1990 - 1991 Lexus ES 250 Commercials Compilations (Part 1)

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  • เผยแพร่เมื่อ 29 ส.ค. 2021
  • The first generation ES (VZV21) debuted in January 1989 at the North American International Auto Show in Detroit as part of the launch of the Lexus division. In order to avoid introducing the nameplate with only one model, the LS 400, Lexus quickly developed the ES to debut alongside their flagship sedan. The smaller representative of the initial two-sedan Lexus lineup was designated the ES 250, and powered by the Camry's 2.5 L, 156 hp V6, which was aimed directly at the Acura Legend. The ES 250 was based on the Camry Prominent/Vista (V20).
    On the exterior, the ES 250 shared the same general body style and overall dimensions as its Toyota counterparts, but had a more prominent grille, bigger tail lights, chrome trim, frameless windows, and distinct wheel design similar to its LS brethren. Inside the cabin, the ES 250 featured a six-speaker Pioneer sound system, genuine wood trim, one-touch power windows, and leather seats. A four-speed automatic or five-speed manual transmission was offered. The Electronically Controlled Automatic Transmission (ECT) featured "normal" and "power" modes.
    Safety features included a driver's SRS airbag and anti-lock brakes. In typical specification, the ES 250 further included 15-inch alloy wheels, a power driver's seat, power moonroof, and CD player. Leather upholstery was common equipment, despite being listed as an option, while some ES 250s were also produced with cloth interiors.
    In September 1989, the ES 250 and the flagship LS 400 went on sale in the United States. The ES 250 was marketed as the "luxury sedan of sports sedans," and carried a U.S. market suggested base price of approximately $22,000. During the first month of release, the ES 250 logged 1,216 units in sales. However, these numbers were eclipsed by the larger LS sedan, which unlike the ES was built on a unique and all-new platform. The original LS had been envisioned as a standalone model, but Lexus dealerships had asked for an additional vehicle to accompany its launch. Due to its similarities to the Camry, some viewed the ES 250 as a placeholder product of badge engineering and the vehicle ultimately did not sell as well as its larger counterpart. Initial perception of the ES led some to believe all the development time and research spent creating the larger LS showed that they overlooked one of the reasons the LS was developed, which was the 1986 Acura Legend, so it seems that the appearance of the LS was shrunk to fit the ES so as to compete with the Legend.
    (Source : Wikipedia)
    Aired from late 1989 to mid 1991.
    Timestamps:
    0:05 1990MY (aired from late 1989 during the introduction.)
    1:33 1991MY (aired from late 1990)
    Credits:
    Betamax King
    The Car Advertising Channel by 小林建太公式チャンネル
    ChenowethRules
    ewjxn
    Classic Cars Today Online
    Import Archive Lexus
    ©1989 - 1991 Lexus USA
    #LexusES #LexusES250 #TheLuxurySedanOfSportSedans #LexusUSA

ความคิดเห็น • 5

  • @smartkid1201
    @smartkid1201 2 ปีที่แล้ว +4

    I personally love these compilations vids. Thanks as always! 👍🏾

  • @OllieRamone
    @OllieRamone 2 ปีที่แล้ว +2

    My parents owned one which ended up being my first car.

  • @jmin8400
    @jmin8400 2 ปีที่แล้ว

    A lot of these ads first aired in 1989, not exactly 1990. You know, because of that whole model year business.

    • @thelibraryofoldcarads
      @thelibraryofoldcarads  2 ปีที่แล้ว

      Please read the description. The year in the name of this video is about model year. (Two First Lexuses like LS 400 and ES 250 both introduced for 1990 model year.)