How it Works 3D DIGITAL BILLBOARD ADS
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- เผยแพร่เมื่อ 3 ม.ค. 2023
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What is a 3D digital billboard
3D Digital billboards are a combination of 3D technology and conventional keyboards. In simpler words, these billboards use digital technology to produce a three-dimensional image. These billboards are not tangible and 2D. This is why they offer a better visual experience for the viewer. This advertising method makes you stand out from the masses.
With 3D billboards, the persona of the brand comes to life. Since the visual experience is so close to reality, the customers are more eager to explore your brand. The 3D effect is instantly eye-catching to the public. It also engages the audience for a longer period of time. These billboards can be displayed on any advertising space.
How does 3D digital billboard technology work?
3D billboard technology works on the principle of “forced perspective.” Forced perspective is a technique that uses an object’s scale and the spectator’s vantage point to create an illusion of the thing appearing larger, smaller, nearer, or distant from the viewer.
3D tech combines two images taken from different angles and puts them into a single clip! As a result, our left and right eyes see the visuals from different points and our brain recognizes the objects in three-dimensional depth. to achieve this illusion, 3D billboards usually use curved displays with two faces.
High-tech billboards such as these provide a peerless visual experience with everything appearing more realistic than they are.
3D digital billboards are way more sustainable than conventional billboards and impact sales by 107% compared to only 54% for static advertising boards. In terms of story-telling, the 3D advertising system is much more engaging since it effectively engages all senses of the audience and gets the message across much faster.
The future of 3D digital billboard advertising
With the tech storm taking over the world, 3D digital billboards are becoming more and more popular. Although consumption patterns and market trends trigger advertising, 3D billboard ads have more longevity than traditional ones. It helps the user tap into an exciting new world while driving down a freeway or simply walking through the city’s heartland. 3D displays have become a rage, especially since the onset of the pandemic, because people did look for things to get them attracted amid the gloomy days. But now, with more and more brands jumping to disrupt marketing & advertising, it seems like 3D digital billboards are here to stay.
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You really did not show how it works. Does the screen itself move in a grid array? Does mechanical screen movement account for objects leaping out from the screens boundaries where video is not simulating building structure and an illusionary screen boundary? Is the image projecting light or holographs? Force perspective cannot be just rendering 3D on a 2D screen. Are there any videos of these screens in action in off mode? Are there any videos of anyone filming as they walk around from all possible viewpoints so as to reveal force perspective? YOUR VIDEO DOES NOT EXPLAIN HOW 3D BILLBOARDS ACTUALLY WORK.
I AGREE. he did not even explain how many screens are need.
I don't know, it seems like he explained it pretty well to me. But the explanation was really short just rewatch it, you'll probably get the gist
There are several things going on. But the biggest thing is "forced perspective." Your visual cortex is always attempting to make sense of the environment. But if there is overload or uncertainty in the environment, the mind will override external stimuli and just default to what it knows has been typical or common in past moments under similar conditions. IOW, your mind will lie to your consciousness. Better to do that than put you at risk going 'dark' while it buffers. This is the basis behind what makes visual illusions work. It's also what helps a magician pull-off up-close tricks. Notice the boards are built on a corner. But the display isn't physically occupying the same space that a typical exterior wall would. Instead the board is set back a bit...tucked into a space. Think of a building made of Legos but the brick on the corner has been removed. Upon viewing it down on the ground (at certain spots...some more ideal than others) it will cause you to believe the screen wraps around the two sides. That effect is pulled off via the graphics that are playing (visual effects). The corner that you're seeing while a program plays is a fiction produced by the graphics. Once the visual effects "force" you to believe you are viewing a wraparound display (i.e. a false perspective), then your illusion is further hacked...leading you to believe you're seeing stuff popping out from the side. To pull that off, they're also using hardware hacks...multiple displays, with some on actuators so they can move in/out thus providing depth/shallowness. With all the many variables at their disposal, the graphics designers can be quite creative building programs that rely on layered hacks of your mind.
The Videos where something pops out of the screen are probably fake. There is only one exception: The screen is bigger than you expect and tries to emulate the surrounding area.
What am wondering, is it that the design it's self being advertised, is designed with such a 3d depth if it's the case then normal billboards can as well archive this effect through creative design
And that is how you answer a question by not answering the question. - Robert Downey Jr
VISIT THE FOLLOWING LINK www.linsnled.com/how-do-3d-billboards-work.html
@energytechinside but the video is supposed to explain it, not a linked website
We finally got back to the future billboards
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Was just about to say that
This got me thinking how we went from rocks and dirt and cavemen to this crazy shit 😭
Excelent information 👍🏻
That form of advertisement will never beat Jim who was the reining walking billboard advertisement for Circles Pizza 5 years in a row
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This video doesn't explain how it works but only talks about benefits 👎
The FUTURE!!!!!!!!!!!
Good information on this channel. I recommend it
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thanks for upload this informative video 🌱😎
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I am still imagining it seems like it's coming out from the screen.
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How the hell does this technology work? I assume theres perspective stuff but…HOW?!
How Do 3D Billboards Work?
First of all, we need to figure out one conception: is 3D billboard = 3D naked-eye holographic projection? The answer is no. We will explain the reasons further, just read this section until the end.
Naked-eye 3D technology, in layman’s terms, is to allow the user to see a three-dimensional effect of a flat two-dimensional picture or video with the naked eye, and without the use of any external equipment.
It is basically achieved by binocular parallax. So, what is binocular parallax?
People have two eyes, and they are about 65mm apart. When we look at an object, the two eyes are converging on the object, and the image of the object will fall on the corresponding point of the retina of the two eyes.
At this point, if the two images are overlapped, a single, clear object should be seen.
To put it bluntly, it is like the focus of a camera, when the focus is put on the far side, the near items will become blurred, and when the focus is put on the near side, the far items will become blurred as well.
And our eyes are like two lenses arranged horizontally on the same plane but in the different positions. Therefore, images obtained for two eyes will be different, too.
When the two lenses focus on a point, the surrounding mirror image blurred, but the middle point is clear. While when the two focal lengths are scattered (such as when you are dazing), the different focus of two images captured by two eyes can not combine as a clear picture.
And that is the working principles of binocular parallax, which creates a sense of depth and space when we looking at something.
VISIT THE FOLLOWING LINK www.linsnled.com/how-do-3d-billboards-work.html
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@@EnergyTechInside ooooh. So funny picture makes the eyes go funny.
Amazing
Saw one of these in Osaka and was wondering and left very impressed , we need more of these here in Canada , we are way too conservative
It's a pleasure to have seen it in person,
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Maybe not hte best thing to have next to highway as it would distract drivers, but in the heart of a city where people are walking, this is totally cool! And I STILL want to know how they work.
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I don't understand how so many people can't understand how it works, simply explain the screen does not project a completely 3D image but it distorts the image depending on the design of the screen with high resolution and 100+FPS (Bend or fold 90 degrees).
The fact that you see the characters in the screen move out of the screen is because the part you think is the wall or stage is actually a projection, with the Cola screen it is a moving screen with many combined screens with 3D, you can see small screens moving while watching videos at 0.25 speed.
For example, a 3D ball, you think it is round but in reality it is oval.
That's why if you see a 3D video with characters moving 2 meters or more beyond the screen, it's all fake. However, if such a screen is indeed certified to exist, it means it is a 3D screen that combines many small screens that move with the Hologram.
Thank you for your time and valuable comment, it is certainly how you explain it.
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So if you play any sort of video in the billboard it will automatically give the 3D effect?
could you add more perspective points such as having more faces on the thing to increase the effect or would it make it work less?
in theory yes, but we have not seen it in practice.
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So why do 3d movies require special 3d glasses?
They are different technologies, although with the same purpose
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Ok i have 1 simple question, do they really goes beyond the screen or its just an illusion?
In a few words it is a visual effect, here we explain it to you, First of all, we need to figure out one conception: is 3D billboard = 3D naked-eye holographic projection? The answer is no. We will explain the reasons further, just read this section until the end.
Naked-eye 3D technology, in layman’s terms, is to allow the user to see a three-dimensional effect of a flat two-dimensional picture or video with the naked eye, and without the use of any external equipment.
It is basically achieved by binocular parallax. So, what is binocular parallax?
People have two eyes, and they are about 65mm apart. When we look at an object, the two eyes are converging on the object, and the image of the object will fall on the corresponding point of the retina of the two eyes.
At this point, if the two images are overlapped, a single, clear object should be seen.
To put it bluntly, it is like the focus of a camera, when the focus is put on the far side, the near items will become blurred, and when the focus is put on the near side, the far items will become blurred as well.
And our eyes are like two lenses arranged horizontally on the same plane but in the different positions. Therefore, images obtained for two eyes will be different, too.
When the two lenses focus on a point, the surrounding mirror image blurred, but the middle point is clear. While when the two focal lengths are scattered (such as when you are dazing), the different focus of two images captured by two eyes can not combine as a clear picture.
And that is the working principles of binocular parallax, which creates a sense of depth and space when we looking at something.
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They look really crazy 😊
I mean how to the 3d effect works in naked eye 😮?
For those that don't get it yet. This video is created by Ai, and most of the comments are by Ai.
Still, just because you've seen "it" does not mean you want "it".
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While definitely eye catching and exciting and would definitely stop me in my tracks to watch.....by NO means would it influence me to look up any particular brand or explore it. Great eye candy, that's about it.
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What if you only have one good eye? Will you still be able to see in 3D?
interesting
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The question is how it looks like from other perspective
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Would be cool in games.
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Never seen one of those, that said, guess this is only in like really big cities and stuff and I never been to one of those.
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If you put 100 people in a room and show them a 3d billboard the government will say 107 of them will pay for it.
Thanks you, I showed this 10 peoples too and 12 off them must subscribed
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Thanks for sharing
3D video creation
Welcome to cooperate😀
Thanks and welcome
Back to the Future
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@@EnergyTechInside
2:54 2: 2:54 2:54
Grazie mille mi fa piacere partecipare a questa
Dimostrazione
Mi sono divertito molto e bello partecipare in modo civile grazie di tutto ciao
Okkk
How to buy
I stioo don't get how some images can be seen outside of the screen boundaries.
VISIT THE FOLLOWING LINK www.linsnled.com/how-do-3d-billboards-work.html
i couldn't believe it's just this much simple
. thanks for information ❤❤
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CLEAR AS MUD! Pease, never teach!
bruh stop saying 3d every 5 seconds
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3D - TELA - DISPLAY :
FORMATO : PADRÃO -
UNIVERSAL :SISTEM - MODEL'S ; PADRÃO :
2023 ~ 2024 ;
SISTEM ~ PADRÃO .
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Do they use softwares to create the advertisements?
Software and Design Tools Transforming Concepts into Reality
The realization of 3D digital billboards involves the use of advanced 3D modeling software like Autodesk Maya or Blender for content creation. Computer-generated imagery (CGI) enhances the development of intricate and dynamic visuals. Collaborative design platforms and project management software aid in team coordination. This process, driven by sophisticated software ensures the effective transition from conceptualization to execution of visually impactful displays.
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this sounds like it was written by chatgbt
Gracias por comentar, tu canal se ve muy interesante. de hecho ya me suscribi.
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I know the advantages of the thing, how it impacts the customer and even how it boosts sales, but not HOW IT WORKS!
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@@EnergyTechInside Since you read this...how 'bout telling us HOW it works. Or don't use click bait.
How to find these videos for our billboard?
here you can get something of what you are looking for imagist3ds.com/3d-digital-billboard-advertising/#tips-for-3d-digital-billboard-content-creation
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Ma la tua spigazione e perfetta ok che i soggetti escono dallo schermo ma e anche questo il piacere del 3D ti da la sensazione di essere dentro ha quello che vedi ti avvolge e questo propio per le lmmagini che escono dallo schermo
Grazie per aver commentato, il tuo commento è molto prezioso. Iscriviti e condividi per i video futuri
No doubt technology invented in Europe or the USA.
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This tech was first displayed in china/japan not usa or europe.
@@macissac displayed but not invented.
@@gc2161 3D naked eye billboards were invented in china and have been in hong kong since 2016, they are nowhere in europe and usa only recently discovered them in the past year . 🤡
@@gc2161 USA and Europe tech is way behind japanese and China even when it comes to automobile reliability japanese and korean cars last much longer.
How does it move outside the box ?
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How Do 3D Billboards Work?
First of all, we need to figure out one conception: is 3D billboard = 3D naked-eye holographic projection? The answer is no. We will explain the reasons further, just read this section until the end.
Naked-eye 3D technology, in layman’s terms, is to allow the user to see a three-dimensional effect of a flat two-dimensional picture or video with the naked eye, and without the use of any external equipment.
It is basically achieved by binocular parallax. So, what is binocular parallax?
People have two eyes, and they are about 65mm apart. When we look at an object, the two eyes are converging on the object, and the image of the object will fall on the corresponding point of the retina of the two eyes.
At this point, if the two images are overlapped, a single, clear object should be seen.
To put it bluntly, it is like the focus of a camera, when the focus is put on the far side, the near items will become blurred, and when the focus is put on the near side, the far items will become blurred as well.
And our eyes are like two lenses arranged horizontally on the same plane but in the different positions. Therefore, images obtained for two eyes will be different, too.
When the two lenses focus on a point, the surrounding mirror image blurred, but the middle point is clear. While when the two focal lengths are scattered (such as when you are dazing), the different focus of two images captured by two eyes can not combine as a clear picture.
And that is the working principles of binocular parallax, which creates a sense of depth and space when we looking at something.
VISIT THE FOLLOWING LINK www.linsnled.com/how-do-3d-billboards-work.html
irrelevant explaination
They might try to deceive people concerning Chris and His return.
*DO NOT BE DECEIVED!*
Get into Gods Word & get to know Him.
No es un engaño, es tecnologia al servicio de la publicidad.
So how this works 😂??
Allora io piu di 1anno fa avevo visto la presentazione di schermi che li montavi tu come volevi se volen.vi 10schermi li avevi pero potevi averne anche solouno
Not well explained
Conventional keyboards? 👎
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