摸杯底傾吓偈 The Leaders Lounge EP.5: Telecom Titans: Unpack Brand Strategies & 5G Future (Full)

Join us for an enlightening discussion with Bruce Lam, Chief Executive Officer, Consumer at HKT Limited, and Roger Li, Senior Director of Ad Creative, Yahoo Creative Studios, APAC at Yahoo. They explore the tactics used to create and solidify legendary brands in Hong Kong's cutthroat telecom market as Bruce offers his wealth of knowledge and experiences from his time in the local telecom industry. This thought-provoking conversation will offer crucial insights into successful brand positioning, the audacious choices that molded industry titans like CSL and 1O1O, and Bruce's outlook for the future of telecoms, which includes the revolutionary possibilities of 5G technology.