Hahaha you're way too optimistic Grace. There's no excuse for DC's Avengers flick to underperform this bad. There's definitely a problem when a group of unknowns called the Suicide Squad beats your ultimate superhero team flick.
Even if it beats Man of Steel, we're talking about The Justice League movie not beating the likes of Suicide Squad, or even BvS. This was supposed to be the ticket into the billion dollar club, and it looks like they're fighting not to be dead last in their own franchise. That is the definition of a flop.
Man, I've never seen a more textbook example than grasping at straws. It's a box office disaster, plain and simple. And if you think it's going to have a Fantastic Beasts run while Thor is still going strong, Coco is about to come out, and with The Last Jedi less than a month away, you're deluding no one but yourself.
If Spider-Man opened this low than weekend projections had it she would’ve called it a flop. Justice League opens far below projections and to her it’s not a flop
Thor: We had a fight. Batman: Did I win? Thor: No. I won... easily. Batman: That doesn't sound right. Thor: Well, it's true Batman: But I have a LEAGUE! Thor: And I have a HULK! Hulk: MCU like fire... DCEU like water. Superman: We're both kinda like fire. Hulk: But MCU like raging fire. DCEU like smoldering fire.
This is what's wrong with the DC fans, they will instantaneously call homecoming a flop at 800 million $ collection but when it comes to DC they became so fucking protective, starts saying that they can recover and hold blah blah........ If this ain't a flop when do you call it a flop?
There’s no real way to turn this to a positive. $96 million opening weekend for JUSTICE LEAGUE of all movies is bad. There might be a chance to recover, but this is bad. Suicide Squad (a property no one outside comics knew about) earned more. Smh
I don't care what the excuses are, this is an unmitigated disaster and we don't know where Warner Bros. will go from here!!! This is the JUSTICE LEAGUE we're talking about! You should be comparing it to the Avengers, not a spinoff movie like fantastic beasts!
BoneStudios15 Zac Snyder, Joss Whedon and Chris Terrio definitely shouldn’t expect anymore calls from DC. People at WB are definitely in trouble right now.
joseph robinson yeah they’re definitely not getting called back. I also have my bets on the CEO Kevin Tsujihara I honestly I feel like after this, for him to still have a job within this position would surprise me
BoneStudios15 I feel like he might be in trouble but he also had a really good year with his horror brand that he might pass by. I feel like the DC part of the studio should expect some firings.
joseph robinson agreed! Snyder more than anyone needs to go. He is simply a TERRIBLE story teller and is a poor man's Michael Bay. His vision doesn't work.
Hi Grace. Remember when you considered spiderman homecoming as a FAILURE? I appreciate you being positive but cmon. A film like JL is not supposed to struggle to reach 100 mil and miss opening weekend, not supposed to struggle to 700 mil ww, not supposed to be the loser out of FIVE cbm this year. I didn't hate the movie. I enjoyed bits and pieces. This had to do better. Iron man 1 opened more and released in 2008. I love DC. But this DCEU movie needs to FAIL for WB to wake the hell up
I don’t understand how you can make this positive....this movie should have been opening at 120 million. It’s the lowest dceu opening...it’s a little bad, especially when you take into consideration that there were more sold out Paddington 2 showings in the major cinema near me than there was for JL...which had no sellouts....
Jay Starr it’s not doing 120. These projections are very close. It’s over. Even if it did 100 it’s still too low for a film that reportedly costs a whopping 300 million(and that’s even accounting for marketing). All the movie has to rely on at this point is strong repeat viewings which it probably won’t given the competition in its next few weeks-Coco is coming very soon and The Last Jedi is right around the corner.
I mean yay for positivity grace but, um, there's no denying what a flop this is. This is justice league. I don't think there is any getting around this And fantastic beasts is a very different comparison(A SPINOFF MOVIE ORGINAL ). This is JUSTICE LEAGUE. the third in a trilogy. Very very different, should not be performing 44% less than B V S wow
duras200 I don’t know a single person that has started traveling yet. The fact is nobody wanted to see this movie, it is being propped up by the fans. It’s not going to have strong legs.
Hold on, 'Justice League' only made $96 Stateside this weekend, meaning 6-8 people went to see the DCEU's latest in total? Christ, the movie had a rougher opening than I thought.
Lol. Spider Man Home Coming: $117 million opening weekend. Major disappointment and box office loser. Justice League: $96 million opening weekend. Hey! well done! Nothing bad to see here.
I agree that the DCEU needs a Kevin Feige type figure, who not only has great business and creative nouse, but they must also have the passion AND knowledge of a DC Comics and DC Cartoons fan. There is scope for cheaper AND better DC films. We need more alter ego time; Clark Kent being a great reporter, Bruce Wayne being the world's greatest detective etc.
+Blue Werewolf At least with Bruce, a Batman film focusing more on the detective stuff can work. But a Superman film focusing more on Clark Kent, would be boring. And it doesn't help that Superman doesn't have a modern film that's the equivalent of the Nolan Batman films, a film that, overall, understands the character perfectly in this day & age.
TheGameKeeper94 I remember a scene from the Superman TV series where some thugs attacked Clark in public and he pretended to get hurt. My brothers and I all laughed. Believe me there is so much you can do with Clark
jnivens78 The day one DCEU fans feel pissed at the way Snyder was treated by the studio, and are chosing to stay away. The critics still hate It, and the general audience haven't shown. Their pandering failed.
spideyfan2002 You're gonna compare Sucker Punch to a DC franchise? And maybe if the studio didn't meddle with someone's creative vision, then this wouldn't be happening.
TheoKabala89 I don't think it has anything to do with grim vs fun. The darker themes MUST have levity and the efforts at humour MUST be funny. I do intend to rewatch it though.
A movie starring Harley Quinn opened 40 million bigger than one with BATMAN, SUPERMAN, WONDER WOMAN, FLASH and CYBORG, Fantastic Beasts was a SPIN OFF with characters with no brand recognition. GRACE, you're in denial, 96 million for the fricking JUSTICE LEAGUE is a disaster. Period. This film will drop the usually 65-70% on it's second weekend, at 40% on Rotten Tomatoes this film will have no legs and JUSTICE LEAGUE opened in all the major markets so it won't get a boost or save from overseas countries, there also a STAR WARS movie this December.
They can try to spin it as much as they want, but keep 2 things in mind: 1-They spent $300M on this film not including ads spent. They didn't even touch $100M yet smh 2-WB continues to trim, meddle and mess up its films so this will continue to happen in ALL of their movies. DC/WB is a failure, and i would like to say i am officially paying for marvel flicks only. I think ill stream DC films from now on.
you were saying Spider Man Homecoming was underperforming for weeks and it's the highest grossing comic book film of the year lol Fantastic Beasts is a HP spin off. JL is THE Harry Potter of its franchise but is worse reviewed. There's no way to spin this positively...
But if it gets into the 700m it’s barely making a profit. It supposedly has a 300m budget without marketing and their marketing had to cost a lot. That’s not even counting the backend deals that everyone has.
Love Grace, love DC but hate hypocrisy. She insisted Homecoming was a flop and a “loser” because of its slow start but will defend a SUPERMAN, BATMAN and WONDER-WOMAN team up that was predicted to open somewhere around $130mil opening at $96mil (when b-list Thor opened at $109mil two weeks before) and her reasoning is that America is busy travelling and shopping? Star Wars is opening a week and a half before Christmas so shall we expect a slow start to that because America will be too busy shopping and traveling?
So is Grace's pie in the sky "it'll perform like Fantastic Beats" fantasy obviously delusional yet? I hope so. Watching everybody go through the seven stages of grief on this one has been rich. People at different stages of denial and excuse making, blaming various people, etc instead of just accepting that the DCEU has sucked and DC isn't as important overall as they thought it was.
Nice damage control Grace, but this is humiliating for WB. This was supposed to be their answer to The Avengers, yet it couldn't even make half the opening weekend that The Avengers made. Hell, in all likelihood it's not even going to make more money than a Thor sequel.
I was eating lunch with my coworkers, we were talking about our plans for the holidays. When the topic of movies came up I mentioned Justice League and 3 people simultaneously said "I heard it sucks" followed by "I'm going to rewatch Thor 3" by youngest one in the group (3 of us are 17-25 range and the other is 59).
We need someone to be the head of DC not only a business man, and creative but we need someone that’s actually PASSIONATE AND FAITHFUL to the DC brand. The fact that there was no black and silver suit??? It’s little thing like that that just erks me.
The fact that it might be bailed out by releasing adjacent to Thanksgiving Weekend, doesn't really change the fact that it was an embarrassing opening weekend result. That fact should have helped it blow away projections - not maybe save face. Rebooting the entire DCEU is not practical at this point, but I really think they need to take it back to basics.
There's no way to happy talk the Justice League. It will make a profit but there's is absolutely no broad public buzz or enthusiasm for this film. And with an lukewarm opening for such an well known franchise, it reasonable to say the masses are clearly becoming fatigue of giving DC the benefit of the doubt. *Wonder Woman 2 better be really good.*
That doesn't explain the Worldwide drop...BvS opened with $420m worldwide, Justice league $281M. dropped $70m in the US, Dropped another $70m worldwide.
Ken Gorry hi bro in shera from india . i want to tell u that this film is cursed why i m saying bcoz in india the film is released in english but not in dubbed language which just hamper the business in india
Looks like the actual number for JL is $94 million instead of $96 million. Going $2 million under even the lowish estimate doesn't bode well for any legs to this movie.
just getting to the 700s on a 300 mil budget would really only be breaking even or a small profit. and a film like this i'm sure wb was hoping for better return then simply not losing money.
What you aren't figuring into the equation is that all of those movies are kid friendly. After bvs most parents realized that Batman is too violent for kids under 13.
With all the issues that Gal Gadot is having with WB at the moment because of Brett Ratner. Who knows if she'll even be around for the next WW movie. They might be better off rebooting again.... Especially since Affleck is trying to get out as well.
Yes but Grace aren't these franchise movies supposed to be increasing in Box Office $? You railed on Age Of Ultron not outperforming Avengers 1! I think you're looking for a silver lining here.
Haven’t finished the video but wanted to say one should never underestimate an animated movie ....ESPECIALLY ones dealing with minority’s....just saying I wouldn’t be so sure CoCo doesn’t kill just because of what it represents.
Coco was an Amazimg movie Also, JLA really did very bad, by name alone it should of done more Not to mention its budget must be at least 600million with marketing
The fact that it couldn't reach Thor 3 which came from the back of Thor 2 isn't good,the fact is that it's embarrassing.They will break even but not a hope of 900-1 Billion
And of course the CEO of WB had the nerve to mandate the movie be under 2 hours, an ensemble Justice League movie introducing THREE new characters that had no standalone movies...why the fuck would u do that!?!?!?
Grace doesn’t matter how you try to spin it. The fact that Thor, only Thor, made more money than arguably the most famous superheroes of all time in their first movie together, is embarrassing. The first avengers made 207 million in their opening weekend. And if you compare it to Fantastic Beast it’s still doesn’t look good, cause FB didn’t cost 300 million to make, and the Harry Potter movies always make their bigger chunk of money overseas. It’s a flop, and I hope Warner Brothers sees this and make the changes they need to make. Fricking IT made more money than all of this heroes. Is an embarrassment all way around it.
Absolutely horrendous opening. Even giving it a generous 40% week over week drop it will struggle to clear 300 domestic. Taking into account this is DC’s avengers... it is a failure
wtf is she smocking u mean to tell me shez the only one who cant see this is a flop when you have all your best superhero characters in one movies and cant hit a 100m opening weeked isnt she the same person who said spiderman homecoming was a flop and yet it made 117m opening weekend...your true colours are starting to show one might say you are a DCEU fangal
Warner Bros should be embarrassed by this box-office opening. This might play ok for another week due to the Thanksgiving holiday - but there's no way this film will have staying power.
Why is it making under $100 on a movie with iconic characters that have been around for many decades not a disappointment? Is just making 100-200$ million profit the best that DCEU can hope for instead of the bofo money that Marvel Studio makes? Maybe DCEU should simply stop being compared to Marvel Studios and simply stay with comparisons to Sony and Fox as clearly Marvel is simply on a league of its own as far as Box Office.
Since estimates are about all we got right now...here goes: Justice League Budget - $300 mil. Ad Budget - $200-300 mil. Maximum total - $600 mil. US weekend - $96 mil. World - $186 Total box office - $281 mil. Not dire by any measure but if it's "legs fall off" and people don't do as Grace predicts and continue to see this film well into December in larger numbers then WB and the DCEU are in serious trouble. I predict a similar trajectory to Batman v. Superman compared to Civil War. I see Thor continuing to bring money in with JL having a steeper fall off and a much lower total box office gross comparatively. In truth I was really hoping it would do better but WB have yet to completely pull their heads out of their asses and I am uncertain even if they were to reboot completely if that would solve their problems. I actually think it would hurt them more then it would help at this point. I would refocus efforts to bring more DCU characters to their television series and build that up to a Justice League show with their existing and excellent CW talent!
Difference is that Fantastic Beasts was a very good movie in comparison to JL. I liked JL more than I though I would, but its very flawed - and I am not shocked why the critics panned it.
+ calafeast No matter. It was a superior film to JL. Period. And it was a more adult HP film. In fact I liked it better than the HP series myself. But that's just my opinion.
+calafeast Bruh.... I didn't initiate the comparison from a box office stand point, Grace did. So you can rail at her if you want. I'm remarking based on what was said in this review. Not sure where you're going with this. Dunno, maybe you ought to watch the video...? We are talking about JL and Fantastic Beasts, not Azkaban.
Oh Grace, this is the most biased video that I have see from your part, I love JL, It surpassed my expectations, but we have to be realistic, the numbers are cold. WB must rethink if they want to continue with the DCEU after this
She straight up does PR videos for WB and you find this one to be the most biased? I think some times you just gotta know what your reviewer biases are. Its like complaining a puritan reviewer took issue with nudity or revealing shots in a film.
Wow that was some nice spin there Grace. This is one of the biggest box office disasters of all-time! This was by far the most anticipated DC comics film of all-time and it couldn't even make half of what the first Avengers made in its opening weekend! The DC film universe is completely fucked!
I'll I can think to say to this viewpoint on JL Box Office is "Come on Son" This is an unmitigated disaster. The word of mouth is going to kill this for the 2nd weekend. Because It's a DCEU movie there will be TONS of negative stories to deal with. This is the JUSTICE LEAGUE. It should be able to do 100 million in it's sleep. I want competition. I want the DCEU to do well. Competition is good for the us the consumers and the genre as well. These kind of numbers won't lead to more competition but less.
This just shows what happens when you build a CU without a compelling story. Us non- comic book peps will just avoid these types of movies if they have nothing going for them other than “ look its all your favs in one movie!!!” ... yawn pass!
Superman (1978) Batman (1989) and Wonder Woman (2017) all had critical acclaim and cultural impact on generations. No matter what year it is, they will be considered legends dumbass. The Dark Knight is the most critical acclaim comicbook movie of all time. DC still beats Marvel in comics, tv shows, animation, and video games. They are still staying.
Oh I forgot..... Heard it was under two hours so you know you're going to get a three hour extended edition blue ray that they're going to release just like all the other movies. Why bother going if this is going to be their strategy from now on?
It is really a surprise? They boxed themselves into marketing plan that couldn't reveal the return of Superman. They setup Wonder Woman to be the leader of the team, then the early impressions from the feminists didn't like the way Diana was shot. The marketing plan had to rely on the action of Aquaman, Cyborg and Flash. They wasted the return of Superman from death. The review embargo and rottentomato delay was a serious red flag.
Hahaha you're way too optimistic Grace. There's no excuse for DC's Avengers flick to underperform this bad. There's definitely a problem when a group of unknowns called the Suicide Squad beats your ultimate superhero team flick.
Competition can be serious.
Even if it beats Man of Steel, we're talking about The Justice League movie not beating the likes of Suicide Squad, or even BvS. This was supposed to be the ticket into the billion dollar club, and it looks like they're fighting not to be dead last in their own franchise. That is the definition of a flop.
Man, I've never seen a more textbook example than grasping at straws.
It's a box office disaster, plain and simple. And if you think it's going to have a Fantastic Beasts run while Thor is still going strong, Coco is about to come out, and with The Last Jedi less than a month away, you're deluding no one but yourself.
Damn... Looks like the movie won't even recover the money spent on Henry Cavil's CGI mustache removal
Savage
Ŵèřęŵøłf • har har
It already did
Ŵèřęŵøłf • Funny and savage. But I'm pretty sure 96 mill will cover that lol
But dont worry, it was so bad that it must have been cheap.
It didn't even break $100 mil???
The JUSTICE LEAGUE???
Batman, Supes, Wonder Woman, and Flash???
Yikes....
......AND Aquaman
And Cyborg
Lotta people didn't know he was in it.
Yes, it's almost as if people re beginning to realise that WB don't know what the hell they're doing...
Saibapunk t
If Spider-Man opened this low than weekend projections had it she would’ve called it a flop. Justice League opens far below projections and to her it’s not a flop
David Calamaco ikr, she is a sucker for DC she can't see the facts
She did initially call Spider-man Homecoming box office a disappointment.
The negativity bandwagon isn't helping the numbers.
Mainly because this is a film with Wonder Woman batman and superman.
This is their first try not their third so I understand
Thor: We had a fight.
Batman: Did I win?
Thor: No. I won... easily.
Batman: That doesn't sound right.
Thor: Well, it's true
Batman: But I have a LEAGUE!
Thor: And I have a HULK!
Hulk: MCU like fire... DCEU like water.
Superman: We're both kinda like fire.
Hulk: But MCU like raging fire. DCEU like smoldering fire.
E Allen copy paste
i didnt like the DCEU, but i feel bad for the actors and all the crew who were involved
kubla 98
Especially for Ben Affleck whose portrayal of Bruce and Batman is fantastic, yet has the indignity of being trapped in the Snydergeddon.
This is what's wrong with the DC fans, they will instantaneously call homecoming a flop at 800 million $ collection but when it comes to DC they became so fucking protective, starts saying that they can recover and hold blah blah........
If this ain't a flop when do you call it a flop?
There’s no real way to turn this to a positive. $96 million opening weekend for JUSTICE LEAGUE of all movies is bad. There might be a chance to recover, but this is bad. Suicide Squad (a property no one outside comics knew about) earned more. Smh
I don't care what the excuses are, this is an unmitigated disaster and we don't know where Warner Bros. will go from here!!! This is the JUSTICE LEAGUE we're talking about! You should be comparing it to the Avengers, not a spinoff movie like fantastic beasts!
This is hardly an unbiased critics opinion.
I’m curious to see who at Warner Bros tomorrow is gonna be in fear of losing their job 🤔
BoneStudios15 Zac Snyder, Joss Whedon and Chris Terrio definitely shouldn’t expect anymore calls from DC. People at WB are definitely in trouble right now.
joseph robinson yeah they’re definitely not getting called back. I also have my bets on the CEO Kevin Tsujihara I honestly I feel like after this, for him to still have a job within this position would surprise me
BoneStudios15 I feel like he might be in trouble but he also had a really good year with his horror brand that he might pass by. I feel like the DC part of the studio should expect some firings.
joseph robinson oh yes most definitely. It’ll be an interesting week 👀
joseph robinson agreed! Snyder more than anyone needs to go. He is simply a TERRIBLE story teller and is a poor man's Michael Bay. His vision doesn't work.
Hi Grace. Remember when you considered spiderman homecoming as a FAILURE? I appreciate you being positive but cmon. A film like JL is not supposed to struggle to reach 100 mil and miss opening weekend, not supposed to struggle to 700 mil ww, not supposed to be the loser out of FIVE cbm this year. I didn't hate the movie. I enjoyed bits and pieces. This had to do better. Iron man 1 opened more and released in 2008. I love DC. But this DCEU movie needs to FAIL for WB to wake the hell up
I don’t understand how you can make this positive....this movie should have been opening at 120 million. It’s the lowest dceu opening...it’s a little bad, especially when you take into consideration that there were more sold out Paddington 2 showings in the major cinema near me than there was for JL...which had no sellouts....
Kyle Ocallaghan
With so many great IPs in one film, it ought to have opened at $150m or more.
It might do 120. The weekend isn't over yet.
gomer pyle Will still be a flop on Monday
Jay Starr it’s not doing 120. These projections are very close. It’s over. Even if it did 100 it’s still too low for a film that reportedly costs a whopping 300 million(and that’s even accounting for marketing).
All the movie has to rely on at this point is strong repeat viewings which it probably won’t given the competition in its next few weeks-Coco is coming very soon and The Last Jedi is right around the corner.
Kyle Ocallaghan It would have opened at 150m atleast! This is a joke!
What about Justice leagues budget? Can we really compare JL to Fantastic Beasts, which didn’t cost nearly as much to make?
Holy Spinmobile Batman!! I wondered how some would try to spin JL making less then $100M...... 🙀😉
I mean yay for positivity grace but, um, there's no denying what a flop this is. This is justice league. I don't think there is any getting around this
And fantastic beasts is a very different comparison(A SPINOFF MOVIE ORGINAL ). This is JUSTICE LEAGUE. the third in a trilogy. Very very different, should not be performing 44% less than B V S wow
Lol So? That like saying no xmen team up movie should make under 120 mill opening night
King Merck but X-Men movies don’t cost 300 million to make.
this was a doomed project right from bvs
they should have released 2:20 min movie
duras200 I don’t know a single person that has started traveling yet. The fact is nobody wanted to see this movie, it is being propped up by the fans. It’s not going to have strong legs.
Agreed. It's the worst DCEU performer yet. It would be like The Avengers making less that The Incredible Hulk or Iron Man 2.
Lowest DC Opening Since Green Lantern. Yikes.
Hold on, 'Justice League' only made $96 Stateside this weekend, meaning 6-8 people went to see the DCEU's latest in total? Christ, the movie had a rougher opening than I thought.
When 2/5 characters in your Avengers have their own movies and nobody gives a fuck about the characters you're going to have a bad time.
2/5? cap, thor, ironman, hulk
I meant 'your Avengers' more as DC's attempt at, flash/aqua/cyborg all essentially new players for viewers
you are right
Wow Grace, you are a spin doctor as there is no positive spin.
Lol.
Spider Man Home Coming: $117 million opening weekend. Major disappointment and box office loser.
Justice League: $96 million opening weekend. Hey! well done! Nothing bad to see here.
Condemns Spiderman Homecoming as a failure way too early.Says Justice League has found a path to success way too early.
I agree that the DCEU needs a Kevin Feige type figure, who not only has great business and creative nouse, but they must also have the passion AND knowledge of a DC Comics and DC Cartoons fan.
There is scope for cheaper AND better DC films. We need more alter ego time; Clark Kent being a great reporter, Bruce Wayne being the world's greatest detective etc.
Blue Werewolf i thought Geoff Johns was the Kevin Feige. Maybe not....
The Observant Servant Geoff johns is also a comic book writer, he definitly doesn't have a lot of time on his hands.
The Observant Servant
He doesn't have enough power. I doubt Mr Johns would have agreed with the 120 min run time.
+Blue Werewolf At least with Bruce, a Batman film focusing more on the detective stuff can work. But a Superman film focusing more on Clark Kent, would be boring. And it doesn't help that Superman doesn't have a modern film that's the equivalent of the Nolan Batman films, a film that, overall, understands the character perfectly in this day & age.
TheGameKeeper94
I remember a scene from the Superman TV series where some thugs attacked Clark in public and he pretended to get hurt. My brothers and I all laughed. Believe me there is so much you can do with Clark
Such low opening... Should've printed more pamphlets.
It's just hilarious to see them pander to the haters, only for the film to end up doing less than the grim dark stuff.
spideyfan2002 But at least the grim dark stuff cultivated a solid, loyal fan base that ensured there was a respectable box office.
jnivens78 The day one DCEU fans feel pissed at the way Snyder was treated by the studio, and are chosing to stay away. The critics still hate It, and the general audience haven't shown. Their pandering failed.
spideyfan2002 You're gonna compare Sucker Punch to a DC franchise? And maybe if the studio didn't meddle with someone's creative vision, then this wouldn't be happening.
spideyfan2002 That's your opinion, which you're entitled.
TheoKabala89
I don't think it has anything to do with grim vs fun. The darker themes MUST have levity and the efforts at humour MUST be funny. I do intend to rewatch it though.
They are so excided about the end credit scene i was the only one left in my theatre to see it.
Yeah... people were pretty much in a hurry to leave the Theatre as soon as the credits started.
I watched the end credit scenes by my lonesome.
Just subcr to you... nice vids.
A movie starring Harley Quinn opened 40 million bigger than one with BATMAN, SUPERMAN, WONDER WOMAN, FLASH and CYBORG, Fantastic Beasts was a SPIN OFF with characters with no brand recognition. GRACE, you're in denial, 96 million for the fricking JUSTICE LEAGUE is a disaster. Period. This film will drop the usually 65-70% on it's second weekend, at 40% on Rotten Tomatoes this film will have no legs and JUSTICE LEAGUE opened in all the major markets so it won't get a boost or save from overseas countries, there also a STAR WARS movie this December.
Your DCEU favoritism is hard to swallow Grace. Where is the flop-stick you beat "Spiderman: Homecoming" with?
Due to the people like you who supports dceu blindly we are getting so low quality dceu movies... those characters deserve better!!
“I didn’t turn into the flash unfortunately”
GRACE YOUR JOKES ARE GOLDEN
:)
They can try to spin it as much as they want, but keep 2 things in mind:
1-They spent $300M on this film not including ads spent. They didn't even touch $100M yet smh
2-WB continues to trim, meddle and mess up its films so this will continue to happen in ALL of their movies.
DC/WB is a failure, and i would like to say i am officially paying for marvel flicks only. I think ill stream DC films from now on.
you were saying Spider Man Homecoming was underperforming for weeks and it's the highest grossing comic book film of the year lol Fantastic Beasts is a HP spin off. JL is THE Harry Potter of its franchise but is worse reviewed. There's no way to spin this positively...
She wants this dumpster fire to succeed so badly.
But if it gets into the 700m it’s barely making a profit. It supposedly has a 300m budget without marketing and their marketing had to cost a lot. That’s not even counting the backend deals that everyone has.
Love Grace, love DC but hate hypocrisy. She insisted Homecoming was a flop and a “loser” because of its slow start but will defend a SUPERMAN, BATMAN and WONDER-WOMAN team up that was predicted to open somewhere around $130mil opening at $96mil (when b-list Thor opened at $109mil two weeks before) and her reasoning is that America is busy travelling and shopping? Star Wars is opening a week and a half before Christmas so shall we expect a slow start to that because America will be too busy shopping and traveling?
So is Grace's pie in the sky "it'll perform like Fantastic Beats" fantasy obviously delusional yet? I hope so. Watching everybody go through the seven stages of grief on this one has been rich. People at different stages of denial and excuse making, blaming various people, etc instead of just accepting that the DCEU has sucked and DC isn't as important overall as they thought it was.
Nice damage control Grace, but this is humiliating for WB. This was supposed to be their answer to The Avengers, yet it couldn't even make half the opening weekend that The Avengers made. Hell, in all likelihood it's not even going to make more money than a Thor sequel.
I find it funny that Coco has now made more than Justice League.
I hope Kevin Feige releases the Infinity War trailer in the next 2 weeks 😂😂😂
I was eating lunch with my coworkers, we were talking about our plans for the holidays. When the topic of movies came up I mentioned Justice League and 3 people simultaneously said "I heard it sucks" followed by "I'm going to rewatch Thor 3" by youngest one in the group (3 of us are 17-25 range and the other is 59).
It’s Monday already?
Senpai Hentai projections are usually accurate.
Senpai Hentai Nope, but films usually have a trend that's the same. This movie will gain some ground, but it can break even.
yeah i was like did i miss sunday?
I was like “how long did I sleep?"
LMAO, I feel you guys.
$96 million is not good enough for Justice League.
Sounds like damage control.
We love the ticket montages!!! Thank you Grace.
i think grace has been sniffing the paint lol
We need someone to be the head of DC not only a business man, and creative but we need someone that’s actually PASSIONATE AND FAITHFUL to the DC brand. The fact that there was no black and silver suit??? It’s little thing like that that just erks me.
During thanksgiving I usually go see animated movies because I go with my family and we have little children
Deadpool made $135M its opening weekend. Damn does not look good for WB
Logan made even less than Deadpool does that make it a flop?
ZR J-Ro You're not counting the budgets and IPs involved though.
Comparing the brand value of Superman and Batman to that of ... Newt Scamander...? Hm, it's not the same thing.
The fact that it might be bailed out by releasing adjacent to Thanksgiving Weekend, doesn't really change the fact that it was an embarrassing opening weekend result. That fact should have helped it blow away projections - not maybe save face.
Rebooting the entire DCEU is not practical at this point, but I really think they need to take it back to basics.
love how she always calling homecoming a loser, now she's trying to make this turd seems ok..lol
There's no way to happy talk the Justice League. It will make a profit but there's is absolutely no broad public buzz or enthusiasm for this film. And with an lukewarm opening for such an well known franchise, it reasonable to say the masses are clearly becoming fatigue of giving DC the benefit of the doubt.
*Wonder Woman 2 better be really good.*
That doesn't explain the Worldwide drop...BvS opened with $420m worldwide, Justice league $281M. dropped $70m in the US, Dropped another $70m worldwide.
Ken Gorry hi bro in shera from india . i want to tell u that this film is cursed why i m saying bcoz in india the film is released in english but not in dubbed language which just hamper the business in india
Looks like the actual number for JL is $94 million instead of $96 million. Going $2 million under even the lowish estimate doesn't bode well for any legs to this movie.
just getting to the 700s on a 300 mil budget would really only be breaking even or a small profit. and a film like this i'm sure wb was hoping for better return then simply not losing money.
What you aren't figuring into the equation is that all of those movies are kid friendly. After bvs most parents realized that Batman is too violent for kids under 13.
LOL did she just compare justice league (a film including the holy trinity of comics) with the b list magicians in the Harry Potter franchise
If your lucky it breaks $230M domestic (at an average 40% drop), if it follows normal trends it may not break $200M.
regrettably, it is time for a reboot 😰
The DC brand has been tainted too much
Foxen Anime no
Yes I hope somehow WW is kept 🙂
With all the issues that Gal Gadot is having with WB at the moment because of Brett Ratner. Who knows if she'll even be around for the next WW movie. They might be better off rebooting again.... Especially since Affleck is trying to get out as well.
no more team movies, no more universe, just give us good movies for FUCKS SAKE
NO rebooting would just make the haters hate even more and possibly lose the fans in the process.
Man you know you did something wrong when you have to dig up Fantastic Beasts of all things to try and save face.
Yes but Grace aren't these franchise movies supposed to be increasing in Box Office $? You railed on Age Of Ultron not outperforming Avengers 1! I think you're looking for a silver lining here.
Haven’t finished the video but wanted to say one should never underestimate an animated movie ....ESPECIALLY ones dealing with minority’s....just saying I wouldn’t be so sure CoCo doesn’t kill just because of what it represents.
96 dollars really _is_ pretty bad. That's like 8-9 tickets.
_Wait a minute. Did you leave something out of the title_
Coco was an Amazimg movie
Also, JLA really did very bad, by name alone it should of done more
Not to mention its budget must be at least 600million with marketing
The fact that it couldn't reach Thor 3 which came from the back of Thor 2 isn't good,the fact is that it's embarrassing.They will break even but not a hope of 900-1 Billion
JL is not going to be a hit but that's fine because we need it so WB knows they need to get it togheter.
$98 doller opening weekend!! Did 7 people see this films in the cinema? Or isit just 1 person that also bought cinema popcorn and a diet coke LOL
$96. He had a $2 off popcorn coupon.
F8 had a 98 million dollar opening weekend and it did fine.
There's truly bliss living in denial but for the wave called reality that comes crashing in.
Wow she made a excuse video for Justice League lol
And of course the CEO of WB had the nerve to mandate the movie be under 2 hours, an ensemble Justice League movie introducing THREE new characters that had no standalone movies...why the fuck would u do that!?!?!?
Grace doesn’t matter how you try to spin it. The fact that Thor, only Thor, made more money than arguably the most famous superheroes of all time in their first movie together, is embarrassing. The first avengers made 207 million in their opening weekend. And if you compare it to Fantastic Beast it’s still doesn’t look good, cause FB didn’t cost 300 million to make, and the Harry Potter movies always make their bigger chunk of money overseas. It’s a flop, and I hope Warner Brothers sees this and make the changes they need to make. Fricking IT made more money than all of this heroes. Is an embarrassment all way around it.
I Liked your Epic music choice for the Montage👍
I really feel bad for Ben, Gal, Ray, Jason, Henry, Ezra. They put so much heart in their interpretations. :(
Absolutely horrendous opening. Even giving it a generous 40% week over week drop it will struggle to clear 300 domestic. Taking into account this is DC’s avengers... it is a failure
wtf is she smocking u mean to tell me shez the only one who cant see this is a flop when you have all your best superhero characters in one movies and cant hit a 100m opening weeked isnt she the same person who said spiderman homecoming was a flop and yet it made 117m opening weekend...your true colours are starting to show one might say you are a DCEU fangal
Finally someone who understands Hollywood
Caden Stone LOL
Movie didn't make cents.... why did the dirt move on Supermans coffin in BvS if he was dead. Plus why not just put Darkseid in the movie.....
No one is directing the DCEU. Its been running along kinda on auto. Lets see if something changes moving forward.
han dler. Yup and i almost left when the justice league made Frankenstein Superman.... I'm like the Doomsday stuff was bad and you do it again????
Can't even beat Thor lol
Warner Bros should be embarrassed by this box-office opening. This might play ok for another week due to the Thanksgiving holiday - but there's no way this film will have staying power.
Why is it making under $100 on a movie with iconic characters that have been around for many decades not a disappointment? Is just making 100-200$ million profit the best that DCEU can hope for instead of the bofo money that Marvel Studio makes? Maybe DCEU should simply stop being compared to Marvel Studios and simply stay with comparisons to Sony and Fox as clearly Marvel is simply on a league of its own as far as Box Office.
Since estimates are about all we got right now...here goes:
Justice League
Budget - $300 mil.
Ad Budget - $200-300 mil.
Maximum total - $600 mil.
US weekend - $96 mil.
World - $186
Total box office - $281 mil.
Not dire by any measure but if it's "legs fall off" and people don't do as Grace predicts and continue to see this film well into December in larger numbers then WB and the DCEU are in serious trouble.
I predict a similar trajectory to Batman v. Superman compared to Civil War. I see Thor continuing to bring money in with JL having a steeper fall off and a much lower total box office gross comparatively. In truth I was really hoping it would do better but WB have yet to completely pull their heads out of their asses and I am uncertain even if they were to reboot completely if that would solve their problems. I actually think it would hurt them more then it would help at this point.
I would refocus efforts to bring more DCU characters to their television series and build that up to a Justice League show with their existing and excellent CW talent!
Difference is that Fantastic Beasts was a very good movie in comparison to JL. I liked JL more than I though I would, but its very flawed - and I am not shocked why the critics panned it.
Ephalanx Critics panned it because the movie was too focused on pleasing fans and forgot to actually be a well made film.
+ calafeast No matter. It was a superior film to JL. Period. And it was a more adult HP film. In fact I liked it better than the HP series myself. But that's just my opinion.
+calafeast Bruh.... I didn't initiate the comparison from a box office stand point, Grace did. So you can rail at her if you want. I'm remarking based on what was said in this review. Not sure where you're going with this. Dunno, maybe you ought to watch the video...? We are talking about JL and Fantastic Beasts, not Azkaban.
I mean I don't understand, Weekend isn't over yet ? How does this work ?
Oh Grace, this is the most biased video that I have see from your part, I love JL, It surpassed my expectations, but we have to be realistic, the numbers are cold. WB must rethink if they want to continue with the DCEU after this
She straight up does PR videos for WB and you find this one to be the most biased?
I think some times you just gotta know what your reviewer biases are. Its like complaining a puritan reviewer took issue with nudity or revealing shots in a film.
Lol watching this years later and hearing Coco wasn’t expected to be a Pixar juggernaut
Wow that was some nice spin there Grace. This is one of the biggest box office disasters of all-time! This was by far the most anticipated DC comics film of all-time and it couldn't even make half of what the first Avengers made in its opening weekend! The DC film universe is completely fucked!
isn't this a holiday week? I think it will do well into next weekend.
I'll I can think to say to this viewpoint on JL Box Office is "Come on Son" This is an unmitigated disaster. The word of mouth is going to kill this for the 2nd weekend. Because It's a DCEU movie there will be TONS of negative stories to deal with. This is the JUSTICE LEAGUE. It should be able to do 100 million in it's sleep. I want competition. I want the DCEU to do well. Competition is good for the us the consumers and the genre as well. These kind of numbers won't lead to more competition but less.
despite the critics and box office who cares the movies are here to stay and the DCEU isn't going anywhere we just started this unvirese
The marketing for this movie was trash many casual movie goers that I know completely forgot that it came out this month
I misread the title as 96 dollars. If that were true Justice League would have easily have been the biggest bomb in cinema history 😂😂😂
This just shows what happens when you build a CU without a compelling story. Us non- comic book peps will just avoid these types of movies if they have nothing going for them other than “ look its all your favs in one movie!!!” ... yawn pass!
Wait how did they got these numbers? It's still the weekend. Just wondering
Superman (1978) Batman (1989) and Wonder Woman (2017) all had critical acclaim and cultural impact on generations. No matter what year it is, they will be considered legends dumbass. The Dark Knight is the most critical acclaim comicbook movie of all time. DC still beats Marvel in comics, tv shows, animation, and video games. They are still staying.
Oh I forgot..... Heard it was under two hours so you know you're going to get a three hour extended edition blue ray that they're going to release just like all the other movies. Why bother going if this is going to be their strategy from now on?
This is the reason Feige doesnt release extended editions or directors cut.
It is really a surprise? They boxed themselves into marketing plan that couldn't reveal the return of Superman. They setup Wonder Woman to be the leader of the team, then the early impressions from the feminists didn't like the way Diana was shot. The marketing plan had to rely on the action of Aquaman, Cyborg and Flash. They wasted the return of Superman from death. The review embargo and rottentomato delay was a serious red flag.
Its the freaking Justice Leauge. They need to change a lot immediately. This should be a billion-dollar franchise easily.
Justice League open with $96 Million vs Marvel the avengers $207 Million
gomer pyle 200 million domestic
gomer pyle
Unfortunately, the $96m figure includes the forecasted numbers for Sunday.
Avengers had no competition too.