Got mad respect for you for taking the time to animate this whole video, rather than just sitting down and talking into the camera for 15 with brief cut-away shots like every other tech youtuber out there 👍🏼
I agree Stephe Jobs would have gotten around for the Pencil for sure. I don’t think he would have let that removable cap for charging be a thing. That cap was exactly what he was against. I think as a drawing tool for artists he would have been fine with. The OG iPad had keyboard dock he approved.
"Who wants X" was Steve's way to say "we are secretly developing it and don't want any competition. He said the same about tablets. "Who wants a tablet?! Laptop and a smartphone can do all the same things better."
I hated every stylus that came along, but comparing a stylus to an Apple Pencil is like comparing an expensive coloring set to a box of crayons, they are generations apart, and I believe Steve Jobs would love the Apple Pencil.
Brad’s UI/UX Designer background is really shining through ❤️ I would instantly watch if brad made a ui/ux related video 😭 ui patterns/paradigms, how ui’s evolved, lessons learned/tips/things to avoid, A/B Testing, dark patterns, skuemorphism vs flat/modern ui, bad/good ui/ux, graphic/product design, color theory, composition, creating consistent design/making a design system, accessibility etc. etc.
OMG Brad! This was a pure animpleasure!!!! It was sooo good to watch! You must have worked hard on this!You're soo creat8blve and talented! Thank you for the research and sharing and the laughs!! ×
Think about nib like for Sensu Brush but for IPad. It would be great for people who paint and app like Expresii software for microsoft. Think about possiblities.
@@skilarbabcock That's not how hardness works. You can't scratch an object with another that's lower down the Mohs hardness scale - plastic (Apple Pencil nib) pretty much can't scratch glass (iPad screen). As anyone who's ever watched JerryRigEverything would know ("Scratches at a Level 6 with deeper grooves at a Level 7").
Brad, I have to say you are an excellent storyteller. This was a really delightful video to watch and it looks like something that comes so naturally to you. I think you should really consider doing more of these in-depth videos. Excellent work, mate.
i don’t think the apple pencil is a stylus, its way more than that. A stylus was an inaccurate and one dimensional pointing device only. The pencil is a lot better, but also way more expensive too
Malcolm Vladisclav it’s not. I’m typing this with my hands on my iPad. I always use my hands to do anything on my iPad, except for drawing. That’s why I bought the iPad & Apple Pencil on the first place. Because I heard it had (still has?) the best drawing pen on the market... or pencil, as they call it. And it is for sure a Pencil not a pen, because of its design and how easily it is to tilt it while drawing (much easier and better to use than the pen that came with my bamboo tablet). Anyway, I only use my Apple Pencil for art, just like I’d use any Wacom pen. If it was a stylus I’d have to use it to navigate the system, type, do any other basic tablet task, and I don’t use it that way. So it’s not a stylus. Plus I don’t know any stylus that has pressure sensitivity, tilt support and all that like the Apple Pencil does
I think what he hated though was those passive styluses which are dumb plastic sticks to press on resistive touchscreen with an UI element smaller than your fingernail. Apple Pencil, Surface Pen, Wacom Pens, and any other active stylus or pen are more than just dumb sticks. They have pressure sensitivity and provides more functionality. These are designed to allow you to draw and write on the touchscreen. The old concept of stylus which are just sticks are indeed not a great and just mean to be a primary input device for UI at that time meant for it. You can use fingers on resistive touchscreen but they are not as great to use and is trick to register touch accurately. This what Steve Jobs hated.
By technical definition, the apple pencil IS a stylus. The software and tech makes it far more useful than other styluses of old, but that doesn't change the fact that it is, without question, a stylus It's possible to appreciate refined tech WITHOUT feeling like we need to call it something new out of fear of tarnishing the product by association with inferior versions of said product. Apple and other company marketing teams do that in order to not scare off 'people', but that doesn't mean that you, as a 'person' need to start doing mental gymnastics to uphold that marketing. It's a stylus. A really really really well made and beautifully integrated stylus
This is true Brad, Steve didn’t hate the pencil, it was the idea of adding hardware such as a stylus to try to circumvent the laziness of reprogramming your software and your UI/UX to a smaller screen with touch. Great video!
The one thing that salty people always say is ‘Steve would be turning in his grave’ and while that’s true of some things like the MacBook keyboard, I also think he would have evolved with the times. He famously didn’t think people wanted a big screen on a phone and he would have eventually realised that that’s what was happening. Jobs wasn’t always right as people like to assume. But he was passionate and had conviction and when he made big bets, they paid off. I think the Apple of Tim Cook, while not perfect is still the best company on earth.
Next Animation: ‘AnimojiBrad invents a Time Machine called the BradBot and goes back and narrates funny moments in history.’ ☺️☺️☺️☺️☺️☺️☺️ First Tuesdays of the Month could be ‘TimeTravel Tuesdays’ videos
5:48 no ... it wasn't some engineers at Xerox ... that idea was of a university, and they streamed all, here is the conference, presented by Douglas Engelbart (1968): th-cam.com/video/yJDv-zdhzMY/w-d-xo.html
I wasn’t aware that there was this kind of controversy about the Apple Pencil. When Steve was still around the idea to use a mobile device as a precision drawing/creative device was still in its infancy and not in the highest of regards, Therefore I’m not surprised by his reaction at the time. I tried and backed up many iPad-compatible stylus projects that didn’t live up to my artist’s expectations (ergo, Wacom stylus performance level). It took a brand new iPad Pro and the newest Apple Pencil to find something that didn’t make me miss my Wacoms - finally. The iOS app experience plays part too - an app like Procreate doesn’t make sense on anything other than a touch tablet. And there’s just so much precision you can achieve with just your fingers. On Procreate I set the drawing to Apple Pencil only and use my fingers for gesture controls. Portable Wacom-like performance at last. I’m happy - Steve would have been too.
The original stylus I used with my Palm pilot was horrible so I completely agree with Steve Jobs on that one. The Apple Pencil on my iPad Pro is a dream come true for an artist - I think Steve Jobs would’ve agreed with that. Love your videos, keep them coming!
iOS has always offered a very smooth user interaction with the devices, but Apple never sought to empower the end user with their iDevices. They sought to take that power and control for themselves and monetize it. Where Microsoft and Samsung were looking to give the end user as much functionality as possible, Apple was trying to make sure that their devices didn't have very much overlap so you would be forced to buy multiple devices. That part about Apple is just unforgiveable, but consumers treated the iDevices like fashion pieces. Apple took full advantage of that. The iPad Pro became compelling for creatives when the Apple Pencil came along. Other than drawing and painting though, it's still just an iPad.
100% agreed. The expensive walled garden approach was, and still is, a MASSIVE turn off for me. That's why I've always been a windows/Android guy. It always felt like apple wanted me to not only thank them for their restrictive OS, but also PAY THEM MORE for the privilege of it all. That said, I do now have an iPad pro. The special functions of the pencil AND the musician capable apps if iOS were always appealing... But what really sealed the deal was ipadOS and the lifting of restrictions like allowing external drive compatibility and mouse/trackpad If apple continues down this more pro-user option path, then I think they stand to possibly be the outright kings of mobile computing. If they could convert me, an avid apple hater, then they could conceivably convert anyone... Although I still refuse to get an iPhone. I'll likely be Android for LIFE on that one
Super well done! The humor, quality, and depth of analysis in this video warrants 10 times more views than it has. Also, I totally agree about how Apple is really losing its way in doing things differently, after the announcement of the credit card and news/gaming/streaming services. People criticize Apple for things like the Pencil - however criticisms like that make no sense, it's right along the lines of what Apple has always done. But then people don't seem to give much thought to all these services Apple is creating which don't stand out from the crowd. But to me, they seem to be services that any company with deep pockets could do just as well, Apple isn't doing them any differently than what's already out there, and that to me is much more worrying than any of the other weird things people complain about with Apple.
Jobs clearly wasn't thinking of artists when he said no one wants a stylus. It was artists and creatives who supported Apple when no one else cared. Kind of sucks that Apple is so slow to show creatives that love in return. I love my apple pencil but I should have got with the iPad version 1.
Brad, people forget that the pixel precise navigation of the mouse (which took years for Microsoft to “emulate”) and the Bitmap Screen of the Graphic User Interface Of The Macintosh which Apple borrowed and modified from what they saw at XeroxParc (the Xerox Alto and Star didn’t have a menu bar at the top of the UI) Enabled the first “killer Apps” from Aldus (Pagemaker) and Adobe (Illustrator and Photoshop)
Why is Ipad drawing so much better than a wacom pro tablet? Apple should make an art tablet, JUST for art. It should have 1 art program and the tech should be optimized for that software. Main tool being the apple pencil, an updated version. Then they should market the heck out of it and steal the market from Wacom
great video Brad, I would add that back then before the iphone I loved my blackberry, nokia xpress music, and ohhh...symbian phoneees..whatever happened to the power Symbian phones. They were soooo promising back then.
I know this is a three year old video, but Steve would have loved the Apple Pencil. The Apple Pencil is an active stylus that has pressure sensitivity and tilt. Back in 2007 when the iPhone came out the only styluses for device were just hunks of plastic. Those PDAs and early touch screens did not have capacitive touch screens and it needed a stylus to navigate. Steve also wanted to show off the capacitive touch screen of the iPhone with its multi touch ability, something that non capacitive touch screens could not do.
I’m glad finally someone made a video like this!!! I don’t know where people get this stupid idea that Jobs would hate Apple Pencil. Well, I do, but it’s a stupid line of reasoning. Apple Pencil isn’t a stylus in the classic sense!!! Not in the sense of what Steve Jobs was referring to. Back then, Stylus’ were used to do all of the input because tablets were using desktop OS and they needed precise input, and multi-touch wasn’t as big. Apple Pencil has specific use cases. It CAN be used like a stylus, but that wasn’t what it was created for. It was created to be a creative tool. Another thing…Jobs didn’t want a device that could ONLY be used with a stylus. That was the context he was speaking in at Macworld 2007. People need to use their brain before they make statements like “Steve Jobs would have hated Apple Pencil” based on one statement taken out of context! Use your intelligence to reason through an idea, instead of just zeroing in on two or three sentences out of context.
Finally! Someone who understood what Steve actually meant by needing to use a stylus to navigate the subpar touch interfaces of the hardware of the period, utilizing resistive touchscreens. As he stated in that historic Macworld keynote, your primary navigation tools are your ten fingers, but that never precluded a stylus (actually, like the AirPods or Apple Watch a unique form of computer) for pixel precise digital drawing, painting, note taking and navigation.
Steve also said on stage that when they designed the iMac G4 they didn't want to just attach the drives and motherboard to the back of the screen. He said it would be too obvious and it would lower the performance of the disc drive. Fast forward a few years and we get the iMac G5 and every subsequent iMac with all the components stuck behind the screen. It's just how he presented the products.
I write this before finishing the video, so I'm not sure what you're going to say, but here's what I think: The apple pencil does NOT contradict Job's underlying vision for iOS or apple products. The pencil is not an integral part of the iOS experience, but an extra accessory that enhances the iOS experience in areas where the finger cannot possible have the precision to hack it. Furthermore, at least from the artist's perspective, take a look at something like Procreate: an app that thoroughly integrates the precision of the pencil while still heavily using finger based gestures to make workflow more efficient. The pencil simply acts as a specialized tool, but the experience is still undeniably "apple". For this reason, I think Jobs would've really appreciated what the pencil was and represented HOWEVER... it's important to note that Steve Jobs was also an arrogant and even petty man. The kind of person that may have likely killed off the idea of the apple pencil before it could even prove itself. He didn't like being challenged and NEVER admitted when he was wrong about something. For this reason, I think Jobs would've hated the pencil because it represented the appending of his vision.
I love this video. It's nice to see someone who thinks about Apple and UX in general as much as I do! I definitely think Steve would have fallen in love with the Pencil because of how analogous it is to real paper (in large part due to excellent software). The second he used the pencil tool in Notes it'd all click. Like you said, it's a purpose-built accessory, same as the keyboard.
I wish there was a stylus that looks like the one Brad drew. It works pretty well and is works almost as well or at least somewhat good as the Apple Pencil. It could have a couple shortcut buttons. That would be a dream come true.
This was a very informative video and I believe your opinion. The apple pencil is a great tool but isn't actually consistently used. It's unlike any other stylus out there. Ive never used the ipad or ipad pro with the apple pencil but ive held one and my friend uses one ans she loves it. I hope you have an amazing day Brad Colbow
This was a message against Blackberry, the de facto high end phones just before iPhone release. Jobs will love Apple Pencil for iPad Pros. It's so "Apple". And... i agree with you, the main interaction with iProducts are the fingers. Even drawing with Apple Pencil, it feels more natural to use the fingers to control the apps. For this reason almost all of us love Procreate; they understood iOS and how people use it, or how would like to use it.
@Manoloco Manoloco There aren't any alternative smart stylii other than the Logitech Crayon for the new 2018 iPad, models, currently, Adonit has two that work with older iPad/iPad Pro models and I suspect one would work for the 6th gen iPad and the new Mini 5 and Air 3, but I have no way to test. There is the Sonar Pen for iPads that still have a heaphone jack. Sonar Pen uses sound that is transmitted through headphone jack to sense pressure on the iPads screen for writing and drawing. Supports palm rejection, too, but this pen is supported by even fewer compatible apps, currently. If you do not mind losing the whole side shading thing, as well as a reduced set of compatible apps, I use an Adonit Pixel/Pixel Pro stylus on my 2015 iPad Pro for the nearly last 3 years, or so. The Adonit Pixel ONLY third party, smart Bluetooth stylus that I can, honestly, recommend that actually works well with ANY iPad model! This smart, Bluetooth stylus works across a wide range of iDevices. The Bluetooth connection is stable and its Bluetooth pressure sensing technology is very smooth, natural feeling and has consistent line drawing ability. Plus it's a quality made, aluminum stylus with two programmable buttons. The Adonit Pixel has been really good with my 2015 iPad Pro. The Adonit Pixel works with iPads all the way back to the 2012, 1st gen iPad Mini and iPad 4th generation! Has ON/OFF/app shortcut buttons. Has a nice fine, textured pen tip AND a nice rubber grip. Magnetically charges, has an auto 15 minute shutdown feature ( to preserve battery life ), charges in a hour. Has both a small USB charger that that plugs into any USB charging block OR you can purchase an optional charging dock. I find it only lasts for anywhere between 9-12 hours on a single hour, or so charge, but Adonit claims up to 16 hours of continuous use on a charge cycle. Standby time is anywhere from 30-45 days! Made of very high quality aluminum materials. Works with over a dozen of the major/popular drawing/sketching/painting apps (the Pixel/Pixel Pro works with, but currently not “officially” supported with Procreate, but it still works and works pretty well in Procreate ), and about a half dozen of the popular note taking apps, a half dozen writing apps and about a half dozen PDF style/compatible apps. Here’s my “up to date”, comprehensive, but still incomplete, list of Adonit Pixel/Pixel Pro compatible apps for the iPad/iPad Pro. Most apps listed support pressure sensing and palm rejection. Compatible Adonit Pixel apps for drawing Animation Desk Amaziograph Adobe Photoshop Sketch ( palm rejection ONLY, No pressure, no sensing line weight or opacity variations ) ArtRage Art Studio Pro ( fully supports the Adonit Pixel and is just as great as Procreate on the iPad ) AutoDesk SketchBook Colored Pencil Comic Draw Concepts Interactive SketchBook Inkist Medibang Paint ProCreate ( palm rejection improved using special, non- electrical conducting, lycra-based material drawing glove ) Pixelmator ( new versions, now, STILL support the Adonit Pixel, but it is now listed in the active stylus settings as “unsupported stylus”. The Pixel STILL works as it should in this app, though ) Tayasui Sketches/Sketches Pro Vectornator ZenBrush 1 & 2 Compatible Adonit Pixel apps for Notes and Notes with drawing types of apps. GoodNotes 4 & 5 Notability ( palm rejection noticeably improved using special, non-electrical conducting, lycra-based material drawing glove ) Note Shelf 1 & 2 Notes Plus QuickNotes X Pro uPad Zoom Notes PDF Pen
I knew the iPhone was going to be success. Just two weeks before it came out, I sat with my fathers powerful windows phone, with a stylus. I clicked...and waited. Clicked...and waited. Clicked.......and waited. Two weeks later Steve Jobs stand live on stage, click an app and it opens right away, no delay. It was a game changer.
Same here. At first I just went to grab the ausio of his presentation but once I saw that face I went back and re-recorded that part of the script to include more references to that face.
Plus, he said the stylus thing for the iPhone, which was well, a phone, he released the ipad another product, with a different name, different purpose and different experience, and that's why the apple pencil is not even in the iphone category in their website, I think it doesn't even work, also he said the iPad was for graphic designers and artists and idk bout you but a lot of artists and graphic designers use a pencil of some sort.
Also funny that your "bad" examples aren't that bad. There's the Apple Card for your "Apple Banking" example which is looking quite interesting. And there's Apple TV+ which will have a lot of original content with a decent lineup of actors and directors.
I agree with you. I think he didn't know how big animation was going to get or that a stylus is needed to animate and that you just can't use your fingers to animate. If he would have been around to see all that he would have signed off on the Apple pencil. Also like you said a apple pencil is not required to use IOS, I tell people all the time if your not a animator don't by the Apple pencil unless your really into note taking because it's 100$ and you don't need it to use IOS.
Taylor Nicty I didn’t think the iPad was meant as an artists tool. It was for people who really didn’t do much computing at home besides email and web browsing and the occasional game of solitaire. The artistic tilt came from a niche pocket of iPad users. I remember when I checked up TH-cam if the screen lets u finger paint. Some of the demos of sketchbook pro I saw on it made me instantly go out and buy the thing and regret it for a week until I powered through that discomfort and figured out how to master pinch zoom and get my drawings work out. So I think the artists look came from that group. Where I live in China first Shanghai and now Hong Kong. The iPad is a fashion statement. Nobody know what to do with their pencil so they use it as a mouse.
I am an artist and a designer, and I would say the iPad Pro is one of the best devices I have used to draw, and I can't draw on it if there is no pencil. That's why it is called "Pro" after all. It's used by professionals.
People keep mistaking what Steve Jobs meant by "no one wants a stylus", he meant on the iPhone, if to use the iPhone you had to had a stylus it would suck balls badly, but on a tablet it makes perfect sense there's more screen real-estate, it's kind of dumb to repeat the same video of Steve bashing the stylus and take it out of context. Just like the video explained the UI was better without a stylus.
Got mad respect for you for taking the time to animate this whole video, rather than just sitting down and talking into the camera for 15 with brief cut-away shots like every other tech youtuber out there 👍🏼
You heard him "like that smash button"
Weird animations 9:40
I may... I may have misstated that :D
Weird animations that remembers me to SomethingElseYT 😂
Smashed it!
that's it. THAT'S the joke that finally got me to subscribe
Nobody wants a stylus ON A 3.5 INCH SCREEN.
I want it! I can not carry around an iPad on my job, but I still making notes and reading articles on my iPhone
I want the Pencil on iPhone SE2. I'm Note alone.
Person McPerson Haha, nice pencil pun
The DS would like to have a word
@@javierN13 haha
Totally agree. Jobs was usually focused on user experience and enhancing/advancing art. Apple Pencil fits that bill.
I agree Stephe Jobs would have gotten around for the Pencil for sure. I don’t think he would have let that removable cap for charging be a thing. That cap was exactly what he was against. I think as a drawing tool for artists he would have been fine with. The OG iPad had keyboard dock he approved.
"Who wants X" was Steve's way to say "we are secretly developing it and don't want any competition. He said the same about tablets. "Who wants a tablet?! Laptop and a smartphone can do all the same things better."
Vlad Kostin source ?
Think the quote was actually about netbooks. Or he said the same about netbooks before the MacBook air
A stylus with an iPhone, that’s a no-no
But a stylus with an iPad? HeCK YEA
Smart Stylus compatible with iPhone, iPad mini, iPad, iPad Pro and Macbook ? ...
A stylus as an primary/only input for an small device, Yuck!
A optional stylus for artists, for big displays that even snap on the side, Hech yeah!
Yup
I hated every stylus that came along, but comparing a stylus to an Apple Pencil is like comparing an expensive coloring set to a box of crayons, they are generations apart, and I believe Steve Jobs would love the Apple Pencil.
Brad’s UI/UX Designer background is really shining through ❤️
I would instantly watch if brad made a ui/ux related video 😭 ui patterns/paradigms, how ui’s evolved, lessons learned/tips/things to avoid, A/B Testing, dark patterns, skuemorphism vs flat/modern ui, bad/good ui/ux, graphic/product design, color theory, composition, creating consistent design/making a design system, accessibility etc. etc.
OMG Brad! This was a pure animpleasure!!!! It was sooo good to watch! You must have worked hard on this!You're soo creat8blve and talented! Thank you for the research and sharing and the laughs!! ×
Thanks for making this. Now every time someone gives me grief about the Apple Pencil. I’ll send them this link. 👍
That'll be cool haha!
Now if Apple would give us customizable nibs for the Pencil...
@@hey-fv2gg pointier nibs like Wacom pens. Current Pencil nib a little thick, which caused me to misjudge the position of my lines.
Think about nib like for Sensu Brush but for IPad. It would be great for people who paint and app like Expresii software for microsoft. Think about possiblities.
@@ChrisisWWC the nib is thick so it doesnt scratch the screen
@@skilarbabcock That's not how hardness works. You can't scratch an object with another that's lower down the Mohs hardness scale - plastic (Apple Pencil nib) pretty much can't scratch glass (iPad screen). As anyone who's ever watched
JerryRigEverything would know ("Scratches at a Level 6 with deeper grooves at a Level 7").
@@theblah12 The sharper the nib, the nore likelynit is to scratch.
Brad, I have to say you are an excellent storyteller. This was a really delightful video to watch and it looks like something that comes so naturally to you. I think you should really consider doing more of these in-depth videos. Excellent work, mate.
Thanks! This is a bit of an experiement to see how it performs, I would love to do more of these and have a couple scripts started.
i don’t think the apple pencil is a stylus, its way more than that. A stylus was an inaccurate and one dimensional pointing device only. The pencil is a lot better, but also way more expensive too
It's still a stylus though.
Malcolm Vladisclav it’s not. I’m typing this with my hands on my iPad. I always use my hands to do anything on my iPad, except for drawing. That’s why I bought the iPad & Apple Pencil on the first place. Because I heard it had (still has?) the best drawing pen on the market... or pencil, as they call it. And it is for sure a Pencil not a pen, because of its design and how easily it is to tilt it while drawing (much easier and better to use than the pen that came with my bamboo tablet). Anyway, I only use my Apple Pencil for art, just like I’d use any Wacom pen. If it was a stylus I’d have to use it to navigate the system, type, do any other basic tablet task, and I don’t use it that way. So it’s not a stylus. Plus I don’t know any stylus that has pressure sensitivity, tilt support and all that like the Apple Pencil does
Still technically a stylus
I think what he hated though was those passive styluses which are dumb plastic sticks to press on resistive touchscreen with an UI element smaller than your fingernail.
Apple Pencil, Surface Pen, Wacom Pens, and any other active stylus or pen are more than just dumb sticks. They have pressure sensitivity and provides more functionality. These are designed to allow you to draw and write on the touchscreen.
The old concept of stylus which are just sticks are indeed not a great and just mean to be a primary input device for UI at that time meant for it. You can use fingers on resistive touchscreen but they are not as great to use and is trick to register touch accurately. This what Steve Jobs hated.
By technical definition, the apple pencil IS a stylus. The software and tech makes it far more useful than other styluses of old, but that doesn't change the fact that it is, without question, a stylus
It's possible to appreciate refined tech WITHOUT feeling like we need to call it something new out of fear of tarnishing the product by association with inferior versions of said product. Apple and other company marketing teams do that in order to not scare off 'people', but that doesn't mean that you, as a 'person' need to start doing mental gymnastics to uphold that marketing. It's a stylus. A really really really well made and beautifully integrated stylus
This is true Brad, Steve didn’t hate the pencil, it was the idea of adding hardware such as a stylus to try to circumvent the laziness of reprogramming your software and your UI/UX to a smaller screen with touch. Great video!
Steve jobs from heaven:
*don’t make me come down there you punk!*
The one thing that salty people always say is ‘Steve would be turning in his grave’ and while that’s true of some things like the MacBook keyboard, I also think he would have evolved with the times. He famously didn’t think people wanted a big screen on a phone and he would have eventually realised that that’s what was happening. Jobs wasn’t always right as people like to assume. But he was passionate and had conviction and when he made big bets, they paid off. I think the Apple of Tim Cook, while not perfect is still the best company on earth.
Next Animation: ‘AnimojiBrad invents a Time Machine called the BradBot and goes back and narrates funny moments in history.’ ☺️☺️☺️☺️☺️☺️☺️
First Tuesdays of the Month could be ‘TimeTravel Tuesdays’ videos
“Anti-stylus face.”
*- Brad, 2019*
Damn some serious animations going on ! You're awesome Brad !!!
Your animation is so charming and I’ll always tune in for your content for it. I hope to see more!
5:48 no ... it wasn't some engineers at Xerox ... that idea was of a university, and they streamed all, here is the conference, presented by Douglas Engelbart (1968): th-cam.com/video/yJDv-zdhzMY/w-d-xo.html
I wasn’t aware that there was this kind of controversy about the Apple Pencil. When Steve was still around the idea to use a mobile device as a precision drawing/creative device was still in its infancy and not in the highest of regards, Therefore I’m not surprised by his reaction at the time. I tried and backed up many iPad-compatible stylus projects that didn’t live up to my artist’s expectations (ergo, Wacom stylus performance level). It took a brand new iPad Pro and the newest Apple Pencil to find something that didn’t make me miss my Wacoms - finally. The iOS app experience plays part too - an app like Procreate doesn’t make sense on anything other than a touch tablet. And there’s just so much precision you can achieve with just your fingers. On Procreate I set the drawing to Apple Pencil only and use my fingers for gesture controls. Portable Wacom-like performance at last. I’m happy - Steve would have been too.
That was a very tall building you got thrown out of
I’m happy that we have the Apple Pencil, I use it for all my drawings on my channel!
7:24 I GOT THAT PEPSI REFERENCE!!!!🤣🤣🤣🤣
Your joke is not wasted.
Niiiiice!
@@thebradcolbow 3 weeeekss ago!!!
10:12 Third eye opened.^_^
Looks more like a 2nd mouth that's a laptop...
🤣
This is the best video you have made since your Surface Pro review days. You have made animation a great part of your videos! Love it!
The original stylus I used with my Palm pilot was horrible so I completely agree with Steve Jobs on that one. The Apple Pencil on my iPad Pro is a dream come true for an artist - I think Steve Jobs would’ve agreed with that. Love your videos, keep them coming!
7:22 That “Pepsi” joke with John Sculley 😂
Exactly! I bet he would love the Magic Keyboard too...because sometimes, you just have to type quickly and accurately.
iOS has always offered a very smooth user interaction with the devices, but Apple never sought to empower the end user with their iDevices. They sought to take that power and control for themselves and monetize it. Where Microsoft and Samsung were looking to give the end user as much functionality as possible, Apple was trying to make sure that their devices didn't have very much overlap so you would be forced to buy multiple devices. That part about Apple is just unforgiveable, but consumers treated the iDevices like fashion pieces. Apple took full advantage of that.
The iPad Pro became compelling for creatives when the Apple Pencil came along. Other than drawing and painting though, it's still just an iPad.
100% agreed. The expensive walled garden approach was, and still is, a MASSIVE turn off for me. That's why I've always been a windows/Android guy. It always felt like apple wanted me to not only thank them for their restrictive OS, but also PAY THEM MORE for the privilege of it all.
That said, I do now have an iPad pro. The special functions of the pencil AND the musician capable apps if iOS were always appealing... But what really sealed the deal was ipadOS and the lifting of restrictions like allowing external drive compatibility and mouse/trackpad
If apple continues down this more pro-user option path, then I think they stand to possibly be the outright kings of mobile computing. If they could convert me, an avid apple hater, then they could conceivably convert anyone... Although I still refuse to get an iPhone. I'll likely be Android for LIFE on that one
Super well done! The humor, quality, and depth of analysis in this video warrants 10 times more views than it has.
Also, I totally agree about how Apple is really losing its way in doing things differently, after the announcement of the credit card and news/gaming/streaming services. People criticize Apple for things like the Pencil - however criticisms like that make no sense, it's right along the lines of what Apple has always done. But then people don't seem to give much thought to all these services Apple is creating which don't stand out from the crowd. But to me, they seem to be services that any company with deep pockets could do just as well, Apple isn't doing them any differently than what's already out there, and that to me is much more worrying than any of the other weird things people complain about with Apple.
Yeah.... as always “the fruit company” is doomed🤧😆
Jobs clearly wasn't thinking of artists when he said no one wants a stylus. It was artists and creatives who supported Apple when no one else cared. Kind of sucks that Apple is so slow to show creatives that love in return. I love my apple pencil but I should have got with the iPad version 1.
I was born with 11 styluses.
Brad, people forget that the pixel precise navigation of the mouse (which took years for Microsoft to “emulate”) and the Bitmap Screen of the Graphic User Interface Of The Macintosh which Apple borrowed and modified from what they saw at XeroxParc (the Xerox Alto and Star didn’t have a menu bar at the top of the UI) Enabled the first “killer Apps” from Aldus (Pagemaker) and Adobe (Illustrator and Photoshop)
Watching Brad's videos inspires me, i get ideas about my Animations to make it good too.
Why is Ipad drawing so much better than a wacom pro tablet? Apple should make an art tablet, JUST for art. It should have 1 art program and the tech should be optimized for that software. Main tool being the apple pencil, an updated version. Then they should market the heck out of it and steal the market from Wacom
great video Brad, I would add that back then before the iphone I loved my blackberry, nokia xpress music, and ohhh...symbian phoneees..whatever happened to the power Symbian phones. They were soooo promising back then.
great video. the way you present the information keeps the viewer wants to know more about the topic
Could he fix the process of remodeling a house?
I know this is a three year old video, but Steve would have loved the Apple Pencil. The Apple Pencil is an active stylus that has pressure sensitivity and tilt. Back in 2007 when the iPhone came out the only styluses for device were just hunks of plastic. Those PDAs and early touch screens did not have capacitive touch screens and it needed a stylus to navigate. Steve also wanted to show off the capacitive touch screen of the iPhone with its multi touch ability, something that non capacitive touch screens could not do.
I’m glad finally someone made a video like this!!! I don’t know where people get this stupid idea that Jobs would hate Apple Pencil. Well, I do, but it’s a stupid line of reasoning. Apple Pencil isn’t a stylus in the classic sense!!! Not in the sense of what Steve Jobs was referring to. Back then, Stylus’ were used to do all of the input because tablets were using desktop OS and they needed precise input, and multi-touch wasn’t as big. Apple Pencil has specific use cases. It CAN be used like a stylus, but that wasn’t what it was created for. It was created to be a creative tool. Another thing…Jobs didn’t want a device that could ONLY be used with a stylus. That was the context he was speaking in at Macworld 2007. People need to use their brain before they make statements like “Steve Jobs would have hated Apple Pencil” based on one statement taken out of context! Use your intelligence to reason through an idea, instead of just zeroing in on two or three sentences out of context.
Finally! Someone who understood what Steve actually meant by needing to use a stylus to navigate the subpar touch interfaces of the hardware of the period, utilizing resistive touchscreens. As he stated in that historic Macworld keynote, your primary navigation tools are your ten fingers, but that never precluded a stylus (actually, like the AirPods or Apple Watch a unique form of computer) for pixel precise digital drawing, painting, note taking and navigation.
Steve also said on stage that when they designed the iMac G4 they didn't want to just attach the drives and motherboard to the back of the screen. He said it would be too obvious and it would lower the performance of the disc drive. Fast forward a few years and we get the iMac G5 and every subsequent iMac with all the components stuck behind the screen. It's just how he presented the products.
Love this content. Do more UX, or other design topics with a significant historical context. It’s thoroughly enriching.
Another great video. Great humor, illustration, animation, insights. Nicely done!
The iPhone Mini was a response to the then popular Google Nexus 7. A trend that only lasted a couple of years.
I LOLd at the Pepsi part. :D
Nice insider joke!
Great video!
I'm glad someone picked up on the John Scully joke. I wasn't sure anyone would :D
I write this before finishing the video, so I'm not sure what you're going to say, but here's what I think:
The apple pencil does NOT contradict Job's underlying vision for iOS or apple products. The pencil is not an integral part of the iOS experience, but an extra accessory that enhances the iOS experience in areas where the finger cannot possible have the precision to hack it. Furthermore, at least from the artist's perspective, take a look at something like Procreate: an app that thoroughly integrates the precision of the pencil while still heavily using finger based gestures to make workflow more efficient. The pencil simply acts as a specialized tool, but the experience is still undeniably "apple". For this reason, I think Jobs would've really appreciated what the pencil was and represented
HOWEVER... it's important to note that Steve Jobs was also an arrogant and even petty man. The kind of person that may have likely killed off the idea of the apple pencil before it could even prove itself. He didn't like being challenged and NEVER admitted when he was wrong about something. For this reason, I think Jobs would've hated the pencil because it represented the appending of his vision.
I love this video. It's nice to see someone who thinks about Apple and UX in general as much as I do!
I definitely think Steve would have fallen in love with the Pencil because of how analogous it is to real paper (in large part due to excellent software). The second he used the pencil tool in Notes it'd all click. Like you said, it's a purpose-built accessory, same as the keyboard.
I wish there was a stylus that looks like the one Brad drew. It works pretty well and is works almost as well or at least somewhat good as the Apple Pencil. It could have a couple shortcut buttons. That would be a dream come true.
This was a very informative video and I believe your opinion. The apple pencil is a great tool but isn't actually consistently used. It's unlike any other stylus out there. Ive never used the ipad or ipad pro with the apple pencil but ive held one and my friend uses one ans she loves it. I hope you have an amazing day Brad Colbow
This was a message against Blackberry, the de facto high end phones just before iPhone release.
Jobs will love Apple Pencil for iPad Pros. It's so "Apple".
And... i agree with you, the main interaction with iProducts are the fingers. Even drawing with Apple Pencil, it feels more natural to use the fingers to control the apps. For this reason almost all of us love Procreate; they understood iOS and how people use it, or how would like to use it.
Great video. I may have not always liked Steve but I respected him and his views on things and you're right, he did want to make the best product/s.
10:13 That mouth on the nose is Impressive. I cannot describe the feeling that I'm having while I'm imagining this scene in real life xD
Windows is actually very easy to navigate with a stylus (pen) I do it every day and have been for 2 decades.
@Manoloco Manoloco
There aren't any alternative smart stylii other than the Logitech Crayon for the new 2018 iPad, models, currently,
Adonit has two that work with older iPad/iPad Pro models and I suspect one would work for the 6th gen iPad and the new Mini 5 and Air 3, but I have no way to test.
There is the Sonar Pen for iPads that still have a heaphone jack.
Sonar Pen uses sound that is transmitted through headphone jack to sense pressure on the iPads screen for writing and drawing. Supports palm rejection, too, but this pen is supported by even fewer compatible apps, currently.
If you do not mind losing the whole side shading thing, as well as a reduced set of compatible apps, I use an Adonit Pixel/Pixel Pro stylus on my 2015 iPad Pro for the nearly last 3 years, or so.
The Adonit Pixel ONLY third party, smart Bluetooth stylus that I can, honestly, recommend that actually works well with ANY iPad model!
This smart, Bluetooth stylus works across a wide range of iDevices.
The Bluetooth connection is stable and its Bluetooth pressure sensing technology is very smooth, natural feeling and has consistent line drawing ability.
Plus it's a quality made, aluminum stylus with two programmable buttons.
The Adonit Pixel has been really good with my 2015 iPad Pro.
The Adonit Pixel works with iPads all the way back to the 2012, 1st gen iPad Mini and iPad 4th generation!
Has ON/OFF/app shortcut buttons.
Has a nice fine, textured pen tip AND a nice rubber grip. Magnetically charges, has an auto 15 minute shutdown feature ( to preserve battery life ), charges in a hour.
Has both a small USB charger that that plugs into any USB charging block OR you can purchase an optional charging dock.
I find it only lasts for anywhere between 9-12 hours on a single hour, or so charge, but Adonit claims up to 16 hours of continuous use on a charge cycle.
Standby time is anywhere from 30-45 days!
Made of very high quality aluminum materials.
Works with over a dozen of the major/popular drawing/sketching/painting apps (the Pixel/Pixel Pro works with, but currently not “officially” supported with Procreate, but it still works and works pretty well in Procreate ), and about a half dozen of the popular note taking apps, a half dozen writing apps and about a half dozen PDF style/compatible apps.
Here’s my “up to date”, comprehensive, but still incomplete, list of Adonit Pixel/Pixel Pro compatible apps for the iPad/iPad Pro.
Most apps listed support pressure sensing and palm rejection.
Compatible Adonit Pixel apps for drawing
Animation Desk
Amaziograph
Adobe Photoshop Sketch ( palm rejection ONLY, No pressure, no sensing line weight or opacity variations ) ArtRage
Art Studio Pro ( fully supports the Adonit Pixel and is just as great as Procreate on the iPad )
AutoDesk SketchBook
Colored Pencil
Comic Draw
Concepts
Interactive SketchBook
Inkist
Medibang Paint
ProCreate ( palm rejection improved using special, non- electrical conducting, lycra-based material drawing glove ) Pixelmator ( new versions, now, STILL support the Adonit Pixel, but it is now listed in the active stylus settings as “unsupported stylus”. The Pixel STILL works as it should in this app, though )
Tayasui Sketches/Sketches Pro
Vectornator
ZenBrush 1 & 2
Compatible Adonit Pixel apps for Notes and Notes with drawing types of apps.
GoodNotes 4 & 5
Notability ( palm rejection noticeably improved using special, non-electrical conducting, lycra-based material drawing glove )
Note Shelf 1 & 2
Notes Plus
QuickNotes X Pro
uPad
Zoom Notes
PDF Pen
Oh my God!!! That Pepsi joke was AMAZING!! Absolute brilliance!
This was awesome Brad. Please make more animated vids.
I knew the iPhone was going to be success. Just two weeks before it came out, I sat with my fathers powerful windows phone, with a stylus. I clicked...and waited. Clicked...and waited. Clicked.......and waited. Two weeks later Steve Jobs stand live on stage, click an app and it opens right away, no delay. It was a game changer.
Well, he often was against styli...
But the real thing would be to 'use any pen in reach'.
That'd rock.
I just absolutely adoooore Steve Jobs' yech-face, though.
Same here. At first I just went to grab the ausio of his presentation but once I saw that face I went back and re-recorded that part of the script to include more references to that face.
"like that smash button"? Lol. Good video.
lol, I like the small error in the animation where the lips leave the mouth area and head for the forehead. 10:13
well I reckon that's about spot on
Best video yet?! Thanks Brad!
9:40 Brad: like the smashbutton!
Me: i can't find him!
I think the context of that statement (who wants a stylus) he was talking about about the iPhone!!
8:19 The iCheeseburger X starting at 999€ =D
A well researched video! 🙏🏼
Really a fun and thought provoking video!
Awesome work as always Brad!
This is great Brad, I can see it now, "Apple: An Animated History" by Brad Colbow, I would watch it.
I would like to have the Magic Mouse 2 working with the iPad Pro or newer iPads.
Plus, he said the stylus thing for the iPhone, which was well, a phone, he released the ipad another product, with a different name, different purpose and different experience, and that's why the apple pencil is not even in the iphone category in their website, I think it doesn't even work, also he said the iPad was for graphic designers and artists and idk bout you but a lot of artists and graphic designers use a pencil of some sort.
Hello Brad! What software do you use for animation? Is the iPad sufficient to create such animations?
I use Adobe animate, and I havn't found anything that even comes close on the iPad unfortunately.
Awesome video !! Thoughtful! Thanks a lot !
Steve and Brad have the same beard lol
love your steve jobs animation!
I love this animations! :3
I think if Steve saw the Appel Pencil Gen 2, he'd say "Now THIS is what you call a stylus!"
This video is just excellently done!
There's no better stylus than the apple pencil. I've tried many but their parallax is no where near as good as the ap. Is just a good product.
Also funny that your "bad" examples aren't that bad. There's the Apple Card for your "Apple Banking" example which is looking quite interesting. And there's Apple TV+ which will have a lot of original content with a decent lineup of actors and directors.
In that time you couldn’t use the screen with fingers that’s why he said that
I like your art style
Jobs would have liked anything that cost little to manufacture and could be sold at a large markup.
What if we had 3.5 inch full screenphone. That could be awesome
I agree with you. I think he didn't know how big animation was going to get or that a stylus is needed to animate and that you just can't use your fingers to animate. If he would have been around to see all that he would have signed off on the Apple pencil. Also like you said a apple pencil is not required to use IOS, I tell people all the time if your not a animator don't by the Apple pencil unless your really into note taking because it's 100$ and you don't need it to use IOS.
Taylor Nicty I didn’t think the iPad was meant as an artists tool. It was for people who really didn’t do much computing at home besides email and web browsing and the occasional game of solitaire. The artistic tilt came from a niche pocket of iPad users. I remember when I checked up TH-cam if the screen lets u finger paint. Some of the demos of sketchbook pro I saw on it made me instantly go out and buy the thing and regret it for a week until I powered through that discomfort and figured out how to master pinch zoom and get my drawings work out. So I think the artists look came from that group. Where I live in China first Shanghai and now Hong Kong. The iPad is a fashion statement. Nobody know what to do with their pencil so they use it as a mouse.
Good I see you have done your apple history homework! good job!
I am an artist and a designer, and I would say the iPad Pro is one of the best devices I have used to draw, and I can't draw on it if there is no pencil. That's why it is called "Pro" after all. It's used by professionals.
Great video! I love your style!
Yay more videos!
Animation! I love it!
I think if anything, he would hate the dongle and the air pods.
Well he said nobody wonts a stylus for the iphone.. (iphone) 🤔🤨
I'm no fan of apple or their "pencil" but it's not a stylus. It's a graphics digitizer pen, or just pen for short.
People keep mistaking what Steve Jobs meant by "no one wants a stylus", he meant on the iPhone, if to use the iPhone you had to had a stylus it would suck balls badly, but on a tablet it makes perfect sense there's more screen real-estate, it's kind of dumb to repeat the same video of Steve bashing the stylus and take it out of context. Just like the video explained the UI was better without a stylus.
10:35 Thought you were going to say "Alternative Chemotherapy"