How to Complete a SWOT Analysis

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  • เผยแพร่เมื่อ 20 ส.ค. 2012
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    A SWOT Analysis is a tool used to complete an objective analysis of a company. In addition to taking an internal look at the company (strengths and weaknesses), companies also need to scan the external environment to identify both opportunities and threats. In this video,​ I'll explain what a SWOT Analysis is, and provide some examples of what can be considered in each category.

ความคิดเห็น • 135

  • @laureenadam9668
    @laureenadam9668 10 ปีที่แล้ว +4

    This information has helped me a great deal for my MBA OB exam. Thank you

  • @Alanisbusinessacademy
    @Alanisbusinessacademy  10 ปีที่แล้ว +1

    A brief look at where it all began. Over two years ago and 55,000 views later, and this is still one of our favorites: How to Complete a SWOT Analysis th-cam.com/video/0D2fT6obqdg/w-d-xo.html #AlanisBusiness

  • @Alanisbusinessacademy
    @Alanisbusinessacademy  10 ปีที่แล้ว

    Glad I could help Laureen. Good luck on your exam!

  • @Alanisbusinessacademy
    @Alanisbusinessacademy  9 ปีที่แล้ว +4

    What is the SWOT Analysis and why should you be doing one for your business? Learn about the SWOT Analysis here: buff.ly/1zk6lua

  • @AaAa-uc5zw
    @AaAa-uc5zw 7 ปีที่แล้ว +2

    This is the best tutorial! Super helpful, really appreciate your video. Great Job.

  • @marthacaballero9602
    @marthacaballero9602 11 ปีที่แล้ว

    Great jump start as we being to develop a SWOT Analysis. Thank you!

  • @Alanisbusinessacademy
    @Alanisbusinessacademy  9 ปีที่แล้ว +1

    Learn how to conduct a SWOT analysis in this lesson: buff.ly/1n0Zsc7 #AlanisBusiness #SWOT

  • @thahypeizreel
    @thahypeizreel 11 ปีที่แล้ว +1

    Good shit! This is EXACTLY what I've been searching for since last Friday...

  • @sarahdickinson3926
    @sarahdickinson3926 10 ปีที่แล้ว +1

    Very helpful breakdown of a SWOT analysis. Thank you.

  • @sukky63
    @sukky63 9 ปีที่แล้ว +1

    This is very helpful. I now understand this SWOT analysis. Thank you.

  • @judyzela7289
    @judyzela7289 8 ปีที่แล้ว

    thank you for uploading this, you are really a good trainer

  • @aminahenderberg9767
    @aminahenderberg9767 11 ปีที่แล้ว

    Thanx, I learnt more watching this than listening to my professor and reading

  • @Alanisbusinessacademy
    @Alanisbusinessacademy  10 ปีที่แล้ว

    Glad I could help Michal!

  • @violetdraga256
    @violetdraga256 8 ปีที่แล้ว +2

    Very clear to understand, and this will be very helpful for me to do my assignment.

  • @jamesirungu8093
    @jamesirungu8093 2 ปีที่แล้ว +1

    Excellent presentation.

  • @JabariArnold1982
    @JabariArnold1982 9 ปีที่แล้ว +2

    This video was very help in creating my own personal SWOT Analysis!

  • @Alanisbusinessacademy
    @Alanisbusinessacademy  10 ปีที่แล้ว

    You're very welcome!

  • @mustafaahmed842
    @mustafaahmed842 10 ปีที่แล้ว

    Excellent video. Detailed explanation of SWOT yet very simple to understand

  • @kennedymuimi4211
    @kennedymuimi4211 5 ปีที่แล้ว

    Very insightful video. Thank you so much. Share more examples for startups.

  • @shereenivery1535
    @shereenivery1535 8 ปีที่แล้ว +1

    Vey helpful it explained how I should approach an aspect of my presentation that is due, especially as I am in the medical field and not business trained.

  • @loxiiehere1432
    @loxiiehere1432 6 ปีที่แล้ว

    Great video, definitely assisted we with my assignment!

  • @chegewriters
    @chegewriters 2 ปีที่แล้ว +1

    A good presentation that will be of great help to many students.

  • @dorajoel3166
    @dorajoel3166 9 ปีที่แล้ว +1


    I now have a better understanding of how a SWOT Analysis works by watching your video. Thank you.

  • @mliu014
    @mliu014 6 ปีที่แล้ว +1

    Excellent presentations of the material, very well done!

  • @deejonz
    @deejonz 6 ปีที่แล้ว

    Thanks for this breakdown.

  • @padminiish
    @padminiish 8 ปีที่แล้ว

    thanks for this video its helping me for preparing for my MBA exam

  • @RebelandRomanceOfficial
    @RebelandRomanceOfficial 10 ปีที่แล้ว +1

    Excellent! Thank You!! This was a huge help!

  • @genenealemu4739
    @genenealemu4739 8 ปีที่แล้ว +1

    easy and understandable, thanks!

  • @taniatishchenko6989
    @taniatishchenko6989 8 ปีที่แล้ว +3

    Nice and helpful. Thank you!

  • @Jona848
    @Jona848 9 ปีที่แล้ว +1

    This was very helpful! Clear examples! I hope it help for my exam today! Thanks=)

    • @Alanisbusinessacademy
      @Alanisbusinessacademy  9 ปีที่แล้ว

      Jonathan Miller Thank you! Glad I could help. Hope your exam went well.

    • @Jona848
      @Jona848 9 ปีที่แล้ว +1

      Yes it went very well! I passed the exam with an 8:-)

  • @david12345925
    @david12345925 6 ปีที่แล้ว +4

    Thank you Silicon Valley for bring me here. Cheers to Jared!

  • @ianpaterson7225
    @ianpaterson7225 8 ปีที่แล้ว

    ("Excellent Production!")I also Love the Way that the Visual complimented the audio quality and I found it Very easy to follow along with! This Video is Great for very Visual ADHD Learner's, (Like Me!)! I will definitely use more Tutorials like this and recommend it to my Business Instructor! It also had Great Content and Examples, which were Very well researched in advance! This is definitely a "Rare Hidden Gem, " presentation! Thank You and keep up the Great Work!

  • @akfoo2487
    @akfoo2487 8 ปีที่แล้ว

    Tnx, its helping me for my classes.

  • @JeriRebrebdirek
    @JeriRebrebdirek 10 ปีที่แล้ว +2

    I have learn a lot from this class and also find it very interesting with the way you pronounce strengths.

    • @Alanisbusinessacademy
      @Alanisbusinessacademy  10 ปีที่แล้ว +1

      Glad to hear that you're learning a lot. Do I pronounce "strengths" funny? I can't even tell, but I'm sure you're right. It's all part of my plan to keep things entertaining...well maybe not.

    • @Poe_taytoe
      @Poe_taytoe 10 ปีที่แล้ว

      ***** I didn't notice anything funny about it, but I was curious so I went back and it came out a little funny the first time you said it, it just sounds like it got drawn out a bit while you were thinking or something.

    • @Alanisbusinessacademy
      @Alanisbusinessacademy  10 ปีที่แล้ว

      Thanks Daniel! Now I at least feel somewhat normal. I'm sure your right about being mid-thought.

  • @adamharris1157
    @adamharris1157 9 ปีที่แล้ว +1

    This really helped me, when I had to do a swot analysis for my business coursework in college. And I passed the course. #WOOHOO.

  • @umang4patel007
    @umang4patel007 6 ปีที่แล้ว

    Thank you so much........ Excellet explanation :D

  • @Alanisbusinessacademy
    @Alanisbusinessacademy  11 ปีที่แล้ว

    You're welcome!

  • @NoorAhmed-oc8dz
    @NoorAhmed-oc8dz 9 ปีที่แล้ว +2

    Its helpful SWOT ANALYSIS. Thanks

  • @michalgoldberg1978
    @michalgoldberg1978 10 ปีที่แล้ว

    thank you so much seriously helped me out!!

  • @vikramkolluru7076
    @vikramkolluru7076 4 ปีที่แล้ว

    Excellent video. I have to do a business project so its a good example

  • @Jarel8787
    @Jarel8787 11 ปีที่แล้ว

    Got an exam tomorrow, this really helped.

  • @ahmedh.habashy8880
    @ahmedh.habashy8880 11 ปีที่แล้ว

    liked the examples! Thanks!

  • @veggieeater
    @veggieeater 8 ปีที่แล้ว

    This was a REALLY good video on SWOT

  • @dr.jamesonundergrounddj3284
    @dr.jamesonundergrounddj3284 8 ปีที่แล้ว +1

    Well explained thank you very much sir !

  • @nadafiawoo9594
    @nadafiawoo9594 5 ปีที่แล้ว

    Thank you .its well explained

  • @abdiazizamin2402
    @abdiazizamin2402 9 ปีที่แล้ว +2

    fantastic it really helped me to pass my economic paper

  • @elsamabhena6386
    @elsamabhena6386 8 ปีที่แล้ว +22

    very well explained. have an assignment due and this will definitely help!

    • @Alanisbusinessacademy
      @Alanisbusinessacademy  8 ปีที่แล้ว

      +Elsa Mabhena Thank you Elsa! I hope you did well on your assignment.

    • @elsamabhena6386
      @elsamabhena6386 8 ปีที่แล้ว

      Still working on it. It's due on the 20th Sept

    • @StephanieLeannSimmons
      @StephanieLeannSimmons 8 ปีที่แล้ว

      +Elsa Mabhena Mine is do October 2.

    • @elsamabhena6386
      @elsamabhena6386 8 ปีที่แล้ว +1

      Stephanie Leann Simmons good luck!

    • @normanhill9011
      @normanhill9011 7 ปีที่แล้ว

      Appreciate video content! Excuse me for chiming in, I would appreciate your thoughts. Have you researched - Schallingora Smart Business Scheme (do a search on google)? It is an awesome one off guide for revealing some amazing professional templates for software development without the headache. Ive heard some amazing things about it and my mate after many years got amazing results with it.

  • @nainglincho
    @nainglincho 11 ปีที่แล้ว

    Great to lean from you bro!

  • @ruthgarcia3113
    @ruthgarcia3113 5 ปีที่แล้ว

    Well explained, thanks for the video. I have an assignment to make a SWOT analysis, I"m confuse how to apply that in conducting seminar.

  • @LoveHartist
    @LoveHartist 11 ปีที่แล้ว

    Excellent, thank you!

  • @OneidaNativeGirl16
    @OneidaNativeGirl16 10 ปีที่แล้ว +1

    Thanks it helped a lot.

  • @GinoValsaint
    @GinoValsaint 10 ปีที่แล้ว +4

    I definitely gained more insight watching this. I just wish that there were more comprehensive SWOT analysis examples for start ups.

  • @engmalamodi
    @engmalamodi 11 ปีที่แล้ว

    Thanks for that explanation

  • @salbasheri
    @salbasheri 8 ปีที่แล้ว

    very helpful. Thanks.

  • @adwoakwartemaa8553
    @adwoakwartemaa8553 9 ปีที่แล้ว

    Thank you sir. God bless you. I'm trying to get all of the course videos to prepare for an exam. The course is introduction management. I only need chapter 9, 10, 11, 12, and 15. If you could get each chapters information video will be more helpful. Thanks again.

  • @Abdulaziz_Travels
    @Abdulaziz_Travels 6 ปีที่แล้ว

    thanks a lot this is so useful

  • @suryapratap6123
    @suryapratap6123 6 ปีที่แล้ว

    well explained sir !!

  • @dbarzaga
    @dbarzaga 11 ปีที่แล้ว

    Informative and helpful.

  • @jayronaldjanolino9640
    @jayronaldjanolino9640 10 ปีที่แล้ว

    Well discussed. Congratulations!

  • @meeka59
    @meeka59 5 ปีที่แล้ว +2

    Thanks for this video, it really helped me with my SWOT analysis.

  • @gideonyeboah8673
    @gideonyeboah8673 6 ปีที่แล้ว

    well explained thanks sir

  • @robertokota1129
    @robertokota1129 3 ปีที่แล้ว +1

    Well explained

  • @devsworld2561
    @devsworld2561 7 ปีที่แล้ว +2

    10/10 keep it up!

  • @ghadahsaud1169
    @ghadahsaud1169 10 ปีที่แล้ว

    thank you so much

  • @angelinerani5134
    @angelinerani5134 6 ปีที่แล้ว

    AngelineVIT: This video is really helpful! There is a question I'd like to ask. Is there a specific method or procedure to conduct a SWOT Analysis?

  • @HolyGwakamoley
    @HolyGwakamoley 9 ปีที่แล้ว +1

    The saver! Day before case exam.

    • @Alanisbusinessacademy
      @Alanisbusinessacademy  9 ปีที่แล้ว

      ***** Hope your exam went well.

    • @HolyGwakamoley
      @HolyGwakamoley 9 ปีที่แล้ว

      I need to do STP for Poland market. One danish firm who is selling tyres want to expand there. Maximum is 6pages, what I can write. What you suggest me to use? STP , PESTEL and SWOT ?

  • @ianpaterson7225
    @ianpaterson7225 8 ปีที่แล้ว

    Nice Presentation! I am developing a Business Plan and I have Identified that so many companies, obviously have not conducted one of these Analysis's!

  • @paulsezzie1638
    @paulsezzie1638 2 ปีที่แล้ว +1

    GREAT STUFF

  • @etglasstortvand
    @etglasstortvand 11 ปีที่แล้ว

    Awesome video :)

  • @adwoakwartemaa8553
    @adwoakwartemaa8553 9 ปีที่แล้ว

    Chapter 13 too.

  • @stevesandesmanfo8714
    @stevesandesmanfo8714 5 ปีที่แล้ว

    thanks very much for the video it was very instructive to an HRM student like me but i have subscribed to receive notifications when any video is posted yet it doesn't show in my notifications

  • @ihabbashier5680
    @ihabbashier5680 7 ปีที่แล้ว +1

    Hello, Thanks for the efforts. these videos are really usfull. I have a question that is confusing me, and here it goes, apologize it is a little bit long but it's killing me.I work in a department, and the board members use and responsible for the Strategic Planning process were they use the SWOT tool for environmental analysis and then, the board members asks us in a group meeting to do the SWOT analysis for our department weakness, strengthes... ect.... now after we finish the SWOT, the board members identify gaps and create organizational strategic objectives and then they create the strategy map for the company and then cascade the identifed strategic objective to our department and inform us that we have to achieve this strategic objectives. Now, my question is, since we have already used the SWOT in the beginning, what do we need to do (as a department) or what kind of tool do we use to identify how to achieve the strategic objectives that the board members have identified from our SWOT analysis, do we use the SWOT again? thanks

    • @Alanisbusinessacademy
      @Alanisbusinessacademy  7 ปีที่แล้ว

      This is a good question. Without knowing more about your organization and its processes I can only offer my guess as to the value of a SWOT at both levels. There is value to conducting a SWOT at the department level as you are better qualified to identify issues affecting the organization. This is because you have a first-hand knowledge of the issues, whereas the board is often times removed from the day-to-day operations. So by conducting the SWOT at both levels the board may be hoping to obtain a more accurate depiction of the forces that may impact your organization. Thanks for posing the question. I do hope that provides some insight.

  • @christianajulia4803
    @christianajulia4803 9 ปีที่แล้ว +1

    Very good!

  • @sakawathossain5114
    @sakawathossain5114 ปีที่แล้ว

    Where can I find information about the certain company ??

  • @anirudhsai6018
    @anirudhsai6018 11 ปีที่แล้ว

    very helpful

  • @styno2010
    @styno2010 11 ปีที่แล้ว

    Thanks

  • @hamzaalkhatib2871
    @hamzaalkhatib2871 11 ปีที่แล้ว

    Great :D!

  • @shernb4765
    @shernb4765 8 ปีที่แล้ว

    Thanks ;0 clearer example than how my teacher explained it :0

  • @rekhaadhikari6055
    @rekhaadhikari6055 3 ปีที่แล้ว

    really helpful video,thank u....but,can u tell me the books company name which eventually demised...i didnt got your pronunciation😅😅😅

  • @tiffanywaite5079
    @tiffanywaite5079 5 ปีที่แล้ว

    i need help putting together an abstract . what goes in an abstract ect

  • @terryems88
    @terryems88 3 ปีที่แล้ว

    I miss Borders book store.

  • @bester34
    @bester34 10 ปีที่แล้ว

    Where would you gather the points to recognise in each of the categories?

    • @Alanisbusinessacademy
      @Alanisbusinessacademy  10 ปีที่แล้ว

      Hi Brendan Gilbert. You would need to do a little research to determine where a company stands in each of these areas. Newspapers like the Wall Street Journal a great sources of information, as are company annual reports.

    • @bester34
      @bester34 10 ปีที่แล้ว

      Thank you for your feedback. How do you determine the criteria for each of the following quadrients?

    • @Alanisbusinessacademy
      @Alanisbusinessacademy  10 ปีที่แล้ว

      That's where your own analysis comes in. It's up to you to identify something as a strength, weakness, opportunity, or threat. To get started, you can use some the of items that I've provided and add others as you find them. Good question.

    • @bester34
      @bester34 10 ปีที่แล้ว

      Thank you for your feedback.

  • @God716
    @God716 2 ปีที่แล้ว

    What is the author of this video?? And in what year it does??

  • @jamesyoung5615
    @jamesyoung5615 6 ปีที่แล้ว

    i get the process but it really doesnt work as a formula to evaluate a good vs bad investment. if i used walmart for e.g. they would only have two of the strengths on the list... cost advantages and financial resources .. we would have to come up with your own formula to leverage the different points the company contains against each other this is more or less just an informational outline on the company.

  • @qchupritam
    @qchupritam 10 ปีที่แล้ว +1

    is the Cosco company spoken of, this Chinese transportation company: en.wikipedia.org/wiki/COSCO ?

    • @qchupritam
      @qchupritam 10 ปีที่แล้ว +2

      ohh sorry, found out it's Costco

    • @Alanisbusinessacademy
      @Alanisbusinessacademy  10 ปีที่แล้ว

      No worries Chu Qian! Glad you got it figured out.

  • @nursimaarakama7900
    @nursimaarakama7900 6 ปีที่แล้ว

    nice

  • @ahmadelesawy5868
    @ahmadelesawy5868 5 ปีที่แล้ว

    OU TMA 1 Students?

  • @bharatraman2945
    @bharatraman2945 11 ปีที่แล้ว

    I've got a exam in an hour. Haha.

  • @youtubexyz5996
    @youtubexyz5996 ปีที่แล้ว

    a

  • @maxsmit9988
    @maxsmit9988 2 ปีที่แล้ว

    omg smh my head

    • @lisahyden4998
      @lisahyden4998 2 ปีที่แล้ว

      Check this out th-cam.com/video/P24rn6rYTfc/w-d-xo.html

  • @Alanisbusinessacademy
    @Alanisbusinessacademy  9 ปีที่แล้ว

    What is the SWOT Analysis and why should you be doing one for your business? Learn about the SWOT Analysis here: buff.ly/1soZdrA