#1 Reason Why People Fail With Facebook Ads

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  • เผยแพร่เมื่อ 21 ม.ค. 2016
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    The #1 Reason Why People Fail With Facebook Ads.
    Want to know the #1 reason why most people fail with Facebook Ads?
    You know the people….
    Those people who are saying, “Facebook doesn’t work!”
    “I lost money on Facebook!”
    “Facebook is just stealing money from me!”
    “I tried it and I didn’t generate one lead or make one sale!”
    “Only people with large advertising budgets make money on Facebook, and that’s not me!”
    Okay maybe you have said a few of those lines in the past. Well I am here today to help you understand why most people fail with Facebook Ads.
    The #1 reason is TARGETING.
    I get it…..it’s hard enough figuring out how to set up your Facebook ad with the perfect title, description, image, bidding and then to make it even harder you have to figure out who to put your ad in front of.
    Targeting is the biggest hurdle and in today’s video I show you a cool trick on targeting and also how to avoid failure by picking the right people to put your Facebook Ad in front of.
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ความคิดเห็น • 166

  • @michaelrusso6987
    @michaelrusso6987 7 ปีที่แล้ว +1

    Definitely would recommend this video to beginners
    - Clear voice
    - Very informational
    - Covers a variety of information involving 'Facebook Ads'
    - Distinguishes very well (what to do) vs. (what not to do)

  • @perfectious
    @perfectious 6 ปีที่แล้ว

    Wow. You taught me so much in one video where others tried to cover in 4. You got straight to the point and actually explained what each term meant. Thank you so much.

  • @EnElPublishingWashington
    @EnElPublishingWashington 7 ปีที่แล้ว

    Thanks for the video, highly informative and it gives GREAT perspective when running Facebook ads

  • @ATLANTE.Franciacorta
    @ATLANTE.Franciacorta 8 ปีที่แล้ว

    Dear Michelle thank you so much for your very clear lesson. Easy to be followed also by an Italian mother tongue person as I am. Regards and ciao from Italy

  • @ColleenLloydRoberts
    @ColleenLloydRoberts 8 ปีที่แล้ว

    Thank you Michelle! We've launched a new website and learning how to perfect on-line marketing. Hanging up my networking gloves and targeting a much larger market. Thank you for this informational video!

  • @mythosarts
    @mythosarts 7 ปีที่แล้ว

    Great video, not only as a Facebook tutorial, but a quick marketing tutorial as well! Thanks

  • @LionPerfeKt
    @LionPerfeKt 7 ปีที่แล้ว

    Excellent video, I am just starting in social advertising. hopefully you you tips will get me my first sale.

  • @seoelephants8925
    @seoelephants8925 8 ปีที่แล้ว

    I am also a women who is a vegan, who is an online marketer, who lives in TEXAS! LOL. Great video, ton of value. Thank you Thank you

  • @CalebHeins
    @CalebHeins 8 ปีที่แล้ว

    Thank you Michelle! Very helpful. God bless!

  • @websolution2345
    @websolution2345 7 ปีที่แล้ว

    jeez Michelle Pescosolido! I was applying this Strategy and facebook block me to use this feature. Nice

  • @solarenergy9883
    @solarenergy9883 7 ปีที่แล้ว

    Very informative. There were a few things that I didn't know. Thanks.

  • @BullExAustralia
    @BullExAustralia 7 ปีที่แล้ว

    Very helpful and succinct. Will search for your course now

  • @carmenweber1056
    @carmenweber1056 8 ปีที่แล้ว

    This was SUPER helpful. I've wasted SO much money floundering around trying to attract the right people. You mentioned in the video that you have a FB marketing course? Where would I find that? I have been paying anywhere from $1.00-$2.00 per like (even with targeting. So I'd love to know more about how to get those costs down.

  • @dexter6868
    @dexter6868 8 ปีที่แล้ว

    thank you so much, this is exactly what i needed to hear! you are a blessing!

  • @niccastiglione7476
    @niccastiglione7476 7 ปีที่แล้ว

    Great info and value here Michelle! Thank you for sharing.

  • @leewayneblue9339
    @leewayneblue9339 7 ปีที่แล้ว

    Very nice and understandable I'm new to this and starting shopify thank you!

  • @NytiaHenry
    @NytiaHenry 7 ปีที่แล้ว

    You have GREAT content.. straight to the point and clear !! New subscriber.. thank you!!

  • @atulrathore472
    @atulrathore472 8 ปีที่แล้ว

    Thanks, You provide valuable information in this video. Its really helpful for targeting on Facebook. Again thank you so much for this.

  • @thetallentrepreneur4469
    @thetallentrepreneur4469 7 ปีที่แล้ว

    Thank you so much for this video. Really great tutorial and much value provided. :)

  • @dochoffman5545
    @dochoffman5545 7 ปีที่แล้ว +2

    Wow ... Great Video. You really hit it on the head. Thanks for the content

  • @desti22action
    @desti22action 8 ปีที่แล้ว

    so detail, learn a lot... thanks for your sharing

  • @vernonsheets7016
    @vernonsheets7016 7 ปีที่แล้ว +1

    Thanks very informative !!

  • @hollybailey3555
    @hollybailey3555 8 ปีที่แล้ว

    Great Training, thank you

  • @kylelougnot
    @kylelougnot 7 ปีที่แล้ว

    This was really helpful thank you for putting this video together.

  • @roberttownsend2016
    @roberttownsend2016 7 ปีที่แล้ว +4

    Thank you Michelle. really easy to understand. and your energy helps keeps us focus... some of the other videos the people are half asleep or keep saying they dont even want to do the video...but they are lol!

    • @NytiaHenry
      @NytiaHenry 7 ปีที่แล้ว

      Robert Townsend lol

    • @Iuxlilfehealing
      @Iuxlilfehealing 6 ปีที่แล้ว

      Robert Townsend agreed! Her voice keeps us very interested

  • @RunyCalmera
    @RunyCalmera 8 ปีที่แล้ว

    Michelle this is REALLY good. I need conversions to my webinars. And I spent some time and money on filling my webinar. I will go do what you teach and let you know how it goes.
    Runy

  • @4givenbyf8th
    @4givenbyf8th 7 ปีที่แล้ว

    Great value in this training

  • @jinxterpinxter
    @jinxterpinxter 8 ปีที่แล้ว

    Very useful video. Thanks.

  • @anthonyoconnor2861
    @anthonyoconnor2861 7 ปีที่แล้ว

    Thanks for sharing Michelle!!!!!

  • @RobBastien
    @RobBastien 7 ปีที่แล้ว

    Thumbs up Michelle, thanks for posting that.

  • @ardentcascades5907
    @ardentcascades5907 8 ปีที่แล้ว

    Awesome video! Thanks for sharing

  • @3_DAYWKENDOFFICIAL
    @3_DAYWKENDOFFICIAL 7 ปีที่แล้ว

    Brilliant! Thank you.

  • @Happy2bAmerican
    @Happy2bAmerican 7 ปีที่แล้ว

    great video, very helpful, thanks!!

  • @babiesworld4368
    @babiesworld4368 8 ปีที่แล้ว

    very helpful, thank you

  • @naglaamohamedemad7590
    @naglaamohamedemad7590 8 ปีที่แล้ว

    That was really helpful, great video, Subscribed ^^

  • @AllenPeter
    @AllenPeter 7 ปีที่แล้ว

    I like your training.... thank you

  • @NoLimitsLifestyle
    @NoLimitsLifestyle 8 ปีที่แล้ว

    Awesome thank you so much Michelle. Great Video

  • @Advlyfe
    @Advlyfe 8 ปีที่แล้ว

    Nicely done, I'm looking to learn how to target people better, and improve my copywriting skills, do you have any training relating to those?

  • @Dantewinning
    @Dantewinning 7 ปีที่แล้ว

    the problem I see here there is a lot of people on TH-cam showing people how to run the ads but don't talk about the ads itself.

  • @property007
    @property007 7 ปีที่แล้ว

    thanks for the great video. is there a way to target interest with 3 conditions, for example, people who use iPhone and love flower and buy online?

  • @obiescookies
    @obiescookies 7 ปีที่แล้ว

    Great info...Thanks!

  • @nickdillahunt8669
    @nickdillahunt8669 6 ปีที่แล้ว

    Great advice Micheal, I totally agree with this one ! I have a similar video on my channel on how I started Facebook ads. I waisted tons of money until I learned the 3 tactics I explain haha great video tho !

  • @chandannasta
    @chandannasta 8 ปีที่แล้ว

    How to built same ad on facebook in the year 2016 currently for desktop news feed, Mobile news feed, Feature Phone & Desktop right coloumn individually like seperate for each of them. Please if you can show that in a seperate video by doing in current facebook 2016 then it would really be helpful.

  • @NickLucasContent
    @NickLucasContent 7 ปีที่แล้ว

    learned a lot from this, thanks!!

  • @FutureStoics
    @FutureStoics 7 ปีที่แล้ว

    thank you for this, I have had trouble for a while now, this has helped me alot!

  • @AliWall
    @AliWall 6 ปีที่แล้ว +1

    Facebook blocks you from viewing "Why am I seeing this?" if you view it too often.

  • @catchapatcha
    @catchapatcha 7 ปีที่แล้ว

    What's an ideal number of topics to put in he detailed targeting box?

  • @TreseLashun_
    @TreseLashun_ 8 ปีที่แล้ว +3

    omg thank you so much. I have paid for classes on marketing and didn't get half of the information I just got from this video.

  • @david.b4798
    @david.b4798 7 ปีที่แล้ว

    thanks michelle for you nice video !

  • @MichalMisTech
    @MichalMisTech 7 ปีที่แล้ว

    Good video, thanks.

  • @stefilane
    @stefilane 8 ปีที่แล้ว

    Wow great content girl! Thank you!!

  • @marvinsykes
    @marvinsykes 8 ปีที่แล้ว

    You share so much great value. Thanks for this.

  • @emmanuela6906
    @emmanuela6906 8 ปีที่แล้ว

    Good teacher.

  • @11219tt
    @11219tt 6 ปีที่แล้ว

    I think I messed up...
    I tried the Shopify dropship thing. I chose fashion accessories as the items to sell. My ads are failing. No sales very little traffic.
    Any suggestions for the correct targets for me with such a broad category?
    The offer is "FREE sunglasses, just pay shipping"

  • @vish4544
    @vish4544 6 ปีที่แล้ว +1

    Thank you

  • @williamursery4275
    @williamursery4275 7 ปีที่แล้ว

    Good stuff Michelle!

  • @michellemarkham4835
    @michellemarkham4835 7 ปีที่แล้ว

    If you use the 'why am I seeing this" too much in one day then they will block you for a while. I was using it and almost all said it was they were targeting people who were similar to their customers.

  • @johnmichaelricasa2998
    @johnmichaelricasa2998 8 ปีที่แล้ว

    got it!!! thanks

  • @ChrisJohnsonTV1980
    @ChrisJohnsonTV1980 6 ปีที่แล้ว

    superb value

  • @insanelyawesomemusician6703
    @insanelyawesomemusician6703 7 ปีที่แล้ว

    Good stuff, Michelle the Pescetarian!!

  • @noumankphotography
    @noumankphotography 6 ปีที่แล้ว +1

    Great video ! Well done !

  • @BWayneBarkley
    @BWayneBarkley 7 ปีที่แล้ว

    Thanks for the free guidance. Would be nice if FB allowed pixels on TH-cam... so that FB could target me since I just posted a comment here.

  • @humphreywrey
    @humphreywrey 8 ปีที่แล้ว

    thanks, good vid

  • @aash7747
    @aash7747 8 ปีที่แล้ว

    @michelle
    A) Subbed! Great quality info!
    B) Quick important question: Is there a way i car target a specific page (not mine) which is there on FB but doesn't show up on Audience Insights "interests" section? ;)

  • @fionaboss1512
    @fionaboss1512 8 ปีที่แล้ว

    Thank you great video :-)

  • @ahmedalaoui1282
    @ahmedalaoui1282 7 ปีที่แล้ว +1

    Can you give us the link for the A to Z course

  • @PetraHeylen
    @PetraHeylen 6 ปีที่แล้ว +1

    I like this video, I'm doing affiliate marketing and there are alot of designer things in there, so I try to target people, that like that designer and people that like designer clothing and bags, makes sense of course :-) and people that are from the countrie from the webshop and woman between 24 and 45. maybe any tips what i maybe missed on?

  • @elainewilliams5663
    @elainewilliams5663 8 ปีที่แล้ว

    Awesome value, as always!!!

  • @RunyCalmera
    @RunyCalmera 8 ปีที่แล้ว

    Where can I get the pixel paid training? I want to pixel my linkedin page, my twitter page, my website. How do I do that? And how can I can see the results of that pixel in facebook? Is that a report on Facebook?
    Runy

  • @chandannasta
    @chandannasta 7 ปีที่แล้ว

    I just have Few questions. If I create an ad and suppose 1000 ppl have
    seen it but not joined then I dont want the same ad to show them again
    asking the permission to join. I am juz wasting my money again and again
    showing ads to same 1000 ppl. How do we avoid that and search for more
    new customers. . Lets say for example.
    1. I created ad on 1st Sep and it would end on 5th Sep and that ad rolled out and it was shown to 5000 ppl in the same location whereas the strength was 20000. Out of 5000 more then 3000 people saw the ad and only 200 of them joined. But these 2800 people opened and saw my ad but they did not joined. Now my real question starts from here in my 2nd point
    2. I again created the same ad and rolled out on 6th sep and it would end on 10th sep and it was shown again to 5000 people in the same location but it showed my ads to atleast same 500 people instead of 1000 amongest 5000. How do I ignore them who have already seen my ad and not joined.
    3. I want to create such kinda thing on daily basis and want to ignore those who have already seen. So anyway to do that. I want to do like way on monthly basis, weekly basis and daily basis.

  • @aaronrobinson681
    @aaronrobinson681 7 ปีที่แล้ว

    best tutorial video hands down thank you please I would love to have a one on one I can give a donation or do you sale?

  • @MmonowClub
    @MmonowClub 7 ปีที่แล้ว

    Very Nice Video Michelle.

  • @anthonyburgos461
    @anthonyburgos461 8 ปีที่แล้ว

    +Michelle Pescosolido How does one figure out what are good targets. I was told Ray Higdon would be a good one to target but when I get my ads all done my ads have very low relevancy scores and high cost clicks with no return for the work I've done (no leads or sales) and this is after using the information/data from audience insights.

    • @ya-yugamers7951
      @ya-yugamers7951 8 ปีที่แล้ว

      Pro Marketing & Facebook Group Auto Poster, Auto Joiner and Keyword Suggestion that will save you a bunch of time!
      jvz9.com/c/567891/107341

  • @maxlife9721
    @maxlife9721 7 ปีที่แล้ว

    Awesome

  • @blackjdragonx
    @blackjdragonx 8 ปีที่แล้ว

    I spend 50 dollar a day and have a lot of like and share but no one buy. What is more better to put ads by one day 20 dollar or 20 dollar in seven day. Does it the matter?

  • @JacksonVizzo
    @JacksonVizzo 6 ปีที่แล้ว

    Do you guys want a more in-depth video about how to do facebook ads - th-cam.com/video/dM8eT3V70yU/w-d-xo.html

  • @rickreed5666
    @rickreed5666 7 ปีที่แล้ว

    How about a Non Profit? How do we raise awareness and or donations for a project?

  • @Al_the_great89
    @Al_the_great89 6 ปีที่แล้ว

    Hi. is their a way I could pay facebook for every click I get for my ad?

  • @xaviervallhonrat530
    @xaviervallhonrat530 7 ปีที่แล้ว

    Nice Video

  • @majorghn
    @majorghn 7 ปีที่แล้ว +10

    it would be in Facebook's monetary interest to create an app for their business community that would walk them through creating a successful ad, I now they have something like that now but it does not show recommendations of any sort. It asks some questions but not enough. You and many others point out the fact that a lot of sellers on Facebook fail in advertising with Facebook, it is because Facebook has no specific apps for advertisers, we should be able to tell the app what we sell and the app should be able to come up with an advertising plan based on what we sell, it would scourer the web for that product and see what demographics have been buying that product, average sale point, highs and lows of the product over x amount of years etc etc. But no, Facebook employees are too busy with manipulating political results in favor of Clinton.

    • @fabclark123
      @fabclark123 7 ปีที่แล้ว +1

      *in favour of Trump - FTFY

  • @coon9090
    @coon9090 8 ปีที่แล้ว

    شكرا لك

  • @mriceboxstudio2239
    @mriceboxstudio2239 8 ปีที่แล้ว

    Don't understand how you got 13 Dislikes... Because this small to the point video just change my perception on FB ads. "Liked-Sub" Thanks a bunch!

  • @awaiis__
    @awaiis__ 7 ปีที่แล้ว

    Helped a lot (Y)

  • @ronjohnson8684
    @ronjohnson8684 6 ปีที่แล้ว

    Hi Michelle, I just finished up my first FB ad and I actually ended it before the deadline. I only spent about $25 but had absolutely no interests or comments, messages, or calls. How do I know what FB is saying is even true? They said the ad reached 3,100 people with 340 results. What does all that even mean? I sure didn't get any phone calls so I'm not sure what results they are referring to. I tried to target as you suggested.

  • @JordanAlexochannel
    @JordanAlexochannel 8 ปีที่แล้ว +7

    Thanks, learned a lot from watching your video.

    • @MichellePescosolido
      @MichellePescosolido  8 ปีที่แล้ว

      +Jordan Alexo (Pro Site Tutorials) You're welcome

    • @laurenhinkle816
      @laurenhinkle816 8 ปีที่แล้ว

      +Michelle Pescosolido t3uiikk (kk (kkmm?mamm.?@&×

    • @khawajanoor6305
      @khawajanoor6305 7 ปีที่แล้ว

      Michelle Pescosolido hi pleas can u help with me I want add advertising on Facebook wht I should to do

    • @cncbuss1
      @cncbuss1 7 ปีที่แล้ว

      I enjoyed this, thanks.

  • @shakanice4435
    @shakanice4435 8 ปีที่แล้ว

    How do you find your clients?

  • @colust
    @colust 8 ปีที่แล้ว

    How do I get your course?

  • @vickyyuping9713
    @vickyyuping9713 8 ปีที่แล้ว

    Its helped me, thanks a lot, miss pescosolido

  • @junjeckyee1088
    @junjeckyee1088 7 ปีที่แล้ว

    Hey guys I have a problem. Whenever I click "Why am I seeing this?" nothing comes out! Does anyone know how to fix this?

  • @adamphung
    @adamphung 8 ปีที่แล้ว

    My God, I love your voice, its so cute, very clear, I think I like you already :)

  • @luxetveritas4633
    @luxetveritas4633 5 ปีที่แล้ว

    I targeted a specific audience and i got nothing out of it!

  • @andrebryant516
    @andrebryant516 6 ปีที่แล้ว

    Yeah just because a 17 year old may ultimately be interested in your product they are not big buyers so you target their parents or possibly older family members say someone 25 and older who will wear or use your product giving it exposure and may also have
    income and will purchase a younger person that has been exposed to the item through them.

  • @Leukox
    @Leukox 7 ปีที่แล้ว

    each time you see the 2nd post on the feed as sponsored: block that page.

  • @MrThresher7
    @MrThresher7 7 ปีที่แล้ว

    Awesome Tuts :) & Like #500..BRAVO (~I~?

  • @miketravel416
    @miketravel416 7 ปีที่แล้ว

    hi, i dont know what im doing with facebook Ads and i need some help . i been spending money on posting posted engagement Ads and website link clicks Ads on facebook . i get a lot of reached and posted engagement but i cant get any sell at all not even a single sell . can you please guide me thanks

    • @salemzaid
      @salemzaid 7 ปีที่แล้ว

      Mike loh people dont buy their first visit. How many times have you bought the first visit? YOU NEED TO CAPTURE EMAILS. this is a must.
      When someone opens your site, you need a capture page or popup that makes people want to put their e-mail for you. USE PRIVY

  • @IvanMana
    @IvanMana 7 ปีที่แล้ว +5

    Is the vegan ad perfect advertising? Isn't the category 25-60 who like vegan EXTREMELY broad?

    • @robby102938
      @robby102938 7 ปีที่แล้ว +2

      it really is

    • @stevanterzic
      @stevanterzic 6 ปีที่แล้ว

      Im wording this aswell..maybe it is a subniche?

    • @logicpolice2451
      @logicpolice2451 6 ปีที่แล้ว

      But their product has broad appeal. It's just a shirt for vegans. It depends on the product. If it were a conference or a food class, then you'd need more refinement. But surely just a shirt for vegans can be broad. I mean, all vegans love telling everyone that they're vegan...

  • @GoldfishLiberty
    @GoldfishLiberty 6 ปีที่แล้ว

    If my product is yoga pants then my target audience should be people who like lululemo, yoga outlet ect? I've tried targeting those people before but it did not work.

  • @tmoneberry
    @tmoneberry 8 ปีที่แล้ว

    Hey Michelle, loved the video! *Subscribe*

  • @Shania010
    @Shania010 6 ปีที่แล้ว

    It's impossible to use pixel on a Facebook page right? (That i have a page and i try to make out of it a pixel)

  • @GospelMusicians
    @GospelMusicians 5 ปีที่แล้ว

    So bottom line is to upload your mailing list.....