Lynk & Co. booth at Chengdu Motor Show 2022.
ฝัง
- เผยแพร่เมื่อ 8 ก.พ. 2025
- They make it simple. They make communities. And they make cars.
Lynk & Co is a new mobility brand addressing the needs and preferences of a global connected generation and challenging car industry conventions.
The brand is flipping the industry upside down... but that's just a start, the aim is to change mobility forever, together with the community.
The stand welcomes visitors with huge LED walls and an oversized logo sculpture in the middle.
With a stringent and brand-oriented design language, Lynk & Co. seamlessly connects the digital and real world. Whether it's exploring exclusive digital collections or the VR area where visitors can experience the thrill of a racing simulation in an urban playground - interactive experiences are all over the booth.
In the real world, there is also plenty of fun on the booth: DJ performance, robot choreography or spectacular product presentation, Lynk & Co moves at the pulse of time.
By the way:
The topic of metaverse is not a distant utopia for the car manufacturer - on the contrary: you can visit the first digital exhibition hall for cars in the highly discussed parallel world.
Fun fact: the 700,000th car owner of Lynk & Co placed the order through Metaverse.
Credits:
Concept and Design: VAVESTUDIO
Client: Lynk & Co
Content Production: ENCORE ADVERTISING AGENCY SHANGHAI,LTD.
Construction: ENCORE ADVERTISING AGENCY SHANGHAI,LTD.
Photo & Video: ENCORE ADVERTISING AGENCY SHANGHAI,LTD.
Music & Sound: Revenge of the Punks by MILANO (artist.io)
Completion Date: 2022
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