Why is a telecommunications giant venturing into smartphones? Learn from Deutsche Telekom's strategy

This February Deutsche Telekom has unveiled a groundbreaking prototype at the Mobile World Congress - an artificial intelligence smartphone! 📱
This innovative device appears like your everyday smartphone, but it's powered by cutting-edge software optimized for seamless voice commands. Imagine effortlessly booking a flight for three people or accessing various services with just your voice!
So, why is a telecom giant like Deutsche Telekom venturing into smartphones? Simple - it's about diversifying their portfolio beyond traditional services, spearheading innovation, and enhancing connectivity within business ecosystems.
The unveiling has sparked industry interest, hinting at market viability and potentially creating a new category altogether. 🌐
This human-centric approach aims to address diverse customer needs and improve daily operations within business ecosystems. But, it doesn't stop there - partnerships are crucial to bringing this vision to life.
To understand Telekoms' strategy, watch our new video and don't forget to follow us on TH-cam!
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