摸杯底傾吓偈 The Leaders Lounge EP.4: AI and GenZ: Transforming the Future of Marketing (Highlights)

Join us for a foresight discussion with Dr. Yvonne Leung, Director of Customer Transformation and Growth at Bupa Hong Kong, and Jessica Man, Managing Director(Hong Kong) at Sinclair, as they explore how AI and GenZ are affecting the marketing industry and future trends. This enlightening discussion will provide vital insights, including exploring various AI applications in recent and future marketing, understanding how AI algorithms can synthesize different data to create a comprehensive customer journey, and uncovering the secrets to approaching GenZ.