Marketing presentation in beauty / fashion industry [Boss in the Mirror/ENG/2020.04.05]
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- เผยแพร่เมื่อ 4 เม.ย. 2020
- ▶ Boss in the Mirror| 사장님 귀는 당나귀 귀 - Ep.48
Showtime: Sun 16:30 (Seoul, UTC+9)
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![Uh-oh Jini made a big mistake [Boss in the Mirror/ENG/2020.04.05]](http://i.ytimg.com/vi/dJYclRuA1eI/mqdefault.jpg)
![Uh-oh Jini made a big mistake [Boss in the Mirror/ENG/2020.04.05]](/img/tr.png)
![ESteem Global Audition in New York [Boss in the Mirror/ENG/2020.04.12]](http://i.ytimg.com/vi/ejcsAcbTcSU/mqdefault.jpg)
![Collaboration with Super Star Stylist Han Hyeyeon [Boss in the Mirror/ENG/2020.06.11]](http://i.ytimg.com/vi/Z8vGppRwER8/mqdefault.jpg)
![Why Jini craves for spicy food [Boss in the Mirror/ENG/2020.04.12]](/img/n.gif)
When Boss Kim Said They Are Part of SM Entertainment that was a Game finisher
Shiroa Noko because SM formed partnership with esteem in 2015...
@@elizajocelin thanks hon but i know been a kpop fan since 2009 😊
That is what I thought. She closed that deal right then and there. She is a fighter because when she saw her Assistant was struggling and not really up to the task, she stepped in and just handled it. She closed her own deal. I would have like to have seen how she spoke with her Assistant and how she wants his performance to improve. If you know this is how your boss performs then you must model after your boss. SM Entertainment mention saved her and her Assistant's bacon.
When she said that?
@@user-cl6zf5do5z 9:09 "SO WE CAN USE THEIR IDOLS" That is an end game for sure 😂😂, for a sec I really want to be a part of them LOL
When I think of Boss in the Mirror, Boss Kim is the best. She is very keen and attentive to details which for me is amazing. She also knows when to be strict (disciplined) when needed. Most importantly, she loves to eat. She is always happy when the food comes into the scene.
CEO Kim is a quick thinker. Always grinds question demand answers. That Park Bogum and SM quip finalized the meeting
the coming soon reaction from two hosts was soooo relatable , like how am i gonna wait week for next segment
It gets more irritable when you don't get episode in right day
Right. Kinda frustrating lol
She’s strict but her strictness will build you & sharpen your skills!
Boss Kim's episode is definitely the most informative when it comes to managing. She may own a fashion business but it is diversified and we can learn from every aspect of it.
its game over once she mentioned SM Entertainment HAHAHAHAHAHHAHAHAHAHA
HAHAHAHA DEFINITELY! COULDN'T AGREE MORE 😂😂😂
I remember some comment said " you know why SM is different from others because they got the MONEY"
@@yumiemacabantad109 uh Money isn’t exclusive to SM, especially now 😂😂💀
I felt the same nerves when Mr. Bae was presenting, it's so nerve wrecking to pitch your ideas especially when it's with a top company. So lucky though, I really want to be in this line of networking, business, and career. It looks frustrating but very worth the experience.
I like ceo kim as well, i love the way she was grinding at her employees during the car ride like it just goes to show the leadership it takes to run a company the way that she does. I love the preparation it takes to make something perfect.
Also there is a language barrier. Maybe his idea couldn't 100% pours in.
Me an introvert working as customer service is already making me stressful and having mental breakdown. I couldn't imagine being in their shoes working under pressure and holding a huge responsibility. WOW BIG RESPECT
*"i waited weeks to see this"*
Same maam same 😭😣
but don't have the fulll episode, last week episode still not uploaded the full one
Yooo
The main issue with MLM companies (like ColorStreet) is that they aren't successful from selling products to customers, instead they trick independent sellers into buying lots of product, but then those people can't sell the product to the public because no one wants it.
Imagine if coca-cola made all it's profit by convincing grocery stores that they can make lots of money by selling coca-cola, but once those grocery stores buy the drinks none of their customers want to buy it. So the MLM company makes lots of money, LOOKS successful, but the grocery stores are losing money and end up throwing the products into the trash. Colorstreet products are actually quite bad, and you can get nail stickers for much cheaper from other companies, but because the company tricks sellers into buying products - Colorstreet looks very successful
Sorry for all the typing! That was a very brief explanation of MLMs, but if you want more info just let me know 😊
I do want to mention that ColorStreet nails are 100% nail polish and the product is patented unlike other nail “sticker” products out there. I’ve used them before it’s really not that bad
That Bill guy who was asking for ticket concert is such a mood😂
Owh..even the panels anticipating this event story but just to get coming soon..what a
It's good to see EXO and REDVELVET here 💗
i hope those people still had a job now. corona virus is wiping job out like never before.
Hope they watching this..
9:21 "Can you get me tickets?"
LMAOOOOOOOO
This show already marketing strategy of them. Its made me want to buy it even thought i don't really wear nail art.
She does her job
Why only 15 minutes ? She's my favorite 😭
aaaah! LOL I've been feeling just like Kim Sook the last few weeks, I want to see the audition already! xD
when the host said she waited a few weeks just for the audition clip,, what a mood i also find the audition clips the most interesting. the very first clip i watched of this show was that of the CEO having the audition in their office building, and i found that really interesting because i learnt so much stuff watching it and it was so engaging to see an actual pro at work.
Boss Kim, should have hired a few employees that spoke fluent English. The language for international business is English, whether in finance or fashion.
I think they communicated just fine. They obviously understood each other. Their English wasn't perfect, but it wasn't bad.
Mr. Bae is actually a lawyer and handles there company's legal matters hence, he was chosen to establish there branch in N.Y.
@@victorphonepyae some are not good in verbal communication but excel in another field. They actually signed that deal (CEO Kim chose Jimin to model for that project) so I'm guessing that they probably only showed his mistake not the entire discussion since it is confidential.
Boss kim amazes me everytime ❤
Boss Kim being a woman is so strong and hard working.. She know what to do. She is not only a boss but also a leader so esteem is developing so much...
Waiting for these episodes every Sunday!
The 2 commentator really cannot understand the point of view from a bosses ,that ms shin even need to remind them that they are the ceo not a regular worker
so truee. they always critising ceo kim character but thats how she become a succesful ceo with that kind of character. btw i also love nct 💚
A total ignorance on their part. I mean, they were invited, not going for a pitch meet. It is necessary for the car. Well the two people are not bug enough to get these kind of treatment, sooo....
Host often makes these "kind" remarks to gain reaction from the guest and fellow hosts and stir interaction and punch lines.. coz if not...it will be mere question and answer type that would bore you and I...
i know what u guys are sayin but sometimes it feels like they are over the line like theyre criticising the ceo their personality or character like why they keep pressuring the employees, did not give the employees a break and many more actually. its okay if they just questioned it like why the ceo did tht and everything but sometimes they are criticising sayimg tht doing thr is the worst, she is bad for always bugging their employees. im not suprised if the ceo actually feel hurt with what theyre saying but the just go along with it. but i get what ure saying
Noooo. Honestly I'm tired of these kinds of comments. They understand everything CEO Kim is doing its just that, LITERALLY THE POINT OF THE SHOW is for the MC's to disagree to the CEOs. If they agree then there's no point doing the show. You don't need to take the MC's comments by heart bcs that's for enterainment purposes only.
When they first arrive in New York, this casting call is the one that I've been waiting for and weeks have past and CEO Kim have done a lot of stuff already but not yet in the casting call and now I've seen it they will cut it and put a COMING SOON? it's a torture HAHAHA
why don't you upload the full episodes??
I really loved watching them all😢
14:03 Ommo someone is wearing a Prive tee 😍
I really like CEO Kim. She seems fun but knows when to be serious.
Actually ceo Kim is really pretty, especially without makeup
I dont know but im proud of her ✊🏻
I like boss kim. Boss yang. And chef choi please bring him back. And we already waiting 1 week for the audition sight
the fact that ceo ksh of esteem E acknowledged bogummy as one famous actors of korea @9:53 , she knew that bogummy is really popular
one of my dream added, I need to work with CEO Kim Soyeon in the future.
@Renoir Kim it might be TMI but I'm a fashion designer, if I could afford them to work for me held my show, it would the best possibility I had, work with doesn't means I work at their company anyway it could be partnership too :) I'm not going be an singer, model or stuffs, I had my own way to do
It sucks that Color Street is an MLM company 😢 the sales methods that they use in America are extremely unethical, many people call MLMs 'legal pyramid schemes'. This is probably why the company failed in Asia, I'm assuming the MLM business model is illegal there.
I was looking for this comment! Not surprised at all that they didn't do well in Asia.
Please explain this further I don't quite understand..
@@abirose84 same
@@abirose84 The main issue with MLM companies is that they aren't successful from selling products to customers, instead they trick independent sellers into buying lots of product, but then those people can't sell the product to the public because no one wants it.
Imagine if coca-cola made all it's profit by convincing grocery stores that they can make lots of money by selling coca-cola, but once those grocery stores buy the drinks none of their customers want to buy it. So the MLM company makes lots of money, LOOKS successful, but the grocery stores are losing money and end up throwing the products into the trash. Colorstreet products are actually quite bad, and you can get nail stickers for much cheaper from other companies, but because the company tricks sellers into buying products - Colorstreet looks very successful
Sorry for all the typing! That was a very brief explanation of MLMs, but if you want more info just let me know 😊
@@comfort1569 check out my other comment ❤️
I'm a business college student major in marketing management this helps me alot
As an American who loves, loves, loves, the Korean culture, I would be honored to have a Korean name. ♥️
Wow their English is really Good.
Oh myyyyyy, editor nim must love EXO so much
Part of SMent. Then Chung Jae's PIC came out lol...this company is a real deal.!!!
i just saw louis ‘walls’ ad and JEOAHDISHWJHDUDHJ it looks so goooooood
park bo gum is one of super famous korean actor - KSH,ES E @10:11
when the full episode of boss in mirror ep 47 will update?
11:13 look alike sulli 😭♥️
I cracked when justin's music came on
😂😂😂😂
Where should i watch the continuation of this ep?
Omg has anyone watched Heart Signal 2??? I forgot the name of one of the dudes but he’s in Esteem??? At 8:52, he’s on the pic 2nd row 5th pic, can someone confirm???
Yes, he is! The young ceo one, right? He join esteem after heart signal 2 ended
Why KBS is not releasing full eps??
lol the guy @ 9:21 the moment he heard they would be working the kpop idols. but who could blame him, I would ask too during the meeting *"so what i'm hearing is...you can get me tickets to some concerts?"*
🤣
Lol you totally mistook this meeting. He ask for ticket because it seems to be a successful meeting not because of kpop idols IMAO.
um lol he is a middle age man in New York he didnt ask for kpop tickets, you do realise they talked about kpop idols as a way to advertise the people on the seat dont give a damn about kpop, he said give me a ticket for the project not a concert
3:12 color street - the nail company’s name for anyone who might be interested. Cause I’m getting mine.
Thank you
would not recommend...😵
my heart stopped when she mentioned bogum
oho... so that's why she used red velvet Kang seulgi.... now I got it.
8:47 Chae joon😲
boss kim
Ive never heard of color street until now lol, anyone else?
@8:53 omg that's jung hoyeon
Nooooo... why coming soon again...😭😭😭
Damn I felt so nervous for VP bae😰😰
Bussiness meeting... never ending cold war.
what episodes is this?
6:09 “hi, how’s it going?”
What company is it for the nail art??
Color street but I would NOT recommend buying from them
how old is she?
9:14 what song is it?
They don’t use distributing agents in US? They just ship themselves? It would be possible for integrated shipping department, that’s why logistics are the key in US. It might work in Korea? I just can’t imagine the hassle of handling individual orders by production conpany. Usually we use agents here
it's probably cheaper to have it in house although with the amount of orders they get, i'm surprised they can fill them all out on the day. it doesn't look that big to me. Still if it works for them, I guess.
I hope they're not still in NY
which company did they meet with?
Color street but I would NOT recommend buying from them
Can anyone tell me what's MLM?
Google can tell you
One-one million d-daily sales???
Tge person who was responsible for marketing strategy slacking on the chair was not very nice to look at. It seemed like he was not very interested in the project
Anyone know what that nail product brand is??
3:12 ColorStreet
It's Color Street, but I would NOT recommend buying their products. They make most of their money in America because they use a MLM business model, not because their products are good.
Heather Faulkner i saw ur comment all around this section. Any particular reason u dont like it? My sister and I use it. It’s good in quality and come w great design. Quite affordable too. I dunno what’s wrong w that 😅
@@dayanazahari7697 it's not the products I hate, it's the company 😅Colorstreet is an MLM and those business types are extremely unethical and they scam lots of people out of money
I don't think anyone's company is going to be growing this year...
usnt it kinda cultural appropriation to ask for an asian name? like cosplayers arent allowed to and they educate themselves about the culture but they still arent allowed to have an asian name
The way they reacted to the sales of 1.2Mil per day was a bit strange and unprofessional no? :p A good sales person would have said sth like: 'Alright, we'll double that once we start working on the Korean market!'
왜저래.. 나이드신분..
lol, that Park guy looks like a conman. I wouldn't buy a sealed bottle of water from him.
음 음 음 음 음 음 음 음 음 음 음
The hosts are annoying
Ummm " like a BTS concert "
I'm pretty sure that there would be more than 200 people
jeNIe lY There were thousands of them who auditioned. They just somehow relate it to a concert because of bunch of people lining up to go inside.
@@shaynemariev2790 but there were just 200 people present
the rest didn't make it up to the 200
Lol dont be too sensitive please. We understand what is the remarks for~ "Something huge, big and popular until people have to lined up to see them". Simple
And if you follow this series, there are many sessions for audition. Not only 200 that being showed in this clip today.
Lol don’t take it so literally. Gosh BTS fans
@@Nislsl somehow cant understand with some of BTS fans DUHH