Ribbon rings going viral - Last year I nearly gave up my business...Now it’s stronger than ever

In this week's episode, Jess chats to Anna Sweet, a jewellery maker who specialises in creating unique pieces with a focus on storytelling, who also features in episode one of the Handmade Jewellers.
Anna discusses her journey in the jewellery business, which hit a rough patch when she felt demotivated and lacked creativity. She even contemplated quitting her business. However, after taking a break and stepping back from the pressure, she found renewed inspiration.
A pivotal moment came when she created the "ribbon ring," a charming piece inspired by Victorian jewellery, which went viral on TikTok. This unexpected success reignited Anna's passion for her craft, leading to opportunities like showcasing her work at Selfridges. Through her story, Anna emphasises the importance of allowing oneself to take breaks, experiment, and create for personal fulfilment rather than solely for commercial success.
You can find Anna Sweet on Instagram at / thisstoryjewellery
And join our watch party and premiere of episode 1 with Anna here • The Handmade Jewellers...
With love, Jess x

[@netcreativedesigns]

Love this! Before making jewelry I made wreaths so when I moved into jewelry I wanted so badly to make everything with bows. I was able to make them with wirewrapping (credit goes to Kelly jones on that one) but I haven’t quite done it with metal smithing 😊

[@JewellersAcademyPodcast]

Glad to hear you enjoyed the podcast! x