SWOT Analysis: How to Perform It & Why It Matters

Contact us: www.lyfemarketing.com/digital...
One of the best ways to identify your business's strengths and weaknesses is through doing a SWOT analysis. In this video, we will be covering how to do a SWOT analysis and why it is beneficial for your small business.
Subscribe: bit.ly/36gszTL
[Most Popular Uploads]:
➡ How to Increase Facebook Engagement: • How to Increase Facebo...
➡ Marketing for Small Business: Effective Marketing Strategies: • Marketing for Small Bu...
➡ The Ultimate Guide To Facebook Marketplace (w/ Tips): • The Ultimate Guide To ...
➡ The Full And Updated Guide To Facebook Reels: Tutorials + Best Practices: • The Full And Updated G...
➡ Facebook Reels Monetization: How to Get Started: • Facebook Reels Monetiz...
According to numbers from Facebook in December 2020, nearly one-third (31%) of small businesses in the U.S. are currently not operational.
This was in large part due to the restrictions in place that affected many small businesses.
Regardless of whether you’re operational or not, you’ve likely realized that you need to identify places...
...where you can be better prepared and can improve your positioning and readiness for new and emerging realities, trends, and customer needs.
One of the best ways to identify these positions is by doing a SWOT Analysis. Let’s get into it!
Video Outline
Intro (0:00)
What Is A SWOT Analysis (1:50)
Why Do You Need To Perform A SWOT (2:05)
Who Should Be involved In The SWOT Analysis (2:41)
How To Perform A SWOT Analysis (3:51)
Establish Your SWOT Objective (4:42)
Gather Data, Research Competitors, Ask For Input (5:42)
Strengths (9:17)
Weaknesses (10:08)
Opportunities (10:34)
Threats (11:18)
// LYFE Marketing
➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

[@RaghadJohani]

The way you are explaining kept me interested throughout the whole video, thank you!!!

[@LYFEMarketingAtlanta]

So glad to hear it!

[@laurawillis8444]

Thank you for structuring your content this way. It’s definitely my style and I didn’t have to watch ten other videos to come up with a plan. Thank you for streamlining my processes.

[@LYFEMarketingAtlanta]

You are so welcome!

[@anxietysweeper4665]

Thank you! Very clear explanations and have given ample of examples!

[@LYFEMarketingAtlanta]

Glad you enjoyed it!

[@ChelWagz]

Excellent video. As a business communications student, I see the work that went in to creating a video that is this engaging, informative, and aesthetically appealing. You've earned a new subscriber here. Thank you!

[@LYFEMarketingAtlanta]

Much appreciated! Thank you!

[@metaversemeg]

this was so helpful! came here from your competitor analysis video which was also really helpful. thank you!

[@LYFEMarketingAtlanta]

You're very welcome!

[@orls9068]

Really engaging content, I find it hard to focus on educational videos, I really enjoy how she speaks and talks about the content, feels down to earth and not daunting, thanks so much for helping me and for the words of encouragement, subbed

[@LYFEMarketingAtlanta]

Happy to hear that! Welcome :)

[@exuralaxis2705]

Ty!

[@LYFEMarketingAtlanta]

Of course!