geek chic is back!? 🤓📚📸 (a study of style)
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- เผยแพร่เมื่อ 28 ก.ย. 2024
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in another episode of a study of style we decided to take a look at the geek chic trend, which takes notes from the fashions worn by "geeks" of the past. online the trend has been referred to by an assortment of names including librariancore, corporate girly, miu miu Style, officecore, and casual bayonetta. what do you think of the geek chic trend?
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here is a letterboxd list featuring the geek chic style letterboxd.com/moderngurlz/list/geek-chic-a-study-of-style/ (i'll add to it when i can)
and a pinterest board for some style inspiration! www.pinterest.com/moderngurlz/a-study-of-style/geek-chic/
@ModernGurlz Can you do a outfit study on house bunny 2008
Maybe d.e.b.s.?
So glad that my bad eyesight has come back into fashion
😂😂😂
fun fact about anna wintour: she hated that she had to wear glasses in school and so started wearing prescription sunglasses so that noone could tell. She preferred to look aloof than to look like she needed glasses
@@understitchYT That's really interesting! I think that demonstrates a lot of creativity, to be able to take a feature that can't be changed (like bad eyesight) and then incorporating it into your sense of style. Glasses that are used for the geek chic style, on the other hand, act more like a disposable costume accessory, mimicking the appearance of a functional item while being completely useless in and of itself, thus cheapening the whole look and undermining its own image of trying to look 'smart'.
Same 😅😢
Same 😂
Idk how I feel that I've been dressing this way unironically my whole life. I had no idea there was a name for it, and that it was popular.
Lol trendsetter
Be comfortable in knowing you've always dressed as yourself. And maybe be prepared for the people who will tell you you're out of style once the trend changes again. That is a particularly annoying experience.
Yep. Been my style for decades. I'm 49. To be fair, I am a geek. Love sci-fi etc.
they make everything a trendy aesthetic these days it's so annoying 🙄, they're making nerdy girls an aesthetic like what ? 💀
Geek Chic isn’t back, it never left!
100% agree
I watched an interior design video that showed what the 2010s trend was an how it has modified itself into a 2020 trend. I think geek chic never really goes away but the silhouettes and prints change across the decades.
The anoying thing is just that it's now becoming more mainstream and trending. And with the circle of tik-tok trends, I fear that it wild in a couple of mounths, be once again seen as "outdated". This would once again make the "geeky look" looked down upon. I just wished that styles could be more indvidual and less trendy...
Im a tired girl who wears glasses yes it never went away for me
My thrift addiction has netted me a considerable sweater vest collection. I'm finally ahead of a curve 😂
What I enjoy the most about this style is it inherently does not pander to the male gaze AT ALL. I’m noticing that lately with trends.
i dont know, i dont want to shame anyone because i dont know their intentions but when i look at the last bit in the video that mentions bayonetta (who, while iconic, you have to admit is a video game character that is oversexualized) and the women featured who sport the bayonetta style glasses, i do feel there is an element of male gaze sex appeal. it reminds me of p*rnographic materials where teachers or librarians are featured as a kind of taboo subject. there is something interesting happening there with those glasses that make them very appealing in my opinion, the juxtaposition of glasses that should be inherently ugly but become so sensual when styled and modeled in the right way is fascinating and hard to look away from. so i dont wanna say this style is inherently sexualized or shame people for liking it, but i wouldnt say the male gaze is totally absent either.
@@jits8767 I completely agree with you. Unfortunately, I wouldn't say that this look is free of male gaze, starting with those glasses which are also an inspo from the oversexualized character (they CAN be their own thing just like they were before games which is just cool glasses but nowadays there are a lot of men who will look at them and say they are hot or sth like that, they wont pick any other glasses just those. I guess that games, media and p*orn ruined an image of them at least for me...). Tbh, if i had to picked one style that would be free of male gaze i would go for skate look or sometimes a hip hop look? Its just my opinion but I in skate look girls wear usually big shirts, loose jeans, socks, sports shoes, hats, long sleeves under tshirt and they look really comfy, they can personalize it and look girly or do the opposite, it seems to me that this is an outfit which doesnt really pander to the male gaze...And the same goes for the hip hop- it can still be comfy and baggy but you can add some part that is tight or revealing but it doesn't really restricts your movements
I think it really depends on how you style it and if you go for the baggy silhoutte or a tighter one.
Also culturally it is unfortunate to say that the male gaze is never truly absent in literaly anything. @@jits8767
@olint424 OMG Yes, to the latter parts of your comment! I'm Punk fashion-wise (a nerd personality-wise), and I just don't see the Skate Punk look anymore outside of myself and other Punks. It's hard to highlight a BBL in oversized cargos I guess lol. At any rate, I couldn't agree with you more as a Punk lady who's always dressed for comfort.
@jits8767 the joke of bayonetta is that she is sexy but men cannot take advantage of her and ogle her
I was waiting for you to bring up the geek backpack rapper era in the 2010s! It mixed hip hop culture with geek chic with hipsterisms. It’s a style that was sported by so many black celebrities- catapulting polo, Tommy H, and Coach to popularity among younger people. It could be argued Kanye West was the originator, but OutKast also had a role with reclaiming the dandy look.
Wow I would love to hear more about this angle!
THIS!!!!! YES, Kanye started this,or made it popular, and I loved this. It was insanely popular, and I hope she does cover it! 👍❤️
“Neo-Nerd” just sounds really cool!
Geek chic is an answer to whatever is happening right now in fashion, which is an obsession with perfection, glamour, and excessive glitter. Miuccia is truly a pioneer in this 'ugly chic' field.
So basically half of the population should be popular now as everyone is looking like this in everyday life
only fashion if you look like a supermodel
did anyone else have a moment in the 2010s where the popular girls who made fun of kids with glasses went to school wearing fake geek glasses bc it was in style at the time?? No? Ok just me then
YES! Some of the kids at my school who did this wore contacts… and put on fake glasses because they wanted the aesthetic as a costume but still looked down on people who actually just wore glasses 🙃 Did some of them even wear 3d movie glasses with the lenses popped out?
Yes! I came here to comment that I thought the geek look came back in 2016!
They did the glasses thing back in 2008 too, but that was the scene/emo proto tumblr girl thing 😬 the big black frame glasses that turned into the hipster mark. still mean about actual glasses wearers 🙄
Yes!! I remember you could walk into stores like Hot Topic and they'd be selling those fake nerdy glasses sometimes with Hello Kitty frames to make you look cuter.
Here! Here! And actually my glasses were the reason my husband started liking me lol. I used to wear purple geeky glasses and he thought I looked endearing. Mind you he was a pretty popular guy with girls throwing themselves at him, yet he fell for me bc of my geeky look.
I love that your sponsored ad part is actually a fashion look book. I enjoyed watching the outfits you put together and didn't skip the ad.
To me, part of being a 'geek' is almost the category of geek one can be, like film geek, book geek, computer geek etc. though, I agree this probably came from the evolution of computers, and popularity of basing one's personality and style around their main interest/hobby, which I assumed is a modern evolution, but of course, Im sure there were those who did as such in the past, like the model train people of the 80s, space people of the 50s/60s and hippies of the 70s. It's just that now we all feel pigeonholed to brand ourselves a certain way in order to establish a personality on the internet well after our time in schools is over, and that feeds into it. These are just random thoughts, I havent strung them together really yet, but the video made me think, thank you
We appreciate how well you've articulated your insights. Keep working hard.
I find it kind of difficult to have to deal with something that you were mocked during your teenage years to be mainstream now.
It's quite difficult when you are the geek/nerd mocked to be brave enough to openly enjoy something.
Not so geek chic, but seeing mainstream stores openly selling Anime/Manga stuff with no problem, like it's normal now to enjoy this kind of thing.
Yeah and now all the mangas are really expensive while western comics are cheaper. I got a thick Dylan Dog for only 2€. Back in the day the opposite would be the case.
Is it just me who kind of feels like the 20 year rule thing isn’t really applying anymore? There’s definitely still a lot of 2000 trends going around but i and a lot of other people have been wearing more of a combination of 90s and 70s style
I literally just ordered a pair of glasses with my new prescription. When picking them out both my partner and I said they looked very "sexy librarian". Lol, good to know I'm on top of the trend!
My glasses are not a fashion statement. I literally need them to see.
Girl shut the hell up it’s just glasses it’s not a culture
after spending most of my school years being subjected to a strict uniform dress code, im sooo averse to most of the clothing that falls into the geek or preppy category… 😂 but i still do appreciate the idea that the style isn’t so strict about looking “flawless” and that most of the staple pieces to pull off the look are easily accessible to most people 🫶✨
The accessibility is key for me, someone who is not a teenager or a single-digit clothing size. It's a look that I have worn for years and be modified for many types of occasions, and also a look for people of many ages and shapes. How many other trends can say any of that?
I have a -8 eyesight and cannot do anything without my glasses like the only time I don’t wear them is when I sleep lol. And I also love wearing stylish clothing and I always dress nice so I’m rlly happy this is back in style
my big thing with these trends, is that if you’re persistent & smart you can find stuff at a thrift store (or thred up/poshmark etc) to match any aesthetic. these things were in style not too long ago, we don’t need to shop fast fashion to engage in the trend
I'm not a fan of the look but I do appreciate that these styles can be found at thrift stores.
What would you consider your favorite style currently? I'm always curious when someone shares that they don't like something what's the baseline of their likes
My dad is an OG Trekkie from the 60s and proudly points out all the time how he READ the Star Wars books before the movies came out (they were ghostwritten but basically were the movies before the movies) because he was so into sci fi...now he's self identifying autistic lol. That's just how it goes sometimes lol but I am glad that special interests and hyperfixations are easier to find community in now with social media and the internet.
I love the Bayonetta style outfits, but I usually stay far away from black work attire. You end up looking like you work everywhere you go. It's the dress code for many stores and restaurants.
The twee girlies are quaking
As a guy that is VERY much rejected by all forms of society in every aspect, the growing acceptance of different styles and looks is appreciated as it opens up new doors for those less fortunate in the looks department. Society is very vain and shallow though, so even if you 'fit' into what's trendy you have to be the RIGHT kind to actually not get dirty looks.
This is how I dress most of the time because I have prescription glasses due to bad eyesight and my style is casual and sometimes a bit ''geeky'' because idk. But I still need to swap out my glasses to a more oval shape, to make it more accurate😅😅
Finally, someone recognizing Penelope for the style icon she is ❤
Finally our time to shine 🙈. Just waiting for grandma-core to resurface again 😌
I do find it interesting how the geek style is being styled. Especially nowadays, I feel that some outfits are more like secretary style rather than actual geek style. The only thing that they have in common is the glasses. I would say that this is just business casual. Another thing that is a little icky for me is that throughout the decades nerds have been associated with being unattractive, just because their interests are computers, space and games. What about sexy nerds? There are really handsome and pretty people in this space, I am telling you. My partner, who is a medical physicist, is one of them. We went to his friend's wedding this June and he had this light blue summer suit on. A lot of his friends told him that he looked very good in it and one of them even said he looked like, he came out of a James Bond movie. It can´t be that sexy nerds are only associated with humanity studies and dark/light academia.
Another thing I want to add is that nerds don´t have to be only associated with computers, space and games. I was in High School a so-called outsider nerd because I was interested in Japanese Fashion and some of the words I say in German are more used in Germany than in Austria. (My Stepdad is German) So, I got ostracized for it. I would say a nerd is someone who has interests that are not mainstream. And this can be anything.
There is a Bernd das Brot video that perfectly illustrates your last two sentences. 🍞
Finally my time to shine 🙏🏾
Ahhh thank you so much for featuring me! I’m so here for the return of geek cheek, or office core as I like to call it. It’s the most fun I’ve had with my outfits for a while 🖇️📈💋
I'm surprised that you never mentioned the recently popular dark academia style throughout the whole video. In fact, it is very similar to this geek chic thing, but more polished, with matching items, and an air of sophistication to it -basically, it's geek chic rebranded for people who want to see themselves as intellectual, but also beautiful and sophisticated, yet not too sexy or trendy. Geek chic and dark academia are the same thing marketed towards different demographics whose values often clash. The difference is in details, but overall, you can pull off both styles using the same clothing items.
i mention the academia aesthetic at 18:15, while there is some overlap, that style is based on the ivy league look of the 1950s which in turn inspired the preppy style of the 1980s (also mentioned in the video). those styles attempt to emulate the educated upper class not studious outcasts!
it's harry potter for 30+ millennials who don't wanna wear school uniforms
I love your study of style videos, ALWAYS 🔥❤️✨💖🥰
Honestly, I've been a geek and/or nerd all my life, but I was more of a ghetto nerd due to the fact that I grew up in the streets. However, I never really cared about what other people thought of me as a child, so I ended up hanging out with people who just liked me for me, whether I was a geek or not to them. Now, as an mom, I still embrace my geek like lifestyle down to a T, and hopefully, my daughter will grow up to love herself for who she is, just like I did growing up.🤓🤓🤓🤓🤓🤓🤓🤓🤓🤓🤓🤓🤓
I loved geek chic as a tween. I'm now into academia
Also just to add on, I am glad that it’s back in fashion, like shout out to glasses for being a functional accessory that fits MANY different aesthetics fr
Would love to see a more detailed comparison of the light and dark academia and geek esthetics, if there’s enough content
It's criminal that u didn't mention Tina Fey's character Liz lemon from 30 rock. Iconic geek 🤓
neonerd is precise and concise, I like it! this video was so informative and I loved the runways shots with analysis.
This looks like how Melissa Benoist was styled in the 2015 Supergirl TV show when was in her civilian persona Kara Danvers.
Another really great video. I love that you teach history in addition to talking about fashion. And how different pop-culture trends influence things. Honestly, you’re one of the most underrated channels on all of TH-cam. I love your stuff. And this geek loves the idea that he can sometimes be chic. Lol.
Nicknames I like : Neo Nerd; librarian core
Don’t like: golf punk! Lol
Considering the popularity of academia styles, I'm not surprised geek chic is back.
I remember in the 2010s hipster trend and my mum and I bought fake glasses and I’m pretty sure I had a jumper covered in moustaches, and I remember wanting to look like Polly the geek from St Trinians (2007 movie)
Love how you analyze fashion!!
12:05 When she mentioned Punk and Grunge, I almost cried a little. Someone remembers us🥲
i feel like community has a lot of characters who dress exactly like that : abed, annie, frankie and elroy are the main exemples but the other characters as well have a very geek chic inspired wardrobe
I've seen a few people in the "Neo nerd" style around my city centre yesterday. I used to dress as a mixture of Geek chic and soft grunge in 2012/2013 in my late teens.
This is one of my favorite TH-cam channels 💖
omg you should do a video essay about the hunger games cultural reset and the resurgence, ya dystopian fiction, etc. etc.
Always so thorough and informative
Oh yeah, i definitely had the rectangular glasses at 16. Also 2004's Napoleon Dynamite 🧨
I wish that with this new comeback of "geek" fashion, nerds would begin to be represented in a more positive way, especially girls. That they would not leave behind all their "nerdy" qualities but instead of being insecure and weak, they would be more confident about themselves without being arrogant and condescending to others for believing themselves superior.
Something like what happend with the "Bimbo" fashion comeback, which stopped being used for mockery and is now empowering.
Fun fact(ish haha): in Dutch the word 'gek' (which I assume is the word you were referring to early on in the video) still means 'weird' or 'crazy'. :) it's also pronounced with the 'harsh g' Dutch is famous for. 😅 So it ends up sounding a bit like scraping/clearing your throat and then saying 'ack' immediately after...
In modern German the meaning did a 180° and now is used to describe a very vain man.
i think resurgence of geek chic is due to bayonetta
My prayers have been answered. Love this series! xx
god I love your channel ❤️❤️
I'm pretty geeked this is becoming trendy because it's basically been my work uniform for the last decade lmao
I’m not sure if you are gonna see this comment but PLEASE do McBling, I think it would be really iconic. Especially since the McBling style is back and poppinggg ✨✨
I love your videos your so thorough with your research!!
I saw a lot of layering going on too on tiktok and I think we just gotta let them figure that one out along the way 😂😂
Watched a vid where a TH-camr (I forget her name) mentioned how she hated the bayonetta glasses trend because they were too nerdy for her to get into, and I was like, that’s the point!
I love this channel! great job as always
This was such a fun video to watch
I swear I start liking a style and everyone else is like yeah sounds good. Now finding the "right" pieces is going to be so hard, but hey, can sell anything I'm not huge on fast on poshmark, I guess.
To clarify, I'm more dark academia but really what is that if not slightly posh nerd😅
i love nerdy-geeky styling i often sport it myself. I did not realize it was getting traction on tiktok. If I name this style again i would call it geeky 127. (the girls that get it get it)
absolutely loved this video 🫶🏼
I love your channel so much 🥺
I'm due for a new pair of glasses, so perfect timing! 😂
I'm back in style! Geek chic/Old money style/ preppy. 😄
i am so happy its back its so cute
I have a request! Maybe you could do Magical Girl fashion rankings? Specifically Pretty Cure or st least one of the seasons because you will never run out of style to comment on there! Also maybe doing videos on fashion from celebrities such as Taylor Swift and Melanie Martinez? Thanks if you read this!
i’ve found the name ‘office siren’ quite intriguing :)
I used to hate wearing my glasses and was told to get contacts. Kinda weird to think that glasses are considered a trend…I wish I had that choice but I’m stuck w bad eyesight for life 💀
Gonna order some pretty vintage Vera Wang oval prescription glasses, thanks for reminding me
Omg this kinda me, and here i was thinking i stood alone in the grungyness sportyness and hipsters of my art school
Its definitely coming back. I saw a photo of maddy Perez with thin glass frame and I just knew this was going to happen
Sorry Alexa demie, my bad
Harper Finckle my Queen
i’m honestly neutral that features like having a “masculine” face or glasses are in right now. i was horribly bullied as a child for “looking like a man” and wearing glasses, and it’s nice to be an adult knowing i was never actually ugly just because the way i looked wasn’t in trend. the one good thing about trends being so over saturated is that no one is able to bully anyone for how they look when everything is now a trend.
at 1:04 it says on the screen that the thredup price was $39 even though it was $9
just wanted to point that out, keep thrifting🙌
As much as i love this fashion trend, the problem is that I find that most represented versions of this geek chic style is all women who are thin/ model looking .
I think for a while there Geek / Nerd fashion was confused for activist or librarian wear.
There is also a subtle difference between Nerd and Geeks:
- Nerds develop programming languages. ( Myself for example. )
- Then there is hard science fiction fans. For those who know, you know.
Yea there we go. The Matrix, also Akira and Neuromancer.
It's good to see that the way I've always dressed is cool now. I didn't know it had a name.
There’s an Asian fashion girl who made those glasses/chic style iconic- but I can’t remember her name or find her online
I sort of feel that the new style is more of a costume version of geeks and how we remember them from childhood TV shows rather than what geeks actually wear... All my fellow nerds at my local game store wear band tees and fleece jackets and hiking shoes, not ties and shirts and cute sweater vests. It feels like fashion is dressing up and idealising nerds now lol
This has been my default style since I was a child in the 70s.
what a great analysis video!
the shock on my face when i saw an outfit i recently thrifted being acc geek chic
Yes to corporate core!
"Because obviously a woman would never be interested in science or computers" Oops I didn't get the memo and got a degree in Computer Science lol.
I agree, history does repeat itself 😑
Basically everyone is dressing like Rachel Berry from Glee now
@moderngurlz would you be able to do a video on the fashion of the new Netflix series My life with the Walter boys.
i love so many aspects of this trend, but i was too traumatized by wearing thin glasses in 6th grade while being a very awkward tween to hop on this part of the trend specifically.
neo nerd is a really good name
my queen betty suarez🙏
Love that you mentioned Alexa Chung and gave props to Miuccia. Ps it’s pronounced “mee-KAY- ley” xoxo
y’all need to look at Gentle Monster’s Glasses, they’re literally sooo fuckin cute
Can I make video requests? If so, can you make videos on the style of PLL characters, and the stereotypical hipster looks of the 2010s?
You should do a style anaylsis of sharpay evans from HSM!!
Imo the difference between nerds and geeks is:
Nerds -> Science
Geeks -> Sci-Fi