So true. I guess if you can’t be sought after, or special for your quality then the only thing to do is to raise the prices to seem special via exclusivity.
Quality suffers when an item becomes mainstream unfortunately. Before it was for the pay fee. Now if for anyone who will be willing to amass credit debt just to be like everyone else. C’est dommage. Mais bon, nous sommes Chanel après tout.
Me too. I doubt my one Chanel will last until my girls are grown. I buy jewelry. Has higher materials value and they can always melt it down and create something they like out of the materials at least.
I am so happy I purchased all the Chanel I will ever need while Lagerfeld was still alive! You can disparage Lagerfeld all you want, but he will never be diminished in my eyes or my closets❤
That is sad. In the past brands wanted employees to advertise their items by wearing them in their lives. It projected attainability even though you knew the employees received a significant discount. It’s unfortunate that the employees who sell Chanel can’t afford to buy one now.
Same with LV. They won't even let their employees buy the recent releases or anything else without manager approval and most of them can't afford any of it anyhow. Insanity.
It’s gonna be very interesting to watch Chanel over the next years to come. I think we r gonna see some upheaval. There’s gotta be. They have essentially backed themselves into a corner.
I have made peace with the fact that I will never have a Chanel bag. With how frequent the price increases are, you can’t even save up for one. There’s a vulgarity in luxury nowadays, with the houses desperate of being perceived as “exclusive”. A real haves and have nots.
@@AdrienneMint I've gone down this whole rabbit hole because I really fell in love with the Balenciaga 10XL sneakers and then I found out so many crazy horrible things about child abuse and how "luxury" fashion has gone to 💩 in recent years and that an entire industry of replicas and dupes exists and makes sometimes some good products for reasonable prices. I mean we're not talking about sneakers made in China. When did that become a luxury good?
High prices, terrible quality and rude sales associates = more money in my wallet. Quit shopping there a few years ago. The Chanel boutique in Neiman Marcus just closed last month in Michigan. Still love and yearn to buy, but even resellers have ridiculous prices. I’m holding out until the economy gets so bad that preloved prices might come down.🤷♀️😆
Yes in Troy, Michigan I was just there last weekend. Sad to see that. I shopped at the Chanel in saks. Great SA. Nice store. I bought two pieces the quality was excellent.
Probably they will not come down. Chanel is doing very well and they stopped having sales many years ago, they may stop rising prices but lowering is highly unlikely. The Chinese market, their most important market, is down and that is one reason the prices are up so profits keep high.
I think it’s crazy to keep increasing the price, even with low sales, and low quality in some items. I love Chanel and have a few vintage bags, but with these prices I don’t think I’ll be adding anymore. 10k+ is just crazy to me, for a classic flap!
SD I did a little LV exotic dance last week, and snooped Chanel killing time before my appointment. CHI!!! They had a white top handle in the window, crooked flap, crooked stitching, and the leather woven thru the chain strap was completely twisted and ratty looking. I stood stunned that it ever made it out of QC, let alone into the window. My mouth literally fell open!!!! I’d only heard of the quality issues previously, now I’ve seen it with my own eyes 😮😮 I found myself in a similar position with my longterm LV SA, she is a Tyler megafan but couldn’t afford anything from the drop, her heart broke 😢 I couldn’t take it and secretly got the cardholder to gift her next Christmas.
I recently bought a little Coach bucket bag in glove tanned leather (brass hardware, top handle & crossbody strap). Rich navy blue color. $275 included beautiful packaging. It smelled like leather. Imagine that!
I went to Paris a few weeks ago. I did not even step foot into Chanel. I visited the Dior museum and Dior boutique. Well I was treated like a queen. They will be my go to store from now on when I visit Paris.
I got a second hand o case for cheap at a luxury reseller. I noticed classic flaps can be bought for 1/5 of the new prices (at least in my country). Resale value for chanel (again in my country) has reduced significantly, but they’re still more expensive than Gucci or Bottega
Real talent for acting Dacob-imitating accent, people. Imitation of Penelope-brilliant. Hoping you get to 70k following soon. Unfortunately, sucking up to brands and opening box after box of expensive bags seems to bring more followers.
So what happens next? I have a friend who is let’s say rich and can afford anything Chanel has to offer including high jewelry and she refuses to throw away good money there. If she’s the target customer and she refuses to shop then what is exactly is Chanel’s plan? Are they purposely trying not to make a profit? Their entry level products like the costume jewelry is the poorest quality of all the big houses so you can’t buy that, and fragrance and cosmetics surely can’t carry them! I’m just very confused
They must be relying on Nicki Minaj to keep them afloat because no one else is buying at those prices. I think we're at a point where wearing Chanel means you're just gaudy.
The most offensive thing to me was quoted to me at Gianni Versace in the 90’s”When you can afford it you get it for free”this from an Oscar/Grammy etc winner.By this I mean during the various shows they have throughout the year everyone that goes gets full outfits,Bags and literally the whole range of sublimage plus hotel accommodation……..Gratis ❤️❤️
I understand that Chanel has to balance the exclusivity of the brand with actual cash flow, but when your own SAs, who are in essence the local face of the brand, cannot afford to buy your products, that’s a huge red flag. An SA is ALWAYS an advertisement for the brand, they do just as much marketing as the HQ just by being there and wearing it for people to see. When I worked cosmetic retail, people asked me what I wore on my face and body daily, it works. 2k increase on a 3k bag in 5 years is simply insane. Like beyond comprehension and belief. At those prices, they can at least make the hardware gold-plated again…
Sorry but this is nonsense. expecting SA‘s to afford high-priced items like Chanel bags on their regular salaries isn’t reasonable or fair. Sales associates are primarily responsible for providing excellent customer service, maintaining product knowledge, and representing the brand positively. However, their compensation reflects the retail industry standards, which typically don’t align with the pricing tiers of luxury products they sell. For example, in the automotive industry, a dealership employee might represent luxury car brands like Mercedes or BMW but isn’t expected to drive one themselves
This is very sad to hear that Chanel SAs can’t afford a bag either. I bought my first and last Chanel seasonal flap bag in 2022. The one in store had a defect the SA was quick to agree what I pointed out and said there was another one if France and she will order it in for me. The bag came in two days later perfect condition. Sadly after all the quality issues I’ve been hearing and the price increase I will not buy another Chanel bag. Prefer to spend that kind of money on vacations now. Another great video topic. Wishing you a speedy recovery 😊
I will always treasure the classics I already own, but I'm done. Even if you have the disposable income to buy whatever you want this situation is so unserious... particularly with the current quality or lack of it. Greed is such a monster.
I was ready to buy my first Classic Flap in 2015 but it had quality issues and because they couldn’t get me the same model in time I decided to skip. Then, around 2020, the time came when I deeply regretted this decision and I began chasing pre-loved CFs. Finally I also decided against this option. Now I am at a point where I no longer want this bag. It is not (only) about the price. Looking around, seeing the struggles in this economic downturn… sometimes I already feel embarrassed wearing a Burberry scarf or a LV bag in public. Buying luxury has always been fun and distraction for me, I enjoyed wearing these pieces. Now it often feels inappropriate and there is no fun in carrying luxury when you see people around you in fear of loosing their job. Things you buy should bring you joy, not sorrow. Not saying I don’t spend money anymore but I choose differently today. Sure, also in 2015 a Chanel bag was already expensive. But as you said, it was still accessible. Today carrying a Classic Flap would feel like a parade of late Roman decadence to me. Thanks for speaking out, Dacob! You have already been the lone voice in the wilderness when nobody thought, it would turn out this way. Thank you, voice of reason. 🙏
Omg!! Yea I feel so guilty and embarrassed for wearing my expensive items when I see so many people struggling because of our Economy. I’m also scared to get mug or robbed.
That is probably what Chanel is aiming for - to bring the brand back to exclusivity so it wont become everybody's attainable luxury brand like how LV turned out. The price increases are insane and Chanel wants to limit their market back to the original crazy rich or high level fashionable ones. I think the lack of shoppers ligning up in Chanel, with their SAs not being able to afford the products are the goals they are trying to achive to regain the exclusivity of the product and limit the sale of chanel items via shoppers (through SA connections) and second hand market (mixed with the good dupes). Conceited but clever strategy.
I was at our local Chanel store in Copenhagen 2 months ago and it was completely empty and the SA looked kind of tired. A lot of the store’s core employees I have known for many years are not there anymore. I’m afraid they will close it one day, because the Danes are not willing to pay the prices and I don’t think we have tourists enough in Denmark to keep it running.
I think luxury is in for a bumpy ride. They are all living in fantasy land and are treating the clientele like they are stupid. Should be interesting to sit back and watch.
11K is almost the price of an entry level car, I’d rather get the car than a low quality Chanel bag, if they wanna go HERMES they better have the Hermes QUALITY which they don’t have, have they? 🤣🤣
Let’s be realistic. Whose the primary customer of these luxury houses? The middle class or upper middle class. We r in a crazy recession… it would be a fools errand to “waste” ones savings on a piece of leather that in its essence is frankly unnecessary to survive. And they have aweful resale value as I know first hand. The only people buying are the truest wealthy who probably don’t work, live off of dividends and have millions stashed away in an offshore account OR a middle class person who is risking a roof over their head. I love luxury too but right now is the time to boost one’s savings & put more money into your retirement portfolio. Those bags aren’t going anywhere. I choose security vs a pretty handbag. Just my 0.02 cents. I recently closed my Nordstroms card because it’s too tempting. Id rather my extra money go to my savings vs padding the pocket of another company. Yes my savings does pad the pockets of the banking system but personally I like feeling secure. Ok, once again, love the video!
I think that's their main goal. Those who can't afford it will never going to afford it. Though it's still a lot of money , but it's easier to take in a 5k bag than a 12k bag plus the risk of quality issue.
It's sad to see that Virginie Viard might destroy the legacy of Coco Chanel and Karl Lagerfield. I was once a fan of Chanel but has stop buying Chanel since 2019, as I felt they no longer cared about their quality or their customers.
Been saying this for a long time. Think twice before buying Chanel or any crazy brand like LV having bags for 20k. Create your own brand or support local designers. 😊
I used to be obsessed with the brand and bought so many items from them. I haven't bought a single thing from Chanel in years, ever since the insane price increases started to happen. I'm keeping what I have even though I find it a bit gaudy to wear my bags out. I just bought a back up of another bag I like (not Chanel, but designer) since all these houses keep raising their prices. If I wait to repurchase the bag will be astronomical. Isn't that sad?
I finally popped my vintage luxury cherry and got a mini square chanel for $1800 cdn, thats around $1330 usd. The score felt just as good even though it is a used bag. I have a design background so I can sew/needle and thread any flaws that it may have had. There were some threads that needed some reinforcement but it was an easy fix and now I feel like "I just got a new chanel bag". There are so many ways to celebrate the desire for chanel. Vintage, fakes, dupes...even in your spirit. I can go without my chanel bag for a day and still walk with that feeling, oh yeah im a chanel girl.
For my 30th, a Chanel boy bag was potentially on the list but high key I don’t want anything to do with Chanel. That’s a toxic relationship that I’m not entering willfully.
I think people are used to how Chanel rakes up prices too often now, people just don't have that kind of FOMO urge to purchase these bags. So they just don't bother checking stocks and the prices are too much to buy anyway.
Why buy a machine made bag with all the quality issues when for the same price you can get an Hermes. I have the 2.55 50th anniversary edition and that’s all i need for my Chanel fix. I’ve moved on.😊
Thanks for pointing out how ridiculous and disproportionate Chanel's prices are getting. I feel for the sales associate and what she said about the new luxury demographic!
The police in our family would never work in the town they live in. It’s hard on their kids. They were concerned about arresting their kids friends, or basically someone they knew that might give them a hard time about their dad or mom.
In CA there is still a line to get in. Takes 45mins-1hr on the weekend both before and after the latest increase in price. The sales associate at South Coast has no time for you.
I can still afford one, but why would I? I’d rather live mortgage free thanks. The irony is, that if they still had the price point and quality of 2015 and pre, I’d have bought one already. There’s inflation and then there’s pure greed
Funny you should mention the smell of leather. Im dying to figure out why my guide dog will only show interest in the smell of maybe 3 or 4 bags. He completely ignores the vast bulk of the leather section. Hes like my little quality control expert 😊
I completely agree. It’s actually rather depressing isn’t it? A very thoughtful and empathetic video, Dacob. And I’m less and less comfortable carrying Chanel when it makes me look like someone who would spend $11k on a CF bag. Strange times.
Ok. That is super weird about the total absence of leather smell. To me, that's a signature. If there is no smell of leather...is it really leather? or is this a top-grain situation??? Top grain has no smell either, as far as I can tell. This continued attempt to brainwash people into believing the price MUST MEAN top quality. I actually saw a denim classic flap that was nearly 10k in USD on their website. I think they have lost their everloving minds.
Oh yeah, when they price a denim at 10k, you know its game over. Lol. As for absence of smell in leather… at least the dye used should have some smell… like red or green or blue dyes… one would think that those would have a smell… even Hermes leather bags have a smell and their leathers are deemed to be the best in the game…
Totally disgusting practice. Gabrielle Chanel must be turning in her grave. 🙄 I wanted to buy a classic 2.55 for my birthday last year but due to all the issues mentioned I gave up. Instead, I invested in one of the Hermes bags. Very happy with the quality.
Brad Pitt will always be Tyler Durdin to me from fight club-I can’t see him in a Chanel ad without thinking of this character and no wonder it was a fail for Chanel.😂
Look as someone who has been a client for more that 30 years I think these price increases are a good thing. These stores, these brands and their products were never meant for the young client, for the person who has to save up for years. There are meant to be lines outside of the stores and people crying because of a scratch. All these people should be using their hard earned money for something else, not for a bag… It was almost immoral of these brands to pray on such people but I think it was a money grab, mainly targeted to people in a particular country in Asia and now that seems to be over. Let luxury be over for people who have other, more important things in life to focus on!
I think Chanel is engaging in outrage marketing, this only benefits them they price out the "undesirable client" while at the same time nodding to the higher clientele that they have an exclusive item.
Attempted to buy WOC in 2022. When I saw the price increase for a simple CC WOC, no adornment or special stitching - the price was on par to med classic flap circa 2018. Nope! Nope!
I personally liked the chemistry between Scarlet Johansen and Matthew McConaughey in that Dolce & Gabbana commercial directed by Scorsese for the perfume The One, I thought there was a good chemistry there...
@@SuperDacob gosh you are right... Matthew is devastatingly handsome and a good versatile actor on top of that...and Scorsese as director... This new Chanel advert is clunky, the bag always center stage still in almost every frame looks awkward...
I don’t get it. We all know the majority of people buying these luxury brand items are average folk who can’t really afford them in the first place. With these sky high prices, aren’t they pricing out the majority of their client base? Just plane old corporate greed now. Kinda like when a store is about to go out of business and you go in and see the prices are rediculously high and you leave. Sounds like Chanel is reaching their price limit and it’s just corporate greed desperate cash grab now.
don't know but the two Miami Chanel boutiques were busy with lines ( back in February) and they were RUDE as F*ck!Their customer service sucks!! I walked out and spent my money at Prada where you get the real luxury experience. They offered a s drinks and know about their competition across the hall as many others went in complaining about Chanel experience
What is the deal with the commercial 😂😂?? It makes not sense. My SA is sending me lots of RTW items all of a sudden- but the prices are ridiculous- I have passed on everything.
They are using the same chemical the other factory is using to neutralize the fake smell. Thats what the authentic factory is using :P That or it is allergy season.
That’s funny especially since all the quiet luxury ppl were screaming wealthy people don’t wear designer items 😂 I guess that bandwagon lost its wheels
Hello dear I am a leather artisan and beside the price increase all I can see is a very plain and poor appealing bag. I would pay not more than 250 dollars for that CNC machine pattern and metal lock with regular leather .
Too bad they didn’t increase the quality along with the price!
I agree
So true. I guess if you can’t be sought after, or special for your quality then the only thing to do is to raise the prices to seem special via exclusivity.
@@Jason-ml3vs😂😂😂😂sadly
These days they never seem to, greed can be so distasteful
Quality suffers when an item becomes mainstream unfortunately. Before it was for the pay fee. Now if for anyone who will be willing to amass credit debt just to be like everyone else. C’est dommage. Mais bon, nous sommes Chanel après tout.
Luxury used to mean quality,
today luxury means expensive.
Ain't that the truth...
Yup. Expensive minus the quality.
Perfectly put. I think I'll go the cheap route now and get something just as nice.
Wise words.
Better off, putting that kind of money into fine jewelry
Me too. I doubt my one Chanel will last until my girls are grown. I buy jewelry. Has higher materials value and they can always melt it down and create something they like out of the materials at least.
You are so right about the leather smell! There is none! I noticed that too. Not a good sign…
Strong leather smells are not liked by Chinese customers.
I am so happy I purchased all the Chanel I will ever need while Lagerfeld was still alive! You can disparage Lagerfeld all you want, but he will never be diminished in my eyes or my closets❤
yeah, I think there are definitely eras of chanel. Chanel to me is young and fun and ostentatious , very Karl.
Me too!
I got my maxi 19 in 2021 an I’m glad it did!
Whew Chile!!!!!!
The price increase?🤷🏿♀️😂
I still love an will always purchase Chanel ❤️🤓
He actually was Chanel in my opinion. I don’t see how the magic will ever be back like when he was running the show.
Me too I have the vintage Chanels which I love. Will never buy a new one again.
Absolutely Karl was an icon.
Does Chanel not pay attention to what their reputation has become??? Do they seriously NOT know that WE know the quality is shit now?
As long as there are still plenty of people that buy those bags they will
gives new meaning to the term "never full" for Chanel. It's the stores.
$17,500 for a bag I paid $3,500 for 12 ish years ago! Mine is better made too! Almost embarrassed to wear
I’m not I wear mine all the time
Sell it and make a profit!
The point of working for a brand is the perk of having access to being able to buy the products heavily discounted... it's very sad indeed 😢
Sold the soul to the company store 😉
Your Penelope impersonation 🤣🤣🤣🤣
That is sad. In the past brands wanted employees to advertise their items by wearing them in their lives. It projected attainability even though you knew the employees received a significant discount. It’s unfortunate that the employees who sell Chanel can’t afford to buy one now.
Same with LV. They won't even let their employees buy the recent releases or anything else without manager approval and most of them can't afford any of it anyhow. Insanity.
It’s gonna be very interesting to watch Chanel over the next years to come. I think we r gonna see some upheaval. There’s gotta be. They have essentially backed themselves into a corner.
Also the staff at these boutiques are encouraged to be snobby as it used to increase sales 😂😂😂😂
The reverse psychology yes, I made a video about that too haha
I have made peace with the fact that I will never have a Chanel bag. With how frequent the price increases are, you can’t even save up for one. There’s a vulgarity in luxury nowadays, with the houses desperate of being perceived as “exclusive”. A real haves and have nots.
It’s always been this way. Not just now. There will always be people that have more than you or I. That’s life
Whether you have one or not, you are the same person with the same worth. Having one does not make any of us a better person or any happier.
I don't understand. It's just a bag. I appreciate loving beautiful things but buy the dupe, honey.
@@W3S3333 i cant say i disagree with you. Its like now they cost the downpayment for buying a house.
@@AdrienneMint I've gone down this whole rabbit hole because I really fell in love with the Balenciaga 10XL sneakers and then I found out so many crazy horrible things about child abuse and how "luxury" fashion has gone to 💩 in recent years and that an entire industry of replicas and dupes exists and makes sometimes some good products for reasonable prices. I mean we're not talking about sneakers made in China. When did that become a luxury good?
High prices, terrible quality and rude sales associates = more money in my wallet. Quit shopping there a few years ago. The Chanel boutique in Neiman Marcus just closed last month in Michigan. Still love and yearn to buy, but even resellers have ridiculous prices. I’m holding out until the economy gets so bad that preloved prices might come down.🤷♀️😆
Yes in Troy, Michigan I was just there last weekend. Sad to see that. I shopped at the Chanel in saks. Great SA. Nice store. I bought two pieces the quality was excellent.
I see it coming
Probably they will not come down. Chanel is doing very well and they stopped having sales many years ago, they may stop rising prices but lowering is highly unlikely. The Chinese market, their most important market, is down and that is one reason the prices are up so profits keep high.
I think it’s crazy to keep increasing the price, even with low sales, and low quality in some items. I love Chanel and have a few vintage bags, but with these prices I don’t think I’ll be adding anymore. 10k+ is just crazy to me, for a classic flap!
SD I did a little LV exotic dance last week, and snooped Chanel killing time before my appointment.
CHI!!! They had a white top handle in the window, crooked flap, crooked stitching, and the leather woven thru the chain strap was completely twisted and ratty looking. I stood stunned that it ever made it out of QC, let alone into the window. My mouth literally fell open!!!!
I’d only heard of the quality issues previously, now I’ve seen it with my own eyes 😮😮
I found myself in a similar position with my longterm LV SA, she is a Tyler megafan but couldn’t afford anything from the drop, her heart broke 😢 I couldn’t take it and secretly got the cardholder to gift her next Christmas.
Very nice of you Melissa
@@katemiller7874 thanks. It was just the right thing to do in this particular situation ❤️
I recently bought a little Coach bucket bag in glove tanned leather (brass hardware, top handle & crossbody strap). Rich navy blue color. $275 included beautiful packaging. It smelled like leather. Imagine that!
Just bought me a coach too 😊❤love it!
I went to Paris a few weeks ago. I did not even step foot into Chanel. I visited the Dior museum and Dior boutique. Well I was treated like a queen. They will be my go to store from now on when I visit Paris.
I live in NYC and afraid to go in because I'm afraid it's gonna get robbed. I'm saving for my own room in the nursing home.
You should be more afraid they are punching women in the face in NYC.
I got a second hand o case for cheap at a luxury reseller. I noticed classic flaps can be bought for 1/5 of the new prices (at least in my country). Resale value for chanel (again in my country) has reduced significantly, but they’re still more expensive than Gucci or Bottega
Real talent for acting Dacob-imitating accent, people. Imitation of Penelope-brilliant. Hoping you get to 70k following soon. Unfortunately, sucking up to brands and opening box after box of expensive bags seems to bring more followers.
So what happens next? I have a friend who is let’s say rich and can afford anything Chanel has to offer including high jewelry and she refuses to throw away good money there. If she’s the target customer and she refuses to shop then what is exactly is Chanel’s plan? Are they purposely trying not to make a profit? Their entry level products like the costume jewelry is the poorest quality of all the big houses so you can’t buy that, and fragrance and cosmetics surely can’t carry them! I’m just very confused
They must be relying on Nicki Minaj to keep them afloat because no one else is buying at those prices. I think we're at a point where wearing Chanel means you're just gaudy.
The most offensive thing to me was quoted to me at Gianni Versace in the 90’s”When you can afford it you get it for free”this from an Oscar/Grammy etc winner.By this I mean during the various shows they have throughout the year everyone that goes gets full outfits,Bags and literally the whole range of sublimage plus hotel accommodation……..Gratis ❤️❤️
Very offensive but very true.
I understand that Chanel has to balance the exclusivity of the brand with actual cash flow, but when your own SAs, who are in essence the local face of the brand, cannot afford to buy your products, that’s a huge red flag. An SA is ALWAYS an advertisement for the brand, they do just as much marketing as the HQ just by being there and wearing it for people to see. When I worked cosmetic retail, people asked me what I wore on my face and body daily, it works.
2k increase on a 3k bag in 5 years is simply insane. Like beyond comprehension and belief. At those prices, they can at least make the hardware gold-plated again…
Sorry but this is nonsense. expecting SA‘s to afford high-priced items like Chanel bags on their regular salaries isn’t reasonable or fair. Sales associates are primarily responsible for providing excellent customer service, maintaining product knowledge, and representing the brand positively. However, their compensation reflects the retail industry standards, which typically don’t align with the pricing tiers of luxury products they sell. For example, in the automotive industry, a dealership employee might represent luxury car brands like Mercedes or BMW but isn’t expected to drive one themselves
So glad I got on the wagon a few years ago and have three Chanel beauties❤ Agree, Dacob. Sad that the prices are sooo high now
This is very sad to hear that Chanel SAs can’t afford a bag either. I bought my first and last Chanel seasonal flap bag in 2022. The one in store had a defect the SA was quick to agree what I pointed out and said there was another one if France and she will order it in for me. The bag came in two days later perfect condition. Sadly after all the quality issues I’ve been hearing and the price increase I will not buy another Chanel bag. Prefer to spend that kind of money on vacations now. Another great video topic. Wishing you a speedy recovery 😊
IM SCREAMING😂😂😂 at your Penelope impression
Edit- so sad I missed the live!
Thank you 😅🥰💖
The leather is basically processed into non existence. Bad sign for quality
I will always treasure the classics I already own, but I'm done. Even if you have the disposable income to buy whatever you want this situation is so unserious... particularly with the current quality or lack of it. Greed is such a monster.
I was ready to buy my first Classic Flap in 2015 but it had quality issues and because they couldn’t get me the same model in time I decided to skip.
Then, around 2020, the time came when I deeply regretted this decision and I began chasing pre-loved CFs. Finally I also decided against this option.
Now I am at a point where I no longer want this bag. It is not (only) about the price. Looking around, seeing the struggles in this economic downturn… sometimes I already feel embarrassed wearing a Burberry scarf or a LV bag in public.
Buying luxury has always been fun and distraction for me, I enjoyed wearing these pieces.
Now it often feels inappropriate and there is no fun in carrying luxury when you see people around you in fear of loosing their job.
Things you buy should bring you joy, not sorrow.
Not saying I don’t spend money anymore but I choose differently today.
Sure, also in 2015 a Chanel bag was already expensive. But as you said, it was still accessible. Today carrying a Classic Flap would feel like a parade of late Roman decadence to me.
Thanks for speaking out, Dacob! You have already been the lone voice in the wilderness when nobody thought, it would turn out this way. Thank you, voice of reason. 🙏
Omg!! Yea I feel so guilty and embarrassed for wearing my expensive items when I see so many people struggling because of our Economy. I’m also scared to get mug or robbed.
That is probably what Chanel is aiming for - to bring the brand back to exclusivity so it wont become everybody's attainable luxury brand like how LV turned out. The price increases are insane and Chanel wants to limit their market back to the original crazy rich or high level fashionable ones. I think the lack of shoppers ligning up in Chanel, with their SAs not being able to afford the products are the goals they are trying to achive to regain the exclusivity of the product and limit the sale of chanel items via shoppers (through SA connections) and second hand market (mixed with the good dupes). Conceited but clever strategy.
I was at our local Chanel store in Copenhagen 2 months ago and it was completely empty and the SA looked kind of tired. A lot of the store’s core employees I have known for many years are not there anymore. I’m afraid they will close it one day, because the Danes are not willing to pay the prices and I don’t think we have tourists enough in Denmark to keep it running.
Seems like we are coming to the end of an era…
Might as well purchase a Hermes bag at this point
No way. Unattractive
I think luxury is in for a bumpy ride. They are all living in fantasy land and are treating the clientele like they are stupid. Should be interesting to sit back and watch.
Exactly why I’m here my friend
@@chinchillin6280 did you bring the popcorn? LOL
lol kettle corn?
@chinchillin6280 even better! 🤣
11K is almost the price of an entry level car, I’d rather get the car than a low quality Chanel bag, if they wanna go HERMES they better have the Hermes QUALITY which they don’t have, have they? 🤣🤣
Let’s be realistic. Whose the primary customer of these luxury houses? The middle class or upper middle class. We r in a crazy recession… it would be a fools errand to “waste” ones savings on a piece of leather that in its essence is frankly unnecessary to survive. And they have aweful resale value as I know first hand. The only people buying are the truest wealthy who probably don’t work, live off of dividends and have millions stashed away in an offshore account OR a middle class person who is risking a roof over their head. I love luxury too but right now is the time to boost one’s savings & put more money into your retirement portfolio. Those bags aren’t going anywhere. I choose security vs a pretty handbag. Just my 0.02 cents. I recently closed my Nordstroms card because it’s too tempting. Id rather my extra money go to my savings vs padding the pocket of another company. Yes my savings does pad the pockets of the banking system but personally I like feeling secure. Ok, once again, love the video!
Well said
I think that's their main goal. Those who can't afford it will never going to afford it. Though it's still a lot of money , but it's easier to take in a 5k bag than a 12k bag plus the risk of quality issue.
It's sad to see that Virginie Viard might destroy the legacy of Coco Chanel and Karl Lagerfield. I was once a fan of Chanel but has stop buying Chanel since 2019, as I felt they no longer cared about their quality or their customers.
I remember that the bag must have at least 11 stitches per box? I see much less in the pink bag??
Been saying this for a long time. Think twice before buying Chanel or any crazy brand like LV having bags for 20k.
Create your own brand or support local designers. 😊
I used to be obsessed with the brand and bought so many items from them. I haven't bought a single thing from Chanel in years, ever since the insane price increases started to happen. I'm keeping what I have even though I find it a bit gaudy to wear my bags out. I just bought a back up of another bag I like (not Chanel, but designer) since all these houses keep raising their prices. If I wait to repurchase the bag will be astronomical. Isn't that sad?
The waitress in the Chanel commercial upstaged them both.
I share the same sentiment! My eyes were drawn towards her. Brad and Penelope looked like they didn't even want to film the commercial.
I finally popped my vintage luxury cherry and got a mini square chanel for $1800 cdn, thats around $1330 usd. The score felt just as good even though it is a used bag. I have a design background so I can sew/needle and thread any flaws that it may have had. There were some threads that needed some reinforcement but it was an easy fix and now I feel like "I just got a new chanel bag". There are so many ways to celebrate the desire for chanel. Vintage, fakes, dupes...even in your spirit. I can go without my chanel bag for a day and still walk with that feeling, oh yeah im a chanel girl.
For my 30th, a Chanel boy bag was potentially on the list but high key I don’t want anything to do with Chanel. That’s a toxic relationship that I’m not entering willfully.
I think people are used to how Chanel rakes up prices too often now, people just don't have that kind of FOMO urge to purchase these bags. So they just don't bother checking stocks and the prices are too much to buy anyway.
I have the same coco crush earcuffs, effordlessly chic, love it!
Why buy a machine made bag with all the quality issues when for the same price you can get an Hermes. I have the 2.55 50th anniversary edition and that’s all i need for my Chanel fix. I’ve moved on.😊
I've been buying pre-loved or vintage, no more new. Chanel will not get another dollar from me
Where do you find good pre love. When I look at Fashionphile or TRR prices are higher than brand new or same
I paid over 20K for 2 small flaps while in Milan, the bags were already increased to 9700, I think I’m done with the classic flaps 😢
Thanks for pointing out how ridiculous and disproportionate Chanel's prices are getting. I feel for the sales associate and what she said about the new luxury demographic!
Thank you Gloria 🥰🙏🏻💖
It’s like when the fire & police can’t afford to live in the town they serve..
The police in our family would never work in the town they live in. It’s hard on their kids. They were concerned about arresting their kids friends, or basically someone they knew that might give them a hard time about their dad or mom.
people need to stop buy and praise Chanel
“WE DID JOE”.
You are the best! Love how you cover luxury!!
In CA there is still a line to get in. Takes 45mins-1hr on the weekend both before and after the latest increase in price. The sales associate at South Coast has no time for you.
I can still afford one, but why would I? I’d rather live mortgage free thanks.
The irony is, that if they still had the price point and quality of 2015 and pre, I’d have bought one already.
There’s inflation and then there’s pure greed
Glad to see you back Dacob xoxo
Funny you should mention the smell of leather. Im dying to figure out why my guide dog will only show interest in the smell of maybe 3 or 4 bags. He completely ignores the vast bulk of the leather section. Hes like my little quality control expert 😊
I completely agree. It’s actually rather depressing isn’t it? A very thoughtful and empathetic video, Dacob. And I’m less and less comfortable carrying Chanel when it makes me look like someone who would spend $11k on a CF bag. Strange times.
Ok. That is super weird about the total absence of leather smell. To me, that's a signature. If there is no smell of leather...is it really leather? or is this a top-grain situation??? Top grain has no smell either, as far as I can tell. This continued attempt to brainwash people into believing the price MUST MEAN top quality. I actually saw a denim classic flap that was nearly 10k in USD on their website. I think they have lost their everloving minds.
Oh yeah, when they price a denim at 10k, you know its game over. Lol. As for absence of smell in leather… at least the dye used should have some smell… like red or green or blue dyes… one would think that those would have a smell… even Hermes leather bags have a smell and their leathers are deemed to be the best in the game…
Totally disgusting practice. Gabrielle Chanel must be turning in her grave. 🙄
I wanted to buy a classic 2.55 for my birthday last year but due to all the issues mentioned I gave up. Instead, I invested in one of the Hermes bags. Very happy with the quality.
Hermes bags are wonderful. Glad for you 🥰💖
@@SuperDacob thank you, my lovely 🤗
Brad Pitt will always be Tyler Durdin to me from fight club-I can’t see him in a Chanel ad without thinking of this character and no wonder it was a fail for Chanel.😂
Look as someone who has been a client for more that 30 years I think these price increases are a good thing. These stores, these brands and their products were never meant for the young client, for the person who has to save up for years. There are meant to be lines outside of the stores and people crying because of a scratch. All these people should be using their hard earned money for something else, not for a bag… It was almost immoral of these brands to pray on such people but I think it was a money grab, mainly targeted to people in a particular country in Asia and now that seems to be over.
Let luxury be over for people who have other, more important things in life to focus on!
Hi Dacob, sorry i haven't posted in a while..., love your videos, always!
Agree about the new Chanel advert, pathetic!! Lots of love xxC
Empty stores in Paris too. I really dont get their strategy...
Chanel waited for the rich and famous Chinese to buy their stuff .
that just greed...people shouldn't buy them at all. When the consumer takes their money elsewhere...they will lower their prices
The intro 😂😂😂 how real.
Great video👍🏻 That first purple bag color compatibility looks horrible)) The same as in their advert no compatibility between Penelope and Brad truth🎭
And Brad Pitt with those face fillers on wrong places
Penelope at least looks FAB
But yeah that ad is one big joke
No she doesn’t. She’s had work too. Check out her hairline
I think Chanel is engaging in outrage marketing, this only benefits them they price out the "undesirable client" while at the same time nodding to the higher clientele that they have an exclusive item.
except the higher clientele care about quality.... so they're not winning them either. chanel is in for a downhill slide.
Attempted to buy WOC in 2022. When I saw the price increase for a simple CC WOC, no adornment or special stitching - the price was on par to med classic flap circa 2018. Nope! Nope!
Well Chanel Finally reached there goal. It’s probably not going to end well.
They would make a fortune if you could buy them online.
I personally liked the chemistry between Scarlet Johansen and Matthew McConaughey in that Dolce & Gabbana commercial directed by Scorsese for the perfume The One, I thought there was a good chemistry there...
I would presume because Matthew just exudes horniness in everything he does. Lol. He would probably have chemistry even with a stone.
@@SuperDacob 😅
@@SuperDacob gosh you are right... Matthew is devastatingly handsome and a good versatile actor on top of that...and Scorsese as director...
This new Chanel advert is clunky, the bag always center stage still in almost every frame looks awkward...
Did the price of slg go up?
Too high a price for cheap leather especially the mini
I don’t get it. We all know the majority of people buying these luxury brand items are average folk who can’t really afford them in the first place. With these sky high prices, aren’t they pricing out the majority of their client base? Just plane old corporate greed now. Kinda like when a store is about to go out of business and you go in and see the prices are rediculously high and you leave. Sounds like Chanel is reaching their price limit and it’s just corporate greed desperate cash grab now.
It’s no longer average people it’s the rich Chanel is thinning the herd average ppl can’t afford 12k on a bag
I am even more done with them than I already was 😂 who do they think they are??? Touch some grass ffs
don't know but the two Miami Chanel boutiques were busy with lines ( back in February) and they were RUDE as F*ck!Their customer service sucks!! I walked out and spent my money at Prada where you get the real luxury experience. They offered a s drinks and know about their competition across the hall as many others went in complaining about Chanel experience
The fragrance price went up in February.
What is the deal with the commercial 😂😂?? It makes not sense. My SA is sending me lots of RTW items all of a sudden- but the prices are ridiculous- I have passed on everything.
Make it better quality. Because the handles on some of the Chanel bag start to peel.
I never wanted a Chanel bag. For me these bags were and are old Lady style.
They are using the same chemical the other factory is using to neutralize the fake smell. Thats what the authentic factory is using :P That or it is allergy season.
Their prices do not justify the way that their quality is so low.
Chanel is an exclusive brand. For those who can’t afford it there is always that counter at Macys selling cheap garbage like Valentino Born in Roma.
Very sad indeed 😢.
Yep
Your Chanel camellia pin 🩷 where'd you get it? Oh and your necklace? Luv ❤️
I saw on the news that Kween Kermilla carried her Chanel Coco top handle bag to Easter service today. Alas...she remains frumpy.
That’s funny especially since all the quiet luxury ppl were screaming wealthy people don’t wear designer items 😂 I guess that bandwagon lost its wheels
Is pleather!
Hello dear I am a leather artisan and beside the price increase all I can see is a very plain and poor appealing bag. I would pay not more than 250 dollars for that CNC machine pattern and metal lock with regular leather .
Hahah I hated the add too but for different reason .. the waitress looked unhappy so the couple decided to sleep with her?! Am I missing something?😅
I suspect the leather smell is neutralized for Chanel's important Chinese market. Chinese don't like strong odours.
Hahaha he’s the king of shadeee
investors want more and price increase is the answer!!!
As a poor working man😂 I cannot believe they will not even gold plate the hardware and its machine stitched
all I could think about during the video was SURREAL.......DYSTOPIAN......
sorry, but that pink mini looks like something you'd get from the market..