Musical Stairs in Brussels

Live experience installed in the Brussels subway on behalf of our client Dole at the occasion of the "Week of the Heart" organised by the Belgian Cardiological League. We encouraged people to use the 'musical' stairs in stead of the escalator. By proposing a fun experience we hoped people would change their behavior and adopt a healthier lifestyle.
We picked up this idea from a similar social experiment in Stockholm (by Volkswagen).

[@fearless_ami4769]

Little things that make hundreds of people smile. Ahh melting my heart, thank you.

[@isekaitruck-kun8230]

Little things huh.. pretty sure maintenance on that thing gonna be costly..

[@tablanco22]

“What instrument do you play?”
“The staircase.”

[@estoyazucar]

What a nice place to see --- everyone smiling. 😃

[@xthevalor5390]

Imagine falling these stairs down...

[@WeirdSmellyMan]

Imagine down stairs falling these

[@KPH107]

Imagine these stairs falling down

[@saskiahwoo3386]

These stairs down falling imagine

[@JETJOOBOY]

I wonder how many musicians have broken their legs trying to play Rachmaninoff tunes?

[@gopnyk_kk]

Все такие счастливые, тепло на душе становится. :3

[@LoveYourself-ve2jf]

Smile on those faces. Its rare to see in a daily busy life.

[@tinhan7250]

The first walk up the stairs brings great joy!😁😁😁😁🌺🌺🌺🌺🌺👍👍👍👍

[@tomgraves6463]

Imagine all the fun that Shirley Temple and Bojangles could have had. 😊

[@didahdahditdah1148]

Just waiting on Tom Hanks to show up and play chop sticks too!

[@tomgraves6463]

@@didahdahditdah1148
😃

[@madjazzdiscoking9421]

I'm thinking the joker could have some fun with these as well

[@daltongoh9062]

*video about musical stairs
*Proceeds to play the loudest most generic music over the majority of the video featuring people who actually walked on it*

[@chokraalak6594]

This music stairs dancing old ages 😂

[@hffibdudj5753]

окай ..... узбекистан 🇺🇿🇺🇿🇺🇿😍😍😍👏👏👏👏👌👌👌

[@ebypeace1677]

So beautiful and amazing

[@hoseinhoseini8024]

Best Idia for sporting life🤩😂☺❤🌹

[@mariahtubig7046]

"Fun can obviously change the behavior for the better"

[@Mike-cn3qc]

The folks taking the steps seem to be full of energy and happy. The folks taking the escalator seem "Liszt-less"

[@user-mn9ht8bo5p]

Море позитива👍

[@amyfleming6099]

So awesome 🥰🎹🥰

[@cheryldodd-marko9787]

So much fun thank you 🕊🇺🇲💕
Made me laugh

[@CosmicSavage51]

Is that the one Volkswagen made?

[@wizardfoxangel5300]

🤩

[@Kiwi403]

I wish they hadn't put other music over the sound the people are making on the steps

[@arielelijah1282]

Gather a bunch of people in there while organizing them to play Für Elise.

[@CARWASHCHANNEL.]

I’ll still take the. Escalator

[@Not_Karma]

everybody gangsta till discord mod step on it

[@ameeshan]

Hmmm good ❤

[@AFRCSD]

Musical Road
Musical Staircase
Musical Glovebox
Musical Trashcan

[@NacsSketcher]

What if that guy slipped and fell

[@person4579]

hello everyone this is your daily dose of internet

[@JustHereToHear]

Volkswagen was the original one to do this, years ago

[@Jacob-jq2ot]

🎹🎶

[@gricelahurtadomosquera7179]

littele thngs

[@partitionzion2995]

Is that hevesh5 domino creator I see it

[@Abenyou605]

地鐵站的樓梯鋼琴

[@TheFlyfly]

okay, but can you play despacito on it?

[@shironaifu1467]

Stairs can’t make people smil-

[@AdnanSAli]

Would have been better with the original sound only, without the added one. Ruins the appeal.

[@fearless_ami4769]

True

[@braveheart2785]

How about you let me hear the notes instead of that song

[@marvnuts]

I thought that was graffiti at first.

[@arc-77name93]

By vw

[@RadioNul]

Great and we get to hear shitty TH-cam music instead

[@TheTmny876able]

ruined by that music