Special Episode: What is the Heineken Green Challenge?

Welcome to another episode of Corporate Gossip. Today is a different episode, we tell you all about the Heineken Green Challenge.
We start by talking about the beginnings of Heineken, how they come to Mexico, and the relevance of Mexico for the company. We tell you how Heineken Mexico has as a cross-cutting axis the sustainability strategy 'Bringing a Better World', which seeks to protect the environment, promote social development and create joint and sustained value.
As part of its initiatives to 'Bring a Better World', Heineken joined with IncMTY to launch the Heineken Green Challenge, annually, since 2018. We tell you all about this super initiative, which, spoiler alert, has had the participation of more than 13,250 entrepreneurs, with 4,320 projects, with more than 120 accelerated projects, and giving direct benefits to entrepreneurs exceeding 28 million pesos.
We invite you to listen to the episode and find out about some of the companies that have participated and how it has helped them boost their growth exponentially.
We thank our friends from the Podcast, Heineken, for inviting us to collaborate on this incredible campaign.
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