I've always said this as someone who is an electrical engineer, the second a company chooses a suit over an actual engineer say goodbye to innovation and relevancy.
Sadly, the same happened to Apple. Steve Jobs once said that when the marketing department has more company influence than the engineers, then Apple will be doomed.
@@angelgjr1999 unfortunately not doomed, but just potentially stagnate in terms of innovation & implementation. 'Too big to fail' companies can make hundreds of failed projects and still not experience any setback or whatever. Like Google (e.g. Stadia), Microsoft (e.g. Windows Phone), etc. It's very sad when these huge companies are under-regulated and remain afloat no matter what blunders they make. It's the little guys that are always fighting an uphill battle.
It's a cycle. Just like how AMD after the bulldozer era, hopefully Intel will rise once again because when there is no competition, customer the ones losing the most.
@@Kabodanki I would disagree with the comparison. Societal organization wise, this would be more like stating Psychologists and Sociologists would be much better at running countries/societies than politicians. And honestly, who still believes there is any job other than lies than can be done better by a politician than by another person?
My thoughts exactly! I'm not saying fire all the accountants. But moving to Chicago, avoiding engineer-management interactions has moved Boeing from innovation to litigation.
@@Zygorg you dont build pc clearly...nvidia makes the gpu for top computers.. and you are wrong, for 99 intel i3 10100 is the best budget cpu. I build amd and intel... i talk facts, soo, i win
As soon as a company's management start to prioritize share price over customer satisfaction, it will by default gravitate towards getting bean counters to run it and in doing so, sign its own death warrant.
Nope - 13:41 There was no Athlon in 1996. AMD launched the K5 in 1996. Athlon in 1999. (Source: I was a 14-year-old building PCs in 1996. The K5 and K6 still had much weaker FPUs than the Pentium II and Celeron A, Intel’s “slot” era darlings). If I recall, Athlon beat Pentium III clock for clock in floating point in 1999 and was the first to 1Ghz. AMD had the technological lead with Athlon but Intel used its fab tech lead to clock Pentium 4’s faster which worked well for marketing. Intel didn’t truly regain the clock-for-clock consumer tech lead until about 2006 with the multicore Core2.
As well as the K7 from AMD, we also had the epic K8 during the Pentium 4 era. And of course the addition of 64 bit to X86 (AMD64 which became known as X86-64) which was almost entirely an all-AMD affair given Intel was pushing their Itanium chips at that time
So, just to put the sizes of the transistors into perspective: the nearest-neighbour distance between atoms in the silicon crystal lattice is 0.235nm. That means that 5nm is less than 20 atoms. To me that is utterly mindblowing!
@Kenn Honson X do you have a source? I know the 28nm was real (having seen electronmicrographs of them) and i was pretty convinced that the 14nm could deal with the sub-threshold leakage problems (the high-k dielectrics solution was genius). I had also heard some definitions of where they measured got changed with 7nm. Also with 5nm I don't see how they could possibly overcome the quantum tunnelling issues that would be significant at that gate width.
What do you think will happen at 2nm and below? A new lithography to read it or will it be something else? The gates won't work. Too much leakage. Another isotope will be needed.
It always happened, when "too big to fail" companies start sitting down enjoying their supremacy, it's the time they start falling... CEOs of tech companies should be engineers, not bean counters/lawyers/anything that has to do with business. Even if the business part is important, it is not the core of the company.
@@2drealms196 I would think bean counting AI would be engineered to replace all human bean counting... then I wonder, what if all tech corps & co became coops? Owned, ran & directed by the actual techies doing the actual work & dreaming the dreams?
Totally agree, I work for a biomedical research startup and our CEO is a former corporate lawyer. Unfortunately, our research and creative process is stymied by a huge focus on data security and corporate image and pushing unrealistic expectations that look flashy to investors rather than being based in real results. I think it's better to have a PhD as company leader in any technical field, especially as a startup.
That was a hell of a good bet. Really was a safe one too because we all knew AMD would compete eventually. I definitely agree tho. Even thought I knew AMD would come back and be a good investment, I would have called you a fool if you'd told me that they would absolutely own Intel in virtually every segment within 3 years. I figured they might become a little more competitive in the desktop mid tier performance segment, but they are absolutely killing it in almost everything. And the things they are not quite dominant in is more so due to the fact that they have just started being taken seriously by manufacturers. Give Nvidia and the computer manufacturers time to get used to AMD and its quirks and its going to get crazy.
I was able to buy a motorcycle from a guy that bought it when Lisa Su brought AMD stock to nearly 100. He spent it all in a motorcycle that he was desperately selling half price. I bought it and sold it for twice it’s price. I doubled my investment in 1 day after I sold it the next day to another guy who was able to buy his house From Dogecoin. He said something about Elon musk but I honestly didn’t pay attention. I slowly walked away backwards and left the scene.
@@AnalyticalMenace There was a scammer impersonating the real ColdFusion channel trying to push crypto currency scam under every comment in this video. I see he has been deleted/blocked now.
@@masternobody1896 well yeah, nobody was buying Intel so they had a surplus of stock available. Zen 3 came out and is incredibly hard to find because they're instantly selling out. While it's frustrating for us, AMD is absolutely loving it right now selling out all their CPUs and GPUs + Console hardware sales.
AMD actually worked on making better chips while Intel was busy trying to take them down instead of focusing on better their products and ended up doing it to themselves in the process.
@@dixiedamelio8170 amd’s not *always* better. If you look at pc budgets between $500-$1k intel would be the better option with their 10100 and 10400f. However amd does beat them in higher budgets and performance with the 5000 series
@@staitz2728 wtf are you talking about? Amd literally beats intel at all price points. It's not like amd's previous generation(s) chips suddenly disappeared
Please make an AMD History video! Love this 2 two part intel series, thanks Coldfusion! Fact Check 6-3-21 AMD Ryzen 5000 chips beat Intel in gaming and single core performance.
Uh, losers focus on winners because 20% of CEOs are actual sociopaths and have over the past 30 years made it literally impossible for most people to win anything
Oh man, creating custom code to detect which CPU it runs on is on a parallel to Volkswagon and their shenanigans to detect if the car was being subjected to an emissions test.
@@Mtaalas I think the implication is that engineers make poor leaders, especially of large companies. I can understand the sentiment, being an engineering student myself, but I still feel like a familiarity with what it is your company actually *does* is pretty critical if you want to be its leader.
Bribes? You mean how they bribe Razer, MSI, Alienware to only use Intel Chips? Good thing Asus, Lenovo and Gigabyte are now using amd for their laptops. It destroys Intel in Price and Performance...
It is surprising especially now a days where people wanna blame everyone or everything else. I have always said take responsibility for your actions both good and bad. No point in pointing fingers if you can't point to yourself.
you misspelled "psychopath" Oregon just loves its technology, don't it? Hello from Oregon USA. We've seen this before, and I kept telling people that I worked with AT INTEL that it was headed the same route, but that it was going to take a little longer since there was a bit more to collect, extract, and shut down. EX-10.(IX) 6 dex10ix.htm SEPARATION AGREEMENT - JEROME J. MEYER Tektronix, Inc. Corporate Headquarters 14200 SW Karl Braun Drive P.O. Box 500 M/S 55-720 Beaverton, Oregon 97077-0001 503 627-6700 503 627-6776 Fax Paul C. Ely Chairman, Organization and Compensation Committee EXHIBIT 10.(ix) October 23, 2000 PERSONAL AND CONFIDENTIAL Jerome J. Meyer 24790 SW Big Fir Road West Linn, OR 97068 Dear Jerry: As you know, with the restructuring of the Company completed in FY00, and the appoint-ment of Rick Wills as CEO, your employment with Tektronix changed from Chairman, CEO and President to Chairman of the Board. We understand that you wish to retire from the Company as an active employee while still continuing your service as Chairman of the Board in a non-executive officer status. It is therefore appropriate to document changes in your contractual employment relationship with the Company. 1. Tektronix Employment. You will remain an employee of Tektronix through your retirement date, which will be October 31, 2000.
2. SERP Benefit. Upon your retirement, pursuant to the terms of the Supplemental Executive Retirement Agreement dated October 24, 1990, as amended October 6, 1993 and June 16, 1998 ("SERP"), you are eligible to receive an annual SERP benefit paid by the Company in the amount of $1,035,789. A lump sum benefit payment in the amount of $6,098,345 calculated based on the October 31, 2000, retirement date, and the terms of the SERP Agreement and associated split-dollar life insurance policy will be paid to you on a mutually agreed payment schedule, but not prior to January 1, 2001, in a lump sum(s).
For the month of October, in addition to your current Tektronix salary, you will be paid an additional sum of $24,232.42 to make up for the SERP vs. salary differential for the month of October. From October 31, 2000, until the lump sum(s) is paid in full, you will be paid a monthly unfunded SERP benefit of $78,072.50 [monthly value of $1,035,789 annual SERP benefit less Tek REP, cash balance and Honeywell offsets]. For each month the lump sum is not paid and instead the monthly unfunded SERP payment is made, the monthly payment will be credited against the total lump sum payment.
3. Split-Dollar Life Insurance. The company will make split-dollar life insurance premium payments ("grossed up" for income tax purposes) to Standard Insurance Company until policy maturity at August 8, 2003. The Company will also pay interest payments on the SIP loan used to acquire the policy, but may prepay the loan at its discretion. Jerome J. Meyer October 23, 2000 Page 2 4. Salary. Upon your retirement, you will not be paid any salary and will instead receive retirement benefits.
5. Employment Benefits. You will be eligible to receive normal Tektronix employee benefits during your continued service as an employee, and will be entitled to standard retiree benefits upon your retirement.
6. Long Term Disability Insurance. The long-term disability policies for your benefit with Standard Insurance and Peterson International will be terminated upon your retirement.
7. Financial Counseling. As long as you continue to serve as a director, you will be entitled to participate in the Tektronix executive financial counseling program administered by Brownson, Rehmus & Foxworth at Company expense.
8. Tax Preparation. As long as continue to serve as a director, you will be entitled to participate in the Tektronix executive tax preparation services by Deloitte & Touche LLP at Company expense.
9. Expense Reimbursement. Ordinary and necessary business expenses incurred as Chairman of the Board will be reimbursable by the Company and will be annually reviewed by the O&C Committee and subject to audit by Deloitte & Touche LLP.
10. Office. The Company will provide an office and administrative and technical support for your use at Company Headquarters.
11. SERP. The Supplemental Executive Retirement Agreement dated October 24, 1990, as amended June 16, 1998, is amended in form attached as Exhibit A. The SERP is amended to:
a) Freeze the eligible final average pay fiscal year to the three highest of five years ending FY00.
b) Freeze the Benefit month multiplier at 84 months (your post age 55 months of service at age 62).
12. Executive Severance Agreement. You have been a party to an Executive Severance Agreement dated September 22, 1993, as amended October 6, 1993, which is terminated immediately and is of no further force and effect.
13. Change in Control Agreement. You have been a party to a Change of Control Agreement dated October 24, 1990, which is terminated immediately and is of no further force and effect.
14. Indemnity Agreement. The Indemnity Agreement dated October 24, 1990, remains in full force and effect as long as you remain an employee or director of the Company. Jerome J. Meyer October 23, 2000 Page 3 15. Tektronix Stock Option Vesting. You have the following outstanding stock options:
Option Date Vested Unvested Total Outstanding 1/13/99 15,000 15,000 30,000 6/22/99 40,000 40,000 1/20/00 50,000 50,000
120,000 Notwithstanding your retirement as a regular employee, because of your continued service as a director, you will continue to vest according to the underlying terms of the relevant option grants. After you terminate serving as a director, vesting and termination of outstanding options will be governed by the terms of the applicable plans. 16. LTIP. All restricted shares previously awarded under the Long Term Incentive Plan ("LTIP") for all fiscal years have been released in accordance with the terms of the relevant plans. You have no outstanding LTIP shares at this time. 17. Board of Directors’ Compensation. In recognition of your service as Chairman of the Board and performing certain additional duties, on January 20, 2000, you were granted a special 50,000 share stock option award with immediate vesting. Commencing with the November, 2001 Board meeting, you will receive standard Board of Directors retainer and meeting attendance compensation, except that you will not receive the September, 2000, 5,000 share option grant. You will commence participation in the Tektronix non-employee directors stock compensation plan on October 31, 2000. On behalf of the Committee and the entire Board, I look forward to continuing to work with you. Cordially, /s/ PAUL C. ELY Paul C. Ely Chairman, O&C Committee gb ACKNOWLEDGED AND AGREED: /s/ J. J. MEYER Jerome J. Meyer Date: 10/27/00
AMENDMENT NO 3 TO SUPPLEMENTAL EXECUTIVE RETIREMENT AGREEMENT The Supplemental Executive Retirement Agreement dated October 24, 1990 between Jerome J. Meyer ("Executive") and Tektronix, Inc. ("Tektronix") is hereby amended by agreement of the parties as follows: 1. Final Average Pay In order to reduce the number of years in which Final Average Pay is measured and freeze it as of the end of the 1999-2000 fiscal year, Paragraph 3.1(d) is rewritten as follows: (d) "Final Average Pay" means the average of the Executive’s total cash compensation in the three fiscal years of Tektronix out of the five fiscal years ending with the 1999-2000 fiscal year in which such average is the highest. The fiscal years included in such average need not be consecutive. Total cash compensation for this purpose consists of base pay, profit share and any incentive compensation, plus any amounts deferred at the election of Executive under any deferred compensation plan of Tektronix. 2. Benefit Months In order to eliminate the accrual of additional benefits based on Benefit Months after age 62, the following changes are made: 2.1 Paragraph 3.1(c) is rewritten as follows: (c) "Supplemental Accruals" is 50 percent of Final Average Pay (FAP) less $225,000 as follows: Supp Acc = (50% x FAP) - $225,000 2.2 Paragraph 3.1(e) is deleted and Paragraphs (f) through (j) are renumbered as (e) through (i) and cross-references to them are renumbered accordingly. 2. Effective Date This Amendment shall be effective September 1, 2000. TEKTRONIX, INC. By /s/ PAUL C. ELY /s/ J. J. MEYER
@@mh-rl4sz yes exactly. Own up to the mistakes (and successes) you make while you are ceo, be thankful for the chance to improve the company, do the best that you can, and when it's your chance to leave, you hope what you did will have helped the company and wish the new ceo good luck. thats a good ceo
Being a MBA graduate myself 8 years ago, one of the key quotes I took away from my Accounting prof was that "MBAs WILL kill a company if they weren't put in check by executives who are passionate about the purpose of the company." This was the reason why I moved from specializing in Accounting & Finance to the far less tangible Innovation Management.
@@jensenraylight8011 That is both true and false. True that many MBA graduates unfortunately indeed do best managing chaos into order and rake in short term profit. False in the sense that MBA students do also learn many different non-tangible, innovation related topics and in fact many business schools try their darn hardest today to teach entrepreneurship so that more MBAs could found their own. A MBA holder with vision is not a contradiction. So in conclusion imho I think it boils down to two points: 1. Personal value and integrity. MBA knowledge is a tool, but like any tool it could be and often is, misused. 2. The company killing MBAs are usually the 80s-90s graduate breeds. It was an era where Accounting and Finance mattered the most and nothing else. As these people joined various companies they eventually wreak havoc in a few decades time (like Boeing and Intel) but they are only doing what they were taught.
@@jensenraylight8011 I think what you have in mind is the scenario where a number crunching person becomes CEO and is not the original founder. When that happens yes indeed problems might rise, especially if he/she is bereft of passion for the technology itself and only trust numbers. It should be noted that just like aircraft crashes, we are only looking at the most spectacular failures such as Intel here. It would be dangerous to jump to conclusion too fast. However MBA or not a non-techie founder is just likely to study as much as he can about the product or technology as an engineer would, probably only just skipping the crazy scientific equations to make things actually work. After all it is their passion and it always feel great getting simmered in the knowledge related to it daily. Also today's technology is so complicated that it is unlikely for one person to truly understand everything anyways so a CEO only needs to be open minded and make decision based on suggestions and facts presented by his team. That is not flying blind, as his team will act as his eyes. Well... again I suppose being a good human being with properly strong passion, integrity, and value to move forward is the key to be truly great CEO, education does not matter that much. In my MBA days even engineer background classmates may run the risk of getting their minds tainted by chasing short-term profits and ignoring long-term picture during case studies and business games.
@@jensenraylight8011 As I have repeated myself numerous times, it is really all personal character and integrity. MBA is just likely to taint someone's mind as help creating or complementing a passionate visionary to further his goals. It is only unfortunate that the former gets hired more often and thus there are more of them causing harm. Blame the hyper-capitalistic nature of the nation.
@@dertythegrower I guess you're new to tech or something. But Intel is better when it comes to Overclocking and giving out higher Ghz. That's why every overclockers use Intel chips. But looking at the reality, you can clearly see AMD being better and Apple's new M1 killing every other chip apart. Not an Apple, AMD or Intel shill. I just love tech.
I think he got a few things incorrect and left out some. Intel has a long history of bad behavior and they have never been focused post 2010 on doing anything right. When the took back the lead after AMD couldnt keep up post Athlon and the GHz war, they did nothing - they ripped off consumers, produced 5% improvements with each tick tock cycle and changed sockets. You know how many intel CPU's i have lying around because I cant get motherboards for them? Then there was the Itanium debacle that gave AMD the lead up on 64 bit. And that deal Jerry Sanders made with Bill Gates for Microsofts antitrust in the 90's, that put AMD in the belly of Windows forever. The money they have is worthless when Microsoft wont build a version of Windows for your stupid 64 bit OS and tells you that you have to use IP from the company you are so embarrassed of you never say their name. Not to mention all of the criminal activity with system integrators like ASUS who had to build the first good Athlon motherboard in a brown box with no docs and then deny it was theirs. The irony of Dell being such a hold out for AMD is that Dell got his fame by using highly clocked/binned chips made by AMD back in the 80's. Michael Dell who started PC's Limited from his dorm got famous by selling pcs using with clock speeds of 12, 16 and 32 MHz when intel stock speed was 4 MHz, which was the fastest available. Post 2010 while Intel was giving millions to idiots and enemies gaming like Anita Sarkesian, AMD was quickly realizing that it was too hard to manage process and design, spinning off their crown jewel Dresden fab. You are wrong about intel going 3rd party. TSMC has no organic interest in helping Intel. They would profit if they died. My bet is that in a few years Intel will be sold for "scrap" to NVidia or some other company, like what history tells us over and over. A time comes when you have to go! Its time for Intel.
@@rozzbourn3653 thanks for typing out the whole video, but you've wasted your time. I was talking about what intel was doing regarding their anti-competition stategy. The origin story and everything else has nothing to do with that. Also go check out the LTT video that was shown. You know what i mean then
@@lmablackbird9389 i just gave you the reason intel was doing it. if someone did something to me as underhanded as what amd did, i would have done everything i could to return the favor. but i will say that im glad that they are both there.
It crazy, I really got into PCs during the time Intels 4th gen came out and AMD was literally repacking 5 year old server CPUs as consumer products, which got so hot they could literally melt your motherboard. A lot has changed since then
Just a correction, if you care: Around 21:00 you said there's billions of transistors in a CPU that all need to be perfect. That's very, very much not the case. There are defects that are distributed throughout a wafer that radically alter how well a particular piece of silicon will perform. Depending on the degree to which a piece is defective, it'll either be essentially sold as a lower quality part(you can look to RAM timings for an example of that), or in the case of CPU cores, essentially locked off (you can think of that as all the silicon is made into 8-core parts, for example, but if a given segment of 8 cores has 2 that are too defective, it'll be sold as a 6-core chip).
also the difference between i3 and i7, essentially same CPU, and Ryzen and EPYC, same as well. They bin and sort a CPU or chiplet by quality and sold as different product.
He's also a great example of what happens when a dedicated engineer leads companies, every company he has is leapfrogging past their competitors, from Nueralink to SpaceX they are all on the bleeding edge of tech at the moment
@@UNSCPILOT There are stupid and extra smart out there. While Elon is a smart one, I'm pretty sure there are engineer CEOs sinking their companies to the hell. But I agree with you all. Engineers care about the products while non-technical people care about the money.
@@cihadturhan I'd be interested to see some (ideally non biased) research on that now that you point it out. At least from my perspective as a "consumer" I definitely like a product that gets its reputation on its merits rather than its obsessive advertising, it's served me well so far.
AMD was a shell of its former self in 2012 and arguably still is due to their missing fabs now known as Global Foundries, and they still don't even own their headquarters like they used to, but were revived by competent engineering leadership ie Lisa Sue. They are still 90% smaller than intel yet hold a technological lead, quite incredible if you ask me.
@@MarcABrown-tt1fp Only part of the credit goes to AMD, the other half of AMDs revival is TSMC, who's world leading foundries allow them to create chips that cram in more transistors and require less power than Intel chip for equivalent price. More transistors translate to more complex logic, larger caches and more cores than Intel at comparable price tiers.
@Tano 100% agreed. I think Apple will be hogging on TSMC's new process node. Intel needs some good leadership and engineering to try and bring competition in their product stack.
just wow. I've worked in IT repair for 2 years now and actually always had a brand preference towards intel, and that's not even the best part for me. I'm currently watching this because I'm applying for an internship at intel, and was getting knowledge for an interview next week. I now really don't know if I should go ahead with it
This was an eye opener. I always wondered why Intel still sticks with 14 nm and almost all websites claim that they are equally good and sometimes better compared to AMD 7nm architecture.
Because they are telling the truth? intel is late on getting out of 14nm but its not like AMD is crushing them whatsoever, outside of some very strict applications. This vid had way too much AMD bias.
You only need to look at Nintendo to see how the right CEO can make or break things. Iwata was a game programmer before he was ever a CEO and his talent and knowledge of the process help make a lot of games become successful. Not having the correct background makes for bad decisions making especially with accountants that only care about the bottom line
Another Coldfusion classic! Who else is able to deliver tech industry commentry with such clarity? I really dont know. Very informative and edutaining! Thank you!
I have always despised most of the parasitical, scumbag nontechnical staff - engineer here. Greed will destroy the western world. I will not work under an arts grad trash-bag.
RISC is going to give CISC a run for its money. Apple, Microsoft,.. just a couple heavy hitters. There's a lot of competition coming ... not to worry. THEN .. there’s quantum computing!
@@naga6962 : indeed but Intel will create a new benchmark to send any RISC design slower then Intel but do know that Intel did create RISC of their own.
Intel is still worth $240 billion where as AMD is ony worth $9 billion Intel could just buy AMD in a heartbeat. We actually need Intel to lose alot more and stop making money for years to even things up so theres more competition and so AMD can be safe for years to come.
@@fendigucci6307 intel can't buy amd due to anti trust laws. They have market share because of legacy products. Their tech is far behind though, and I want that to change to promote competition and innovation
This was truly eye opening. Amazing video. I almost bought a 9900k, remember a lot of these benchmarks and had no idea how fake they were. It’s amazing this didn’t make more headlines.
From what I've heard, Murthy's leadership was precisely part of the many technological problems at Intel, so I'd consider his departure a good thing (if what I've heard is accurate).
I was hardcore intel my whole life. I've been in computers professionally for 20 years (and beyond that in personal use). I Never thought I would go with AMD. I type this message on last years AMD Top chip (save Threadripper ). I would say Intel was doomed in the boardroom where Arrogance Rules. They seriously underestimated AMD's CEO who is Hands on leadership... VS your typical flashy suit ruling from an arm chair. In their minds they never Seriously suspected a thing "The Arrogant Never Do" - John Brolan as Thanos. They're Really fucked now because they have like No fuckin infrastructure to respond with... hahahh It really is a Bad Joke that can be laid in Damnation on the table of the board room at Intel... Contracts and Price cuts are the last acts of the desperate and that has been playing out for over a year as of this post.
Intel fan boy: Intel is still the best while secretly ordering amd cpu Me and other amd fan boy: trying to order AMD cpu, it is out of stock. WTF, Intel fan boy. Just go order your 14nm+++++ Intel cpu.
@@BeachSamuraiStudios Well... for me it was a trust issue... Intel had never failed me... no chip had ever died on me. Now after a little more than a year on AMD I can say that the 3950 I'm Running feels more like a Freight Train than sports car. Applications still launch as at the same speed or SLOWER than my 10 year old 980X ( look that one up at passmark so see how slow that was). It was 1000 USD at the time ( an obnoxious price at the time ) But lasted me 10 years. I miss the snappy feel of that chip and maybe there's something dirty going on with windows because over the last month my machine has slowed down bigtime... They can blame it on the OS but at the same time microsoft could be slowing AMD CPUs down... We've seen proof of that on some review channels... It's a dirty world...
@@cadennevah7248 Dell and even HP are pathetic anti consumer companies. I will never purchase their products.....when I have better AMD based offerings from ASUS.
I worked for Hewlett-Packard for 15 years and I fear Intel is headed down a similar path. When the visionaries are in charge, engineers are eager and motivated but over time as profit motives and shareholder demands for ever increasing growth intensify, those visionaries are replaced with accountants and marketers who have no interest in the core business and are only concerned with beating the next quarter's targets.
Happened to my current company, I've been working as process engineer. It's my first job and been working for 4 years. As time passes more and more Sr. Engineers are resigning. At first it didn't bother me until there's a point that I was left behind and need to be in-charge of other Engineers job, since there's no more Sr. Engineers left. Until I realized we're being run by PowerPoint experts which only know is to produce more products. Pandemic happens and voila our products are obsolete since it's for automotive PCB. There were no RnD left at the time and we're now facing a shut down.
An episode of Colt Firearms Mfg would be super neat, or even one for Remington. Two firearm giants for literally over 150 years, and in the last six months, they've both been bought from bankruptcy, despite producing some of the most popular military and civilian firearms of all time since the 1850s.
6:10 - That's the magic of Moore's Law. Up to the mid 1980s, most semiconductor companies made their own chips. Even AMD. But as the densities rose, more chip companies farmed out the actual chip fabrication (to the likes of TSMC) and became "fabless". Since ~2000, that became the norm.
youre not smart heh the new 11th and 12th gen news is about to come out, little guy. and intel still crushes for best gaming cpu with nvidia gpu.. benchmarks prove it
@@dertythegrower Wow you're really hurt by this video aren't you, seen you comment a couple of times here now while scrolling through the comments. You're in denial man. Intel are still good but doesn't excuse what they've done. Also stop upvoting yourself, it's weird.
Unless you a pc enthusiast and keep up with the industry news, this is the kind of thing most people just tune out of, and doesnt get carried by mainstream news. After all, there isnt a hollywood actress or rapper involved, so who would pay attention.
I worked with Pat Gelsinger many years ago, in the time of Andy Grove, and Pat is a profoundly deep person and intellect. His understanding of technology evolution is outstanding in domains that involve logic, algorithms and architecture. Under Andy Grove, Pat designed chip logic, led logic design, then designed ecosystems of collaborating companies that became the realization of the Intel architecture, writ large. Pat then went to VMWare and led the people of that company to contribute to the intense field of logic and architectural evolution for cloud computing. Pat´s next era will be exciting.
Excellent program! I was a Contractor at Intel from 1996 to 2000. Watched the meteoric rise from within and the slow withering away from outside. I can tell you that if anyone can save Intel, it would be Pat Gelsinger. One thing that wasn't covered in this history was the great disaster called Itanium. The distraction and R&D costs for EPIC over x86 CISC created a window for AMD to begin beating down the gates with AM64 CISC. I would love to see a third chapter devoted to that subject.
you are right. some things have been set right by pat. 12th gen and beyond. we need both amd and intel to do well, for our sake. Best decision intel made in the last decade
True Sundar pichai satya nadella are more famous than pat , he should do something about it , if he has political contacts, use then for marketing his name and company. Intel i feel lacks in marketing, products are great although I don't use any because I don't care
Amazing content! Thank you for this!😃👍🏻 now I'm certain that I do not want to support Intel anymore, and it's 100% ok since nowadays AMD is better in all areas anyway 🤣 no reason to buy Intel CPUs anymore.
Ahh 99 percent right. You still might lose gaming benchmarks to the more expensive Intel consumer grade chips in a few Intel optimized games and Intel's XEON chips still have some advantages over Threadripper (Super Desktop, small server) and EPYC (Enterprise level server) - mostly memory amount (though few normal people care about 256 Gigabyte memory limits) and a very few optimized Math instructions, but in general you are correct even for Threadrippers. Only in EPYC versus XEON does Intel give AMD any real competition anymore, and even then Intel still tends to be more expensive, so if you can live with the slight disadvantages of the EPYC chips...
Seeing the advance of ARM processors, there could be trouble for both Intel & AMD. I remember the days, when AMD was barely hanging on, in the 1990s. Microsoft had versions of Windows running on ARM processors for sometime, so they're basically indifferent to processor choice. This even predates their attempt at smartphones. So if both Microsoft and Apple switch to ARM, then Intel & AMD will have to pivot quickly.
LOL... is this a documentary or a marketing campaign paid by parties having an financial interest by AMD, TSMC (or Shorters having an interest in Intel going down on stock markets)? Not a strange assumption since Intels upcoming Rocket Lake cpu's are hitting the market next month (and according to leaked benchmarks beating AMD newest Ryzen 5000 chips), and within a few months 10nm Alder Lake cpu's will follow. There are so many half "truth's" in this "documentary" that I don't know where to begin. 1. This video starts by saying that Intel tried to kill competition by bribes and monopolistic tactics. The highest court in Europe thought otherwise and rejected the verdict of a lower European court and the European Commission saying Intel was guilty for anti trust. www.nortonrosefulbright.com/en/knowledge/publications/063db876/lets-talk-antitrust---the-intel-judgment---what-you-need-to-know. Why isn't this so called documentary mentioning all of this? 2. This "documentary" says Intel still has 10nm problems. This is wrong. Intel solved its 10nm and even most of its challenges with the 7nm process node and started selling it 3rd gen 10nm Tiger Lake cpu's already in 2020. 3. Intels process node problems have nothing to do with management or so called bribes, but a lot with being to optimistic about new cobalt, ruthenium, graphene connect, to replace copper for on-chip wiring. 4. Bob Swan wasn't fired, he voluntary resigned. He even bought many more shares of Intel because of his confidence in its new leadership by Pat Gelsinger. 5. Bob Swan can't be held responsible for any of Intels 10nm process node problems. Those problems appeared under the command of CEO Brian Krzanich (not a book keeper) but most probably already started under CEO Paul Otellini. 6. Apple M1 ARM chip is less advanced than x86 Tiger Lake and is only dedicated to Apple's own software. That is why those chips are better performing on Mac Books. Intels current Tiger Lake cpu's need to be a jack of all trades, they are much more advanced than Apple M1 Arm cpu's. Therefor using more energy and creating more heat. 7. This documentary is not putting process node size in a proper perspective. It is not explaining what it truly means in terms of performance. TSCM's node size is in no means comparable with Intels node size. For instance Intels 14nm is easily comparable to TSCM 10nm. Intels current 14nm Rocket Lake chips are better performing than AMD Ryzen 5000 series produced on TSMC most advanced 7nm process node. Furthermore process node is not even half the story. Micro Architecture is way more important, something at which Intel is leading.
I went from 7th gen Intel (KABY LAKE) to 3rd Gen/Zen 2 AMD RYZEN (MATISSE) and haven't looked back. I do a lot of vocal processing, mixing, mastering, audio production, and finally sound design, so it was a no brainer for me. Every single one of my DAWs benefited tremendously; Not only were final render times much quicker, but it could also handle much more real time processing, allowing me to have more busses and FX STRIPS.
I worked under Pat Gelsinger in the mid 90s. He will be able to right this ship. It is a massive ship and it moves slowly. But Gelsinger is the guy. I would go back to work for Intel because of Gelsinger. His work ethic is incredible and he expects the same of the people under him.
... He didn't right the ship, lol. 🤷 It's actually worse now than it's ever been. Intel's in very real trouble. AMD and ARM/Qualcomm are absolutely eating them alive, with no end in sight.
The problem with that though is how would you know this? Theoretically, if one could remain hidden no one would ever know of it. Is it only a flaw when discovered? That begs the "tree falling in the woods question" but still.
@@Ehh..... This is actually the concept behind the term "zero day exploit", if you have heard it. Basically if you find a flaw, then that means someone else (that you don't know about) may have found it before you. Therefore you have "zero days" to fix it ^^
This makes me feel a little bad that I went with an intel CPU when I built my PC but honestly I shouldn't. I was just following my gut instinct of decades of intel market domination. Next time I need to upgrade I know I can look to AMD with confidence.
AMD is doing great at 7nm and heading to 5nm, while intel is still stuck at 14nm. The biggest turning point in CPU wars is the introduction of AMD's zen microarchitecture.
TBF though, we probably don't know the half of what goes on behind the scenes with most of these big multinationals. They probably all look "mobster-ish" behind the scenes!
And Now The Engineer Pat Gelsinger Started Making Some Bold Claims Never Thought They Will Make It Like 20A In 2024 And Meteor Lake In 2023 Was The Bad Things After Meteor Lake I Am Sure They Are Trying To Comeback And Race To The Perf Consumer's Always Wanted Glad Pat Is Back And Making Things Gud
![Intel - From Inventors of the CPU to Laughing Stock [Part 1]](http://i.ytimg.com/vi/JH2nXMv6yZI/mqdefault.jpg)
![Intel - From Inventors of the CPU to Laughing Stock [Part 1]](/img/tr.png)
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![BOWKYLION - วิงวอน (ex-change) [Official MV]](http://i.ytimg.com/vi/cLdnZWDaO-w/mqdefault.jpg)
I've always said this as someone who is an electrical engineer, the second a company chooses a suit over an actual engineer say goodbye to innovation and relevancy.
Sadly, the same happened to Apple. Steve Jobs once said that when the marketing department has more company influence than the engineers, then Apple will be doomed.
@@angelgjr1999 unfortunately not doomed, but just potentially stagnate in terms of innovation & implementation. 'Too big to fail' companies can make hundreds of failed projects and still not experience any setback or whatever. Like Google (e.g. Stadia), Microsoft (e.g. Windows Phone), etc.
It's very sad when these huge companies are under-regulated and remain afloat no matter what blunders they make. It's the little guys that are always fighting an uphill battle.
It's a cycle. Just like how AMD after the bulldozer era, hopefully Intel will rise once again because when there is no competition, customer the ones losing the most.
This is ridiculous, it's like saying scientist would be great politician, just because they are scientist.
@@Kabodanki I would disagree with the comparison. Societal organization wise, this would be more like stating Psychologists and Sociologists would be much better at running countries/societies than politicians. And honestly, who still believes there is any job other than lies than can be done better by a politician than by another person?
"accountants became decision makers" so basically what happened to Boeing
I was about to post a comment like this. No offense to accountants, but a tech company needs a technically inclined decision maker.
IF YOU THINK SAFETY IS EXPENSIVE TRY AN ACCIDENT.
@@Jacobsladder375 agree
My thoughts exactly! I'm not saying fire all the accountants. But moving to Chicago, avoiding engineer-management interactions has moved Boeing from innovation to litigation.
Just Intels Chips didn't kill ppl...
Intel doesn't have an amd problem, intel has an intel problem these days.
A company that has no trust won't last- like the old saying :)
Intel still the best on all top 10 benchmarks with 3090 nvidia.. fact, i build computers.. you kids are naive heh
@@dertythegrower AMD is the best price to performance, also, this is about intel and amd, not nvidia
@@Zygorg you dont build pc clearly...nvidia makes the gpu for top computers.. and you are wrong, for 99 intel i3 10100 is the best budget cpu. I build amd and intel... i talk facts, soo, i win
@@dertythegrower What are you even saying? 😂
Someone once said: Startups are run by engineers. Stagnating companies are run by accountants. And dying companies are run by lawyers.
You might be confusing reasons and consequences.
@@ВикторФирсов-е9ф I might, but you can't really say either way because I don't draw the conclusions. Just quoting the dude.
As soon as a company's management start to prioritize share price over customer satisfaction, it will by default gravitate towards getting bean counters to run it and in doing so, sign its own death warrant.
why fucking Oracle not dead yet, then? :)
Not any engineer the innovate type of engineer with vision
Nope - 13:41 There was no Athlon in 1996. AMD launched the K5 in 1996. Athlon in 1999. (Source: I was a 14-year-old building PCs in 1996. The K5 and K6 still had much weaker FPUs than the Pentium II and Celeron A, Intel’s “slot” era darlings).
If I recall, Athlon beat Pentium III clock for clock in floating point in 1999 and was the first to 1Ghz. AMD had the technological lead with Athlon but Intel used its fab tech lead to clock Pentium 4’s faster which worked well for marketing. Intel didn’t truly regain the clock-for-clock consumer tech lead until about 2006 with the multicore Core2.
Who are you can you introduce urself😂😂😂
@@clutchermanu5835 Please tell me you're joking.
As well as the K7 from AMD, we also had the epic K8 during the Pentium 4 era. And of course the addition of 64 bit to X86 (AMD64 which became known as X86-64) which was almost entirely an all-AMD affair given Intel was pushing their Itanium chips at that time
I bought a motherboard with a K5. Turned out the K5 had a serious bug. AMD refused to replace the chip. I haven't bought AMD since.
Hello Chocolate Rain, welcome!
So, just to put the sizes of the transistors into perspective: the nearest-neighbour distance between atoms in the silicon crystal lattice is 0.235nm. That means that 5nm is less than 20 atoms. To me that is utterly mindblowing!
@Kenn Honson X ??????????
@Kenn Honson X No it isn't we passed 20 nm in like 2010. if it was just a marketing term TMSC and chip fabs would be sued for false advertising
@@shadowxxe we wouldnt have an increase on performance if the transistor would have been stuck on 20nm since 2010
@Kenn Honson X do you have a source? I know the 28nm was real (having seen electronmicrographs of them) and i was pretty convinced that the 14nm could deal with the sub-threshold leakage problems (the high-k dielectrics solution was genius). I had also heard some definitions of where they measured got changed with 7nm. Also with 5nm I don't see how they could possibly overcome the quantum tunnelling issues that would be significant at that gate width.
What do you think will happen at 2nm and below? A new lithography to read it or will it be something else? The gates won't work. Too much leakage. Another isotope will be needed.
“You are watching ColdFusion TV.” That intro always warms my heart.
Always
that voice is aesthetic and i rewind to hear it continuously
@ColdFusion imposter
To me too....
Scares the shit out of me I always skip it
It always happened, when "too big to fail" companies start sitting down enjoying their supremacy, it's the time they start falling... CEOs of tech companies should be engineers, not bean counters/lawyers/anything that has to do with business. Even if the business part is important, it is not the core of the company.
Unless their business is business.
You generalized it too much.
Bill Gates would like a word
@@sgtitters Bill Gates was a programmer, which is basically an engineer of code, not a business profession like accountant.
@@sgtitters Bill Gates didn't even have MBA.
He didn't have a business background. He was definitely an engineer.
Sad day when an engineering company is run by bean counters who don't even know how the product is made or how it works.
The CEO Pat Gelsinger is an engineer but ok
yep new thinking is needed
What would happen if a bean counting company (eg Deloitte or PwC) was run by an engineer?
@@2drealms196 probably not much of a difference seeing that engineers can count beans too! We're multifaceted like that.
@@2drealms196 I would think bean counting AI would be engineered to replace all human bean counting... then I wonder, what if all tech corps & co became coops? Owned, ran & directed by the actual techies doing the actual work & dreaming the dreams?
"Too many MBA is running an engineering company"' i know it's not exactly what Elon Musk said but it's the truth
Exactly 🔥🔥🔥🔥
Indeed!
Engineers with MBA degree will blow the roof off. For an e.g. Elon Musk
@@johnceena9799 Agree 💯
Totally agree, I work for a biomedical research startup and our CEO is a former corporate lawyer. Unfortunately, our research and creative process is stymied by a huge focus on data security and corporate image and pushing unrealistic expectations that look flashy to investors rather than being based in real results. I think it's better to have a PhD as company leader in any technical field, especially as a startup.
I was able to buy a motorcycle thanks to Lisa Su bringing AMD stock from $4 to nearly $100 in 3 years
I was able to buy a house thanks to Elon Musk tweeting about Dogecoin.
That was a hell of a good bet. Really was a safe one too because we all knew AMD would compete eventually. I definitely agree tho. Even thought I knew AMD would come back and be a good investment, I would have called you a fool if you'd told me that they would absolutely own Intel in virtually every segment within 3 years. I figured they might become a little more competitive in the desktop mid tier performance segment, but they are absolutely killing it in almost everything. And the things they are not quite dominant in is more so due to the fact that they have just started being taken seriously by manufacturers. Give Nvidia and the computer manufacturers time to get used to AMD and its quirks and its going to get crazy.
I paid back my student loan and have some money on the side thanks to this crypto boom. Got in late summer on ethereum.
Did you invest at the announcement of zen 2 aka ryzen 3000?
I was able to buy a motorcycle from a guy that bought it when Lisa Su brought AMD stock to nearly 100. He spent it all in a motorcycle that he was desperately selling half price.
I bought it and sold it for twice it’s price. I doubled my investment in 1 day after I sold it the next day to another guy who was able to buy his house From Dogecoin. He said something about Elon musk but I honestly didn’t pay attention. I slowly walked away backwards and left the scene.
Fun fact: the CEO sold millons in shares before the security flaws in Intel chips became public
@ColdFusion SCAMMER ALERT! This is not the real ColdFusion channel.
@@bgtubber wut?
@@AnalyticalMenace There was a scammer impersonating the real ColdFusion channel trying to push crypto currency scam under every comment in this video. I see he has been deleted/blocked now.
To be fair he probably had a set program to sell x amount of shares every few months it’s pretty common
Good for him..?
Last time i was this early, 4cores 8 thread CPUs were considered high end
Thanks to AMD that even 6 core 12 threads are mid range now. Yes I'm an Intel user
It's not?? (O_O)
@@pokemonitishere202 thanks to amd intel is cheap now very nice for an intel user
@@masternobody1896 well yeah, nobody was buying Intel so they had a surplus of stock available. Zen 3 came out and is incredibly hard to find because they're instantly selling out. While it's frustrating for us, AMD is absolutely loving it right now selling out all their CPUs and GPUs + Console hardware sales.
@@masternobody1896
Brand affinity seems very real after reading your comment. Smh🤦♂️
AMD actually worked on making better chips while Intel was busy trying to take them down instead of focusing on better their products and ended up doing it to themselves in the process.
Wrong, amd is better
I've always bought amd because I believe in them so they're stock up up
@@dixiedamelio8170 Thats literally what hes saying
@@dixiedamelio8170 amd’s not *always* better. If you look at pc budgets between $500-$1k intel would be the better option with their 10100 and 10400f. However amd does beat them in higher budgets and performance with the 5000 series
@@staitz2728 wtf are you talking about? Amd literally beats intel at all price points. It's not like amd's previous generation(s) chips suddenly disappeared
@@tristanreymendoza2402 have you seen the 3600 and 10400f? The 10400f is the better choice. $50 cheaper and has the same/similar performance
well, now I feel cheated on buying intel products over the past several years, knowing that they play with benchmark results
You never knew? 😂
it's called data bias, the same way statistic can be lied
Yeah I remember watching linustechtips TRASHING intel for this. That’s how I found out intel lied about benchmarks. That should be illegal.
@@Vysair it's not just data bias if you limit the other data compatibiility. It's data manipulation.
I am doubt with the CPU ranking at cpu.userbenchmark.com .
Please make an AMD History video! Love this 2 two part intel series, thanks Coldfusion!
Fact Check 6-3-21 AMD Ryzen 5000 chips beat Intel in gaming and single core performance.
" Losers focus on winners, winners focus on winning. "
See Intels tiger lake reveal where it stated the Ryzen 4800U six times more than its own processor model for good proof of this
Reminds me of how all the other car companies talk shit about Tesla while Tesla only cares about innovating.
Rather "Winners focus on breaking records."
Complacency and pride.
Uh, losers focus on winners because 20% of CEOs are actual sociopaths and have over the past 30 years made it literally impossible for most people to win anything
Oh man, creating custom code to detect which CPU it runs on is on a parallel to Volkswagon and their shenanigans to detect if the car was being subjected to an emissions test.
One poses real threat to environment though
Tech waste is also a problem
if they can run benchmarks faster, why they wont run normal programs as fast? what is intel's benefit in this?
@@TanveerAhmed10 as stated in video, benchmark used heavily optimised code when it detected CPU, it was optimised for
@@MrMediator24 oh, i got it backwards i see
When you realize the obvious, that engineering technology company should be run by engineers familiar with technology... not accountants...
Anybody who says this ignorant shit has obviously never known an engineer.
@@User0000000000000004 hmmh I'm not entirely sure I understand what you're trying to say?
Could you elaborate?
but Intel has an engineer CEO
Wow i can't believe that an accountant could make such a decision ( an accounting student point of view cause i rather an engineer lead intel
@@Mtaalas I think the implication is that engineers make poor leaders, especially of large companies. I can understand the sentiment, being an engineering student myself, but I still feel like a familiarity with what it is your company actually *does* is pretty critical if you want to be its leader.
being an intel user myself, i'm glad to say this will be my last intel processor i'm ever using. it's going to be amd all the way from now.
Same with me
once I can get a gpu at relatively msrp, my upgrade will be a ryzen one
yeah. I'm still holding on my old i3-2100. I'd wait until cpu of M1-caliber performance for my next PC desktop readily available for Windows OS.
Using an i5 6600k I got in early 2016. Still runs great, but my next upgrade will be AMD.
Same, but M1 for me.
edit: LoL I just bought zephyrus g14 with intel in it. cheers!
Bribes? You mean how they bribe Razer, MSI, Alienware to only use Intel Chips? Good thing Asus, Lenovo and Gigabyte are now using amd for their laptops. It destroys Intel in Price and Performance...
This message coming to you from an AMD Ryzen 7 on an Asus motherboard.
Yea I got a ryzen 5 laptop for the price of a Pentium i3 if I'm lucky amd rules
I hated these days where I was searching for a new laptop and my favorite brands were available on Intel only models
i thought amd only makes laptop cpu recently like 3000 or 4000 series era
@@TonnyCassidy No, they always made CPUs for laptops, but before Ryzen AMD cpus used to suck very bad.
There's something oddly satisfying about seeing Linus and Jay make a cameo in a ColdFusion video, like it's a crossover that was meant to be
A CEO admitting fault for company set backs, never thought I'd see the day.
Someone has to take responsibility for all the crap that have been going on within Intel for last ~7 years
It is surprising especially now a days where people wanna blame everyone or everything else. I have always said take responsibility for your actions both good and bad. No point in pointing fingers if you can't point to yourself.
Nah it's commonplace it's the best way to gain trust and forgiveness even though nothing changes. Remember Zuckerberg in the senate?
good ceo but not great like steve jobs
@@masternobody1896 Steve Jobs was just a good salesman.
ColdFusion videos always remind me how interesting our world is and how interconnected its various parts are. Many thanks.
Interviewer: "Who's responsible for these problems?"
Intel CEO: "I am."
Say what you want. That's a proper CEO.
True.
Not many business people can admit fault without rambling like politicians. _Looking at that Robinhood CEO and his words of nothingness_
you misspelled "psychopath"
Oregon just loves its technology, don't it?
Hello from Oregon USA. We've seen this before, and I kept telling people that I worked with AT INTEL that it was headed the same route, but that it was going to take a little longer since there was a bit more to collect, extract, and shut down.
EX-10.(IX) 6 dex10ix.htm SEPARATION AGREEMENT - JEROME J. MEYER
Tektronix, Inc.
Corporate Headquarters
14200 SW Karl Braun Drive
P.O. Box 500 M/S 55-720
Beaverton, Oregon 97077-0001
503 627-6700
503 627-6776 Fax Paul C. Ely
Chairman,
Organization and
Compensation Committee
EXHIBIT 10.(ix)
October 23, 2000 PERSONAL AND CONFIDENTIAL
Jerome J. Meyer
24790 SW Big Fir Road
West Linn, OR 97068
Dear Jerry:
As you know, with the restructuring of the Company completed in FY00, and the appoint-ment of Rick Wills as CEO, your employment with Tektronix changed from Chairman, CEO and President to Chairman of the Board. We understand that you wish to retire from the Company as an active employee while still continuing your service as Chairman of the Board in a non-executive officer status. It is therefore appropriate to document changes in your contractual employment relationship with the Company.
1. Tektronix Employment. You will remain an employee of Tektronix through your retirement date, which will be October 31, 2000.
2. SERP Benefit. Upon your retirement, pursuant to the terms of the Supplemental Executive Retirement Agreement dated October 24, 1990, as amended October 6, 1993 and June 16, 1998 ("SERP"), you are eligible to receive an annual SERP benefit paid by the Company in the amount of $1,035,789. A lump sum benefit payment in the amount of $6,098,345 calculated based on the October 31, 2000, retirement date, and the terms of the SERP Agreement and associated split-dollar life insurance policy will be paid to you on a mutually agreed payment schedule, but not prior to January 1, 2001, in a lump sum(s).
For the month of October, in addition to your current Tektronix salary, you will be paid an additional sum of $24,232.42 to make up for the SERP vs. salary differential for the month of October. From October 31, 2000, until the lump sum(s) is paid in full, you will be paid a monthly unfunded SERP benefit of $78,072.50 [monthly value of $1,035,789 annual SERP benefit less Tek REP, cash balance and Honeywell offsets]. For each month the lump sum is not paid and instead the monthly unfunded SERP payment is made, the monthly payment will be credited against the total lump sum payment.
3. Split-Dollar Life Insurance. The company will make split-dollar life insurance premium payments ("grossed up" for income tax purposes) to Standard Insurance Company until policy maturity at August 8, 2003. The Company will also pay interest payments on the SIP loan used to acquire the policy, but may prepay the loan at its discretion.
Jerome J. Meyer
October 23, 2000
Page 2
4. Salary. Upon your retirement, you will not be paid any salary and will instead receive retirement benefits.
5. Employment Benefits. You will be eligible to receive normal Tektronix employee benefits during your continued service as an employee, and will be entitled to standard retiree benefits upon your retirement.
6. Long Term Disability Insurance. The long-term disability policies for your benefit with Standard Insurance and Peterson International will be terminated upon your retirement.
7. Financial Counseling. As long as you continue to serve as a director, you will be entitled to participate in the Tektronix executive financial counseling program administered by Brownson, Rehmus & Foxworth at Company expense.
8. Tax Preparation. As long as continue to serve as a director, you will be entitled to participate in the Tektronix executive tax preparation services by Deloitte & Touche LLP at Company expense.
9. Expense Reimbursement. Ordinary and necessary business expenses incurred as Chairman of the Board will be reimbursable by the Company and will be annually reviewed by the O&C Committee and subject to audit by Deloitte & Touche LLP.
10.
Office. The Company will provide an office and administrative and technical support for your use at Company Headquarters.
11. SERP. The Supplemental Executive Retirement Agreement dated October 24, 1990, as amended June 16, 1998, is amended in form attached as Exhibit A. The SERP is amended to:
a) Freeze the eligible final average pay fiscal year to the three highest of five years ending FY00.
b) Freeze the Benefit month multiplier at 84 months (your post age 55 months of service at age 62).
12. Executive Severance Agreement. You have been a party to an Executive Severance Agreement dated September 22, 1993, as amended October 6, 1993, which is terminated immediately and is of no further force and effect.
13. Change in Control Agreement. You have been a party to a Change of Control Agreement dated October 24, 1990, which is terminated immediately and is of no further force and effect.
14. Indemnity Agreement. The Indemnity Agreement dated October 24, 1990, remains in full force and effect as long as you remain an employee or director of the Company.
Jerome J. Meyer
October 23, 2000
Page 3
15. Tektronix Stock Option Vesting. You have the following outstanding stock options:
Option Date Vested Unvested Total
Outstanding
1/13/99 15,000 15,000 30,000
6/22/99 40,000 40,000
1/20/00 50,000 50,000
120,000
Notwithstanding your retirement as a regular employee, because of your continued service as a director, you will continue to vest according to the underlying terms of the relevant option grants. After you terminate serving as a director, vesting and termination of outstanding options will be governed by the terms of the applicable plans.
16. LTIP. All restricted shares previously awarded under the Long Term Incentive Plan ("LTIP") for all fiscal years have been released in accordance with the terms of the relevant plans. You have no outstanding LTIP shares at this time.
17. Board of Directors’ Compensation. In recognition of your service as Chairman of the Board and performing certain additional duties, on January 20, 2000, you were granted a special 50,000 share stock option award with immediate vesting. Commencing with the November, 2001 Board meeting, you will receive standard Board of Directors retainer and meeting attendance compensation, except that you will not receive the September, 2000, 5,000 share option grant. You will commence participation in the Tektronix non-employee directors stock compensation plan on October 31, 2000.
On behalf of the Committee and the entire Board, I look forward to continuing to work with you.
Cordially,
/s/ PAUL C. ELY
Paul C. Ely
Chairman, O&C Committee
gb
ACKNOWLEDGED AND AGREED:
/s/ J. J. MEYER
Jerome J. Meyer
Date: 10/27/00
AMENDMENT NO 3
TO
SUPPLEMENTAL EXECUTIVE RETIREMENT AGREEMENT
The Supplemental Executive Retirement Agreement dated October 24, 1990 between Jerome J. Meyer ("Executive") and Tektronix, Inc. ("Tektronix") is hereby amended by agreement of the parties as follows:
1. Final Average Pay
In order to reduce the number of years in which Final Average Pay is measured and freeze it as of the end of the 1999-2000 fiscal year, Paragraph 3.1(d) is rewritten as follows:
(d) "Final Average Pay" means the average of the Executive’s total cash compensation in the three fiscal years of Tektronix out of the five fiscal years ending with the 1999-2000 fiscal year in which such average is the highest. The fiscal years included in such average need not be consecutive. Total cash compensation for this purpose consists of base pay, profit share and any incentive compensation, plus any amounts deferred at the election of Executive under any deferred compensation plan of Tektronix.
2. Benefit Months
In order to eliminate the accrual of additional benefits based on Benefit Months after age 62, the following changes are made:
2.1 Paragraph 3.1(c) is rewritten as follows:
(c) "Supplemental Accruals" is 50 percent of Final Average Pay (FAP) less $225,000 as follows:
Supp Acc = (50% x FAP) - $225,000
2.2 Paragraph 3.1(e) is deleted and Paragraphs (f) through (j) are renumbered as (e) through (i) and cross-references to them are renumbered accordingly.
2. Effective Date
This Amendment shall be effective September 1, 2000.
TEKTRONIX, INC.
By /s/ PAUL C. ELY /s/ J. J. MEYER
Paul C. Ely
Chair, O&C Committee Jerome J. Meyer
"was" a proper ceo
A proper CEO doesn't put them in that position in the first place.
@@mh-rl4sz yes exactly. Own up to the mistakes (and successes) you make while you are ceo, be thankful for the chance to improve the company, do the best that you can, and when it's your chance to leave, you hope what you did will have helped the company and wish the new ceo good luck. thats a good ceo
Being a MBA graduate myself 8 years ago, one of the key quotes I took away from my Accounting prof was that
"MBAs WILL kill a company if they weren't put in check by executives who are passionate about the purpose of the company."
This was the reason why I moved from specializing in Accounting & Finance to the far less tangible Innovation Management.
@@jensenraylight8011 That is both true and false. True that many MBA graduates unfortunately indeed do best managing chaos into order and rake in short term profit. False in the sense that MBA students do also learn many different non-tangible, innovation related topics and in fact many business schools try their darn hardest today to teach entrepreneurship so that more MBAs could found their own. A MBA holder with vision is not a contradiction.
So in conclusion imho I think it boils down to two points:
1. Personal value and integrity. MBA knowledge is a tool, but like any tool it could be and often is, misused.
2. The company killing MBAs are usually the 80s-90s graduate breeds. It was an era where Accounting and Finance mattered the most and nothing else. As these people joined various companies they eventually wreak havoc in a few decades time (like Boeing and Intel) but they are only doing what they were taught.
@@jensenraylight8011 I think what you have in mind is the scenario where a number crunching person becomes CEO and is not the original founder. When that happens yes indeed problems might rise, especially if he/she is bereft of passion for the technology itself and only trust numbers. It should be noted that just like aircraft crashes, we are only looking at the most spectacular failures such as Intel here. It would be dangerous to jump to conclusion too fast.
However MBA or not a
non-techie founder is just likely to study as much as he can about the product or technology as an engineer would, probably only just skipping the crazy scientific equations to make things actually work. After all it is their passion and it always feel great getting simmered in the knowledge related to it daily. Also today's technology is so complicated that it is unlikely for one person to truly understand everything anyways so a CEO only needs to be open minded and make decision based on suggestions and facts presented by his team. That is not flying blind, as his team will act as his eyes.
Well... again I suppose being a good human being with properly strong passion, integrity, and value to move forward is the key to be truly great CEO, education does not matter that much. In my MBA days even engineer background classmates may run the risk of getting their minds tainted by chasing short-term profits and ignoring long-term picture during case studies and business games.
@@jensenraylight8011 CEO has to understand industry OR have incredible talent for selecting his staff and delegating to them.
Exactly the reason why europe is killing itself. Most western countries dont invest anymore they're just worried about reducing their debt.
@@jensenraylight8011 As I have repeated myself numerous times, it is really all personal character and integrity.
MBA is just likely to taint someone's mind as help creating or complementing a passionate visionary to further his goals.
It is only unfortunate that the former gets hired more often and thus there are more of them causing harm. Blame the hyper-capitalistic nature of the nation.
Nice work. This part is a crucial aspect of the story that many people tend to ignore or want to be in denial about.
The people in denial are amd fanboys and definitely apple shills... intel i9 and 3090 nvidia rtx card are top 10 on all the top benchmarks by 3dmark
@@dertythegrower I guess you're new to tech or something. But Intel is better when it comes to Overclocking and giving out higher Ghz. That's why every overclockers use Intel chips. But looking at the reality, you can clearly see AMD being better and Apple's new M1 killing every other chip apart. Not an Apple, AMD or Intel shill. I just love tech.
@@whotfevencares you are wrong, nice try kid, i have a degree and build pc. i talked facts you cant correct, just stop
@@dertythegrower boohoo poor you :(((
@@dertythegrower You are the embodiment of the navy seal copypasta
Brother, you're such an amazing story teller... Very well done...
I'm truly blown away by this. Absolutely incredible that these things haven't been headline news items.
Morgan Walser They were 10 years ago!
because you believed the lies
@@JustRelx no, it simply isn't something which was on my radar one way or another.
probably thanks to intel bribing the media too
I think he got a few things incorrect and left out some. Intel has a long history of bad behavior and they have never been focused post 2010 on doing anything right. When the took back the lead after AMD couldnt keep up post Athlon and the GHz war, they did nothing - they ripped off consumers, produced 5% improvements with each tick tock cycle and changed sockets. You know how many intel CPU's i have lying around because I cant get motherboards for them? Then there was the Itanium debacle that gave AMD the lead up on 64 bit. And that deal Jerry Sanders made with Bill Gates for Microsofts antitrust in the 90's, that put AMD in the belly of Windows forever. The money they have is worthless when Microsoft wont build a version of Windows for your stupid 64 bit OS and tells you that you have to use IP from the company you are so embarrassed of you never say their name. Not to mention all of the criminal activity with system integrators like ASUS who had to build the first good Athlon motherboard in a brown box with no docs and then deny it was theirs. The irony of Dell being such a hold out for AMD is that Dell got his fame by using highly clocked/binned chips made by AMD back in the 80's. Michael Dell who started PC's Limited from his dorm got famous by selling pcs using with clock speeds of 12, 16 and 32 MHz when intel stock speed was 4 MHz, which was the fastest available. Post 2010 while Intel was giving millions to idiots and enemies gaming like Anita Sarkesian, AMD was quickly realizing that it was too hard to manage process and design, spinning off their crown jewel Dresden fab. You are wrong about intel going 3rd party. TSMC has no organic interest in helping Intel. They would profit if they died. My bet is that in a few years Intel will be sold for "scrap" to NVidia or some other company, like what history tells us over and over. A time comes when you have to go! Its time for Intel.
i never thought intel was this dirty holy shit
theres always 2 sides to a story.
@@rozzbourn3653 bruh, are you serious?
@@rozzbourn3653 thanks for typing out the whole video, but you've wasted your time. I was talking about what intel was doing regarding their anti-competition stategy. The origin story and everything else has nothing to do with that. Also go check out the LTT video that was shown. You know what i mean then
@@lmablackbird9389 i just gave you the reason intel was doing it. if someone did something to me as underhanded as what amd did, i would have done everything i could to return the favor. but i will say that im glad that they are both there.
@@rozzbourn3653 there maybe two sides to that story but the courts didn't believe Intel's one.
Nice, was waiting for that release CF!
Hey I watch your videos
Your teaching is awesome
Wow, Papa Flammy! Aren't you supposed to be trapping Dotson in your basement? 🤔
Yooo
CumFlask
intel will come back swinging like they did athlon 64 vs core2 just a matter of time.
It crazy, I really got into PCs during the time Intels 4th gen came out and AMD was literally repacking 5 year old server CPUs as consumer products, which got so hot they could literally melt your motherboard.
A lot has changed since then
Hey, same! Still running an i5 4670 in my desktop. Strange times we're having.
I got into PCs, when I built an XT clone, and used a NEC V20-10 CPU.
Bullshit. My Turion X2 still works ok in 2024 - HP pavilion.
Tech companies thrive on creativity and being ahead - the moment you stop trying to improve is the moment you fail.
Just a correction, if you care: Around 21:00 you said there's billions of transistors in a CPU that all need to be perfect. That's very, very much not the case. There are defects that are distributed throughout a wafer that radically alter how well a particular piece of silicon will perform. Depending on the degree to which a piece is defective, it'll either be essentially sold as a lower quality part(you can look to RAM timings for an example of that), or in the case of CPU cores, essentially locked off (you can think of that as all the silicon is made into 8-core parts, for example, but if a given segment of 8 cores has 2 that are too defective, it'll be sold as a 6-core chip).
also the difference between i3 and i7, essentially same CPU, and Ryzen and EPYC, same as well. They bin and sort a CPU or chiplet by quality and sold as different product.
"They struggled with innovation so they settled for dirty tactics" - Intel Downfall in one line
bapi reddy It's the other way around. The so called dirty tactics came years before they had trouble innovating!
The moment a company hires a CEO more concerned about keeping investors happy rather than customers and employees, it is the beginning of the end.
Looking at you, Nvidia
@@kerbodynamicx472 Nvidia has no competition still in AI market.
"I think that there might be too many MBAs running engineering companies," Musk said at the WSJ CEO Summit.
And he’s speaking the truth.
He's also a great example of what happens when a dedicated engineer leads companies, every company he has is leapfrogging past their competitors, from Nueralink to SpaceX they are all on the bleeding edge of tech at the moment
@@UNSCPILOT There are stupid and extra smart out there. While Elon is a smart one, I'm pretty sure there are engineer CEOs sinking their companies to the hell. But I agree with you all. Engineers care about the products while non-technical people care about the money.
@@cihadturhan I'd be interested to see some (ideally non biased) research on that now that you point it out.
At least from my perspective as a "consumer" I definitely like a product that gets its reputation on its merits rather than its obsessive advertising, it's served me well so far.
Pretty much, you want people who can put themselves in the customer's shoes.
Tesla is a climate scam. Almost nobody would be buying EVs without government subsidies and force.
"Petition to add ColdFusion to the list of Approved TH-cam Channels" - AYYMD community
What's that
Ayyyy
Most if not all businesses become a shell of their former self's eventually
I wonder what Royal Dutch Shell Company was called before they became shell of their former selves?
Because they get to big and bogged down with process
Mc Donald's did not.
AMD was a shell of its former self in 2012 and arguably still is due to their missing fabs now known as Global Foundries, and they still don't even own their headquarters like they used to, but were revived by competent engineering leadership ie Lisa Sue. They are still 90% smaller than intel yet hold a technological lead, quite incredible if you ask me.
@@MarcABrown-tt1fp Only part of the credit goes to AMD, the other half of AMDs revival is TSMC, who's world leading foundries allow them to create chips that cram in more transistors and require less power than Intel chip for equivalent price. More transistors translate to more complex logic, larger caches and more cores than Intel at comparable price tiers.
Ryzen already surpassed Intel on single core and gaming performance with the Ryzen 5000 series chips later last year. So that horse has bolted.
New chip coming in Q4 is outperforming the top leve Ryzen.
@@paull3179 Sure it will.
@@paull3179 A year after and I'm still waiting! LOL!
@@RD-kq3ml wait no more: 13900K :)
10:29 TSMC have been producing 5nm chips for Apple since 2020.
but they dont have stocks now XD
Yea but Apple booked everyone of those chiplet and TSMC is struggling to keep up production.
@Tano 100% agreed. I think Apple will be hogging on TSMC's new process node. Intel needs some good leadership and engineering to try and bring competition in their product stack.
@Tano regardless, intel chips are power hogs. Apple’s aren’t. It’s more than size design. It’s all about efficiency.
TSMC measure node differently from Intel anyway, look it up
It just shows how paramount maintaining exceptional company DNA is, and how it can tarnish with the wrong people in charge.
just wow. I've worked in IT repair for 2 years now and actually always had a brand preference towards intel, and that's not even the best part for me.
I'm currently watching this because I'm applying for an internship at intel, and was getting knowledge for an interview next week. I now really don't know if I should go ahead with it
Do you really want to work on a company with ZERO innovation?
WTF!? After all the years of scummy practices from Intel. I’m never buying their CPU’s ever again....
Thanks for the video, ColdFusion!!
Intel also stole modem from qualcomm, and had to pay 100s of millions in EU and USA courts...
This was an eye opener. I always wondered why Intel still sticks with 14 nm and almost all websites claim that they are equally good and sometimes better compared to AMD 7nm architecture.
Because they are telling the truth? intel is late on getting out of 14nm but its not like AMD is crushing them whatsoever, outside of some very strict applications. This vid had way too much AMD bias.
I smell fanboy
process size is not that big of a deal compared to circuit design. Ask ARM.
This is a reason why I won't go anywhere near Tom's Hardware.
Good.
Why not?
@@darkknight17 tom's cpu benchmark is rigged
@@darkknight17
You didn't watch the video.
@@JustTry919 Damn and I used to think Tom's Hardware was legit. Thanks for that.
00:58 can we name this the "Boeing effect" or is it too early?
I have been going over the "737MAX" issues with a fine tooth comb & no, it is not too early to see the similarity of "too many MBAs" (Elon Musk).
You only need to look at Nintendo to see how the right CEO can make or break things. Iwata was a game programmer before he was ever a CEO and his talent and knowledge of the process help make a lot of games become successful. Not having the correct background makes for bad decisions making especially with accountants that only care about the bottom line
Another Coldfusion classic! Who else is able to deliver tech industry commentry with such clarity? I really dont know. Very informative and edutaining! Thank you!
Are you interested in getting info for better crypto gains?
@@remittradeinvesting9246 Sure, i am keeping an eye on the sector, so thanks
@@icns01
Msg on WhatsApp
@@icns01
+ 1,, 8 ,,6 ,,0,, 3 ,,7 ,,5 ,, 5 ,,9 ,,2 ,,8
this is what happen when Accountant hold too many top executive chairs
*MBAs man....even musk told so...
Accountants rarely get top position...if they do get it they will not run the company to ground...
"You either die a hero or live long enough to see yourself become the villain" ...
🍑🍆😂😂😂😂
intel never been a hero, they are villain from the start
I have always despised most of the parasitical, scumbag nontechnical staff - engineer here. Greed will destroy the western world. I will not work under an arts grad trash-bag.
I noticed nobody gives you credit for your music choices on all your videos. Excellent choice man, your background music is seriously 🔥
sigh...
Need part 3: From laughing stock to most hated
Classic case of "Innovators Dilemma" that has played out - so many times
@ColdFusion SCAMMER ALERT! This is not the real ColdFusion channel.
Love AMD and Lisa Su, but I want Intel to succeed for competition and innovation sake
RISC is going to give CISC a run for its money. Apple, Microsoft,.. just a couple heavy hitters. There's a lot of competition coming ... not to worry. THEN .. there’s quantum computing!
@@naga6962 : indeed but Intel will create a new benchmark to send any RISC design slower then Intel but do know that Intel did create RISC of their own.
Don't worry, AMD will keep Intel alive for the sake of competition XD
Intel is still worth $240 billion where as AMD is ony worth $9 billion Intel could just buy AMD in a heartbeat. We actually need Intel to lose alot more and stop making money for years to even things up so theres more competition and so AMD can be safe for years to come.
@@fendigucci6307 intel can't buy amd due to anti trust laws. They have market share because of legacy products. Their tech is far behind though, and I want that to change to promote competition and innovation
Big respect to you for referring and recommending AdoredTV
These 2 episodes are my favorite that you have ever done, for obvious reasons.
12:33 that's a HUGE diamond on that ring
This was truly eye opening. Amazing video. I almost bought a 9900k, remember a lot of these benchmarks and had no idea how fake they were. It’s amazing this didn’t make more headlines.
From what I've heard, Murthy's leadership was precisely part of the many technological problems at Intel, so I'd consider his departure a good thing (if what I've heard is accurate).
Can't wait for part 3 to happen.
I was hardcore intel my whole life. I've been in computers professionally for 20 years (and beyond that in personal use). I Never thought I would go with AMD. I type this message on last years AMD Top chip (save Threadripper ).
I would say Intel was doomed in the boardroom where Arrogance Rules. They seriously underestimated AMD's CEO who is Hands on leadership... VS your typical flashy suit ruling from an arm chair. In their minds they never Seriously suspected a thing "The Arrogant Never Do" - John Brolan as Thanos.
They're Really fucked now because they have like No fuckin infrastructure to respond with... hahahh It really is a Bad Joke that can be laid in Damnation on the table of the board room at Intel...
Contracts and Price cuts are the last acts of the desperate and that has been playing out for over a year as of this post.
I was hardcore Cyrix fan errrrr as long as I could.
i still am an intel fan and hoping that 12th gen will be Implemented well enough to dethrone and and apple
Intel fan boy: Intel is still the best while secretly ordering amd cpu
Me and other amd fan boy: trying to order AMD cpu, it is out of stock. WTF, Intel fan boy. Just go order your 14nm+++++ Intel cpu.
I never supported intel
@@BeachSamuraiStudios Well... for me it was a trust issue... Intel had never failed me... no chip had ever died on me.
Now after a little more than a year on AMD I can say that the 3950 I'm Running feels more like a Freight Train than sports car.
Applications still launch as at the same speed or SLOWER than my 10 year old 980X ( look that one up at passmark so see how slow that was). It was 1000 USD at the time ( an obnoxious price at the time ) But lasted me 10 years.
I miss the snappy feel of that chip and maybe there's something dirty going on with windows because over the last month my machine has slowed down bigtime...
They can blame it on the OS but at the same time microsoft could be slowing AMD CPUs down... We've seen proof of that on some review channels...
It's a dirty world...
Imagine how much laptop sales was lost by HP by sticking to Intel for gaming laptops...
Exactly
Dell had bad sales in 2020 because of the amd alternatives hp and asus provided.
I myself wanted a dell laptop but went with asus
Yeah I recently got a Lenovo IdeaPad 3 and it has an AMD CPU
@@cadennevah7248 Dell and even HP are pathetic anti consumer companies. I will never purchase their products.....when I have better AMD based offerings from ASUS.
HP is scammer too, for instance HP Printers got a another big story
@@chan_for
Seach why ink cartridges ate a scam and click on the video made by austin
He'll explain everything
Love your research and the efforts you put in a documentary. You too have become a brand.
11:05 "well ultimately i'm responsible" well my respect for the man just grew
I worked for Hewlett-Packard for 15 years and I fear Intel is headed down a similar path. When the visionaries are in charge, engineers are eager and motivated but over time as profit motives and shareholder demands for ever increasing growth intensify, those visionaries are replaced with accountants and marketers who have no interest in the core business and are only concerned with beating the next quarter's targets.
Happened to my current company, I've been working as process engineer. It's my first job and been working for 4 years. As time passes more and more Sr. Engineers are resigning. At first it didn't bother me until there's a point that I was left behind and need to be in-charge of other Engineers job, since there's no more Sr. Engineers left. Until I realized we're being run by PowerPoint experts which only know is to produce more products. Pandemic happens and voila our products are obsolete since it's for automotive PCB. There were no RnD left at the time and we're now facing a shut down.
Sounds like Capitalism doing a capitalism to me. Just saying 😉
@@Applekendee
Call up your old colleagues and start a co-op. What have you got to lose?
@@TheAmericanAmerican well our lawyer already settled the issue and the best they could offer is 50% for separation pay.
Me too
Dagogo forgot to talk about how Intel paid "private security researchers" to make up fake security flaws about AMDs Ryzen chips.
what really lol
@@tandlose yes i heard it was from isreal
Green screen office lol i remember that
RyanRoadReaper That Is a BLATANT LIE!!!
@@wysetech2000 is the other things mentioned in the video like, manipulating testing results, paying people not to use amd etc also lies?
Digging someone elses grave before he dies usually ends up with you filling it. 🤣
Are you interested in getting info for better crypto gains?
@@remittradeinvesting9246 yes
An episode of Colt Firearms Mfg would be super neat, or even one for Remington. Two firearm giants for literally over 150 years, and in the last six months, they've both been bought from bankruptcy, despite producing some of the most popular military and civilian firearms of all time since the 1850s.
6:10 - That's the magic of Moore's Law. Up to the mid 1980s, most semiconductor companies made their own chips. Even AMD. But as the densities rose, more chip companies farmed out the actual chip fabrication (to the likes of TSMC) and became "fabless". Since ~2000, that became the norm.
Can we just appreciate that he admitted he is responsible? Despite everything he at least owns it. 11:06
Cold Fusion: absolutely one of the best TH-cam channels... EVER!
How can anyone dislike this mans videos
Short sells Intel after this video.
nice haha
I actually wanna buy :))
youre not smart heh
the new 11th and 12th gen news is about to come out, little guy. and intel still crushes for best gaming cpu with nvidia gpu.. benchmarks prove it
@@dertythegrower Wow you're really hurt by this video aren't you, seen you comment a couple of times here now while scrolling through the comments. You're in denial man. Intel are still good but doesn't excuse what they've done. Also stop upvoting yourself, it's weird.
@@jtasker1992You are weird
This one was brutally honest, totally a must watch if you love technology.
No it isn't Hugo. Why don't you shut the hell up?
@@User0000000000000004 ?
@@User0000000000000004 Really dude? That's your whole point? way to be a fanboy
Man. This kinda makes me feel like a chump using a computer running an Intel. :(
Meh. If it works for you, it works. For your next system buy smart, according to your situation, but try to not sponsor Intel's bad practices.
Unless you a pc enthusiast and keep up with the industry news, this is the kind of thing most people just tune out of, and doesnt get carried by mainstream news. After all, there isnt a hollywood actress or rapper involved, so who would pay attention.
@@Dj-Mccullough Valid point.
I worked with Pat Gelsinger many years ago, in the time of Andy Grove, and Pat is a profoundly deep person and intellect. His understanding of technology evolution is outstanding in domains that involve logic, algorithms and architecture. Under Andy Grove, Pat designed chip logic, led logic design, then designed ecosystems of collaborating companies that became the realization of the Intel architecture, writ large. Pat then went to VMWare and led the people of that company to contribute to the intense field of logic and architectural evolution for cloud computing. Pat´s next era will be exciting.
Excellent program! I was a Contractor at Intel from 1996 to 2000. Watched the meteoric rise from within and the slow withering away from outside. I can tell you that if anyone can save Intel, it would be Pat Gelsinger. One thing that wasn't covered in this history was the great disaster called Itanium. The distraction and R&D costs for EPIC over x86 CISC created a window for AMD to begin beating down the gates with AM64 CISC. I would love to see a third chapter devoted to that subject.
you are right. some things have been set right by pat. 12th gen and beyond. we need both amd and intel to do well, for our sake. Best decision intel made in the last decade
True Sundar pichai satya nadella are more famous than pat , he should do something about it , if he has political contacts, use then for marketing his name and company. Intel i feel lacks in marketing, products are great although I don't use any because I don't care
DAGOGO U HAVE DONE IT AGAIN
TY SO MUCH FOR THE FOLLOW-UP.
U R THE BEST JOURNAL ON THE INTERNET RIGHT NOW.
The issue with cold fusion is that every video topic is so damn amazing, I waste most of my time deciding which one to watch 1st
Are you interested in getting info for better crypto gains?
I have always despised most of the parasitical, scumbag nontechnical staff - engineer here. Greed will destroy the western world.
This channel became one of my favorites very quickly. Great content!!
I really like your story telling. Keep up the good work.
Amazing content! Thank you for this!😃👍🏻 now I'm certain that I do not want to support Intel anymore, and it's 100% ok since nowadays AMD is better in all areas anyway 🤣 no reason to buy Intel CPUs anymore.
I hope that Intel can bounce back. Its always bad for consumers to only have one company dominating a segment. The more competition the better
@@TheChrisaige Yes, the truth, right there. Amen. I'm excited about the possibilities of the M1 cpu in the coming years. What a time to be alive 😃👍🏻
@@OrcCorp yes ARM is awesome, but I cannot wait for the possibilities of RISC-V
@@TheChrisaige Not when the competition relies on dirty business practices. Only a free and fair competition is healthy for consumers.
Ahh 99 percent right. You still might lose gaming benchmarks to the more expensive Intel consumer grade chips in a few Intel optimized games and Intel's XEON chips still have some advantages over Threadripper (Super Desktop, small server) and EPYC (Enterprise level server) - mostly memory amount (though few normal people care about 256 Gigabyte memory limits) and a very few optimized Math instructions, but in general you are correct even for Threadrippers. Only in EPYC versus XEON does Intel give AMD any real competition anymore, and even then Intel still tends to be more expensive, so if you can live with the slight disadvantages of the EPYC chips...
Seeing the advance of ARM processors, there could be trouble for both Intel & AMD. I remember the days, when AMD was barely hanging on, in the 1990s. Microsoft had versions of Windows running on ARM processors for sometime, so they're basically indifferent to processor choice. This even predates their attempt at smartphones. So if both Microsoft and Apple switch to ARM, then Intel & AMD will have to pivot quickly.
Respect for intel ceo straight up saying "I'm the problem."
F that. No respect for all the bs he pulled (even if he admits it). Screw him
Caught red handed he had no choice
Truly We Should Give Him HatsOff
That Linus rant alwasys makes my day
so bribe is the reason for intel being popular
that's how they run intel
also, try to suppress AMD's innovation
Economically speaking, "bribing" a vendor to use your product is the same as selling at a discount is the same as selling your product cheaper.
@@tripzero0 Well, if you discount your products to practically 0, I'd call that bribing as well.
I give out free hugs. Do you feel bribed?
@@tripzero0 If you expect something monetary in return yeah
LOL... is this a documentary or a marketing campaign paid by parties having an financial interest by AMD, TSMC (or Shorters having an interest in Intel going down on stock markets)?
Not a strange assumption since Intels upcoming Rocket Lake cpu's are hitting the market next month (and according to leaked benchmarks beating AMD newest Ryzen 5000 chips), and within a few months 10nm Alder Lake cpu's will follow.
There are so many half "truth's" in this "documentary" that I don't know where to begin.
1. This video starts by saying that Intel tried to kill competition by bribes and monopolistic tactics. The highest court in Europe thought otherwise and rejected the verdict of a lower European court and the European Commission saying Intel was guilty for anti trust.
www.nortonrosefulbright.com/en/knowledge/publications/063db876/lets-talk-antitrust---the-intel-judgment---what-you-need-to-know.
Why isn't this so called documentary mentioning all of this?
2. This "documentary" says Intel still has 10nm problems. This is wrong. Intel solved its 10nm and even most of its challenges with the 7nm process node and started selling it 3rd gen 10nm Tiger Lake cpu's already in 2020.
3. Intels process node problems have nothing to do with management or so called bribes, but a lot with being to optimistic about new cobalt, ruthenium, graphene connect, to replace copper for on-chip wiring.
4. Bob Swan wasn't fired, he voluntary resigned. He even bought many more shares of Intel because of his confidence in its new leadership by Pat Gelsinger.
5. Bob Swan can't be held responsible for any of Intels 10nm process node problems. Those problems appeared under the command of
CEO Brian Krzanich (not a book keeper) but most probably already started under CEO
Paul Otellini.
6. Apple M1 ARM chip is less advanced than x86 Tiger Lake and is only dedicated to Apple's own software. That is why those chips are better performing on Mac Books. Intels current Tiger Lake cpu's need to be a jack of all trades, they are much more advanced than Apple M1 Arm cpu's. Therefor using more energy and creating more heat.
7. This documentary is not putting process node size in a proper perspective. It is not explaining what it truly means in terms of performance. TSCM's node size is in no means comparable with Intels node size. For instance Intels 14nm is easily comparable to TSCM 10nm. Intels current 14nm Rocket Lake chips are better performing than AMD Ryzen 5000 series produced on TSMC most advanced 7nm process node. Furthermore process node is not even half the story. Micro Architecture is way more important, something at which Intel is leading.
Clicked so fast my finger broke the sound barrier 💨
I went from 7th gen Intel (KABY LAKE) to 3rd Gen/Zen 2 AMD RYZEN (MATISSE) and haven't looked back. I do a lot of vocal processing, mixing, mastering, audio production, and finally sound design, so it was a no brainer for me. Every single one of my DAWs benefited tremendously; Not only were final render times much quicker, but it could also handle much more real time processing, allowing me to have more busses and FX STRIPS.
Which daws have you been using on AMD?
I worked under Pat Gelsinger in the mid 90s. He will be able to right this ship. It is a massive ship and it moves slowly. But Gelsinger is the guy. I would go back to work for Intel because of Gelsinger. His work ethic is incredible and he expects the same of the people under him.
Me: looking at 11th Gen rocket lake reviews *does the Jameson laugh*
... He didn't right the ship, lol. 🤷 It's actually worse now than it's ever been. Intel's in very real trouble. AMD and ARM/Qualcomm are absolutely eating them alive, with no end in sight.
One of Murphy's laws states that: ''Hidden flaws never remail hidden.''
The problem with that though is how would you know this? Theoretically, if one could remain hidden no one would ever know of it. Is it only a flaw when discovered?
That begs the "tree falling in the woods question" but still.
@@Ehh..... This is actually the concept behind the term "zero day exploit", if you have heard it.
Basically if you find a flaw, then that means someone else (that you don't know about) may have found it before you. Therefore you have "zero days" to fix it ^^
More of like backdoors for spying purposes that get labeled “exploits”
17:30 So Intel is basically Volkswagen
I was thinking the same thing!
Loy71 This happened 10 years ago and the employees who did it got FIRED!
They did cut his sentence though, he probably said something a bit less damming.
Your closing graphic would make a great NFT. I loved the video you did on those.
This makes me feel a little bad that I went with an intel CPU when I built my PC but honestly I shouldn't. I was just following my gut instinct of decades of intel market domination. Next time I need to upgrade I know I can look to AMD with confidence.
And In 2021 intel bribed🤑 TH-cam algorithm not to suggest this cold Fusion video
AMD is doing great at 7nm and heading to 5nm, while intel is still stuck at 14nm. The biggest turning point in CPU wars is the introduction of AMD's zen microarchitecture.
Watching a coldfusion video always makes me feel refreshing.
Laughing stock? After watching this video, I feel like a more appropriate term might be "mobsters".
TBF though, we probably don't know the half of what goes on behind the scenes with most of these big multinationals.
They probably all look "mobster-ish" behind the scenes!
like all big tech companies, welcome to the economy.
Excellent work on this 2 part series!!
(Quietly removes Intel stuff from my Amazon wishlist) 🤫
Newbie heh
intel needs someone like Lisa Su and they have to cut back on prices aswell
That's what they've done.
And Now The Engineer Pat Gelsinger Started Making Some Bold Claims Never Thought They Will Make It Like 20A In 2024 And Meteor Lake In 2023 Was The Bad Things After Meteor Lake I Am Sure They Are Trying To Comeback And Race To The Perf Consumer's Always Wanted Glad Pat Is Back And Making Things Gud
I wasn't aware of all the benchmark manipulation from Intel....
That said, Pat has Intel on the comeback!!