Alderfer's ERG Theory || THEORY OF MOTIVATION || UGCNET PAPER 2 Social Work

Existence needs motivate at a more fundamental level than relatedness needs, which, in turn supersedes growth needs.
Satisfaction-Progression - Moving up to higher level needs based on satisfied needs
Frustration-Regression - If a higher-order need is frustrated, an individual may regress to increase the satisfaction of a lower-order need which appears easier to satisfy.
Link to the video on Herzberg’s Motivation-hygiene Theory:
• THEORIES OF MOTIVATION...
Link to the video on Maslow - Hierarchy Of Needs:
• THEORIES OF MOTIVATION...
Link to the video on McClelland's Theory of Needs
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