4 Marketing Strategies That Grew My SaaS To 7 Figures

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  • เผยแพร่เมื่อ 27 มิ.ย. 2024
  • Download The Free Marketing Template (I use for ALL of my businesses): clickhubspot.com/ujw
    Learn more about SaaS, Sign Up To My Newsletter: no-code-builders.beehiiv.com/...
    In this video, we cover the EXACT marketing roadmap you need to effectively boostrap your SaaS from ZERO to a 7 figure run rate.
    We talk about things related to SaaS Marketing, B2B SaaS Marketing, SaaS Marketing Strategies, SaaS, no-code saas, No code saas, No Code SaaS Marketing, No-Code SaaS Marketing, No Code SaaS Marketing Strategies
    Chapters:
    1:00 - Marketing strategy 1
    3:43 - HubSpot's Marketing Template I Use
    4:20 - Marketing Strategy 2
    5:22 - LinkedIn Outbound
    6:35 - Marketing Strategy 4
    Follow Me For Daily Advice On SaaS & Business:
    / alexh459
    / nocode.alex
    Subscribe to the channel for more valuable content:
    / @alexheiden3403
  • บันเทิง

ความคิดเห็น • 148

  • @chaseclingman
    @chaseclingman ปีที่แล้ว +72

    Summary: The video discusses four strategies for marketing a software as a service (SAS) business. The first strategy is cold emailing using bought or gathered lead lists. The second strategy is paid ads which can be run to an info product and then upsell to the SAS product. The third strategy is LinkedIn outbound which involves setting up a sales team and automating the connection and messenger campaigns to target audiences. The fourth strategy is content marketing that includes creating valuable content relating to the SAS product and plug it in the content. The video also includes additional details and tips on warm-up domain, setting up a sales team, and content marketing's compounding effect.

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว +5

      🤝

    • @Creators_Future
      @Creators_Future ปีที่แล้ว +1

      nice summary though. But i think Promoting saas from another way is also more important

    • @funnyenzo
      @funnyenzo 11 หลายเดือนก่อน

      Thank youuuuuu

    • @shubmakes
      @shubmakes 9 หลายเดือนก่อน +3

      This looks AI generated.

  • @StarWarsAnalyst
    @StarWarsAnalyst ปีที่แล้ว +1

    This is just the video I’ve been wanting! Thanks!!

  • @leadtoserve2672
    @leadtoserve2672 5 หลายเดือนก่อน +1

    Very rarely I comment on videos but I didn’t have a choice but to really send you a big high five 🖐️ for these valuable and practice tips. It shows you have really used them and you know what you are talking about. Great job!

  • @nic3n799
    @nic3n799 ปีที่แล้ว +4

    Thank you so much, Alex, for providing high-quality content. I decided to make a change and have watched and taken notes on all of your videos. I can't wait for this adventure!

  • @biboh8246
    @biboh8246 ปีที่แล้ว +4

    We appreciate this helpful advice. This will definitely help my SaaS launching this summer!

  • @junahsmyth5061
    @junahsmyth5061 ปีที่แล้ว +2

    Great video, the quality of the edits and content has gotten really good!.

  • @BreaktheFormula
    @BreaktheFormula ปีที่แล้ว +2

    This is actionable and HUGE value content
    Thanks for the great work Alex

  • @Vicode1
    @Vicode1 ปีที่แล้ว +1

    Once again a great video 💯 I'm following you from 🇫🇷

  • @bjornvandenbroeck5312
    @bjornvandenbroeck5312 ปีที่แล้ว +3

    Hi Alex,
    The value you're bringing to this industry is so valuable. Thank you for that!
    I have a small question regarding running multiple SaaS tools for the same market.
    Is it better to build 1 big SaaS tool with multiple features. Or is is better to split those features up in multiple SaaS tools and really niche down on your market?
    Thanks in advance!
    Keep on the good work!

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว

      I’d focus on just one company, and keep it simpler to start

  • @ReenaThinktank
    @ReenaThinktank 9 หลายเดือนก่อน

    I am at 1:45s now and I can say this content is gold, Thank you I had clue about domain warm up

  • @chaseclingman
    @chaseclingman ปีที่แล้ว +1

    Thank you Alex this is extremely helpful

  • @abuanki3669
    @abuanki3669 ปีที่แล้ว +2

    Thanks for this Alex. I have a solid e-commerce background as well as having my own VR equipment hire business too. Learnt so much and I'm really benefitting from the content you're pushing out. Currently putting together a presentation of a project im working on I think its going to be massive! You might even be interested in investing :)

  • @hamoudebnou6558
    @hamoudebnou6558 ปีที่แล้ว +1

    Love the detailed step by step. Can you make a similar video for b2c

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว +2

      B2c I’d go heavy on content marketing and signing up creators

  • @nakuls56
    @nakuls56 ปีที่แล้ว +1

    Production quality is on another level now!!! Appreciate the content. How would you market B2C with a minimal budget (no paid ads)

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว

      I appreciate you sir 🤝

    • @AkeemQoyum
      @AkeemQoyum ปีที่แล้ว

      Sure I can do it for you Free with my many of experience

  • @fryderykchopin1381
    @fryderykchopin1381 ปีที่แล้ว +1

    The quality is top!

  • @miguelrivera5128
    @miguelrivera5128 ปีที่แล้ว +1

    BROO THIS US INSANE VALUE!!!! WTF 🔥🔥🔥🔥 THANK YOU

  • @rob_bali
    @rob_bali ปีที่แล้ว +1

    Hi Alex, great content! Do you teach how to acquire existing sass businesses in your paid program?

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว +1

      A little bit, I only have one acquisition under my belt and it was recent and I only like to talk about things I have experience with

  • @ketijovanovska5264
    @ketijovanovska5264 2 หลายเดือนก่อน

    Great video! Thank you

  • @priyanshupreet333
    @priyanshupreet333 ปีที่แล้ว +1

    Hi, I've done the wireframing and now going to pitch my MVP to investors. Can you please make a video and guide through how to create a perfect pitch deck

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว +1

      I’ve bootstrapped every company, I’m not experienced in creating pitch decks for VC and I only speak on things I’m experienced in 🤝

  • @Snakeeater9210
    @Snakeeater9210 11 หลายเดือนก่อน +1

    Great video! Quick question (see what I did there?): How can you send that personalised content when using services like Instantly? Does it mean that you don't create campaigns in instantly and simply manually send email to each lead after checking their profile and finding the personalized hook? Thanks

    • @alexheiden3403
      @alexheiden3403  11 หลายเดือนก่อน

      Yep, you Uplead your leads into instantly with your script and they get sent out automatically!

  • @KIKO.23
    @KIKO.23 ปีที่แล้ว

    Amazing quality frl damn

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว

      Had to up the quality for you guys

  • @jatinlalit9473
    @jatinlalit9473 19 วันที่ผ่านมา +1

    We are working on a tool for freelances and don't know how and where to market our tool, do not have any strategy even have very less budget. Seeking for help to get our first 100 paid clients

  • @moazzammubarak7959
    @moazzammubarak7959 ปีที่แล้ว +2

    Did you get the tool where we can add prompt & it trains the bot

  • @kingpincloser
    @kingpincloser ปีที่แล้ว +2

    This is great alex your channel is one of the few I have notifications on due to how early I am in saas. I am 18 do I can really scale this to a profitable company.

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว +1

      Yes you can really do it and I believe in you

  • @gobs05
    @gobs05 22 วันที่ผ่านมา

    Hi Alex,
    Can you share the LinkedIn Post generator which you are using and How to find the geniune LinkedIn Sales rep?

  • @duivelman10
    @duivelman10 ปีที่แล้ว +1

    As a complete beginner not in a niche, how do you find a recurring problem? you make it sound really easy

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว +1

      Go talk to people in a niche or look at acquire(dot)com for inspiration

  • @therock7262
    @therock7262 ปีที่แล้ว +3

    Hi Alex can you make a video on how to train a chaptgpt model to integrate with the SaaS application and also warming up domains

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว +1

      Absolutely

    • @AkeemQoyum
      @AkeemQoyum ปีที่แล้ว

      Sure I can make it for you
      For more discussion... Let connect together for this

  • @Sheg_reeds
    @Sheg_reeds ปีที่แล้ว +1

    Thank you Alex

  • @SJ13063
    @SJ13063 ปีที่แล้ว

    Great video Alex. Can you share an example of the strategy to have an ad - small cost digital product - saas product? A link to an example.

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว +1

      Jordan welch is running like a $1 info product rn and then funneling people to his SaaS I believe

  • @stunna047
    @stunna047 ปีที่แล้ว

    how’d you figure out niche you wanted to go into?? i have no idea what to choose

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว

      I have another video on finding ideas!

  • @alefermin
    @alefermin ปีที่แล้ว

    Hey Alex, great content! I’ve had an idea for a SaaS for a long time. Do you think it would be a good idea to have a cofounder? How was it doing it all yourself?
    Just subscribed btw :)

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว +1

      I think co founders are great if they compliment you but I also suggest vested equity deals to protect yourself

  • @kevinjefferson9849
    @kevinjefferson9849 ปีที่แล้ว +1

    Great vid, Where did you hire your sales team? were they online?

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว

      I hired them from my own company Closify

  • @cskgaming8736
    @cskgaming8736 11 หลายเดือนก่อน

    Hey thanks for the insights how should i price my saas which is dedicated for jewellers? Its a tool for their website i am assuming i should charge one time fees?

    • @alexheiden3403
      @alexheiden3403  11 หลายเดือนก่อน

      I always prefer recurring rev, I’d need more context

  • @rayd2906
    @rayd2906 11 หลายเดือนก่อน +2

    hi Alex what exactly do you mean by info product? do you mean webinar or something like a free PDF?

    • @alexheiden3403
      @alexheiden3403  11 หลายเดือนก่อน +1

      Yes it could be a free pdf or paid, video courses, etc

    • @rayd2906
      @rayd2906 11 หลายเดือนก่อน

      @@alexheiden3403 Thank you

  • @javonharris827
    @javonharris827 ปีที่แล้ว +1

    will you have course or can you please make one

  • @grantwlms
    @grantwlms 8 วันที่ผ่านมา +1

    What do you think about charging an upfront setup fee and then dropping to a low recurring price? I feel like it would allow me to acquire customers more profitably and compete with agencies easier

    • @alexheiden3403
      @alexheiden3403  4 วันที่ผ่านมา

      A lot of softwares do something like this, sell a service with their software

  • @lukamarich3361
    @lukamarich3361 ปีที่แล้ว +1

    Dropping so much sauce

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว

      A man of the people. Free marketing template in description for you too 🫡

  • @sundarapandim1104
    @sundarapandim1104 11 หลายเดือนก่อน

    How to validate SaaS Idea

  • @carlosayon3354
    @carlosayon3354 9 หลายเดือนก่อน

    Hi Alex
    How do I chose which kind of saas to build ? And we’re can I see the saas business financial info

    • @alexheiden3403
      @alexheiden3403  9 หลายเดือนก่อน

      You often find an idea by being around a certain niche

  • @Flips4Miles
    @Flips4Miles ปีที่แล้ว +1

    KING

  • @RuslanMingazovAI
    @RuslanMingazovAI 4 หลายเดือนก่อน +1

    great !

  • @gigel468
    @gigel468 ปีที่แล้ว +2

    Hello , thanks man. Do you have any ideas what to do ? I'm a teenager and wish to get rich in my 20s and get out of the rat race but everything is so complicated to me. I don't know what business model is good and I might not have a lot of skills. I learned dropshipping and now its dying and now I'm learning about SaaS and Smma. I my plan is to 10k this summer but I don't think its possible so do you have an idea ?

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว +2

      Stick to one thing for over a year and it’ll work

    • @gigel468
      @gigel468 ปีที่แล้ว

      @@alexheiden3403 which one do you recommend?

    • @AkeemQoyum
      @AkeemQoyum ปีที่แล้ว

      Sure I have ideas on this let connect together for this

    • @AkeemQoyum
      @AkeemQoyum ปีที่แล้ว

      And also which one did you recommended for it??

  • @oddcircles
    @oddcircles 18 วันที่ผ่านมา

    1. Cold Emails
    2. Paid Ads
    3. LinkedIn Outbound
    4. Content Marketing

  • @romeokv1
    @romeokv1 ปีที่แล้ว

    fire video

  • @collincastrina7883
    @collincastrina7883 ปีที่แล้ว +1

    I’m here for the linen and I heard there was pickle ball

  • @fatimabhatti5815
    @fatimabhatti5815 10 หลายเดือนก่อน

    Alex, Thank you so much for your time and help. Can you please tell what tools you use for video editing free or paid

    • @alexheiden3403
      @alexheiden3403  10 หลายเดือนก่อน

      I have a team I pay, I do not know what tools they use.

  • @josedeleon4679
    @josedeleon4679 ปีที่แล้ว +2

    Alex what do you think about a SaaS that creates ads based on your company context using AI, post to all social media platforms, and measure and optimize the ads. I know they exist but I see an opportunity here. Any advices?. Thanks for the work men, keep it up!.

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว +1

      Def an opportunity! I know a few people doing this

  • @ricericeybaby
    @ricericeybaby ปีที่แล้ว

    Hey Alex, is there something wrong with your Twitter? The handle doesn't appear to be working? I wanted to give you a follow.

  • @AgencyIgniters-li6dq
    @AgencyIgniters-li6dq ปีที่แล้ว

    Damn Alex 🔥

  • @jmarcelj
    @jmarcelj ปีที่แล้ว

    Fire

  • @Johnrosswillliams
    @Johnrosswillliams ปีที่แล้ว +1

    Is cold emailing legal?

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว

      As long as you do it correctly yes

    • @AkeemQoyum
      @AkeemQoyum ปีที่แล้ว

      Sure for more discussion hire here

  • @KlevHarton20
    @KlevHarton20 11 หลายเดือนก่อน +1

    What about paying affiliates commission?

    • @alexheiden3403
      @alexheiden3403  11 หลายเดือนก่อน +1

      Good strategy too

    • @KlevHarton20
      @KlevHarton20 11 หลายเดือนก่อน

      @@alexheiden3403 please bro how long before a beginner can see first profit with SAAS..I have a really good software idea

  • @seanstandberry4961
    @seanstandberry4961 ปีที่แล้ว +1

    Why did you sell your SaaS companies? I would think it can be an easy business to manage and cash flow well

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว +3

      getting a large lump sum of cash has allowed me to make money more efficiently, to begin acquiring companies, and investing in companies as minority partners

  • @Automatedagentur
    @Automatedagentur ปีที่แล้ว +1

    Saas is king

  • @IaderosaAssociates
    @IaderosaAssociates 6 หลายเดือนก่อน +1

    subscribed

    • @alexheiden3403
      @alexheiden3403  6 หลายเดือนก่อน

      Welcome - glad you’re here.

  • @sundarapandim1104
    @sundarapandim1104 11 หลายเดือนก่อน

    I couldn't subscribe to any newsletter from you.

    • @alexheiden3403
      @alexheiden3403  11 หลายเดือนก่อน

      It’s linked in description

  • @annagardener4548
    @annagardener4548 ปีที่แล้ว +1

    🆙

  • @janisviksne
    @janisviksne 4 หลายเดือนก่อน

    Isn't the first advice like pure spamming? Is it even legal?

    • @alexheiden3403
      @alexheiden3403  4 หลายเดือนก่อน

      No it’s not spamming and yes legal

  • @gabrigalaa
    @gabrigalaa ปีที่แล้ว

    Hi guys

  • @pratimasingh489
    @pratimasingh489 ปีที่แล้ว

    You reassemble like "Nick Jonas"singer.

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว +1

      Haven’t got that before haha but I’ll take it

    • @pratimasingh489
      @pratimasingh489 ปีที่แล้ว

      @@alexheiden3403 just look at your thumbnail photo of this video you too will find resemblance,🙂.

  • @Inficate-bd3qu
    @Inficate-bd3qu 4 หลายเดือนก่อน

    "How to spam"

    • @alexheiden3403
      @alexheiden3403  4 หลายเดือนก่อน

      Not spam if you lead with value

  • @jeroenm771
    @jeroenm771 ปีที่แล้ว +3

    Are you making money by telling me how to make money? Most mentioned websites don't work and I've got a feeling that you're part of most mentioned who do work

    • @alexheiden3403
      @alexheiden3403  ปีที่แล้ว

      I’m just sharing tools I’ve used personally

  • @presleymilton
    @presleymilton ปีที่แล้ว +1

    Thanks for letting me borrow the private jet and your Fortnite account

  • @nothingness1425
    @nothingness1425 9 หลายเดือนก่อน

    in one of your previous videos you talked about effically stealing of ideas. And here you're -- "buy a lead list". Where has your efficacy gone to?

    • @alexheiden3403
      @alexheiden3403  9 หลายเดือนก่อน

      Buying a lead list is ethical and normal. Every single company does it. It’s public information

  • @waynelast1685
    @waynelast1685 ปีที่แล้ว +1

    25 emails a day?

  • @drsatish1134
    @drsatish1134 9 หลายเดือนก่อน

    Instantly ai is the best

  • @ankitpanda1860
    @ankitpanda1860 9 หลายเดือนก่อน

    this guy is speaking out of his rear.

    • @alexheiden3403
      @alexheiden3403  9 หลายเดือนก่อน

      Not at all, I’ve actually done every strategy I talk about

  • @sundarapandim1104
    @sundarapandim1104 11 หลายเดือนก่อน

    How to reach you via email..