Mukbang: How Binge Eating Became Big Money | Undercover Asia
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- เผยแพร่เมื่อ 7 เม.ย. 2023
- With 2 million videos, and 247 thousand creators, Mukbang eating videos are a South Korean phenomenon that has gone global.
Ordinary people film themselves slurping, chewing, inhaling - often vast amounts of food. And hundreds of millions tune in. But while politicians praise Mukbang in India, and government agencies support Mukbang videos in South Korea, China banned Mukbang videos in 2021.
Just why have such seemingly innocuous eating videos gotten politicians involved?
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Mukbangs started off as a way for lonely people to connect and share a meal with someone. It's not disgusting or degenerate to watch mukbangs, and people here are really missing the point. It's just sad what it has become today considering how it started.
Good to see true mukbang fans here !! Yes ! It's really disappointing to see what mukbang has become now. I hate how now whenever someone thinks of mukbang they think of that crazy guy nickacado avocado😒😒
i watch mukbangs because i cant really stomach such foods, but i do like watching them eating it.
That actually sounds really nice to eat with someone.
I can see eating a good meal while filming.
I personally tend to eat one big meal a day rather than every few hours. So it could be their main meal & include a lot more variety but in smaller quantities so they're not overeating a ton.
But just eating & eating & eating it's kind of crazy.
Although admittedly I do enjoy a nice big meal occasionally. Usually at a buffet. But I don't truly over eat too much & it's rare anyway. Then I don't really eat anything for a day.
Sounds like parasocialism, you cannot connect to strangers or influencers online just from eating
it's disgusting to watch mukbang how in the hell its ok
they waste food eat a lot in one meal
this nasty sorry if you like it but i cant
lonely people stay alone when the phone is off so much excuses for weirdos hobby
mukbangs helped me through a really hard time. my whole life i've been struggling with emetophobia which made me have chronic fears of food poisoning. sometimes i would go a full day without eating just to avoid potentially eating something bad and getting sick. this created an unhealthy relationship with food and an eating disorder. seeing other people enjoy food and being fine after eating it made me develop love for food again and minimize my fear of eating. i'm thankful to mukbangs.
Had that for a while, after getting very bad food poisoning….never knew the name of it though…..
i've known about mukbang since at least 2014 by complete accident but the thing is it was just random women, usually cute girls, eating casually while chatting with a bunch of lonely people who didn't have anyone to socialize with while they ate, and has since corrupted into this insane food eating competition. If you're livestreaming and just eating regular food like you would any other day and chatting with an audience, you are technically doing mukbang. I hate what it's become. I'm not interested in seeing people gorge themselves on massive quantities of food, I avoid food competitions for that sole reason.
Cge ra mn kag lolo sauna imbis mu tan-aw kaon.
Absolutely agree with your opinion.
In my hometown, Seoul, there are a significant number of people who are in their challenge with mental illness, which is actually not yet diagnosed and treated.
As far as suicidal rate is concerned, South Korea is one of the top countries of that.
For protecting your mental health, I recommend that everyone avoid the cultural asset of Korea such as mukbang(먹방), K-drama and lyrics of K-pop.
Those are totally outputs of insane nature and, certainly, Korea is an extremely huge funny farm regardless of whether it’s North or South. 😅
@Din din Midun If you want to see a gigantic waste of food look no further than your nearest grocery store and see how much unpurchased, perfectly fine goods are literally thrown away.
This is a far cry from the amount of food we waste. The reason they starve is because politics is the root of all evil and stops all transports.
@Din din Midun If these people dont eat what they eat would those starving people get any food? No. Stop acting like you care. It disgusts me.
Eggactly !!
Kudos to this video. I love how they were able to provide a social analysis about mukbang culture and society
Pancit canton mukbanger. Support kita. Hahaha
Only idiots watched this kind of crap.
As an international student, I always put on a mukbang video while I eat because food always tastes better with company.
Wow, thank you for your honest comment. The researchers about mukbang was says the same because people feeling lonely from inside that's why created mukbang in searching for companion so they eat front if Camera.
If fact mukbang says alot about lonely
people.
you sound like you have no friends. thats tough
I used to watch Mukbang videos and realized that it had a psychological impact on me, so I began consuming junk food more often. After I started watching, I discover that whenever I'm shopping or in a restaurant, the idea, image, or thought of grabbing the junk food is the first thing that comes to mind. I don't have a sweet tooth and don't often consume any kind of sweets, but I've noticed that when I'm in a bakery, I don't hesitate to get some just by imagining those Mukbangers who eat cakes, cookies, or chocolate bars greedily.
It was the other way for me. I enjoy mukbang because i enjoy seeing people consume food to the point it seems unattractive. I consume less junk food people or food in general thanks to how disgusting the idea of overconsumption in real life is thanks to the videos
Thats called a meme.. mukbang isnt brain washing and not even close to competitive eating. Just people stuffing their face
@@chaikagaz Because competiting eating isn't people stuffing their faces?
It’s the huge quantities of foods that really disgust me. I would hope that someone like Divya can spread the food with friends or family as to not risk her own health, especially since mukbang is about not feeling lonely anymore.
Is it just me or whenever India is introduced, a typical instrumental music always plays in the background? I want to listen to Chinese and Korean traditional music too XD
let's all return to the original mukbang, where we just eat a normal portion of food while interracting with the audience, like how a family eats dinner at the table...
previously, I had problems finishing even one proper meal a day so by forcing myself to sit down with mukbang videos for 20 minutes where others are eating helped me to restore normal, regular eating habits.
The sheer amount of food the mukbangers consume makes me so sick and makes me feel like throwing up. This documentary is a great eye opener. Kudos to the people behind this documentary.
Aejeong is so cute and she seems like such a sweetheart. Glad she is able to support her mom! And I like the girl that lost weight, she has such a husky voice it's awesome.
Been watching mukbang for years. But I mainly follow those mukbangers that eat reasonable amounts of food (eg. sas asmr, minee eats). The videos actually help me eat and the asmr sounds like non-excessive slurping and chewing puts me to sleep sometimes. I’ve also learnt a lot about other culture’s food and am more opened to try various types of food.
I get why some people find it weird and there’s cons to these types of vids but at the same time it has been helping a lot of us who have been suffering with eating disorders and insomnia.
How tf is it helping with insomnia? Imagine being as brain-dead as you
I like asmr genre of video, but the sound of chewing and mastication makes me wanna puke.
Mukbang is a lot of money. Restaurants are happy to provide food too. And microphone companies are doing super well.
Mukbangs have helped me to eat well like them!! And I’m really grateful for that. I had problems with eating so I’ve been watching (and continue watching) them to feel okay and eat in a right way
Mukbang weren’t originally so competitive or extreme or global. It’s not sad or pathetic but people worked different hours of work & lived alone. Since they couldn’t have a meal with family or someone to share with. They connected with the mukbang content creators cause it fills the void, to eat your own meal, & see they enjoy a meal as well. As if you’re there with them. There’s different kinds of mukbang, some will talk, and some won’t talk, regardless South Korean mukbang content creators are usually respectful, & clean eaters.
Then the trend picked up globally, Chinese mukbangs were extreme, unhealthy, dangerous, copious amounts of food they cannot finish. Americans, Hispanic countries, Europeans, other Southeast & Asian countries ate voraciously & just ate out of pure gluttony & greed & clout. Sure they have enjoyed the food (a bit too much) but to the point, it became an unhealthy mentality & career, and it doesn’t feel the same in terms of the original reason & concept. Personally, South Koreans mukbang pull it off better, (with a grain of salt) I can’t stand anyone else like that. But to each & their own.
i always watch mukbang videos when i crave for something but can't eat it because it's midnight lol. so i eat it whenever possible just to satisfy my cravings. but i only watch certain content creators like Hamzy, i don't like other videos wherein their eyes are about to fall out due to binge eating
honestly the only mukbang i watch is tzuyang cuz she shows the restaurant and also like is so nice to all the store owners and is always so thin no matter how much she eats and is so graceful when eating it all.
I always watch mukbang because I'm someone who doesn't have an active appetite for food so when I watch someone eating I gain appetite. Also living in Korea, I crave for Filipino food so I watch Filipinos eating Filipino food.
I wish I have your problem 😅 I was a big eater since highschool. I was always slim even though I eat a lot back then. I never gain weight. Only when I had depression and chronic stress since college was the time I gain excessive weight until now six years in the workforce… I still eat a lot because it lessens the stress and depression 😅😢
@Din din Midun I am already fat now… i work but I eat and sleep and became fat from always sitting in front of the computer lol
I lose my appetite from watching mukbang, i find it disgusting
@@awiaja2915 I watch Mukbangers who eat with decency like ASMR phan! haha
我個人覺得享受美食是一件愉悅的事，付錢享受是一件正常的事，如果倒過來收錢那就不是享受，是工作，就有壓力，我肯定不行，我喜歡享受美食😂
Can someone link the Korean mukbanger who only has like 160 subs? The narrator is butchering his name so I can't search him. Also, CNA should have linked all the mukbangers mentioned in this documentary...espdcially when one of them is sturggling to take off. Bad form guys.
And no mention of the mukbangers in the credits?
www.youtube.com/@sgwoni
So weird
yeah this is me rn I can't find them
Can't find him either :(
Mukbangs always grossed me out so I use to watch them to keep myself from eating. I can’t stand hearing people chewing/slurping and seeing them get sauce all over their face/hands.
Not sure why people like watching other eating and this became so popular. People used to hate hearing the sound of people eating, slurping and chewing so loud.
Since i always spend time at work so i dnt really have the time to eat dinner with my family so i always watch mukbang or cooking shows while eating alone and ut really satisfied me tho what i ate isn’t that much as good as them although its just some veg and rice and curry i enjoyed it 😂😂😊
I started watching the more tame mukbangs with the smaller portions. I am lonely and some videos provided recipes. I enjoyed making new food to try. Its sad how its been taken to such an extreme.
Some mukbangers have totally lost control but some really are amazing at what they do.😊
I love this video. It tells the psychology behind mukbang watchers and creators, which I didn't understand before this 👏🏻👏🏻👏🏻👏🏻
Thank you for this informative video. I really didn't know much about this insane show deeply until I watched this video.
I just worry about the impact on extreme mukbanger's health both mentally and physically. It's encouraging binge eating disorders. The original concept was sweet, if you didn't have someone to eat with you could eat while watching a mukbang and feel less lonely. In Korean culture people generally don't eat by themselves in a restaurant and meals are usually meant for a group. Eating is such a huge part in the SK culture and it's inextricably linked with socialising whether with griends family or colleagues so eating alone has more of a stigma attached to it
Amen. I want to know the same thing. I also want to know what happens to their body when they consume more than 10,000 cals per meal.
Incredible documentary!
I sometimes watch food making, cooking vidoes when I am hungry. They help me feel satisfied.
I use to eat heaps of food in one meal, not because of the resistance of low car diet(I once did in my life, but really short), I just binge eating everyday. Until the diet have changed the grocery buying changed, I finally realize what is a normal amount. It just feels pitiful that in the early life I never know what is a normal portion, it’s either big plus or nothing at all.
thats is NOT mukbang, youre overeating, you need help
Zermat needs to add on his content "how to eat and have 6 packs still". A step above mukbang creators.
It's just eating room but grew out of hand and became binge eating since that's more sensational.
I love lamb briyani.....
In all honesty, I watch Mukbang videos to help me fall asleep because they don't make me hungry at all... been two years already hahaha
i love this topic 👍🏼
you good?
I only watch tzuyang and not any other mukbangers. Others felt like they were forced to eat but tzuyang really can eat and digest well
I prefer watching mukbang without all the talkings as my sole purpose is to watch for the ASMR and focus eating. Also, I know I can’t eat a lot but watching them eat makes me feel satisfied.
I prefer watching mukbang without all the talkings as my sole purpose is to watch for the ASMR and focus eating. Also, I know I can’t eat a lot but watching them eat makes me feel satisfied.
Tzuyang is my absolute favorite mukbanger. i appreciate how she explains the food, where she got it, how its prepared, how it feels to eat it. i don't like a lot of close mic talk and loud slurping, or asmr eating. Just my personal opinion 😅
Heebab
I watch boki
I absolutely love, Love, *LOVE* kimchi because you literally have an explosion of flavour with every single bite & for those that are sensitive to spicy foods, you can get mild kimchi as well. Try it. I promise you won’t be disappointed. 😋🤤❤🙂🇨🇦
I get food channels and trying different foods and traveling! But I have a hard time understanding mukgak videos because I'm just don't enjoying watching people make eating sounds up close or huge amounts of food ! It's weird
I really wish that there was a market for healthy eating mukbang if healthy foods. Fruits. Vegetables. Salads. Sounds perfect to me.
I just watch ria sw not only eat food tapi berasa diajak jalan" dan ada kata" motivasinya
Anyone else HATE the noises made during a muckbang…..yucky
Who filmed this documentary as it has great cinematography
As a Korean-American and former Dietetic student, I’ve never understood the popularity of mukbang videos. Personally, I don’t think it’s entertaining to watch someone eat. Also, mukbang TH-camrs are sacrificing their health in the hopes to make fast, easy money. Even if they don’t have health problems now, later on they definitely will, especially if they continue. Bottom line: Binge eating for money isn’t worth it.
Is not easy money, they need to be disciplined to keep people’s attention. Also, working in general kills people due to stress. If they want to make money this way so be it. You can dislike mukbang as much as you like, but saying this does not entails effort is dumb
@@el-maiki Yeah, whatever.🙄 I’m just saying it’s not worth sacrificing your health in the long run. In other words, you’re practically killing yourself for money. There are people who die early, due to their obesity and multiple health problems. And no, I’m not exaggerating either. Do your research.
Sorry but ur not that smart
Mukbang is a eating and foodie trend and entertainment which originated from South Korean. Which live streaming eating large amount food . Because it involves in excess of food there is health issues which is obesity. Also the food wastage .That is why it becomes a hot topic.
They said it's to promote food culture .. but most of the food in Mukbang are junk food. The increasing no. of people creating these videos is causing an unstoppable health crisis. It is not true that people who watch the videos dun eat a lot or more themselves. Some people also started being Mukbang vieo creators cos of food temptation and the money they think that they will make.
And not forgoting the amount of money people gave to these mukbanger. These people might be clocking up credit card bills that they cant afford to pay back.
Solution, promoting people to bring a friend or other family relatives to eat together.
As an American whose mom has a diagnosed shopping addiction, I just see the recipe for a global overconsumption craze and addictive behavior. Disordered eating is a concern too. Wife has that. It just worries me. Not worried about the Koreans, they seem to be doing it as a cultural norm, but it just generally seems to have turned in a dark direction
I always can't finish watching their videos becos it felt so horrible watching them stuff themselves, and usually with really unhealthy food
Maybe it’s just me but I feel sick to my stomach and goosebumps whenever I see mukbang. The food portion and the type of food they eat screams so unhealthy to me
It make me unconfortable to know that all this food will be trow up after while some cant even have one meal a day... I dont eat everyday. I wouldnt waste food...
I watch food videos when i eat because i feel like it enhances the eating experience, also i like watching people eating foods i don't have access to or can not eat as a way to trick mybrain into thinking i am eating that too, it has helped reduce my craving for fast foods and things.
Muckbangs where they eat excessive amounts however, or foods that are purposefully "bizarre" in nature, i find is too much, it no longer is fun to watch when eating and instead of enhancing my own eating it makes me feel grossed out, i personally don't like watching these types.
I dont trust mukbanger who eat a lot at one time unless they're like tzuyang. Tzuyang can eat a lot but she will take a lot of time to finish. So,I think she is legit. Some mukbangers look fake because they edite the swallowing part.
It's muk bang pronounced in 'mok ba ng' not BANG lol
Agree with you. It just jarred my ears hearing the narrator pronounce it. FFS, CNA is for Asia and the guy pronounces it like some angmoh. If you are going to broadcast a documentary on the subject at least learn to pronounce it in its original language.
i love watching gongsam and sulgi when i eat!
Good documentary
When it started, the intention was good, mukbang live-streamers chatting online at dinner time with people feeling lonely, working late hours, and having no one to talk to, then it came the ASMR videos (this one kinda ok), and look at how much foods I can eat type of videos ruining everything.
yeah especially the American ones they just eat heaps of garbage maybe if it’s a review of a new restaurant that would be understandable
Watching mukbang makes people hungry and start eating at unhelpful times.
I'm feeling that atleast half of these mukbangers purge immediately after the binge and I think that's even more dangerous
I think some will purge if they do it daily. But the female Indian mukbanger only do mukbang twice a day. If she fast on days she doesn't eat, there's no need to purge the food. Also she looks hefty unlike Korean mukbanger, I bet she doesn't do that.
*twice a week
I only watch mukbangs when I’m feeling lonely and want to eat and feel like I’m eating with someone. It’s become this thing now to show off who can deep throat food more than others
wtf, i rather eat it physically then watching others eat
nice~!
Wow, I always thought worldwide food was something that everyone gets a full share of and that's that so It's really interesting to hear about India's view of food distribution within families and the women typically eating last and not very much.
I love watching Korea mukbang cause it shows me your culture and you country I want desperately to visit Korea and Japan but know this is not a reality I’ll ever have so I watch to get as close to it as I ever will
easily one of the worst social phenomenons to have developed on this planet
12:01 that guy said "월에 1억“ which means 80K USD a month, not a year.
Thats why mukbang streamers are being so competitive and stimulative. So sad😢
Yes, I remember Chinese government banned Mukbang couple years ago, said all videos about seductively eating any kind of food will be considered illegal online…… hahaha this is probably the only one thing I really agree with the Chinese government…… good job on banning these videos… people please find more meaningful things to do , life is so so so much more than food and eating！
I know for a fact mukbangers who eat gigantic amounts of food in one go and frequently have bulimia and waste all the food.
I had to stop watching mukbangs since i had picked up the habit of eating excess carbs and sweets. Gained at least 10lbs over a couple months. Stopped and started paying more attention to when im full and when im actually hungry. Mukbang can influence but they can also be nice to watch from time to time.
it just makes me worried about food shortage all the more >_> but for korea's case I can really understand
먹방은 뭔가 대리만족이 큼. 다른 나라 사람들의 식문화도 볼 수 있고, 신기한 식재료도 있으면 눈요기도 확실해요. 다만 너무 대량이나 추접하게 먹는 먹방은 안보는편ㅜㅡ😊
Well, they will pay for it later in life when binge eating takes a toll on their health...too late for regrets then
Health over wealth is the way to go
I'm, not sure if the docu just missed it, but mukbang isn't really just an asian phenomenon, nor only started in asia. If you guys remember early days of EpicMealTime and their (mis-)adventures, it is eerily similar to the newer spawns of these food shows genre. Even Man vs Food, which started pre-2010, can already be considered "gluttony on screen". Mukbang rose because micro-vlogging took the stage and they wanted to ride on the *viral* aspect of the segment's predecessors.
food waste culture that should be ban.
I get nauseous hearing all that smacking and slurping. unsavory 🤢
I have the same problem. lol. I can't stand ppl making noises when eating. 🤐
Then don't watch it. Don't make your life complicated
Drama queen idiot
I like watching Mukbang but I've never eat when I watch Mukbang though? I can't be the only one, surely
this makes me hungry
I only watch them because it’s ASMR and makes me hungry it makes me feel like I’m eating
Love narrator’s persistence to choose to mispronounce the word “mukbang”
all i know is beardmeetsfood
just entertaining mostly but he inhales absolute enormous amounts of food on camera and is a professional eating competitor who stays fit by limiting caloric intake on days he isn't filming.. idk kinda different vibe to the Asian variety
Does anyone know the TH-cam channel/link of the mukbang creator in 29:26? I feel like that we need to support him 😊
www.youtube.com/@sgwoni
It's stated in the video : sgwoni
Eating should be for someone to survive, not entertainment to others.
Spoken by an outsider who doesn't understand why it's ingrained in other cultures.
@@Jasperdoes
A culture that values gluttony is a culture that should have died off long ago.
Most of these mukbang pigs barf it all out after the taping is over. Tell me if any culture actually thinks that is a good thing.
Gluttony trend, something gross out to watch now popular 😂….they sure don’t talk about how excessive inhaling food is most destructive to one’s health, esp digestive system….money wealth can’t buy their health back.
@@Jasperdoes why u gotta be so rude? don't you know im human too
@@Jasperdoes mukbang- culture?
Notice how this issue is seemingly prevalent in Asia.
There’s sadly alot of destructive behaviours in Asia, and this documentary did a really good job showing one aspect of of it.
Yeah most Asians try to do things on their own and the end up lonely mukhangs slowly become a competition of who can eat the strangest most disgusting food in heaps
You’re just eating and getting paid alot whatta dream job 😊
The amount of calories ingested at once will take its toll later. Its hard to make it a dream job if it will cause health issues later on.
A dream job that will kill you before you get old.
@@rvalperez And that’s why you eat decently-sized meals while in said dream job.
the mukbanger's name is clearly Kim Aejeong. She introduces herself as Aejeong, why does the narrator insist on referring to her as Jeong Ae the whole video and even recite it completely backwards, calling her Jeong Ae Kim? I can understand putting the family name behind so as to not confuse non-asian viewers, but isn't it rather disrespectful to get someone's first name backwards the entire video? Surely you don't need to know the language to get the order of the words in a name correct?
I feel sick looking at this
not really interested in this stupid "mukbang" trend but look how much their fans would giveaway their money to these gluttons. It is absolutely ridiculous
I never understand why mukbang is popular. I really find it weird.
It started as a way to relieve loneliness during meals. But as time went on, it became the monstrosity it is now.
Why can’t you watch the full video before commenting?
Awesome Awesome
The images here make me so hungry....
Why do this producer completely leave out the parts where there are few mukbangs video presenter actually 😣die due to over eating and that’s one of the main reasons China bans mukbangs totally 😖
Video link?
Who died ??
I get more hungry watching mukbangs, lol. I avoid them when I'm trying to lose weight.
Me. Meee.. I love watching mukbang video. But not the extreme ones like those China made. My fav mukbang is Tzuyang and Eat with Bomi. But mukbang videos dont effect my diet and does not influence me in any way. I love watching them coz I myslef dont or can't consume most things they eat. So when I watch them I get a sense of satisfaction Is all. I dont go out and starts craving for junk food. My guess is, u have to know urself where ur strength lies. If u are mentally weak or easily influenced then dont watch it. Everyting in life has to be in moderation
Gluttony is one of the deadly sins…
You’re correct and I’m sure a lot of these mukbangers are religious.
This content are much better than the only fan page of the West 😊😅.
still a result of a lonely society mindlessly scrolling
I watch s.korean mukbangs when im eating alone and i watch western mukbangs when im trying to lose weight. A mukbang cringe compilation just stops all my midnight cravings
Short-term gains at the cost of their future are the new currency.
stop watching
this slurping up of copious amounts of food is GROSS
I find it disgusting! But if it helps them financially, all the best of luck and also to your health. I have heard of this video but NOT really watch it as I find it disgusting. I also hope that these EATERS LEFT SOME FOR THEIR CAMERAMEN TOO! 😊
this comment is so funny to me idk why lol
@Din din Midun If these people dont eat what they eat would those starving people get any food? No. Stop acting like you care. It disgusts me.
same
Great video but it ruined my appetite lol
I enjoy eating
People just need to learn to portion out what they are eating....not to over stuff yourself...and to stop eating super fast which is the opposite of what happens during a mukbang viewing......
What a disgusting phenomenon. Billions of people are starving or going without adequate daily caloric intake yet you have people encouraging gluttony and wastage.