The Cologne Industry is a SCAM
ฝัง
- เผยแพร่เมื่อ 26 มี.ค. 2024
- Pick up a limited edition Future Proof sticker pack before they're sold out! futureproofshop.myshopify.com...
How we smell to others has become a huge industry and I’m here to say things are officially out of control. Today we’re diving into the weird world of fragrances.
Subscribe to Future Proof!
/ @futureprooftv
Join our Patreon:
/ futureprooftv
Stay updated on our socials
Instagram: / futureprooftv
Facebook: / futureprooftv
TikTok: / futureprooftv
Reddit: / futureproof
For further reading, check out the sources for this video here:
docs.google.com/document/d/e/...
Script: Holly Maley
Editor: Sam Askew
Lead Editor: Kirsten Stanley
Project Manager: Lurana McClure Rodríguez
Host: Levi Hildebrand
Want to work with Future Proof? Suggestions? Hate mail? Get in touch with the project manager, Lu: contact@befutureproof.ca
![[Teaser EP.2] “MasterChef Junior Thailand Season 3” วันอาทิตย์ที่ 9 มิ.ย. นี้ 6 โมงเย็น ทางช่อง 7HD](http://i.ytimg.com/vi/KojBzrifbWg/mqdefault.jpg)
While you touched down on the marketing bullshit the giant fashion industry companies trying to pull, you failed to give the right respect to the art of perfumery which is thousands of years old and a lot of niche and indie artists as well as enthusiasts are in it for the right reasons.
Perfumery is an art and a way for people to express themselves, unfortunately the big companies mocking that as usual.
I swear this guy talk for hours to say nothing or obvious stuff everyone know about 😑
Yep.
It’s also toxic to your skin and lungs. Causes cancer
@@lurkingsoldi2107 no its not, look at the scientific studies, there no evidence or connections to support that claim.
@@lurkingsoldi2107 skin but that is typically it.
To me it’s art. I love perfumery, but it never got me laid or anything like that. I do it for myself
❤
exactly
Art? To smell funny (and most likely disgusting for others), spend significant amounts of money on it and that lasts several months? No, that's not art, that's just as bullshit as calling Burger King a fucking art museum
@@jaleger2295 ok loser
@@jaleger2295 you know nothing
Sorry, usually your videos seem well-researched and level-headed, but this one simply is not. You are taking a very superficial look at something through its very superficial marketing, and are presenting confusion (for example about "abstract notes" in perfume) when an internet search would readily explain it. Of course, the marketing is freaking absurd, but you completely evade exploring the point you made at the top of the video about the human relationship to smell, all to make some kind of reaction video instead of the thoughtful analysis you usually make.
Yea facts, this seemed more like a reaction video and less informative..
I usually enjoy their content but this one felt very superficial. i couldn't agree more, glad thet the first comment says what I've would have said too.
*seem*
Puts the other videos into perspective huh
Damn he’s getting cooked
This is practically what his videos of the last year and half have been at this point. Just bait.
Remember his tide pod video that was basically just a glorified ad for an arguably even worse laundry detergent alternative?
This video is so painfully ill informed it hurts my head. “People buy fragrances to get laid” lmao
Every video on this channel is roughly the same poorly researched mess
Thought the exact same thing.
Are you going to post stats to disprove what he is saying or just make broad statements that you have no intention of backing up?
@@Outwardpd What stat did he use to justify the claim that most people buy fragrances to get laid or that fragrances are marketed mostly to straight men? Using Jeremy Fragrance as the go to knowledge of fragrances is like using Pew De pie as the main source of knowledge for gaming. Such a poorly researched video. He didn’t consult any perfumer, fragrance buyer or even regular people for his video. This wouldn’t even be acceptable work for a high school paper. You want a stat, women buy more fragrance than men so I guess all women just want to get laid 😳😂 What a joke.
@@Outwardpddo you need a stats that painting is an art, and because there are millions of silly cheap paintings at Amazon doesn't change that fact?
Or can you comprehend this by yourself?
🤦🏻♂️🤦🏻♂️🤦🏻♂️
Shallow take. Here's why your opinion sux:
1. 13:58 - fragrances are constantly being reformulated, to not include anything harmful, people complain about it because they even prefer those chemicals being in the fragrance because they last longer with them, and in such quantity they don't cause much harm. You wouldn't find your grandfather complaining that his bottle of A&F fierce contained those things, and rightly so as nothing would have happened to him. Old batches pre reformulation are expensive because of it.
2. 14:36 - listing Agar as one of the ingredients the industry "overharvests" without consideration, then pushing a local fragrance brand that is "ethically sourced". Turns out they use agar. Took me 30 seconds to check in their list of notes.
3. 9:07 - what is the point? I haven't heard about it even, most people interested in the fragrances probably also not. Millionaires buy all sorts of expensive crap, it's always been that way. Don't see you hating on H&M because rich people buy overpriced clothing. Some company releasing a $400000 fragrance means nothing, and every industry has such cases.
4. 10:08 - fragrances mathing cicumstances. Do you really have difficulty grasping the concept that a certain smell may not fit in a certain scenario? You wouldn't wear a cloying sweet scent to a bus ride, or to an office, as it's too loud, and you want to respect people's space. You would wear that to a club, as that's its purpose. Jeremy recommending the Legend Spirit to a gym is a great example of that. Its haters cite that it's weak, and doesn't project, which is what you want. It makes you smell fresh, exactly what you would want at the gym. Pretty easy to grasp. Oh, and it's a designer fragrance that is cheaper than the "ethically sourced" company you advertised.
5. 5:14 - no. It uses actors because they're good looking and popular. Of course I want Johnny Depp to sell me my dior cologne, he looks cool and is a respected actor. The ad he stars in has wolves in it, and an electric guitar. Now that's cool. Your point would be that people buy that cologne so they can lure wolves in the middle of the desert and play guitar with them? Or, should I buy boss bottled so I can stare (thoughtfully) into a sunset like Chris Hemsworth? Of course that's not why I would buy it, most people don't even watch fragrance advertisements, and such advertisements are usually for new fragrances, to make people familiar with them. I see people wearing dior fahranheit despite there not being a single ad in sight. Most ads I see are just pictures of the bottle when I browse the web. Without suggestive imagery in sight, although I acknowledge that those ads exist. Still, no one buys a cologne to get laid. Go into a sephora, see how many people are SMELLING before buying. They don't look at the bottle and the promo material (as usually there isn't any). They buy if it smells good to them. That's the point right?
6. 7:26 - the point being? You cite as a major argument that they use greek gods' names, I can only think of eros lmao. They use catchy names, why wouldn't they? But if your argument stands, do people buy Paco Rabanne phantom to be a ghost? Or a robot (look up the bottle)? Do they buy Oud Wood to become a tree? Do people buy Bleu de Chanel to become Blue? Just such a weird point without any consideration.
7. 5:40 - Enter fragrances by Jean Paul Gaultier, specifically le male, and its whole line, it's as gay as it gets, with rainbow colors on limited edition, marketing, and being popular the gay community, this fragrance, released in 95', was unusual for its almost unisex qualities, with sweeter notes in a man's fragrance. It is a very major fragrance line, that you will find in any sephora around the world, saying, what you said in 5:40 shows ignorance to this major fact
8. 9:24 ; and subsequent shot with dior sauvage. Citing indie fragrances as something positive (with the green background lmao, such symbolism), yet showing fragrance dupes which are trash and rely on influencers on tiktok promoting them. These influencers are the ones pushing the idea that a shitty $5 creed aventus clone will get you laid, not the Creed company itself. In the next shot you see someone promoting such trash as an alternative to dior sauvage (They are suggesting an aventus dupe instead of dior sauvage, but that's besides the point). You are showing a creative deficit as some good alternative. Go look the name of the fragrance on youtube "CDNIM", and see how that is promoted by fragrance shills. That's the people promoting the idea of a "panty dropper", not a cool looking actor on a surf board lol.
9. 12:09 - no one in their right mind expects it to. Same with clothing. Did your sweater get you laid? Well, also not proven that it did. So should you wear a hobo jacket and not care about how you dress? Should people not have a style hobby? Of course not. What you fail to acknowledge is that people actually enjoy the fragrance by themselves, and have their own preference. All you see in fragrance is a potentially useful tool to get someone attracted to you, which doesn't work of course, and because of that, you see it as a scam. It is deeper than that.
10. 11:15 - no amber, is not played out. People still majorly buy fragrances with them. The fragrances you then show are just baffling. One has three reviews on fragrantica.com, other one has ONE. How does that represent anything? Such a shitty example. It's me saying "Because grey sweaters are overplayed, people buy pink and yellow glitter ones with holes all around them! Look at that one company that sold ten of those! Clothing is so ridiculous!". I have never heard of those scents, and so did 99% of the fragrance community. You are showing gimmick fragrances, that no one buys and most people can't affors as an argument.
11. Downplaying the role of fragrance in social relations. I have received compliments on my cologne in different social situations, mostly parties, as it is a thing that is noticeable about me and people wanted a conversation topic. Smelling good and being into fragrances let me connect with people and just to have an interesting thing to talk about. I could guess what someone's wearing, talk about fragrance, recommend scents to them, it's just a cool thing to be able to connect over.
So yeah, that's about it. Makes me wonder if you misrepresented other topics in your "journalistic" videos
This was a such a well rounded criticism. Very shallow of Levi to make such a video
@@XtenstialKrysis thanks
Very well said. I immediately knew this was going to be a shallow take when the guy opened with Trump to rope in the emotionally charged, and the rest followed as you pointed out. This was my first video of this guy, and my last, because using this as a litmus test really brings into question the research value of his other videos.
RESPECT! 💯💯👏👏 I was hopin the comment section blasted this stupid video lol appreciate your comment your 100% on point.
@@shinmajin420 thanks
This video made me dissilusioned in the whole channel, as I am educated in the perfume topic and how superficial the information here is, I am now projecting this low bar to other videos.
Same. This video is grossly under-researched, now I feel like they've been unfair and shallow with the other videos too.
That is exactly how I feel about Infographics and Kurzgesagt. Each had covered topics I was very familiar with, one of which I worked in. They couldn't have been any further from the truth and almost seemed like the were basing their "facts" on Hollywood blockbusters. I don't know how people haven't seen through their BS yet
See also: Gell-Mann amnesia effect
Yeah this as a video hurt future proof a lot. Now you can make a point of the more recent trend in perfumery to use less conflict ingredients and use renewable packaging and use refillable bottles maybe not being as great and 100% but a last it is a start.
Same with me. I have got into fragrances a couple years ago and noticed how misinformed this video is right away. Makes me wonder how misinformed his other videos are that I am not closely informed about their topics.
Next video: The Music Industry is a SCAM. No way listening to music will make you feel good🥴
Actually, the music industry IS a scam. This video is garbage, but the music industry? Very much a scam.
yeah this whole video was a bunch of tired yapping by some washed out hipster who thinks the whole world revolves his cringe portland-esque friend group.
@@octavian3287 many of his videos are like this. i feel like he's basically a leftie trying to masquerade his feelings and anecdotes by citing a few sources and try really hard to look like a distinguished intellectual.
@@octavian3287 damn, u didnt have to cook bro like that lmaoo
As a musician, your comment genuinely made me laugh aloud, boisterously!
Fragrances are like clothing or jewelery - they're an artistic/creative expression that evoke the emotion or feeling of the wearer. The real frag heads like myself wear fragrance not to wow others but to wow ourselves and appreciate the craft/notes/blend in a fragrance. We do NOT advocate people spraying 1000 times and choking people out but you should only smell people in close proximity. And yes challenging scents are fun to wear for one's self
Hey guys, I found one of the five people wearing PDM Kalan. He probably loves Creed’s EROLFA also. Don’t lie, buddy, you can admit it. 😂😂😂😂
Erolfa is ok, Kalan no @@Roccofan
@@hassanaslam8487 Your honesty is appreciated. Go forth with a great smell. BTW, what's today's fragrance?
@@Roccofan No limits by Philip Plein. You?
@@hassanaslam8487 Tom Ford, Bitter Peach
_F r a g r a e n c e_
✨ jaeramy fragraence ✨
Ooh, Frag Rance!
*fray* - gruhnts A cosmetics industry based on hyperbole and mystique, and originally utilizing some relatively rare or costly to manufacture ingredients. Today, it depends on marketing campaigns that must transform absurdity into pseudo-science. Here's sniffing at you, kid.
the whole cumberbatch penguins experience
He got hit by a FRAG grence in that FPS round.
When I buy a perfume, I don't look at the advertisement. I buy a decant. It can have a shitty name and I wouldn't care. If it gives me olfactive pleasure, that's all that matters. BTW, i don't wear colognes to get laid, that is such a superficial take.
If this dude researched the state of the perfume industry for like one day , he would realize that only the designer houses still have ads and no one sees them .
Before I buy a fragrance I look up reviews from trusted people on TH-cam that know about fragrances, many of which are perfumers themselves. I really don't see many ads for fragrances where I live here in Canada.
Are you being satirical? Or do you not realize how hilariously superficial your comment is? Seriously, look up the definition. 😂
@@baby.nay. "only the designer houses have ads"... That obviously doesn't make grammatical sense at face value. What context am I missing?
@@awesomeferretAre you being satirical? Or do you not realize how hilariously superficial your comment is? Seriously, look up the definition. 😂
5:42 Advertisements for Jean Paul Gaultier's fragrance "Le Male" were not shy about being targeted towards gay men. Those homoerotic ads still led to the cologne becoming a worldwide bestseller.
le male is iconic imo 😅
I still keep it around mostly for classy winter things. I always get really positive responses when ladies give me a hug. It's solid
the smell is VERY gay. the first time i smelled it, i couldn't believe how strong and sweet it was.
nozenith, sorry for what i said
Straight guy here…..Le Male Parfum is excellent.
Real estate agents have often baked bread or cookies before showing an open house event. The idea is that the smell of the bread or cookies makes it seem more like "home".
Yes this is a great example of this but also like the most stereotypical real estate agent thing to do ever
maybe in the 80's
Also to cover up mold smell
women real estate agents
They aren't doing it out of the goodness of their hearts?
You got to love it when someone makes a video about something they know absolutely nothing about. Ignorance is bliss
😂😂😂
You know Jeremy and those couple examples of fragrance 🏭 are everything in it
They must be so silly
🤦🏻♂️🤦🏻♂️😖😖
this is like me, a person who dont give a F about guns. making fun of people who do.
not even I will discard or make fun of the genius behind how Guns work.
this vid feels like a toddler not understanding why their dad go to work.
i do agree with some brands doing ridiculous sht just to get customers, but saying nobody will differentiate one fragrance to another, is a load of BS.
exactly!!!!!!!!1
@@sayhowling I don't know your gender but FYI I'm gen-x and this would be the first time IN MY LIFE I've heard a male use the word 'fragrance'. Oh my god. I don't mean to be insulting guys but WOW have times changed!! WOW!!!
@silvertone1 i dont know where youre from but it's always been "fragrance" . i understand some ppl are new to this, but no need to make fun of circle he's not a part in
Drakar Noir was the default cologne of Gen X male teens. Many were convinced that wearing it got them laid.
Hence the Family Guy gag probably.
yuk
Axeshally it was axe.
@@H0mework Axe is millennials
I'm a Gen-X. I second that. It was either Drakar Noir or Nuit Noir.😂
Its not a scam. Nobody strong armed me into buying it. I know its a bottle of water that smells good. I buy it because i like it and I'm providing jobs for italians and frenchmen.
I buy it because 60% of the time it works 100% of the time.
@@thecurs3dcreator589 Yeah! (Fistbump)
This guy is still obsessed with Trump in a bad way. You don’t have to keep watching after that point.
@@israelchinainitiativeYou have written this exact comment over 5 times replying to multiple people in this comment section who did not ask your opinion. I don't know who's the obsessed one here...
No Axe, Tag, Old Spice and other "fragrance in a can" brands do worse. Look at the marketing of them and the prevalence. How often do you actually see fragrance ads during regular TV and it isn't a holiday for men? Yet if you do not see an Axe, Tag or Old Spice ad, you're doing something wrong with your TV watching (or time skipping.)
No one thinks they’re the guy in the commercials, we just want to smell good. Most men don’t wear anything at all so if you have someone on other than Axe/Old Spice then you’ll be doing better than most
I think your last sentence kinda proves the point of the video... Why is it "better" to spend 50-200 on a bottle of perfume than smelling just fine with a decent bodywash?
@@a.ychristian3562 I think smell from body wash is just not enough intensive, especially over some time. But I also think that buying perfume for 50 USD and more is kind of stupid. You can buy good ones for like 10-15 USD. Or maybe I'm just too poor, idk.
@@a.ychristian3562 Because axe and old spice smell fucking awful lmao.
@@a.ychristian3562 Smelling like soap is lame.
You somehow managed to understand his point while not realizing that is exactly the point he is making. Impressive.
First, yes a TON of young men and women do indeed 'think they are the person in the commercials'.
Second, yes smelling good works and his point is that there is no reason to spend 200 dollars on a few drops of perfume/cologne when a 5-10 dollar bottle will do the same thing.
I don't care how I smell to others, I care how I smell to myself. I wear joggers, a green hoodie and a pair of new balance shoes with fleece socks, and I have a collection of colognes, but every smell I chose was for myself, and if the cologne smells nice and uplifting to me, I'll wear it. Others liking it is just a side effect.
As a fragrance enthusiast, i think wearing fragrance just to get laid or boost masculinity is the rock bottom mindset.
True fragheads admire the scent; how the perfumer orchestrated the notes, how smooth the formula, how good the longevity, design of the bottle, the uniqueness, and experience of wearing it, does it suit your taste and vibe
Also, designer fragrance might play a BIG part for the former rock bottom mindset
This
Precisely. I don't wear fragrances for anyone but myself. I don't care about being attractive, mysterious, refined, none of that.
I just like catching a whiff of myself sometimes and thinking "damn, that's good."
@@iboofer exactly!
Sure, but I'd imagine, like many industries (see: alcohol, coffee, rollercoasters,) true enthusiasts are maybe 1% of the total market.
I'm a fraghead and I have ~50 bottles of perfume (not "cologne", both men's and women's fragrance are perfumes). This video misses the entire point of fragrance for me. I wear it because I like the way it smells. The same way I listen to the music I listen to because I genuinely enjoy it and for no other reason. It's an art form. If you analyze painting, or dance, or poetry in the same way, you'll come to the same conclusion. Of course art is a scam. It doesn't give you anything tangible in return for your money. It's entertainment. And fragrance is a unique form of entertainment in that people around you can share in it. But ultimately, wearing expensive niche fragrance to get laid or complimented is a complete waste of money. But so is having a record collection, for example.
Great points that he definitely misses.
This channel is usually pretty spot on and I enjoy his videos. However, the ignorance shown here is disappointing.
I can confidently say I’ve never met a guy or gal who has used fragrance with a full belief that it will lead to relations. Not to defend the evil behind major corporations, but what are they supposed to do? Create stale advertising with no substance or purpose? The ads are purposefully corny and over the top to be so ridiculous that you remember it. Whether that be good or bad is up to the individual to decide.
Fragrance goes past just smelling well. For most put together adults, it provides a sense of confidence and even comfort, especially if the smell is associated with a good memory.
For example, I wore a specific fragrance on my honeymoon that not only smells fantastic and gets many compliments, but I’m reminded of one of the best times of my life. The serotonin build from something like this is hard to match in any other facet of daily life.
If you can achieve of this while finding a brand that is proven to be cruelty free and sustainable, even better. These are currently difficult to come by, but hopefully there is positive change in that direction.
I appreciate your content, but respectfully, some of your points are misleading or inaccurate. Lastly, the tone of this video seems to shame those who are enthusiastic about the art of fragrance and smell as a whole.
Just my two cents. Keep up the good work. Thanks!
+
Definitely! This video was disappointingly particularly shallow and seemed more like making fun of something, rather than any kind of analysis.
Actually most fragrances are cruelty free these days as most companies supplying the oils (Givaudan,IFF, Symrise etc..) are developing them in the lab.
Besides that, the usage of rare natural materials usually come in a higher price tag. Most companies ditch them as it’s difficult to control the formulation as these ingredients can vary slightly in scent from one batch to another.
In fact, China has lifted their animal testing regulations too so most brands sold there can safely comply to cruelty free standards.
Regarding “harmful” chemicals in perfumery, there’s a big regulating agency known as IFRA. They are the main reference point for perfumers to check when comes to formulating perfumes.
Hence, don’t be surprised if newer batches of your favourite perfumes didn’t perform as good as it used to be. Some ingredients might get axed over the years by IFRA after research throughout the years
For all what you said about confidence is because of the marketing strategy , people will buy expensive perfume ,feel very confident but the same scent for lesser price won't make you feel that much of confidence
The connection of fragrances and luxury fashion is that in the early 20. century most fashion houses struggled financially, fragrances were a simple and cheap way to reach the not so rich masses and basically kept those companies afloat. Just like licensing and diffusion lines today.
That’s how Chanel no 5 came to be for example.
"you can buy a 30 year old studio apartment in vancouver for that money" ...Can I, though?
I love how people throw out these comparisons as if the person buying a half million dollar fragrance/car/whatever have to choose between buying a home and buying an expensive collectable.
@@asparceproton1 yep. someone buying a $500K cologne probably has the money to own a $5-10M house if he doesn't already own one
@@talksickgamer Fragrances are big in oil rich countries like Dubai. A person spending $500K on perfume most likely has hundreds of millions of dollars in their bank. Just like a person can drop millions of dollars on a luxury car. Those expensive luxury items are not for regular people and are for the richest people in the world.
@@asparceproton1so annoying when someone try’s to police your enjoyment. Like why is it that this thing that brings me joy and enjoyment a bad investment because it’s not something you like?
you didn't see the listing he had on the video?
As an indian i can guarantee you most fragheads don’t buy perfumes to get laid. Its a natural confidence booster, When I get a whiff of that niche/ designer or clone fragrance moving through the day it really pleases me.
Anyway some fragrances actually work differently through the seasons should have mentioned that.
You and I are in the niche. The majority of buyers are strolling through department stores and duty frees trying to see what “luxury” items they can get and impress people with.
South Asians wear Parfums for a completely different reason. It just needs to be strong enough to veil other smells.
@@madrich22 i have noticed the change of season fragrance as well. i have a specific one that has a strong powdery scent. good for colder days. but use it on a hot day, it smells of (for lack of better words) - catpiss...
i do tend to stick to old lady perfumes (potpourri like) as well as woody, spices such as Oudhs.. they do good all year round.
i have been put off light florals and "fresh" scents as the people who tend to use it do so after breaking a sweat. and those certainly do not hide sweat. it actually enhances the sweaty smell tremendously.
i do appreciate trailing behind someone with a good quality fragrance. regardless if its OG or cloned.
i also have absolutely no problem complementing someone on how good they wear the perfume.
Thats a bit weird. Specially with the gold bling.
This is me. I wear perfume for myself and no one else. I'm not trying to attract a mate, I've just worn perfume my whole life because I love it. I've never even seen an ad for my perfumes, nor have I been sold anything.
13:45 IFRA regulates Fragrances in the EU and other territories (whoever has joined them), they make it where a Fragrance ingredients list is mandatory on the box - every year they IFRA bans certain chemicals and fragrances get reformulated because of this often - its actually turned into an issue where they have banned too many compounds and caused certain fragrances to be discontinued or not smell the same anymore - 99% of fragrances come from the EU with those IFRA regulations - the INKI & Fragrance ingredients tells you exactly what's in a fragrance on the box - I call shenanigans on your claim. Also those same IFRA regulations are not thing in the US but again most come from the EU, Including most Designer Brands.
don't let him stop you, fragrance world is amazing!
Can you actually explain why? I'm still tying to understand, and it really stands out how nobody can actually defend the use of fragrances logically.
@@awesomeferret What do you not understand? That people like to smell good?
@@ColonizeMARS-hb7qy pretty much. It's really silly to want to smell good, considering how absurdly subjective a "good" smell is. Not wanting to smell bad, that's different.
@@awesomeferret If I like the smell of a fragrance I'm gonna wear it because I like it, it's the same thing for clothing, not everyone will like what you wear
Perfume is art for your nose. The way it's described is the same as how abstract paintings are described. Just because you don't get art doesn't mean it's not art.
I've noticed a pattern in these videos of glossing over information, typically in a dismissive manner. How hard is it to say something along the lines of "While technically the term Cologne designates the concentration of perfume oil in the fragrance we will use the term as it is colloquially to describe men's fragrance." Instead of making it seem like an overly technical nonsense term. In this case the Cologne term is one of the very first things someone learns about when they become interested in fragrance, and when you come at them in this manner it appears as if you haven't done any significant research. This alienates many of the people who actually use the products you make videos about, begging the question who are the videos even for? Do you want to convince people to change, or just preach to the choir?
There is definitely a very cringe portion of the fragrance community that has bought into the idea that a certain smell will get you laid. But I think for most of us, its just a fun accessory. I was a girl during the 2000s, and that left me with some gnarly insecurities, so shopping for clothes is a nightmare. But I don't have that baggage when it comes to fragrance! I can just have fun expressing myself. I love jewelry for the same reason. I also agree that we should all try to be more conscious of what is in the products we buy.
ALSO, you didn't even touch on the insane collections people have. Some folks have absolutely fallen prey to the siren call of endless consumption.
Exactly. Somehow this video really misses any kind of thoughtful analysis, and just boils everything down to the ridiculous marketing.
@@ThingOfSome Because it isn't about the people that take fragrances seriously, it is a video about the average people that spend tons of money on expensive fragrances simply because they are told that is desirable. How are people this bad at being able to differentiate?
@@Outwardpd You are right. However, even then, this video still very much misses the mark. What about the entire industry of making cheap fragrance (the body sprays popular with teens, e.g. Axe) or even scented candles? Sure, it is lots of it has ridiculous marketing, but average people aren't spending money on high-end fragrances, as you pointed out.
@@ThingOfSomeAgree. I was hoping to see some more about the lack of transparency, regulation and markup. Esp since he mentioned JF!
@@Outwardpd Not sure. How are you this bad at seeing that even the generalizations being made in this video fail at every turn?
No fragrance enjoyer gives a shit about marketing of advertising. We look for what smells good, and what other enthusiasts vouch for. Scent is the final touch to your appearance, no different to wearing stylish clothing or getting your hair styled.
I’m going to cover my many Creed bottles to protect them from this fragrance hatred. Fcking meanies. 😢😢
Before starting, I AGREE with most of your video because I just hate marketing and how everything has to be exploited for profit nowadays to the point where it is harmful to everyone. In my country it's been years since the last perfume commercial was aired, and I didn't wear any fragances until last year /they even caused me headaches. So the main reason I started wearing any fragance at all was when I wanted to start taking better care of myself, working out more, getting to choose more carefully what clothes I wear and when, etc, I was already attractive to women without wearing any fragances before doing all of those things so I didn't care about getting laid. Scents can really have an effect on you an everybody else around you, it's as simple as any conditioning, think of the cases where people get wasted after drinking a strong alcohol, after a week of that happening those people may have only a sniff of the alcohol and they already feel nausea (That has happened to many people I know) just because of the bad memories associated to the smell, the same can happen positively, not even with a "cologne" you could remember how a place you used to visit a lot smelled, how a beach in your hometown smells, even going more vaguely, many people have that smells that reminds them of their childhood summertime, even YOU said how you remember the smell of the first person that broke your heart, so how are you implying think that it's silly for somebody to recommend an scent for a particular occasion? olfactory conditioning is something very real as any conditioning is. I like your videos because your points hold truth in most cases (in this one I agree with most of your points on things getting out of hand). But this video simply felt reductionistic, fragances are a form of art that truly I did not know was so complex until I started using them, I don't feel better than anyone just because I know a bit more of the topic, but as I came with an open mind when I decided I wanted to try wearing fragances, nothing but fascination came to me when I realized that there's a whole world when it comes to artistic expressions. I won't continue since this comment is already too long, but for guys getting into just smelling good, don't feel like a snob just because you researched a bit more before buying a fragance, you're appreciating the work of an artist behind the brands (the perfumers) as you would appreciate the work of a photographer, a painter, a musician, etc. Don't fall for the stupid marketing surrounding it, do your own research, don't buy impulsively, and enjoy yourself :)
Thank you for summing up the feeling I had watching this. I like Levi's videos sometimes cause he challenges the norm and marketing but I do agree that this video just felt reductionist and very patronizing, especially since I could tell he took very little time to actually research the community and history. Hell the jab at ozonic was what really threw me over the edge of actually down voting this video because that is the smell of rain so many people have conditioned memories of. I've only gotten into cologne recently but you are right in that it's an art to be appreciated like wine or music. Sure there will always be those who mock you and call you pretentious but that's their problem and their insecurities. Anyone reading this know you have every right to enjoy whatever medium of art you love no matter how people want to put you down.
Sir, this is a Wendy’s
You missed the mark with your opening. Many of us wear a fragrance because WE like the way it smells. Different aromas can help induce different moods and human scent memory (memories being associated with smell) is very powerful.
Further, while the fragrance industry, as a branch of the luxury industry, can have outrageous pricing, there are more affordable "clone" options to designer or luxury label products that have become very sophisticated in their ability to recreate the original with decent quality and similarity.
Pretty important to note that there's a lot of perfumeries and companies that do not do any of this at all, and a lot of people inside the fragrance community and out that do the exact opposite of all the things you're saying. Many who are very deep into the fragrance scene make videos DISSUADING you from buying fragrance due to marketing based on sex appeal or promises of anything, only wanting you to buy it if you like it, BECAUSE you like it. There are many that just explore scent because they enjoy the scents themselves, and collect for that very same reason. On top of that just a TON of incorrect and blatantly ignorant information in this video that shows you really did just dive into the kiddie pool and did not bother to do any deeper research whatsoever, ESPECIALLY when it comes to the regulation of chemical compounds used in fragrance, but even just generally throughout the video.
Yeah, I feel like this whole video is an aggregation of all of the most negative possible things going on in the industry without any actual interviews with industry professionals.
@@AlleineDragonfyre we loveeee people just writing the most senseless negativity with no facts for clicks
It goes along with the generally liberal ….capitalism-is-oppressing-us slant of the channel. The fact that only “cologne” is mentioned and not “perfume” was telling. Because men enjoying a scent furthers the patriarchy, toxic masculinity, and by logical extension, the intersectional victimization of non-white males. LOL.
But why would anyone like it if it only smells good and has no other purpose? So you're going to risk lung disease and waste money just to have things smell good when you could have a mini flower garden on your dinner table or something like that. Yeah, that sounds fun! 😂
@@awesomeferret k you’re part of the problem, yet again not listening to anything being said here. There’s INSANE amounts of regulation on ingredients to the level that if anything so much as causes slight skin irritation it is banned. There are no known cancer causing compounds in fragrance whatsoever. And if you think this way about things and hobbies you must be real fun at parties. Grow the fuck up and keep coping.
I did get laid thanks to a fragrance once. This one girl kept telling me how great i smell. Except i wasn´t wearing any cologne. So the next day we went over my bathroom trying to find that one specific smell. Turns out the ´´spring meadow´´ scented fabric softener from my local drug store is a potent afrodiziac. I´ve been using it ever since, but had no more luck with it unfortunately.
*Aphrodisiac, I was spelling wrong for the longest time too.
Fragrances are just an accessory. Not influential by themselves, but an element of the overall personal style. The stronger the overall sensory experience that you provide by being around, the more memorable you become.
I enjoy your videos, although this one was a miss for me. It feels quite shallow. The thing with fragrance is that for some people, it’s a hobby. Sure, if you look to Axe products it’s all about “getting laid”. But for those who are in the niche, it’s an art form. It’s a really great community. Fragrance is something to appreciate, to collect. Something to make the day to day a little happier.
this!
100%
You (somehow) forgot that getting laid is (sadly) a hobby for many people. 😂
To be fair, as a women there are certain colognes that will definitely draw me to men.
Yeah, it won't singlehandedly make me want to make out with the guy and it won't work with all women, but a nice smell will definitely make me turn my head and think something nice, which is a good start.
You think $100 for a bottle of fragrance is expensive. That’s cute! 🙄 Niche fragrances can easily cost $400 to $600 (or more).
I got creed aventus as a gift from a close friend, and later on bought bought Nishane Ani and Versus Vanilla Oud...damn expensive those two were lol
Yeah. Don't buy into the marketing. Buy something you like or something that you feel expresses something about you.
Some scents just work with different outfits, at different times, and for different feelings.
It's kind of like when people say an outfit is wearing you. Cologne isn't going to make you the Cologne Guy. It's an accessory.
Scents..frangrances..are you women or men, I'm totally lost here.
I have been a follower since you started your channel. This video was miles below your usual content. You basically used a living meme, Jeremy Fragrance, as your evidence of what people like. Glossed over the entirety of niche perfumery. Made some bold ass assertions with no backing.
This was not it.
"How we smell to others" I don't speak for everyone, but perfume to me is like having a candle in my room which I enjoy even if no one else will, except now I can enjoy it wherever I go.
Unlike luxury clothing with lots of branding, the likelihood of someone knowing how expensive my perfume is pretty slim. And if they do know, it's because they enjoy it the same way I do. From my experience, people who only care about social status don't buy expensive scents and end up using too much of the cheap stuff.
Im not apologizing for liking TOM FORD Tobacco Vanille. Sry m8.
Worth every penny By the Fireplace by Maison Margiela is my close second
My favorite perfume and the second best thing I have ever smelled.
no. @@cs9115
That is an excellent scent.
@@cs9115 Have you smelled the fragrance or did you just make this up?
Promoting and advertising doesn't make a whole industry a scam. The ones who think they'll get laid as in the commercials are just clueless. As a fragrance connoisseur, I wear perfume just because I love it and I like smelling good and enjoy the art of it. And no, NOT EVERY PERFUME WILL MAKE YOU GET IRRITATED, most of the ones irritating you are usually cheap ones or the ones that have a higher percentage of alcohol. And no, not because something is niche/indie will make you smell better than designer and viceversa, some designer fragrances are really good, but niche is all about the quality ingredients and most of the time they smell better, but it all comes to what YOU enjoy and what you can pay for. Want to smell better? Go and look for high quality designer. Want to smell amazing? Go for niche. BUT ALWAYS DO YOUR RESEARCH. Want to get irritated while also not paying much? But some crappy & cheap perfume with lots of alcohol.
EXACTLY
I am a frag lover, this clip was really platonic and showed a lot of ignorance about the matter.
Glad you reacted to this and explained some stuff!
@@BirdNatureViewif you are frag head, you will know dupes charge lesser than big companies, that's why fragrance world is scam
@@Niibaah Coming from someone who's most worn fragrance is a dupe/inspiration, many dupes are also scams that ride off of the marketing/image of the bigger brands with the cheap price as their selling point.
Hey Levi, I have been watching your videos for a while. I've probably seen almost every video. I've also been into the hobby of fragrances for quite some time.
A few things I would like to say.
1. The broad term for it is fragrances. The idea that men's fragrances and cologne and women's fragrances are perfume stem back to when they were first created. Men's fragrances were typically made in the Eau De Cologne concentration, while women's fragrances were made in the Eau De Parfume concentration. So that's why there is a difference. But really it's all just fragrance.
2.While many people wear fragrances to appear more appealing to others, there is a large part of the fragrance community who genuinely just have a love and passion for fragrances, not caring what other people think of what they're wearing.
3. Many fragrance brands are made just to get people hooked on the thought that people will not find them attractive if they don't smell good, but many others make fragrances as a passion. It's really an artform. To see what perfumers can do with some notes, how many notes can vary wildly in smell based on how you use them. There are many fragrances you could smell that would make you think, "Why would somebody ever wear this?", which harkens back to the fact that it's very subjective and many people just wear what they enjoy, weather it is branded as male or female or whatever else.
4. There are many influences out there for fragrance just like any other anything you find online. Many are trying to sell you things, many are trying to tell you "You need this fragrance to do this, or that, or whatever." There are also TH-camrs out there that just talk about fragrances because it is their passion, not everyone that is into fragrances is into it because they want to seem attractive to others.
I like colognes for the artistic side of it
I have fall smells, spring smells, day and night scents and even rainy day scents. I just think it’s cool to associate certain smells with certain feelings and memories
I 100% agree though that bottles of scented water have gotten way too expensive and definitely pander to the insecurities of dudes to sell them
The scent/memory link is always a fun part. Just remember, people don't want memories of the Cologne Guy. Have a good time and be yourself. Then they'll have memories of you for who you are.
@@whimsicalstrayI think he meant his own memories and not memories that other make about him
@@whimsicalstray I’m speaking about myself lol, I like smelling a bottle I have and being reminded of summer or winter etc. during certain times of my life. I have a girlfriend so its nice to smell good for her and as such I don’t really use colognes to make an impression on other people
I have a strong memory for smells associated with people. It's usually just their natural smell, not a bottled scent. God forbid you smoke though, the natural smell of a smoker is horrible.
I have fart smells, stink smells, gay and shite scents and even insany say scents. I just think it's cool to mock morons who wear them.
I was really hoping this would be about weird stuff happening in Cologne, Germany.
Great vid nonetheless!
that's next week's video lmfao
Cologne is more or less originated in cologne, Germany. Kölschwasser or cologne water or eau de cologne were refreshing alcoholic (I believe) well… colognes back in the day.
For weird stuff happening in cologne I can offer that they advertised to put a few drops of your cologne into your drinking water in the early 1900s.
That particular company does still exist, it’s called 4711
I still wanna know what weird stuff is going on in Germany, please tell me!
@@illyandrade2553Well, I'm not sure if this counts as weird but do you know that meme with Jesus taking an escalator? That's Cologne's central train station. Sadly the hole in the ceiling was just repaired (it took a few years), but one of the local parties just made a proposal to reinstall it because according to them it is a holy site and one of the great attractions of the city (they do not take themselves too seriously and are known for being satirical)
@Lu-jw4kv thanks for this. No I've never heard of this or seen the meme, but I will definitely look into it!
Scents and Fragrances are one the best industries on earth. A good smell no matter applied on body, clothes or even burned scented charcoal gives a path to pleasant and good moods.
Smells does give out a hint to personality, so why not smell good.
If you think that smells give out a hint of personality, then I feel sorry for people in your life.
I was always taught when I was growing up that cologne is something to wear for special occasions, special events. Also for important work events like a job interview or anything like that I would wear cologne too. Not because I think the fragrance will get me the job but because I guess I used to use it as a Confidence Booster.
I’ve interviewed many job candidates. Be careful with colognes or other heavily scented products as you don’t want to give your interviewer a migraine before you’ve even had a chance to speak. It’s happened.
I LOVE perfumes and have a collection of them, but I have to agree with ModernVintage31. I would not advise wearing cologne/perfume to a job interview. The scent can be too polarizing, the interviewer could have an allergy or sensitive nose, or they could have a headache that day. Wearing a fragrance to a job interview is more of a risk than an asset.
If you want the confidence boost, maybe try rubbing the smallest amount you can manage on your wrists so that hopefully only you can smell it.
It's definitely nice to wear to special occasions, though! Especially because the next time you smell it, you might be reminded of that event.
Bs pick the right fragrance for the setting and don’t spray much
I was taught to wear it every day is part of my regular hygiene routine, and I agree, it's a part of who I am.
My parents are meticulous at hygiene and grooming 😊. Knowing how much to wear is important, however, and people should be aware of other people around them. Only wear perfume that can be smelled when somebody is very close to you.
@@ModernVintage31 I almost never wear it, but this is something my parents taught me. The stuff is to be applied lightly. Heavily applied perfume/cologne is obnoxious.
I felt like this video was quite shallow and doesn't take into consideration the nuances of the fragrance industry and community. Yes, the marketing is overly sexualized and over the top and a bit cringey, but whether you agree or not is subjective. By no means does it explicitly markets that wearing a fragrance will get you laid. Jeremy Fragrance is an over the top influencer that hypes up fragrances and their sex appeal, but there are other good fragrance content creators that analyze the art of the fragrance and the work that a perfumer does to create the scents we have.
Designer fragrances are expensive, but there are also affordable scents on the market that are good quality as well as discounters that sell below retail after a period of time. Not to mention niche perfume houses that offer unique scents and good quality clones. As with most things, fragrances can be considered a luxury accessory akin to say watches.
As for note breakdowns, there are certain notes that are very common or "played out" but usually most perfumers will create their own unique spin or blend of scents with these notes to create something familiar but also different at the same time. There are perfumers that will use very unusual notes as the ones you mentioned in the video but those are very uncommon. It feels like you went out of your way to find the most unusual notes out there to make your point. Even then, just because the note is unusual or uncommon, it doesn't necessarily mean that the fragrance is harmful or bad.
Although there a people who dislike fragrances, there are also a lot of us that enjoy the scents we wear and the craftsmanship behind them. I think you really missed the mark by over generalizing fragrance as a "get laid easy" sort of product.
Sooo agree
Back when I was in college in 1998 after a college radio conference in the city we all piled into in car and drove to Alphabet City. Next to this great little independent record shop on Avenue A (that’s not there anymore) was this place selling lots of oddball stuff (also not there anymore). Including this brand of scents called Demeter, which had some …interesting odor choices like Grass, Dirt, Rain, Sea, etc. Dirt actually not that bad, a subtle musk, earthy, and it wasn’t too pricey for a poor college student like me. But the brand disappeared after a few years.
Man everything I m remember from those days just vanished over the years, but I’m still here.
Hahah they're still around maybe just online though now! demeterfragrance.com/
Demeter still exists
well let me tell you... a shiddy fragrance is still better than funky sweat or baked in cigarette skin...
i busted out a $300 perdume today after a cigarette infused woman left my shop.
$20 worth of air freshner... her stank hung inside my shop well over an hour.. doors and windows open...
didn't expect to see fashion elitist in a future proof video. regardless, like another top comment mentioned I'm into associating different scents with my mood or the weather or special events. while the whole "smells are our strongest sense attached to memories" can be used as a marketing ploy by brands or influencers, it still rings true and is something people will find invaluable (in all senses of the word).
"all senses of the word" see what you did there
Jeremy Fragrance and tiktok has done irreversible damage to the fragrance community
hooowwww
"The fragrance community" lmao
@@good-tn9sr “panty dropper” this. “Get laid with 1 simple trick” that.
Tiktok kinda has yes. Jeremy tho, is a net positive, Sure he's gone off the deep end recently but in his prime he just made extremely informative videos. His own brand is really good too.
@@gurriato Multi billion dollar space and you think it doesn't exist? Cute.
I would like to thank the people in the comments who have explained fragrances as olfactory art. As someone with intense allergies, I've always had to flee from scented people and never quite understood why anyone would wear such awful things that burned my eyes, nose, and throat with such fervor. Now, I know it's like jewelry or fingernail polish but about scents rather than visuals. One day, perhaps I will find a fragrance that doesn't bother me and try it out.
Right? Why are we one of the few people thinking about this responsibly? So many people are trying to argue that fragrances are comparable to other forms of expression like clothing. Uh no... You can't send someone to the hospital by wearing ugly clothes. There are a lot of people in here who don't want on admit that one of the few logical reasons to spray a fragrance on your body is to impress a partner. It's very interesting to see the denial.
@@awesomeferret They aren't wrong just because you don't agree with them. Fragrance is art, even if you don't see it that way, which is ok, but making the wild claim that it sends people to the hospital is... lol... If fragrance leaves you with that kind of reaction, that sounds like something you need to take up with your doctor because fragrances are going to be around forever.
It sounds like you just have a chip on your shoulder about perfume like the guy in the video and want to make a stink about it. The overwhelming majority here seems to have more sense than you do.
@@RedGreyV I can't tell if you're serious or not. Re-read my comments to find out why. Basically, it's really weird that you think I have a problem with perfume. It's the overall pointlessness of it and how seriously society seems to take it that bugs me. Should I not shower for a week and proudly show off my natural fragrance for a week? That would be free, yet it would serve the exact same purpose that perfume does, just in a very different way. You're accidentally shaming me for being considerate of people with niche health problems. If pointing out that your hobby is not harmless to everyone makes me stupid, so be it.
5:35 no, marketing to 98% of potential customer base is not outdated, it's common sense
My man, now I know colognes are not a necessity but there is nothing wrong with smelling nice. I don’t know why you hate good smell whether in this video or the deodorant video 😅
Well said Ali... Certainly makes one wonder what Levi smells like.
Hates cologne, deodorant, candles...
I’m a gay guy, and for a couple of years I used to go to a gay skate night where we all go around on our rollerskates for hours. It was a really great place to pick up someone especially if you just happen to trip and fall into their arms.however there was one guy who wore a cologne that would drive me insane, and if I got a whiff of it when he turned up, I could spend an hour or more basically basking in his vapour Trail chasing him around and around and around. I still have a bottle of that same cologne that I wear when I want myself to feel really sexy.
You sound hilarious by the way! I thoroughly enjoyed reading "basking in his vapour trail, chasing him around and around..." You MUST tell us what this one is... I've had a few similar experiences as a fellow gay bloke who also appreciates fragrances. You've certainly piqued my curiosity!
Perfume is sexy, don't let this Yahoo change your mind.
it is Body Kouros Yves Saint Laurent. He wouldn't turn up every week but I would usually smell him before I saw him. We used to play a game of Tag (about 6-8) of us between there organised games. afterward a bunch of us would head to the closed gay pub and watch the Drag show. if you were lucky at the show you might win a frozen chook or a 6 pack.@@edwardkantowicz4707
@apricebcd What’s the cologne? You’ve convinced me!
Body Kouros Yves Saint Laurent@@jonathandansem
I get migraine headaches from strong chemical smells. There are people who take a bath in their cologne!
Yeup. I get a plethora of horrible reactions to scents. If you wear so much of it I can smell you from 20 feet away, I instantly hate you.
When I was at my local city hall a few weeks ago I had to follow a guy upstairs, he was wearing SO much cologne I thought I was gonna puke. Less is more when it comes to fragrance.
I only get migraines from either cheapies or overspraying one that's very strong. It all depends on the concentration and the quality of the fragrance and, of course, some people love overspraying which is horrible, unless you're wearing a fragrance that needs to be smelled up close (like Allure Homme Edition Blanche).
I hate that
My asthma acts up
@@purplejoser I have had people wearing expensive perfume or cologne enter my home or car and experienced that the toxic odors would linger for days or even weeks and anything they touched would be contaminated. If I was exposed for any period of time a migraine headache would be a certainty. Getting stuck in a supermarket lineup where it is just about impossible to escape these brain-dead inconsiderate as$**les is a typical situation.
Just a note re. "cruelty-free ingredients": This alone doesn't mean the product is vegan or 100% cruelty-free. Cosmetics have to both confirm that 1) they don't contain animal ingredients AND 2) don't perform any animal testing.
That doesn't take into consideration the measures that they take to sanitize their labs, manufacturing, etc. It is impossible to be 100% cruelty-free.
@@skeinofadifferentcolor2090 Many of these labels include this. It's possible that some don't. Laws and regulations can vary depending on country. This said, just because animal cruelty (and other social injustices) can't be eradicated 100% in the world doesn't mean that we shouldn't at least try to avoid paying for it.
Fun fact, in EU it's illegal to use animal testing for cosmetics, so unless the company is extremly dodgy, i'd say every cosmetic/perfume made in/for european union is by deafult not tested on animals
I really don't give a shit if they're testing these things on rats. It's not as if fragrances are really cutting edge or horribly dangerous anyway.
Unfortunately they still use ingredients that SOMEONE ELSE tested on animals. It's all smoke'n mirrors
Honestly the audience gender split was the most surprising thing to me, I expected it to be more like 50/50 lol.
Why? Looking at their content and thumbnails alone, I can tell a lot of their content is geared toward a majorly male audience.
Same, maybe because I'm a woman. Knowing their content is made for men makes me look back at videos targeting female-coded consumer products (candles, water bottles) with a newfound ick.
It's honestly not very surprising to me at all. Makeup channels will show you the opposite skew. Men don't tend to wear makeup, or anything else to enhance attraction, and so fragrance is one of the limited options available to men as a confidence booster and attractor to women.
Why? If it's gender neutral, then you expect it to be skewed towards men, since men still make up a dramatic majority of TH-cam viewers (as far as I'm aware).
Frahggrahnce
Edit: This must be some kind of bit because he consistently gets Jeremy Fragrance's name right but still can't pronounce fragrance.
Indie perfumer here. I love Future Proof, and obviously hugely biased regarding this topic, but this episode was particularly cynical. Effectively the message was, "olfactory arts are illegitimate because the commercials are weird and there are a few cringy influencers." Fragrance is no different from music, visual, and narrative arts: they are creative expressions that can hold significant meaning both for the creator and the audience. At the same time all these mediums have been corporatized, with the social and economic politics that come with it. Are we dismissing art now because it is being exploited? Maybe instead, help us understand the medium, and how to find meaning and connection amid the corporate noise. Help us hear the music, see the painting, and smell the fragrance ✨
Interesting point. I like making my own roll-on perfumes sometimes out of different essential oil mixes, and bought a really wonderful Cedar and Rose roll-on from a local store. I suppose it's a bit like fashion; which is the art that we wear as a second skin, but that doesn't mean any of the big brands care about beauty. We don't need 99% of what's out there, but beautiful perfumes have been around since ancient history.
I can get behind this. I barely ever wear cologne, but I enjoy my wife exploring fun scents. We've been together for over two decades, and it took a long time for us to come to agreement on the scents that we could both enjoy (partly because exploring scents is quite expensive).
I also agree that the coverage was confusingly dismissive... scent notes are weird, but to be frank... what's wrong with that? Taste 'notes' are also weird, when you look at them from a fresh perspective. There is a lot of random shit that is in various spices and oils that an outsider would rightly be confused as hell why we put that in our food. In addition, spices (like fragrance notes) taste like ass when taken out of context. No, I do not pour ground pepper on my tongue and expect it to taste good; similarly, there is nothing weird about the fact that scent notes wouldn't smell good out of the context of a complete fragrance.
That said, I do agree that fragrances should be better regulated. I think scent notes should have to pass basic sanity and safety tests before being approved for use on human skin, and they should be published like ingredients so that buyers are informed about the contents. But scents, like any art, is hit and miss. There's a lot of bad scents, and bad people in the scent world, but that doesn't make the art of creating fragrances 'weird' in the way the video seemed to imply.
What’s the name of your company? Where do you sell your scents?
I found out about the brand Pink MahogHany from a fragrance creator here on TH-cam. The perfumer initially sold her scents on Etsy. Now, she has another website to sell her scents.
@@amirasabry1339 I love that description, the art of 2nd skin =) Fragrance definitely falls in the category of fashion. Constructing one's aura, human form as canvas, exploring the intersection of sense, psychology, history, and aesthetic on a very personal level. You've got my mind churning!
@@MyrddinE Great points! The weird is almost always the misunderstood. Context is every bit as important as the thing itself.
Beautiful that you had a meaningful scent journey with your wife
Today I learned Levi can't say the diphthong /eɪ/
For me, it's less about "getting laid" in the first place, and more about leaving a stronger impression/memory when dating someone.
If I'm dating someone with a nice perfume, I'll remember them more often -- when there's a bit of smell in a scarf or pillow, or when passing someone with the same fragrance.
And when you hug them after missing them I feel like it intensifies the reconnection moment.
Of course there are different fragrances for different occasions and settings. I've learned this the hard way when going to the gym with a heavy tobacco scent on. It smells gross heated up. An office fragrance should be mass appealing, not create much of a scent bubble. It's more for your own personal pleasure than trying to fill a room.
Fragrances can be an extension of someone's personality as much as tattoos, clothing or jewelry. Fragrances are an invivible accessory. However, it is obvious that a fragrance won't get you laid. People get played by the marketing but that happens in every industry.
I have yet to see tattoos, clothing or jewelry so ugly that they give other people dizziness, nausea, or extreme discomfort in confined spaces like elevators.
@@yueminwang3551this can be said about everything, blame the tasteless user not the art.
This is me
@@yueminwang3551 my uncle have lots of tattoos and the amount of places in japan that hes not allowed in is insane, people even give him the unthrusty look everytime were in public.
people still feel discomfort from a tattoo, so your example is irrelevant. and just prove the guy above right
@@sayhowling tattoo in japan is a cultural thing and nothing personal to you uncle. Yes, tattoos can induce discomfort but you usually can look away, unlike being trapped in a slow elevator with someone who just dumped an entire bottle of cologne on his head. They are just different, or why do you think smoking in doors is generally prohibited? You understand people can be allergic to strong smells and that leads to biological discomfort and smell cannot be avoided?
Don't be quick to claim other's view as irrelevant when you simply having trouble understanding things?
I have a strong family history of over-sensitivity to smells. That being said, I love when my partner smells good. Brand name doesn't matter, but he went to a barber the other day, and whatever lotion the shop used, it smelled SO GOOD.
Most likely Pinaud Clubman. Classic aftershave scent and super inexpensive.
Ozone is the smell after a rain. People like that.
Petrichor is another name for it, petrichor is ozonic.
It's also actual poison, lol. Lots of people who buy ozone generators somehow don't know that.
I dont buy perfume to wear it. I just like to open em up and smell them and be happy to smell something good whenever I want. ofc I wear them too sometimes but that's secondary. smelling something nice = feeling something nice.
What's to stop all these companies just saying they are ethically sourced, use reusable packaging and are made of cruelty-free ingredients? It's so unregulated, companies can just say whatever they like. So we can't just believe them at face value. You can make your own using ingredients you buy and it's actually pretty easy
Nothing really stops them until the consumers do the research. Not sure it needs to be regulated. Fragrances who make those claims could choose to be very transparent about their sources too meet a market demand.
Most commercial brand name perfumes are regulated by IFRA.
But they are regulated... by the IFRA which regularly bans certain chemicals from being used in perfumery.
Nothing really stops them, that's why we rely on independent assessments like B Corp certification. Oh, wait... no, that's useless too. 🤷♂️
There's a channel I subscribe to, Aaron Terence Hughes, that will review fragrances, and part of his scoring is if they use quality, responsibly sourced ingredients, backed by official documentation, and if they use environmentally responsible packaging. He also makes his own fragrances where he holds himself to the same standards. He seems to be very well respected in the comments, and I've learned a lot from watching him. I haven't purchased any of his stuff, but one day, I will. I've tried to buy samples from his website, but the ones I wanted were always sold out when I had some spare money.
i bought sauvage dior edp when looking for a perfume, i tested it in a perfume shop , just sprayed it a little bit and i said hmm smells nice, after a while i started smelling it a lot more and placing my nose on my wrist where it was sprayed. No other perfume ever made me do that. I loved it and i bought it after a few days. I still havent gotten laid tho!
Fragrance is just A part of getting laid. It's never the whole thing, just like being "charming", or having a good personality isn't the whole thing either. But if you want to get laid, part of it is smelling good rather than smelling like laundry detergent, cheap drug store cologne, or awful body odor.
I have 3 scents that I use for different occasions. The three generalized groups I have is Clean, Normal, and Formal. It has sort of a Pavlovian response for me. When I smell it, it sets the stage.
I understand how non frragheads might feel about niche or designer fragrances, but fragrances really do make you feel good about yourself and make you stand out. When you smell good, dress good, wear a decent watch it gives you an inert confidence thats hard to come by otherwise.
I've got the sort of sense of smell that will make anyone with an apparently normal nose therefore using an amount that is normal to them, easily trackable from up to ten metres away.
To me, perfume is intrusive. It's more pungent than any natural smell so you can't ignore it, and depending on how the wind blows I'm forced to smell it at great lengths. And then it doesn't even smell like a real smell, which adds to the botheration.
What I'm saying is: Even if I weren't neurodivergent, I find the concept of it off-putting. When someone talks too loudly I can put headphones on. When someone smells strongly, I can't choose not to breathe.
I'm pretty sure inert (lacking vigor, chemically inactive) was not the word to use in this context 😉
Think you meant “innate” not “inert”.
Right there with you! 🤢😷@@lillywho
@@snakedoktor6020 sorry typo
You sound so confident for someone who has 0 idea what he is talking about.
I make fragrance content and i can say, in all honesty, that the "community" is a PR Hellscape punctuated with small pockets of genuine enthusiasts.
Its really disheartening being in to fragrances at the minute
i don't appreciate hearing that the thing i've used for years has apparently been
described as the best panty dropper for high school
That's just one opinion. Don't be sad about wearing something that made you happy.
Nice, I just wanted to buy my first cologne and this dropped
Still get it tho, it’s like any other fashion accessory and nice for special occasions
don't let him stop you, fragrance world is amazing
You’re good just don’t expect to get laid because of it
What fragrance are you thinking ?
Don't listen to this. It's a very bad and uninformed video on this topic.
i heard a group of women talking about how my cousin smells so good when he was wearing "vesace eros" so i bought "sauvage" and the amt of places i go women was going crazy wanting to know what the scent was is halarious, even at work people kept talking about it
You seem to be in a rare bubble where fragrances may actually have a practical purpose. Congrats.
@@awesomeferret well where i'm from it's not very common maybe that's why
My little brother recently got into making his own, as I call it, "smelly juice" and I can confirm ozonic is a thing.
ok smelly juice is cursed
Hi, I'm the little brother from this comment! I really enjoyed this video, though as other comments have pointed out, there's more to fragrance than the sexual connotations. I tell my customers that the most important part of a fragrance is if you like it. If you like it, and your partner/roommates/family like it, then it's good. If you don't like it, try something else. I think most people are aware that fragrance marketing is a bunch of BS. And, cheap fragrances are better than ever these days. Still, I enjoyed the video, hope to see more on this topic in the future!
i've been rocking the same delicious smell for about 20 years now that I get overwhelmingly positive feedback by others curious what the smell is and i am proud to say its Cotton Candy by Body fantasies which usually costs less than $8 for a full size bottle.
I've never met anyone who disliked the smell both young and old. For real though i have been suprised by how many older individuals were shocked by how good a cheap body spray smells.
I highly recommend it.
love jeremy fragrance been watching since like 2018 hes so funny
poor guy lost his mind after he moved to the US. Everything before the white suit era was worth listening to.
I mean if someone I’m sleeping with says I smell nice then I’d say whatever cologne or fragrance I was wearing was worth it. I don’t expect my cologne to be the determining factor in whether someone is attracted to me, but if someone smells nice it’s a fun bonus.
If I like a fragrance, it's usually because I like the person wearing it and associate the smell with that person.
Lol gotta watch the video a second time to actually see what you got correct as all I remember the first time was mainly all uneducated statements i really dont think theres much to take from this video but after the first watch i thought there was absolutely nothing / no points made
i dunno who needs to hear this but some grand écoles in France have 1 year Masters degree in Fragrance. As in, not just in designing (not always in-depth) and includes sniffing and describing scents. ;-;
Yeah, I'm interested to see it if any French people actually get wind of this video and destroy its creator over it, because this is an unwarranted attack that has a lopsided facts and no interviews with any industry professionals.
Hey! A customer just told us about your video! Thank you so much. And regarding any negative comments, you are right, they just aren't ready to accept it. 💛
Over 500k subs! Wow, I remember your first video showing up in my feed only a couple years ago with only a couple thousand views! Congrats!
Some fragrances can be expensive due to the really expensive and rare raw materials, also some perfumers are really really good at what they are doing like crazy good, you can count them on your fingers but they exist; that aside, pretty much the entire industry is overpriced.
This one didn't feel that authentic, especially when it doesn't seem like you guys get why people are into fragrances.
It’s pronounced FRAY-grints hahahhaa every time 😂
There's been a couple of times in my life were I have found a woman's scent amazing, and I am sure I will cherish the memory of the fragrance of my first love, sweet and velvety. But unfortunately, there have been many many times where I have been turned off completely by a cologne that smelled like trash. Like literally, it can do way more harm than good in terms of perception, and it is sooo awkward and uncomfortable to tell someone they smell like a stray cat
Can you please straighten your youtube award or frame? Driving me nuts😅
Great video as always!❤
Yay! I'm not the only one! 😂
It’s not that deep. We just want to smell good, and have a bit more confidence. We don’t do it for others just for ourselves
I was about to post kudos for your sincere, direct approach 🙏 - passionate but not overbearing, humour but not "see how funny I am", a core of dignity - then I see you're BC Canadian! Me too.
As someone who does collect fragrances, i mostly agree with you. A fragrance should be seen as nothing more then an accessory. What that accessory is worth is really up to the buyer. I can go out about buy a 20k rolex the same way i can buy a 1k dollar bottle of cologne if i believe that worth it. The problem to me is the TH-cam fragrance community that very much used the myth of attraction to create hype, and sell fragrance for thier profit. No, no cologne is going to make a guy or girl sleep with you. Just like a nice watch or chain, it can be a nice add on that gets uou noticed, but that's it.
How in the HELL did you get over 500,000 people to subscribe to you?
I just know that the dislike/like ratio on this one is bad.
Bury me in an Oud Wood coffin. For aspiring fragrance people, still chase after those scents. I got into fragrances as a way to reminisce on memories of people and places that are no longer here. I stayed for the vibes and cursed TikTok content. I don’t wear fragrances for compliments or to get laid, I wear them because I love good smells. The smell of coffee beans, baked bread, waterfalls, a walk through a flowery garden.. there are so many scents out there that can be captured in a bottle. It’s an art just as much as any other art form.
Are there any videos on this site that aren't nerds debunking things?