How to Get Your Product Into Walmart!

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  • เผยแพร่เมื่อ 30 มิ.ย. 2024
  • Years ago I had the opportunity to sell my product in Walmart. It was extremely stressful but very rewarding. The first order was over $500,000.
    Looking back it would’ve been helpful to have someone to guide us through this process. That’s why I’m happy to have Brian O’Dell on inventRightTV. Brian discusses how to successfully sell into the retail giant Walmart!
    Contact Brain via email at: bodell@nor-dell.com
    www.nor-dell.com
    Stephen Key and Andrew Krauss are the world's leading experts on how to license a product idea. If you have an invention idea, this is the show to watch. Steve and Andrew are the cofounders of inventRight, a coaching program that has helped people from more than 60 countries license their ideas for new products. Visit www.inventright.com for more information and to join the one-one-one coaching program.
    If you have questions about how to invent, how to be creative, design, how to do market research, prototyping, manufacturing, negotiating, pitching, how to sell, how to cold call, how to reach out to open innovation companies, licensing agreements, non-disclosure agreements, patents, copyright, trademarks, and intellectual property in general - subscribe to inventRightTV! New videos every week, including tons of entrepreneur success stories.
    Inventing can be lonely, but you don't have to go it alone! Join the inventRight community for priceless inventor education, mentorship, support, accountability, hand-holding, honesty about the invention industry, and so much more.
    Contact us at #1-800-701-7993 or www.inventright.com/contact.
    This is the book you need to license your product idea: “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: amzn.to/1LGotjB.
    This is the book you need to file a well-written provisional patent application: “Sell Your Ideas With or Without a Patent.” Find it here: amzn.to/1T1dOU2.
    Determined to become a professional inventor? Read Stephen's new book "Become a Professional Inventor: The Insider's Guide to Companies Looking For Ideas": www.amazon.com/gp/product/165...
    inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.
    Reference on this video to any specific commercial products, process, service, manufacturer, company, or trademark does not constitute its endorsement or recommendation by inventRight, LLC or its hosts. This video may contain links to external websites that are not provided or maintained by or in any way affiliated with inventRight, LLC. Please note that the inventRight LLC. does not guarantee the accuracy, relevance, timeliness, or completeness of any information on these external websites. The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them.

ความคิดเห็น • 106

  • @FionaFrills
    @FionaFrills 3 ปีที่แล้ว +3

    super helpful wow, thank you!

  • @erickmandianez
    @erickmandianez 3 ปีที่แล้ว +3

    Everything I just watch is amazing . Thanks for sharing this with us.

  • @happyguru4446
    @happyguru4446 3 ปีที่แล้ว +2

    Scared straight! LOL! Are you ready for the big leagues, probably not? The amount of inventory needed is more than you could ever imagine. Very insightful and super transparent. Thanks for sharing.

  • @joeabascal2341
    @joeabascal2341 3 ปีที่แล้ว +6

    Very informative, thank you; I’ll reach out when I’m ready

  • @stevenmackey582
    @stevenmackey582 2 ปีที่แล้ว +2

    Definitely not ready to approach anyone yet but very grateful for the homework! Thank you!

  • @nikkibarnes793
    @nikkibarnes793 2 ปีที่แล้ว +1

    So amazing thank you so much I just ordered my one simple idea book

  • @veesoho93
    @veesoho93 2 ปีที่แล้ว +1

    What an amazing conversation, im far from being ready for Wal-Mart but it's great knowledge ! Thank you

  • @LexicalNow
    @LexicalNow 2 ปีที่แล้ว +1

    Good stuff! Very informative. Thanks Guys!!

  • @kaelenkinnaman4569
    @kaelenkinnaman4569 2 ปีที่แล้ว

    This guy is a pro. Thank you for the great content!

  • @TawnishTV
    @TawnishTV 2 ปีที่แล้ว +1

    So much to consider. Great info

  • @PanchoVilla-fe8pt
    @PanchoVilla-fe8pt 3 ปีที่แล้ว +3

    Woah 😮. This is super amazing ! Far out! Thank you @inventrightTv!

    • @stephenkey3137
      @stephenkey3137 3 ปีที่แล้ว +2

      I’m glad the information is helping. Thank you for watching!

    • @PanchoVilla-fe8pt
      @PanchoVilla-fe8pt 3 ปีที่แล้ว +2

      @@stephenkey3137 Appreciate your grit and consistency sir. If we had that determination to help others achieve their dream by providing a framework 🖼 ... we’d have a better world 🌎

  • @opyjane100
    @opyjane100 9 หลายเดือนก่อน +1

    Great tips! Thanks guys

  • @scottmayle1955
    @scottmayle1955 3 ปีที่แล้ว +8

    Thanks guys for all of the expert information because these are things that most of us would never consider.

    • @stephenkey3137
      @stephenkey3137 3 ปีที่แล้ว

      I’m happy you’re enjoying the information. Thank you for watching!

  • @lifesuccessthroughhisword6940
    @lifesuccessthroughhisword6940 2 ปีที่แล้ว

    Thank you so much.. please keep coming on because I know God has blessed you to bless MANY!!!!

    • @inventRight
      @inventRight  2 ปีที่แล้ว +1

      Thank you for the kind words. - Andrew Krauss, inventRight Co-Founder

  • @Nocholas
    @Nocholas 3 ปีที่แล้ว +4

    This is some great content

  • @vaidyaayurvedaLife
    @vaidyaayurvedaLife ปีที่แล้ว +1

    Great insightful information. Thank you so much for sharing your knowledge and time! Very well done :)
    I have a quick question: Is there a standard product pitch template with what product info and company details a buyer wants to see about our product and company? I want to provide the proper information they want without overwhelming them with unnecessary details.
    Thank you so much. You've been very helpful :)

  • @TawnishTV
    @TawnishTV 2 ปีที่แล้ว +1

    When the companies tell you there is no mass appeal for your invention, it’s heart wrenching. Got to keep going.

    • @inventRight
      @inventRight  2 ปีที่แล้ว +2

      Their feedback is valuable! Have you heard this more than once?

    • @TawnishTV
      @TawnishTV 2 ปีที่แล้ว

      I definitely respect the feedback. It was said in relation to a prototype I just submitted. So do I stop trying to get this idea to market?

  • @richardcrum7443
    @richardcrum7443 3 หลายเดือนก่อน +1

    thanks guys great great info for all of us

    • @inventRight
      @inventRight  3 หลายเดือนก่อน

      Our pleasure!

  • @michaelmckenna646
    @michaelmckenna646 3 ปีที่แล้ว +2

    with brian

  • @Jroyyy623
    @Jroyyy623 ปีที่แล้ว +2

    Great video and very true watching at 11:11 thank you dream come true xoxo

  • @Anonymous-yn2ny
    @Anonymous-yn2ny ปีที่แล้ว +1

    Hello Stephen! Excellent content and so enjoyable! Thank you!
    Quick question, please. Your thoughts on IP (specifically copyrighted characters) owners/licensors approaching Walmart about licensing directly to WMT for use on their house apparel brands? Thereby bypassing a manufacture, distributor or wholesaler. Is this an usual strategy or does it happen?? Any insight would be helpful. Thank you soooooooo much.

  • @YourSoulSisBella
    @YourSoulSisBella 2 ปีที่แล้ว

    Great insight!

  • @larrykettrlesjr2900
    @larrykettrlesjr2900 3 ปีที่แล้ว +3

    Another wonderful video 💎💎💎💎💎’s

    • @stephenkey3137
      @stephenkey3137 3 ปีที่แล้ว +1

      Thank you for your comment!

  • @shamilsammoon131
    @shamilsammoon131 2 ปีที่แล้ว

    Great Conversation

  • @nirvab.1667
    @nirvab.1667 2 ปีที่แล้ว +1

    Good stuff!

  • @stupidhuman1043
    @stupidhuman1043 3 ปีที่แล้ว +1

    So another question with Walmart do a trial test on the new product from a person? In their local area first? For a couple months to see how things go. DFW area there’s probably 200 Walmarts try that area first?

  • @Twoply2
    @Twoply2 3 ปีที่แล้ว +5

    Drinking from a firehose. Lol! Sounds like the beginning of a panic attack.

  • @richardcrum7443
    @richardcrum7443 3 หลายเดือนก่อน

    great video and yes what a dream come true " getting your product into Walmart working on it lol.

    • @inventRight
      @inventRight  3 หลายเดือนก่อน

      You can do it!

  • @rainsounds181
    @rainsounds181 ปีที่แล้ว

    New to channel. Love the channel. How do I get into with your guest that was on the channel? I'd like to see if he could help me get my product into stores

  • @BlueZoca
    @BlueZoca 3 ปีที่แล้ว +3

    Such great info!! So you stock up on inventory and then Wal-mart DOESN'T re-order -- can you have Brian discuss this next time you have him on?
    Thanks for all you do!

    • @stephenkey3137
      @stephenkey3137 3 ปีที่แล้ว +1

      You’re absolutely right. So you must have other types of distribution for your product.

    • @BlueZoca
      @BlueZoca 3 ปีที่แล้ว

      @@stephenkey3137 -- gotcha -- I used to think I wanted to be in walmart -- maybe now not so much!!!

    • @jmemixx
      @jmemixx 5 วันที่ผ่านมา

      It’s cause your product doesn’t sell.

  • @Delores999
    @Delores999 2 ปีที่แล้ว

    I’m interested in how the jewelry works in Walmart that’s what I want to do do you have any information on that particular item

  • @chinabrown7104
    @chinabrown7104 7 หลายเดือนก่อน +1

    Do we have to pay for the product first and then Walmart reinburses us? Or do they give you the money for the product up front?

  • @jerkmansgrillproductions8923
    @jerkmansgrillproductions8923 ปีที่แล้ว

    Now that's a whole lot of seasoning to think about.There is a recipe for everthing which must include experience, wisdom, guts,ward work sacrifice persisnance,faith ,
    Vision and Fun doing it ..etc...........

  • @charlmarkane7681
    @charlmarkane7681 3 หลายเดือนก่อน

    this video is awesome! Do you have any online community where I can join? :)

    • @inventRight
      @inventRight  3 หลายเดือนก่อน

      Yes! We have a thriving community. Check out our webpage for more deets. Thanks for watching.

  • @mississippimakaveli6779
    @mississippimakaveli6779 ปีที่แล้ว

    Interesting

  • @RaceForGoodLife
    @RaceForGoodLife 27 วันที่ผ่านมา

    🙏thank you

    • @inventRight
      @inventRight  4 วันที่ผ่านมา

      We really appreciate you being a subscriber. Thanks!

  • @felixobolo
    @felixobolo ปีที่แล้ว +1

    Do You have Brian's contacts?

  • @lorettabrail7806
    @lorettabrail7806 3 ปีที่แล้ว +3

    So who is paying for the inventory? I thought the companies we go to handle this sort of thing?

  • @Yelicious_
    @Yelicious_ ปีที่แล้ว

    So, I have to have the inventory? Does Walmart pay upfront so I can make such a big purchase? Or do they just give me a shelf, tell me how much inventory is needed, and when sold, they take a percentage?

    • @inventRight
      @inventRight  ปีที่แล้ว

      You’re going to need inventory.

  • @Mazerunner95
    @Mazerunner95 2 ปีที่แล้ว

    Is it possible to be a supplier from Europe?

  • @galaxyking3850
    @galaxyking3850 3 หลายเดือนก่อน

    I pray I can get into Walmart one day or any store.

    • @inventRight
      @inventRight  3 หลายเดือนก่อน +1

      Absolutely!

  • @lilyoftheflorida1258
    @lilyoftheflorida1258 ปีที่แล้ว

    Any suggestions for me because I want to sell my products to whole foods thank you!

    • @inventRight
      @inventRight  ปีที่แล้ว

      I would need a little bit more information.
      Are you currently manufacturing your product now? Or are you looking to license your idea to Whole Foods?
      -Stephen

  • @samlyons3552
    @samlyons3552 3 ปีที่แล้ว

    After the deal is struck and your product is in the store and SELLING !........do you use an outside accounting firm to keep the deal HONEST ?

    • @ALCRAN2010
      @ALCRAN2010 3 ปีที่แล้ว

      The word is not HONEST, the better word is AUDIT. And I've wondered this same question myself.

  • @Delores999
    @Delores999 2 ปีที่แล้ว

    I like this l

  • @michaelmckenna646
    @michaelmckenna646 3 ปีที่แล้ว

    how can i contact you......

  • @bubblezzproductreview1363
    @bubblezzproductreview1363 3 ปีที่แล้ว +1

    I want to sell my body and hair butter. How much inventory will they need in that department

    • @Anonymous23609
      @Anonymous23609 3 ปีที่แล้ว +1

      I connected with him and basically he told me unless we have a brand like Hershey’s or item is patented, or is trademarked there’s nothing you can offer Walmart in so many words

  • @saverayadav268
    @saverayadav268 3 ปีที่แล้ว +3

    I submitted an idea to a company and they really liked it but decided to pass because it wasn't right for them at this time. Should I resubmit it to them after some time? How long should I wait before I send it to them again?

    • @stephenkey3137
      @stephenkey3137 3 ปีที่แล้ว +2

      4 to6 months. What’s unusual we see many products get licensed to the same company six months later. Things change!

    • @saverayadav268
      @saverayadav268 3 ปีที่แล้ว +1

      @@stephenkey3137 Thank you so much for replying! And an even bigger thank you for all the great content you share with us. It's been so helpful

  • @jasleensingh1524
    @jasleensingh1524 3 หลายเดือนก่อน

    What is his contact information

  • @user-gi4nb5jq5h
    @user-gi4nb5jq5h 3 หลายเดือนก่อน +2

    does a big store like walmart play a role in the shipping of my products to them??

    • @inventRight
      @inventRight  3 หลายเดือนก่อน

      What do you mean by playing a big role?

    • @user-gi4nb5jq5h
      @user-gi4nb5jq5h 3 หลายเดือนก่อน

      asking if the store would play a role in shipping. Meaning do they have their own shipping discounts to keep down costs?

    • @inventRight
      @inventRight  3 หลายเดือนก่อน

      It’s been a few years. Every situation is a little bit different.

    • @inventRight
      @inventRight  3 หลายเดือนก่อน

      There’s one thing you should always keep in mind. Shipping requirements are extremely strict when working with big box stores. The size of box,the labeling of each box is extremely regulated. If you do not abide by their standards, you get fined.

    • @user-gi4nb5jq5h
      @user-gi4nb5jq5h 3 หลายเดือนก่อน

      @@inventRight ok

  • @mesiloa
    @mesiloa 6 หลายเดือนก่อน

    I need help from someone to walk me through. My brand registration is not going through because it does not allow me to type in all the 88 numbers. It only allows 7 numbers and they are not returning my emails any help. I also cannot find Walmart phone number for seller support

    • @inventRight
      @inventRight  5 หลายเดือนก่อน

      I wish I could be more helpful. This is not our specialty.

  • @glenncrewl1707
    @glenncrewl1707 3 ปีที่แล้ว +1

    How do you get his info

    • @stephenkey3137
      @stephenkey3137 3 ปีที่แล้ว +2

      Please tap on Brian Walmart interview.

  • @rajestate4364
    @rajestate4364 10 หลายเดือนก่อน +1

    Hi guys,
    I can produce really very cheap olive oils in india and can export in your country!
    Will it be easy for me to get distributors or stockist in your country??
    Plz tell
    Thxs

    • @inventRight
      @inventRight  10 หลายเดือนก่อน

      We specialize in licensing, not distributing. - Andrew Krauss, inventRight Co-Founder ( Call, email, book an appointment or request more info about how we can help by visiting us here. inventright.com/contact/ )

    • @rajestate4364
      @rajestate4364 9 หลายเดือนก่อน

      ​@@inventRightBut, can you provide contacts of retailers or wholeseller, who can take my product in bulk quantity?? Plz reply

  • @AuthorRLWine
    @AuthorRLWine 3 ปีที่แล้ว +1

    I've been trying to get our nitrile gloves into Walmart as a vendor. I looked at their prices and what I saw was extremely high.

  • @Osamabahudila
    @Osamabahudila 3 ปีที่แล้ว

    صديقي العزيز ستيفن هناك بعض الملاحظات التي اود مشاركتها معك :
    هناك منهج محدد لك في طريقة تدريسك لتسجيل الأختراعات ولا زلت ترددها مراراً وتكراراً ولكنك في مرات كثيرة أخرى تخالف منهجك المعتمد ولا زلت تكرر مسالة الخطوط الحمراء ؟! ولا زلت تستضيف أشخاص مخالفين لمنهجك ما الموضوع؟!

  • @aqilaaugusta7307
    @aqilaaugusta7307 2 ปีที่แล้ว

    I wish the person who created this post would answer some of these comments since he has some experience

  • @lashfriendlycosmeticslimit5785
    @lashfriendlycosmeticslimit5785 3 ปีที่แล้ว +1

    I have a beauty brand working with a manufacturer who wants to quickly supply me.
    But I currently supply only 8 store in my country locally and want to go international because of this opportunity with my manufacturer
    I will love to get into Walmart, target, Ulta and more because I can most definitely provide them and more
    How do I do this we supply false eyelashes and other lash related product, which is a high demand

    • @inventRight
      @inventRight  3 ปีที่แล้ว +3

      Maybe we can help. Get in touch: www.inventright.com/contact

    • @lashfriendlycosmeticslimit5785
      @lashfriendlycosmeticslimit5785 3 ปีที่แล้ว +1

      @@inventRight I did contacted you all no reply.
      Am also going to expand to cosmetic manufacturer are working with my on payment term what should I do they want be do bigger goods but I need retailers.

    • @inventRight
      @inventRight  3 ปีที่แล้ว +1

      @@lashfriendlycosmeticslimit5785 That's disappointing to hear. What format did you use to reach out?

    • @lashfriendlycosmeticslimit5785
      @lashfriendlycosmeticslimit5785 3 ปีที่แล้ว +1

      @@inventRight email but just requested a Skype meeting

  • @glenncrewl1707
    @glenncrewl1707 3 ปีที่แล้ว +2

    What's his last name

    • @stephenkey3137
      @stephenkey3137 3 ปีที่แล้ว +4

      His name is Brian O’Dell.

  • @stupidhuman1043
    @stupidhuman1043 3 ปีที่แล้ว

    So I am better than a product that is not on the market. Been trying to sell it for the last five years no one knows what to do with it but it’s so simple. But you could take a look at it on TH-cam, just a shelf, TH-cam that and you’ll see my product. And every human being could use five of these little plastic shelves that go everywhere in their life in the world at work at home in the truck. Just don’t know how to market the damn thing. I’ll take any helpful hints or aid or help, let me know what you think and everybody would Byam if once they learn what it does just like a VCR player nobody wanted to it until we all learn how to use it

    • @shirlharris8150
      @shirlharris8150 2 ปีที่แล้ว

      Can you just sell the License to Walmart and just except royalties?

  • @JoanD999
    @JoanD999 3 ปีที่แล้ว

    Good......no this was “great”information.... it sounds Iike a lot to digest. I have 3 ideas that has a PPA and one is in design patent status.....
    I’d love to just have a licensor-licensee relationship with a reputable company.
    🤔🤔🤔🤔🤔🤔🤔

  • @truthhurts3807
    @truthhurts3807 2 ปีที่แล้ว

    Not worth it. Just sell yourself.

  • @indexplus
    @indexplus 2 ปีที่แล้ว

    Can I get 5 minutes of your time?

    • @inventRight
      @inventRight  2 ปีที่แล้ว

      Hi Billy, Yes of course. Send an email with your phone number to andrew@inventright.com and i'll give you a call. Paste this comment in the email so i can see i promised to call you. - Andrew Krauss, inventRight Co-Founder