.

  • @bhaskarpuhan2248
    @bhaskarpuhan2248 3 ปีที่แล้ว

    We should salute this woman for her brain and courage.

  • @imtiyazquresh998
    @imtiyazquresh998 3 ปีที่แล้ว

    Masha Allah most inspiring lady to gave upportunity for employment May Allah bless u mam