Great video. I'm running a Google ads for a client with E-commerce website. We don't use landing pages simply because we forward users to the category of products they are looking for. I don't think it's possible to create multiple landing pages if you're sending customers to E-commerce website. Furthermore, customers will be more likely to purchase if they see products instead of landing page that will simply waste their time. What are your thoughts on this? Thanks.
Thanks :) It is less common to use that technique with e-commerce businesses, but it is still possible. It might not be worth it for all the products sold, but for the some of the more popular and potentially higher ticket items, it could really help.
So far I have watched most of your videos and I have a question: I am aspiring to be a freelancer with the google ad skill set but I worry about the billing and how that works if I get a client for instance, do I get a job offer with an already created google ads account with a paid billing or? How does that work?
Glad to hear it :) I would recommend that you get access to your clients' ad accounts. Then they pay for the ads directly and you charge them for your services.
Can Google ad phone call data/conversions be trusted? Sometimes there can be a discrepancy between what I see on my end (phone calls received from the ad and what the business I'm working with has said they've received.) It would be great to be confident in this data when speaking to clients. Thank you :)
Hello Ben. I have question o pmax campaign. I see from my Dashboard that 50% of conv by performance max are related to my brand search. I know that i can ask Google help team to include an exclusion list from pmax campaign. I should include my brand words in pmax exclusion list to understand the real result of the campaign. You think is good? Or is better e leave brand words Becouse pmax follow the people that search my brand and not convert immediatily? Thank you
I would normally recommend leaving them in there. I see little downside and even if it's 50% of conversions, I can't imagine much of your budget is being spent on it.
Hello. Is this possible... Lets say I have budget of 3000 dollars per month and can spend as much as 50 dollar per conversion. But here is the thing, I do not what to spend a nickle on clicks, views and so on, it has to use 100% of the budget to create conversions. 3000/50 should give me minimum of 60 conversions. 1. Is this possible to set up? 2. How do I set it up?
It's certainly possible to achieve that but not to guarantee it. The campaign needs to be good enough to convert at that rate. I'd optimize for conversions and try to create the best possible campaign.
@@BenHeathGoogleAds Thank you for quick answer. My problem is that I either get plenty of conversions but pricy or low conversions for a good price. It is like catch 22.
Great video but I'm curious about one thing. Do you optimize the campaign when using automated bidding? What I mean by that is, excluding non performing locations, age brackets, cities, etc.
@@BenHeathGoogleAds thanks I would appreciate that since you probably have a ton of data for a proper conclusion. I had mixed results and also heard from "specialists" to avoid optimizing, while others saying the exact opposite. Looking forward for the video :)
Do you think, google's gonna be the greatest advertising channel ever, and learning to use google's marketing product will give a solid career competitive edge?
Want my agency to run your Google ads for you? Go here: heathmedia.co.uk/google-ads/?el=YTGAlong-tips0623-gadfy
*This video is packed with gold!*
Nice to see more Google ads content from you. Btw notification squad ❤
Yay! Thank you!
Great point you made regarding the importance of the landing page. Very helpful information.
Great video. I'm running a Google ads for a client with E-commerce website. We don't use landing pages simply because we forward users to the category of products they are looking for. I don't think it's possible to create multiple landing pages if you're sending customers to E-commerce website. Furthermore, customers will be more likely to purchase if they see products instead of landing page that will simply waste their time. What are your thoughts on this? Thanks.
Thanks :)
It is less common to use that technique with e-commerce businesses, but it is still possible. It might not be worth it for all the products sold, but for the some of the more popular and potentially higher ticket items, it could really help.
Setup google tag manger, analytic 4
So far I have watched most of your videos and I have a question: I am aspiring to be a freelancer with the google ad skill set but I worry about the billing and how that works if I get a client for instance, do I get a job offer with an already created google ads account with a paid billing or? How does that work?
Glad to hear it :)
I would recommend that you get access to your clients' ad accounts. Then they pay for the ads directly and you charge them for your services.
Can Google ad phone call data/conversions be trusted? Sometimes there can be a discrepancy between what I see on my end (phone calls received from the ad and what the business I'm working with has said they've received.) It would be great to be confident in this data when speaking to clients. Thank you :)
It's not going to be 100% accurate, but then user data collection ever is. I wouldn't let it stop you using it.
I'm interested in networking with you at the right time this month. Will be in touch.
Really good!
Thanks a lot :)
Hello Ben. I have question o pmax campaign. I see from my Dashboard that 50% of conv by performance max are related to my brand search. I know that i can ask Google help team to include an exclusion list from pmax campaign. I should include my brand words in pmax exclusion list to understand the real result of the campaign. You think is good? Or is better e leave brand words Becouse pmax follow the people that search my brand and not convert immediatily? Thank you
I would normally recommend leaving them in there. I see little downside and even if it's 50% of conversions, I can't imagine much of your budget is being spent on it.
Very helpful video thx
Is here a video abiut best practices fro landing pages? thanks
There is :) that’ll pop up on my channel
Hello. Is this possible... Lets say I have budget of 3000 dollars per month and can spend as much as 50 dollar per conversion. But here is the thing, I do not what to spend a nickle on clicks, views and so on, it has to use 100% of the budget to create conversions.
3000/50 should give me minimum of 60 conversions.
1. Is this possible to set up?
2. How do I set it up?
It's certainly possible to achieve that but not to guarantee it. The campaign needs to be good enough to convert at that rate. I'd optimize for conversions and try to create the best possible campaign.
@@BenHeathGoogleAds Thank you for quick answer. My problem is that I either get plenty of conversions but pricy or low conversions for a good price. It is like catch 22.
Hi, do you need google accounts? Billing is the highest
Brother i need new method
Great video but I'm curious about one thing. Do you optimize the campaign when using automated bidding? What I mean by that is, excluding non performing locations, age brackets, cities, etc.
Thanks - I'm actually planning to create a video on that topic soon as there's a lot to unpack there.
@@BenHeathGoogleAds thanks I would appreciate that since you probably have a ton of data for a proper conclusion. I had mixed results and also heard from "specialists" to avoid optimizing, while others saying the exact opposite. Looking forward for the video :)
❤😂
Do you think, google's gonna be the greatest advertising channel ever, and learning to use google's marketing product will give a solid career competitive edge?
I think it’s certainly one of them and will continue to be so. You can definitely build a career around this skill.
@@BenHeathGoogleAds Got it, thanks Ben✨
Gold memes 😂
And said what? Nothing.