They might not be useful because he has low to no employee turnover. The employees wrote it. If and when there is a new hire, that is when the new hire can use it as a resource.
I tried implementing something like process street. It became cumbersome for me to even follow someone's directions. With the apps like loom or some recorder, you can see it in real time and at least for me and most people I work with. That's the best way to learn. Loom also makes a summary and creates action steps and titles your video. Essentially, when we communicate it's through slack and then when we need to show something it's through a loom link. (No affiliation with loom)
@@Regina.Clarke SOP's work effectively for; 1. single-entity businesses not holding company's - the thought processing is on altered levels, and 2. businesses that have a high employee turnover rate to fast-track new hires into the organization - as initially stated by @Regina.Clarke. This is what I've gathered from my experience. And remember @carwoman43, there are different metrics for businesses to 'succeed' - some are profit driven, others are driven to reach a social/environmental goal, others are just a means to an end, and others are to manage other businesses (holding company's). So we can continuously learn and grow as leaders.
We are RUN-OPS rely heavily on mapping out the sales, fulfilment and customer service processes for our $1M to $10M clients. This is basically how we do it in nutshell. It takes a while but is very VERY valuable for our clients. It's what propels our work to success and unlocks more profits and streamlined processes for our customers.
This makes over complicated for beginners. Actually SOPs are not checklists, checklists are for Executive level, SOPs are for supervisors and trainers, and flowcharts are for mangers. The objective of the "SYSTEM" should be to clearly state what to do, in which order, by whome and when, plus its objective is also that if an error or malfunction occures we should be capable to locate the responsibility easily. Thats how you create a perfect framework for future teams to empower them take decisions.
Have you ever come across a video and it validates what you're doing with a structured video with all these formal terms? This is it! I am doing this incessantly without realizing that I'm continue building up what I'm establishing. Thank you for the structure! I'll try to re-map my visual engines based on this. 😅
I used to have my own business. Could have used this information back then. Now I continue to work on...myself. These principles can also apply to personal well being and growth. I can visualize it as I type! Thanks. Subscribed.
Somehow TH-cam’s algorithm did its magic and reached me. I am extremely mesmerised with your process/framework. I sell products (digital) In theory you have to create OPs for: Customer Journey ( how they purchase) Email Automation ( how to increase LTV, grab testimonials etc) How you create/select the product. Am I right or I missing something?
I just discovered your channel through this video. Case studies are extremely beneficial and I hope to see more in the future! Creating wealth includes developing habits, such as setting aside money on a regular basis for smart investments.
Yes, I do currently practice modest living and prudent money management. My investments have increased by 43% over the past 19 months. But I'm nervous because I've lost money in the last month. I can't decide if I should sell everything now or wait.
Yes true, I learnt that in 2023, when I lost almost everything. But I switched to using a financial advisor and I've been returning at least $98k every month so I’ve been sticking to investing via an Advisor.
At sales unit, we have been looking for a tried and test way to create an SOP for our business, and I think we have found it, I am so sharing this with my team.
Amazing thoughts here Ryan! I volunteer with an Global organization and the success of the organization is largely because of these systems already in place. Everyone in the organization work like a well oiled engine both locally and globally as a result! I also love the stickers approach and will be adopting it. Thanks for sharing
🎯 Key points for quick navigation: 00:00 *📊 Building Systems for Business Efficiency* - Building visual systems that enable businesses to run and scale effectively without exhaustive documentation. - Focus on critical processes over comprehensive SOPs. - Introduction to the concept of Value Engines in business operations. 00:43 *🚀 Value Engines: Critical Principles* - Importance of documenting only critical processes, avoiding over-documentation. - Understanding the distinction between value drivers and value chains. - Emphasizing the need to visualize processes to optimize business operations. 05:03 *📈 Types of Value Engines* - Overview of different types of value engines: Growth, Fulfillment, and Innovation. - Detailed explanation of how each type contributes to the overall business value. - Importance of mapping customer journeys through these value engines. Made with HARPA AI
Honestly, thanks so much for this content, I was about to do some analysis at some projects for my Clients and all that the internet offered was over complicated stuff that didn’t really tought me how to prioritize one process over the over. Thanks again!!
It's honestly a great book. People just take it too far and think that "documenting everything" is the answer to scale. It's a piece of the puzzle but not the entire solution.
Ryan I have been listening to you since Laura Betterly’s Mobile Local Fusion, so I know that you know what you’re talking about! 😊I’m really waiting for you to start selling that invisible selling machine system again!
Hey Ryan. Thanks a lot for this video. My business is currently stuck because I can't properly optimise our fulfilment engine. I'm looking to create it tomorrow, along with a playbook. Any guide for the playbook?
Did you even watch the video? Incredible value and he never said to stop doing SOPs. He simply said there's a better way to optimize them so they are easier for teams to visualize.
So it’s value stream mapping then? 😂😂😂 one of the main purposes of SOPs is to establish a basis for improvement, a tool for onboarding and training, a reference for infrequently carried out processes, ultimately to establish a baseline for your processes that you constantly improve. The framework you outline doesn’t cover any of that. In fact, so far there is no book or framework that properly simplifies this process and makes value adding for the average business. We are currently fixing that! Thanks for the thought process though.
When most people hear "SOP" they think checklist. I'm simply trying to broaden the definition and add in the piece (process maps) that most people miss.
Good to get the clarification. To me, a flow chart & process map is a key part of an SOP. I valued flow charts before, but when took a Lean 6 sigma course, realised more insights with process mapping & other related topics
@RyanDeissOfficial I think it depends a lot on the sector of work. I work in a laboratory and we use our SOPs every single day as its basically a "do this" guide on every single product we analyse. Ours are digital tho which makes it way easier as you can then search the key term and open the right document right away.
However, while this approach offers many benefits, it's important to note that it may not be suitable for all types of businesses or industries. Highly regulated industries, for example, may still require more extensive documentation for compliance purposes.
Value chain got off stage and never come back in after you started Value Engine. Is Value Engine a visual representation of Value Chain? I ran the video few times and read the transcripts. I could not find the connection/relationship mentioned between those two values.
Great video Ryan! Can you explain in a next one how to build an operating system on Notion? You used Google Sheets for your CEO Dashboard, Whimsical to the value engines and maybe other tools for other purposes. How do you ensure that the team access every content easily?
@@RyanDeissOfficial I completely agree, that’s why I’m curious to understand your Notion OS! Stays here a suggestion for a video about it. Keep the great work!
Now you can take all that data you spent a month putting together with your people and scan it into a large language model. Then your people can chat directly to your business as if it were an almost sentient, intelligent being. So don’t be so quick to discount the value of all that data you put together.
Great video, and I love the simplicity of the system/flowchart. However, you're fundamentally wrong about SOPs. Your business merely had simple enough processes that you didn't need that much detail. Likely, you have low turnover of staff, too. In a specialised environment (a niche within IT is a big one), SOPs allow things to get done. They are CRUCIAL when it comes to training new employees, and even beneficial to existing ones who haven't used a particular type of software in a while, or haven't come across a certain troubleshooting issue themselves before, but a colleague has. Truth is, you use what's best for your business. The more complex the processes and tasks, the more likely you need an SOP.
I’m no expert, but this is strikingly similar to what you’d do with mind mapping. Even stranger, I feel..? spinning.? Yes.. spinning..in some kind of spiraling fluid dispensary apparatus, like liquid being moved from one set place into a new home.. it’s almost as though some outside force is herding me like an animal into some centralized network.. like a concentric.. circle..? Concentric circle.. fluid displacement.. predetermined location… buy at the end… hey.!? this is just an SOP on how to mind map a sales funnel… nice try slyther... Generally speaking I frown on wasteful activities, like ruining a white board by using a sharpie.
I have never worked for a company that has used SOPs on a daily basis to run the company. Why? Human nature. As employees get more and more comfortable with their jobs, they stop looking at them, and they stop updating them. Most employees don’t feel or understand why they need these tools. Most ignore them after training. Most feel like their way is better than the documented way.
I'm not really reframing SOPs, I'm simply distinguishing between process maps (aka Value Engines, Value Chains, etc.) and checklist-style SOPs. In my experience, the former without the latter is unscalable.
So everyone documents what they do and you never look at those documents again? Not even to train a new or replacement hire? Brilliant way to make operations stupid.
If you documented your SOPs and didn't look at them, refine and perfect them to make your flywheel run more smoothly, that's on you as a leader.
They might not be useful because he has low to no employee turnover. The employees wrote it. If and when there is a new hire, that is when the new hire can use it as a resource.
I tried implementing something like process street. It became cumbersome for me to even follow someone's directions. With the apps like loom or some recorder, you can see it in real time and at least for me and most people I work with. That's the best way to learn. Loom also makes a summary and creates action steps and titles your video. Essentially, when we communicate it's through slack and then when we need to show something it's through a loom link. (No affiliation with loom)
@@Regina.Clarke😊
@@Regina.Clarke SOP's work effectively for; 1. single-entity businesses not holding company's - the thought processing is on altered levels, and 2. businesses that have a high employee turnover rate to fast-track new hires into the organization - as initially stated by @Regina.Clarke. This is what I've gathered from my experience.
And remember @carwoman43, there are different metrics for businesses to 'succeed' - some are profit driven, others are driven to reach a social/environmental goal, others are just a means to an end, and others are to manage other businesses (holding company's). So we can continuously learn and grow as leaders.
We are RUN-OPS rely heavily on mapping out the sales, fulfilment and customer service processes for our $1M to $10M clients. This is basically how we do it in nutshell. It takes a while but is very VERY valuable for our clients. It's what propels our work to success and unlocks more profits and streamlined processes for our customers.
Mvnvmvmmvmmvvmmkv,lvlc,vvlvlll. ,
This makes over complicated for beginners. Actually SOPs are not checklists, checklists are for Executive level, SOPs are for supervisors and trainers, and flowcharts are for mangers. The objective of the "SYSTEM" should be to clearly state what to do, in which order, by whome and when, plus its objective is also that if an error or malfunction occures we should be capable to locate the responsibility easily. Thats how you create a perfect framework for future teams to empower them take decisions.
This will be enormously enlightening for businesses who have never heard of automated workflows.
Have you ever come across a video and it validates what you're doing with a structured video with all these formal terms?
This is it! I am doing this incessantly without realizing that I'm continue building up what I'm establishing.
Thank you for the structure! I'll try to re-map my visual engines based on this. 😅
I used to have my own business. Could have used this information back then. Now I continue to work on...myself. These principles can also apply to personal well being and growth. I can visualize it as I type! Thanks. Subscribed.
Thank you for the idea. It really gives a good overview for running business operations without lagging and spending time dragging everybody around
Somehow TH-cam’s algorithm did its magic and reached me.
I am extremely mesmerised with your process/framework.
I sell products (digital)
In theory you have to create OPs for:
Customer Journey ( how they purchase)
Email Automation ( how to increase LTV, grab testimonials etc)
How you create/select the product.
Am I right or I missing something?
I just discovered your channel through this video. Case studies are extremely beneficial and I hope to see more in the future! Creating wealth includes developing habits, such as setting aside money on a regular basis for smart investments.
Yes, I do currently practice modest living and prudent money management. My investments have increased by 43% over the past 19 months. But I'm nervous because I've lost money in the last month. I can't decide if I should sell everything now or wait.
It's important to speak with a financial counselor prior to making any decisions on investments.
Yes true, I learnt that in 2023, when I lost almost everything. But I switched to using a financial advisor and I've been returning at least $98k every month so I’ve been sticking to investing via an Advisor.
I'm new to this space and i've been getting suggestions to use one for a while, how can i find a decent one like the one you use?
Leah Foster Alderman is the licensed advisor I use. Just search the name. You’d find necessary details on the web to set up an appointment.
At sales unit, we have been looking for a tried and test way to create an SOP for our business, and I think we have found it, I am so sharing this with my team.
Amazing thoughts here Ryan! I volunteer with an Global organization and the success of the organization is largely because of these systems already in place. Everyone in the organization work like a well oiled engine both locally and globally as a result!
I also love the stickers approach and will be adopting it. Thanks for sharing
🎯 Key points for quick navigation:
00:00 *📊 Building Systems for Business Efficiency*
- Building visual systems that enable businesses to run and scale effectively without exhaustive documentation.
- Focus on critical processes over comprehensive SOPs.
- Introduction to the concept of Value Engines in business operations.
00:43 *🚀 Value Engines: Critical Principles*
- Importance of documenting only critical processes, avoiding over-documentation.
- Understanding the distinction between value drivers and value chains.
- Emphasizing the need to visualize processes to optimize business operations.
05:03 *📈 Types of Value Engines*
- Overview of different types of value engines: Growth, Fulfillment, and Innovation.
- Detailed explanation of how each type contributes to the overall business value.
- Importance of mapping customer journeys through these value engines.
Made with HARPA AI
Thanks for doing this! It really simplified creating something visual that will help us grow our business!
This is one of the MOST important TH-cam channels for company founders. Thank you Ryan!
Agreed.
Holy crap first Kern and now Ryan Deiss!? Eben will be next lol
Honestly, thanks so much for this content, I was about to do some analysis at some projects for my Clients and all that the internet offered was over complicated stuff that didn’t really tought me how to prioritize one process over the over. Thanks again!!
The value on your channel is a different level
Just finished this book today
It's honestly a great book. People just take it too far and think that "documenting everything" is the answer to scale. It's a piece of the puzzle but not the entire solution.
Ryan I have been listening to you since Laura Betterly’s Mobile Local Fusion, so I know that you know what you’re talking about! 😊I’m really waiting for you to start selling that invisible selling machine system again!
😲 wow. It was just the best thing I could see, right on time...
Hey Ryan. Thanks a lot for this video. My business is currently stuck because I can't properly optimise our fulfilment engine. I'm looking to create it tomorrow, along with a playbook. Any guide for the playbook?
This is excellent content! Thank you!
Great tips on building systems. Thanks.
truely helpful
Absolutely needed this video 👍🏽 Highly value content Ryan !
so basically a fancy way of showing process mapping? ever mess with BPMN?
Clickbait thumbnail, you indeed do need SOPs in your business and SOPs build $100M businesses every day. But sure you got your engagement.
Isn’t that the point of social media? Calling something “clickbait” is like saying “you shouldn’t try to get attention to your social media post!
@@ashetonbiggerstaff5106 Engagement is one thing, clickbait is another. His new thumbnail is much better.
Did you even watch the video? Incredible value and he never said to stop doing SOPs. He simply said there's a better way to optimize them so they are easier for teams to visualize.
@@thechristianceo it was about the thumbnail that has since been changed... not the video.
@@thechristianceothe first sentence is “stop creating SOPs”
Great break down, thank you!
So it’s value stream mapping then? 😂😂😂 one of the main purposes of SOPs is to establish a basis for improvement, a tool for onboarding and training, a reference for infrequently carried out processes, ultimately to establish a baseline for your processes that you constantly improve. The framework you outline doesn’t cover any of that. In fact, so far there is no book or framework that properly simplifies this process and makes value adding for the average business. We are currently fixing that! Thanks for the thought process though.
Great content my man. Excellent.
This is an SOP. It’s just visual as opposed to literature.
When most people hear "SOP" they think checklist. I'm simply trying to broaden the definition and add in the piece (process maps) that most people miss.
Good to get the clarification. To me, a flow chart & process map is a key part of an SOP.
I valued flow charts before, but when took a Lean 6 sigma course, realised more insights with process mapping & other related topics
@RyanDeissOfficial I think it depends a lot on the sector of work.
I work in a laboratory and we use our SOPs every single day as its basically a "do this" guide on every single product we analyse. Ours are digital tho which makes it way easier as you can then search the key term and open the right document right away.
@@RyanDeissOfficial I have a lot more questions about this. Whats the best way to reach you?
How you can the engines responsible for recruiting stuff , training , accounting .. what type of engine are this?
However, while this approach offers many benefits, it's important to note that it may not be suitable for all types of businesses or industries. Highly regulated industries, for example, may still require more extensive documentation for compliance purposes.
Great stuff. Thank you!
GREAT video Ryan
Masterpiece
Thats exactly why I use Miro to mindmap my workflows than document my SOPs
great content, thanks
Value chain got off stage and never come back in after you started Value Engine. Is Value Engine a visual representation of Value Chain? I ran the video few times and read the transcripts. I could not find the connection/relationship mentioned between those two values.
Thank you for asking this question!
Thank you so much man !!!
Great video Ryan!
Can you explain in a next one how to build an operating system on Notion?
You used Google Sheets for your CEO Dashboard, Whimsical to the value engines and maybe other tools for other purposes. How do you ensure that the team access every content easily?
We actually use Notion, but Notion sucks at spreadsheets so we embed our scorecards into our Notion OS.
@@RyanDeissOfficial I completely agree, that’s why I’m curious to understand your Notion OS!
Stays here a suggestion for a video about it.
Keep the great work!
@@guilherme.querido Great suggestion. I'll add it to the shoot list. :)
Thank you, Ryan for providing value through this video, I appreciate you 👍
I really appreciate the way you structured the topic, it got me unstuck.
Are you planning to make an innovation engine video?
This makes me think of the how to draw toast Ted talk.
Let me give it a shot. I will give you feedback
Now you can take all that data you spent a month putting together with your people and scan it into a large language model. Then your people can chat directly to your business as if it were an almost sentient, intelligent being. So don’t be so quick to discount the value of all that data you put together.
Great video, and I love the simplicity of the system/flowchart.
However, you're fundamentally wrong about SOPs. Your business merely had simple enough processes that you didn't need that much detail. Likely, you have low turnover of staff, too.
In a specialised environment (a niche within IT is a big one), SOPs allow things to get done. They are CRUCIAL when it comes to training new employees, and even beneficial to existing ones who haven't used a particular type of software in a while, or haven't come across a certain troubleshooting issue themselves before, but a colleague has.
Truth is, you use what's best for your business. The more complex the processes and tasks, the more likely you need an SOP.
I’m no expert, but this is strikingly similar to what you’d do with mind mapping. Even stranger, I feel..? spinning.? Yes.. spinning..in some kind of spiraling fluid dispensary apparatus, like liquid being moved from one set place into a new home.. it’s almost as though some outside force is herding me like an animal into some centralized network.. like a concentric.. circle..? Concentric circle.. fluid displacement.. predetermined location… buy at the end… hey.!? this is just an SOP on how to mind map a sales funnel… nice try slyther...
Generally speaking I frown on wasteful activities, like ruining a white board by using a sharpie.
14:26 then what? [ ]
It depends < >
These are the only boxes you need in system engines for flow of process
This is the modern version of a WBS.
A flow chart is a graphical representation of a SOP document. 🙄
Ironically, these explanations seem like a form of SOP.
I have never worked for a company that has used SOPs on a daily basis to run the company. Why? Human nature. As employees get more and more comfortable with their jobs, they stop looking at them, and they stop updating them. Most employees don’t feel or understand why they need these tools. Most ignore them after training. Most feel like their way is better than the documented way.
The comment ratio to views is telling. He just reframes SOPs in a format he prefers 5:21
I'm not really reframing SOPs, I'm simply distinguishing between process maps (aka Value Engines, Value Chains, etc.) and checklist-style SOPs.
In my experience, the former without the latter is unscalable.
So everyone documents what they do and you never look at those documents again? Not even to train a new or replacement hire? Brilliant way to make operations stupid.
I didn't tell that story as a source of pride or recommendation for next steps. I told that story as a lesson of what NOT to do.
He lost me at sharpie on a whiteboard
As soon as he said it I thought the same thing and a second later TH-cam cycled your comment to the top of the highlight reel.
I created an SOP to stop SOPs
Boring, generic, badly paced, clickbait, belittling to the audience. 6 mins in with no value delivered
Hi sir
Do you need a professional youtube thumbnail designer and youtube video SEO expert.? ❤
Bad quality clickbait!