E69 | Lebo Gaoaketse - Head of Marketing and Comms, WesBank | Digital & Traditional Marketing

[@DanDlamini-t7l]

Thank you, Mahlangu Wekhethu.
Great episode.

[@KaraboMasemola6408]

We need such podcast for career oriented people so others can also learn from corporate leaders in the space of marketing.
well-done to the podcast 🎉

[@patonbrandspodcast]

@@KaraboMasemola6408 indeed 🙏🏾💙

[@uShabangu]

Another great video with amazing information from Mr Pat!!

[@patonbrandspodcast]

Glad you enjoyed it!

[@G4ourG]

Bra Pat, like I always say, never cease this podcast. TH-cam is a long term strategic investment. Rona we're a loyal audience. Love ❤

[@patonbrandspodcast]

@@G4ourG Thank you 💙🙏🏾

[@LukMpumela]

Love Lebo's insights on balancing traditional marketing with new tech(digital) such a fine line, and he nailed it! Merging creativity, culture, and commerce is key for today’s brands. And as for 'Mam'Sonto' reference! 😀

[@G4ourG]

* Traditional comms channels - long term brand-building
* Digital - short-term tactics
* Strategy - must be the same throughout
* IMC all the tools