Winfield Red cigarettes with Paul Hogan (Australian ad, 1970's)
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- เผยแพร่เมื่อ 28 ส.ค. 2024
- Various television commercials from Australia:
This advertisement was first broadcast on Australian television in the late seventies.
Australia Late Seventies Australian Television Advertisement Ad Commercial 1970's 1970s 70's 70s AustralianAds
Ah, memories! We recorded the music (from Tchaikovsy's 5th Symphony) at EMI studios in Castlereagh Street, and the video was done in the AMP pavilion at the old Sydney Showground in Moore Park. A big production for a 40 cent packet of coffin nails! Oh, and 'Boris' was a violinist named Geza Bachman who also played on the sound recording.
Thanks for commenting. Great to read about this.
You're a part of history my friend
Wow ! That truly is a great story !
And the same word came to my head, memories!
Isn't TH-cam great for this?! Ads that you figured you'd never see again. With all the associated memories.
I didn't know until I studied music at Adelaide school of music (TAFE) that it was a Tchaikovsky piece, that they would end up using as the intro for his T.V. show.
'Straal-ya, maaate,' where has it gone??
Any idea what year this was. I do remember seeing Hoges in old magazines lying around advertising Winnie cigarettes which I think were from the early 80s.
Was it the First Movement The Second Movement or the Third Movement that you used.
If anyone doubts the power of advertising, this would be Exhibit A. This brand, launched in 1972, went from a standing start to market dominance almost overnight. Hoges and “*Anyhow” (mandatory asterisk) linked with emerging national sensibilities pumped up by the Whitlam Government, became symbols of Australia in the 70s. Still dominant today.
I think they were the highest nicotine content of all too, so that helps
NO ONE FORCES YOU TO SMOKE
He really did deliver one hell of an ad read.
The Paul Hogan show filmed around Melbourne was awesome. Good times.
To this day I still say "let 'er rip Boris " whenever we need to get something started. Cue nonplussed looks from everyone else nearby, but thanks Hoges.
I think it, but no-one I know is old enough to justify saying it !
Honestly, I do
😅
wow i love how he lights up and takes a drag. gold. 👌
Not just talkin' the talk!
You even get a demo!
Reading Hoges’ memoir right now, and I love that I can find this commercial he was talking about!
Hoges was one of my hero's as a kid, had a anyhow have a Winfield sticker on my school satchel 🤣
Without a word of a lie I remember boys from 12 years and up in my Western Sydney neighbourhood having their own packet of Winfield red cigarettes on them like kids today carry around a mobile telephone. It was just the way it was back then.
I can vouch for this man. l myself at the age of 12, known for being an upstanding respectable young boy from Blacktown, my choice of durries were Winnie Blues. Ya never knew you had so many mates when ya pulled that pack out.
Save us a drag bro?
Good times. Funny as.
I used to put mine under my t-shirt's sleeve. I thought I was really cool back then. LOL
Lung cancer > brain cancer
Literally just kids with vapes now. It's fucked.
I used to shove them down the front of my shorts so mum wouldn't see them.
Thanks Paul... I'm still smoking...... nothing wrong with my remaining lung
Still alive mate?
Dallas Nyberg I’m sincerely sorry you have had a lung removed as a result of lung cancer from smoking I assume. No disrespect but our democratic rights to make choices in this country are being slowly eradicated due to the fact some people make choices that lead to poor outcomes for themselves. Nobody holds a gun to our heads or forces anyone to make decisions in life but when things go pear shape for some the answer is to point the finger as if their consequences are someone else’s responsibility. Not everyone will contract a disease brought on by their inhalation of cigarette smoke so why should everyone pay a price for that? Kind of takes the “D” out of democracy in my eyes.
@@rodneykearle9476 I think Dallas Nyberg was joking you potato.
@RF, why don’t you ask him yourself vegetable? You don’t appear to read or comprehend very well.
@@rodneykearle9476 I agree with Warren. Your a douche
Today, 40 cents wouldn't even cover the yellow bits for one cigarette!
Brendan Richards not wrong mate
40c would be one flake of tobacco
The cig filter, you mean, Brendon? LOL
@Oscar .W Macintosh True.
According to Google, the price of a pack of twenty would cost Aus$46.95! A pack of thirty would cost Aus$57.99.
This is a classic ad. I have waited years to see one again!! So thanks!! Apparently Hoges himself came up with the slogan "Anyhow" as the original line was "Anyway, have a Winfield...
P.S. 40 cents for a pack!! Now they are 50 cents each!! Not that I smoke :-)
For anyone who cares, the music played at the end was the theme to the Paul Hogan show.
Tchaikovsky's fifth symphony
When we were kids we used to say, "Let her rip Boris!" All the time.
Me & Ben Faber (see above) still do !
No - it was shown on TV. I often saw these TV ads as a kid.
Good on ya Hoges ... yep anyhow have a Winfield ..... Brings back the memories ... life was much simpler then, and go to the Docs for stress back then, mate there were no prescription pills handed out ... the old Doc would say ... Mate go grab a packet of cigs sit down and have a puff ... that will fix ya up.
lol like hell there weren't pills handed out for anxiety, much more so then than now
Life was not simpler then if you had a disability, or were homosexual, or a woman being beaten up with nowhere to go. Cut the crap- life was shit then for loads of people.
40 fucken cents, they're 40 fucken dollars now. Thanks for the marketing, Hoges
It was "join the club join the club join the Escort club, 34 cents and you're a member"
I remember that from around 1968....
Some decades ago tobacco company board members and CEO's were asked if they smoked their brand but most said they didn't smoke at all. I wonder why?
"CIGARETTES MAY CAUSE CANCER *Anyhow, have a Winfield." Now thats a 70s Australian ad.
John Thorgard Yes if you smoke very much for very long time. Smoking is ok and how much you smoke is up to you.
"Medical authorities warn that smoking is a health hazard"
@@mrsmartguy975 and if you can afford it nowadays. Im a Winfield smoker and they set me back $37 for a 25 pack
Lol....still say that to myself today....I smoke Winnie Blue's too🤣😕😐😂
You can see the package, not covered in the warnings
1973 . A real hamburger from a Greek Milk Bar cost thirty cents times two . What a feast for a fourteen year old . Packet of smokes now close to forty dollars . Which would , relatively , put the now extinct hamburger at about thirty dollars times two .
This ad hurts for multiple reasons...$40 cents!!! One can do nothing but laugh at it all because what can you do (have a tiny rage etc). Paul Hogan the man the myth and the legend and just a nicer timeline. But Paul got out, he saw what coming to Australia in the late 80's and he bolted with good reason and he won't back. Smart man more than he leads on.
Very smart man. Legit. Hoges IQ is apparently north of 140.
Current price as of 14/2/21 - $36.50. I think even Hoges would have a hard time convincing people to pay that much a pack.
Right up there with "Hey charger" ...as iconic as they come...not only this ad, it was the combination of "Winfield cup" in the footy...it was the perfect storm for me leaving Highschool in 1982,...In primary school we would stand around and tell one liners from Hoges show the previous evening. I was already a seasoned smoker of Winnie Reds in highschool. A member of Kurrawa surf club, I don't remember too many of my mates who didn't smoke, I was picking up Glasses in the beer garden of Broadbeach International Hotel on weekends as a 16 year old (pretending to be 18). It really was a completely different era...I dunno we grew up faster. I would sneak out week night and see bands at the (long gone) iconic Cloudland ballroom in Brisvegas..bands like "echo and the Bunnymen", "Ian Dury and the Blockheads"...thats how old we're talking hahah Thankfully gave up the cancer sticks 6 months ago at the age 59...insidious bastards...I had a good run, don't miss them...don't smoke kiddies
Hoges ciggy adverts were always great. I gave up the smokes once they went over a dollar (including the box of redheads)
Warning: Smoking is a health hazard. I still have an old empty winy red pack(25's)
I wish I was born in that era
you fukin druggo
It was even better being a young adult in that era.
Now in Jan 2022 A$50 a pack with a toilet bowl on the front of the pack. This is progress, apparently
love how they used this in that hit TV show The Paul Hogan show from the 1970s to the 1980s that one that is :D
Hertz Walpole Advertising, Sydney office. 1972
Gee, if they were still 40 cents a pack, i would never have given up!
Suggest that this is a cinema ad (not broadcast on tv) dating from the time that Winfield was introduced as a brand in 1972.
A very young Paul Hogan back when ciggie's were still publicly acceptable. Note Hogan's thicker Aussie accent.
Yes , noted his thick accent , brother.
Paul Hogan looks like he could be related to Hulk Hogan. They have the same type of hair , except Paul has more of it - and no moustache , brother. Let's hope he takes his vitamins and say his prayers to have a long and healthy life. Amen.
Only in Paul's case, that's his realname and he's of Irish descent and Hulk is of Italian decent.
Yes! I remember seeing an interview with him saying the same. Although I seem to recall that he was supposed to say "anyway" and he said "anyhow" by mistake and it just sounded right so they kept it.
Absolutely legendary ✊🏻
In 2020 Hoge's is doing anti cancer advertisement on TV. Love that Sydney bogan accent too.
Really! I didn't know that.
That's irony I suppose.
I'm in the uk, but have always loved Hoges
@@Mortthemoose- Here in Australia tobacco ads were banned on TV, the wireless, cinemas and in newspaper's/magazine's decades ago. The government should ban alcohol and gambling ads too.
Miss Moose - I am 70 but remember the US Marlborough man ads involving a stockman on horseback. Guess what, he later died of lung cancer.
Imagine this Tv Ad on in 2021 there would be more lawsuits than there is seconds in the Ad lol
Have a Winfield and a casket. With any luck the same orchestra will play at your funeral.
"no risk"
Never aired in America due to 1971 law banning cigarette commercials.
I remember that ad. I remember when they changed it too. It used to be "28 cents and you're a member..."
Ye Gods!! I do remember this from the 70s, but what exactly is that thunderous music that builds to a crescendo? Is it a Tchaikovsky?? The Conductor is having a wild time!
That was the theme from the Paul Hogan Show - a nice bit of cross-promotion going on there 😅
@@FionaEm It's Tchaikovsky's 5th symphony, 2nd movement. The cigarette ads were first, he used it as the theme for his show because it was already iconic for him.
From today, $53 for a pack of Winfield Blue 30s.
Forty cents in the seventies?
Which year specifically.
Things value changed a lot over that ten year period.
.
Anyone?
Dear brian b, Yes, I think you are right on the money there.
.
Prices went up after the oil barrel price rise but not for long, as there was a big drop in business.
Good time to buy a house.
.
That bib bow tie, that looks 1972, as well.
Were you a bow tie wearer of the era?
Or, in school, like I was?
.
Just wondering.
.
Cheers.
from,
del-boy
I remember in 1983 a pack of winnies was around the $2.80 mark.
Price was under $1 until end of 70's. 1982 a pack of reds was around $1.50. within a year or so the price doubled.
WELL I HAVE A FOOTY RECORD HERE FROM 78 THEY WERE 86 CENTS THEN TV BAN IN 75 SO 1972 74
"Join the club, join the club, join the Escort club - 34 cents and your a member - you can join the Escort club" I'm amazed I can remember this tune after all these years. Just shows the power of advertising.
I remember that as well.
" Black and White, Black and White, Black and White are the smokes for blokes. " 🎶🎵
Damn - would love to see 'em again :-(
40 cents for a packet! thats 60 times less than a packet today. you could buy 60 packets for the price of one packet! thats amazing!
Don’t look now - you’ll need a smoke and a lie down if you do 😄
so smoking is a good thing. thank you paul
Almost $40aud now
Classic! Haha now we have plain black packets with dead bodies and rotted lungs on them.
Petition to bring back the old packets. Looks so much better.
lol Winfield red is 16mg don't know how he said its mild
Mild by Aussie standards
Winnie reds are not even mild. The blue cigerettes r more mild than reds, but reds give u that hit
@@okbruhh in January 1995, the government reduced the maximum allowed nicotine in Australian cigarettes from 1.5mg to 1.2mg, so Winnie reds ended up with the same 1.2mg nicotine "hit" as Winnie blues. The pre January 1995 Winnie reds were smoother too.
And 45 years later Winfield Red 20s has gone up to $16.00
$40 by 2020 and a ban on e-cigarettes. Well done Australia...... well fucking done! >:(
@unixmonk he meant banning E-cigarettes while keeping tobacco legal
I read through some of these comments and...... wow.... so out of context and serious. Hogues was all "tongue in cheek" and people of the time enjoyed that. He poked fun at us and anything else that was full of itself. He teased foreigners (Yanks) into coming to AUS to see if we did wrestle crocs and if 'Roos' populated out streets. Back then AUS was still a British colony and cigarette smoking was big fashion. 0.40c was cheaper than the 0.50c for the big brands of the time. Don't take it too serious, everything has its time and will pass too.
TOO BAD its not like that today.
In those days people were allowed to do as they please..
IF they wanted to smoke THEY COULD.
BUT TODAY we have left over Nazis without a cause.
So they attack what they do not like and take what little enjoyment people have away from them.
With MYTHS LEGENDS & BULLSHIT !
TODAY everything is taken far too SERIOUSLY !
Yeah spot-on comment Davo. Seems political correctness has robbed us of our sense of humour and imagination in the name of 'Don't-hurt-my-feelings.' hahaha - too serious. We need the odd character who takes the piss just to remind us. Onya mate.
A quality smoke, great body and smell
40 cents! No wonder everyone smoked!
40c for a pack of smokes gees smokers would kill to have that today......
Wow amazing how things have changed..But then they certainly made it look cool...I remember this commercial tho....
I wonder if this was from a master production tape, or taped off a TV broadcast? There was apparently only 15 months between the introduction of colour TV in Australia, and the total ban on tobacco advertising on TV.
If you smoked these back when they were 40cents you are probably dead now from some form of Cancer haha
+sandy guy ... still here mate
I've been smoking approx 1 and half packs week for past 40 odd yrs. Still going strong with no issues. Cancers a crop.
+Dazza Boof onya Dazza go hard son...
I knock that many over in a day, your not a real poster boy for smokers lol.
Roughly $4.50 in today's money. Compare it to a pack of 20's now ($22.50).
Memories. Was my go to after Marlboros.
Winnies are now like the most expensive cigarettes these days like the more 'hoity toity' Benson and Hedges Brand. Now everyone goes for JPS or Rothmans or Bond street.
Or cheap black imports...same (Chinese) tobacco, anyway.
"that's not a durry"
0:42 "Now that's a durry"
Mom that feels so good, I can just feel the cancer building up in me!
$4.50 In Bali and No cancel culture
Still smoking Winnie's... Winnie Blue's.....cheers Paul 🤣🤣👍🇭🇲
I remember saying I was giving up when they turned $1 per pack.....pffft!
I was gonna quit at 10 dollars
If I remember this was the early 70s
Here we are 50 years later and now it's vapes that we smoke!! Although I don't smoke 😂😂
Of course these days it's illegal for tobacco companies to advertise their products on Australian television, instead there's all these grotesque images in the hope it will make people quit, or dissuade people from taking up smoking in the first place.
40 cents? Fuck me, it's like $20 for Winfield reds nowadays. And they don't even have the nice boxart anymore, it's that ugly plain packaging.
Are cigarettes really 40$ over there??!!!
Holy shit.
I just checked on the website of one of the two big supermarkets...this exact brand, Winfield Blue in a 20-pack, is $36.50. The government here has had a very aggressive anti-smoking policy for the last couple of decades, and taxes on tobacco are very high to discourage smoking.
Yeah, but Australians are the biggest hypocrites when it comes to alcohol (you know - the one that causes more misery than any other drug - murders, rapes, assaults, thefts, car crashes causing death, disfigurement and paralysis, plus cancers, dementia and other health issues). The Federal Government lets it get off scot-free. (Don't get me started on how soft Australians are on heroin, ice, etc. dealers)
The state governments are so embarrassed they allow full-licence drivers to legally drive home after having drinks (the current legal limit represents intoxication to a non-drinker), they have stopped advertising what the limit is! Hypocrisy!
40 bloody cents don't care how old this ad is that's dirt cheap
nah still kicking mate
Peter Stuyvesant commercials were the best in my opinion.
I want to protest!
If this government insists that I keep smoking and paying them extortionate prices, at least give me organic tobacco!
Yeah, and unbleached paper!
With reusable packaging!
Why can't..
(*Anyhow, have a Wokefield)
The tune played in the ad is the theme from the Howard Hughes movie "Hell's Angels" from 1930.
It's Tchaikovsky's 5th Symphony.
Now its $40 a pack?
I came to Australia in 1997 and remember buying Marlboro for $5. 50 today $40, fucking hell. Only other country I've been to that's unbelievably expensive is Norway 🇳🇴 way more expensive than Australia especially grogg.
The only reason Australia today is so expensive is because of secretive greed & corruption within business & politics to help sell out & weaken citizans control & the garbage ORG's like the CIA taking over, which most people who are not part of their club wouldn't know about even today.
I use to smoke Winnie Red's and agree they were the best smoke ☺️
26 bucks in victoria now lelel
AUD $34.99 in NSW as of 23.12.2018
Per Packet
@@danielhedger5904 now 53+? it's steel for one hour of work so every day if you smoke you have to work one hour for free
40c..... the dreamtime...when plagguns were under a dollar!!
He would have gone home to Noelene and the kids and Linda Kozlowski would have been in high school.
Ha ha...Back of the net buddy👍
How many Aussies were pissed off with him when that happened?
Being female and a HUGE fan from childhood...I was!!🤣🤣🤣
And then he pissed off and we didn't hear about him for years....I think the next thing I heard was all that tax stuff.
Still love ya Paul....not as bloody perfect as I thought you were though😂😂😂👍👍👍🧡🇭🇲🇭🇲
It's non of your business.
Do you get outraged at everyone you hear of leaving their wife or husband?
@@jamesfrench7299 He is a public figure so she has a right.
Does anyone have the snooker advert where he was playing Eddie Charlton and finished a game with two epic shots?
Yep these were the days before Australia became a dictatorship.
NICE
40 cents Now 40 bucks
Wonder if Paul still lights up a Winnie today.
I wonder how much in Guineas Winfields were in the good old days
40 cents of the late 1970s are not 40 cents from now... But still a big difference...
How many people he convince to start or keep smoking. What a monster.
Where's the picture of the dead lung on the front?
I remember them on TV when I was a kid... "Join the club, join the club, join the export club..." and "when only the best will do..." Are they not allowed on TH-cam because of copyright or because it's advertising cigarettes?
Fuck me gonna pick up a pack
LOL 40 cents, Hoges was the best TV bloke we ever had
40 cents a pack? Jeezus now they are more than 4x that per cigarette. Thanks Australian government.
Please post the others!! :-))))
now days the match to light it would be 40 cents
Yeah that's right
Big tobacco! Imagine paying for an orchestra TV ad and a local talent to sell a product as pernicious as religion.
Anyway I used to smoke 3 packs a day but since they removed one of my lungs I've cut my smoking in half - I'm soon to go in to have my second leg removed and in the meantime I've having radiation treatment for throat legions. My cardiologist says my stent is now the source of my coronary blockage and he can't operate until my radiation course is finished. Unfortunately I have infected teeth and have a myocardial infection - soon to be (infarction I'm thinking) and my fingertips are tingling and one of them is going blue. Perhaps it will be gangrenous. Big tobacco you've given me a lot. Cheers kunce!
You gave yourself those things.
Bring back Winfields at 40c a pack. That's only 2c a smoke! What a bargain.
Hoges use to advertise cigarettes when they were good for ya 😂
Dam right the price should be 40cents. I'm more of a Winfield blue man.