Hololive just MOCKED Nijisanji in a Business Document

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  • เผยแพร่เมื่อ 11 มี.ค. 2024
  • In a press release detailing the expansion of Cover Corp with their new COVER USA subsidiary, Hololive has asserted their dominance over a certain 'Company A'
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ความคิดเห็น • 1.1K

  • @tobimadara7539
    @tobimadara7539 3 หลายเดือนก่อน +472

    Pin 📌
    With love 🌜🌜

  • @floofiekun1875
    @floofiekun1875 3 หลายเดือนก่อน +1145

    Vox Akuma: "Hololive in shambles, Niji is thriving"
    *He says wearing a smiling wojack mask over his tears*

    • @mat5669
      @mat5669 3 หลายเดือนก่อน +102

      Vox "there is no favoritism" akuma ?

    • @heheheha6942
      @heheheha6942 3 หลายเดือนก่อน +26

      @@Hewhotranscendsgodhood Hololive is gone, billions must watch vtuber

    • @TipoIrritable
      @TipoIrritable 3 หลายเดือนก่อน +3

      So, is he the bad guy?

    • @yuusha2150
      @yuusha2150 3 หลายเดือนก่อน +13

      when did he say that? I want to see a clip

    • @DawnAfternoon
      @DawnAfternoon 3 หลายเดือนก่อน +23

      Vox "anyone can graduate" Akuma

  • @pierredelapotterie5996
    @pierredelapotterie5996 3 หลายเดือนก่อน +698

    Honestly, Cover deserve this W. The company isn't perfect but it is willing to learn from mistakes. Yagoo, no, Motoaki Tanigo makes an excellent CEO that cares for the company and its staff. They work for the benefit of the employees and its customers. Cover, take the 👑You deserve it.

    • @ShioriNovelite1
      @ShioriNovelite1 3 หลายเดือนก่อน +45

      Exactly. California maybe a eh choice but they are expanding that is a big start W for them. We shouldn't judge on something that isn't started yet.

    • @seantaggart7382
      @seantaggart7382 3 หลายเดือนก่อน +3

      ​@@ShioriNovelite1true But perhaps they will go there because its close to silicon valley(i believe?) Soo yeah

    • @jakeplaysyt8000
      @jakeplaysyt8000 3 หลายเดือนก่อน +22

      @@seantaggart7382 I figured it was due to California being the closest mainland USA (not Alaska/Hawaii) state to Japan.

    • @exia0616
      @exia0616 3 หลายเดือนก่อน +10

      Personally i like to think california is just a foothold just to startup then move somewhere else. I think(i am living in asia) california is biggest and closest state in which there is a huge Japanese population(not related but add the fact that there are atleast 3 big name japanese baseball athletes in cali which makes cali a go to place in the US), so to start there is a good idea.

    • @CG13F
      @CG13F 3 หลายเดือนก่อน

      That guy looked skinny last time I saw him. hope he's doing fine now.

  • @zenthe4th726
    @zenthe4th726 3 หลายเดือนก่อน +156

    People seems to forget the fact that Cover is an outlier in the JP industry, they cut of a massive market when their talents got attacked, they have fine treatments for their employees and talents unlike the other one next door, and lastly they have Yagoo who treats his talents like they are his sons and daughters. Stop being politically poisoned and look at the clearer side of things, if any jp company can handle California and its crazies, then it’s Cover Corp.

    • @jacobsmith8377
      @jacobsmith8377 3 หลายเดือนก่อน +1

      You mispelled "poisoned" for "accurate"

    • @kaikart123
      @kaikart123 3 หลายเดือนก่อน +5

      Oh my dear sweet summer child

    • @midgetydeath
      @midgetydeath 2 หลายเดือนก่อน +2

      If by “handle” you mean pull out. And the expense is part of the idiocy of going into California for business.

    • @Sesshomaru474
      @Sesshomaru474 2 หลายเดือนก่อน

      No one can handle crazy leftism, it's a mistake that will cost them more than they make/invest.
      Still time to pick another place, suggest Texas. Just not Dallas or Austin... Or which cities are democrat controlled?

  • @ShioriNovelite1
    @ShioriNovelite1 3 หลายเดือนก่อน +962

    Ha indeed they be like to Nijisanji.
    Nijisanji: There is no way you can get more W than you already have by doing nothing right?
    Riku: Right??
    Nijisisters: Right???
    Hololive: Imao Bet
    Yagoo: Sou Desu Ne so we opening a studio in the US
    Me: Awesome!
    Hololive: Also HoloFes
    Me: Oh yes!!

    • @calanon534
      @calanon534 3 หลายเดือนก่อน +38

      Me: Suck it, BlackCo Bois. We hang with Yagoo, Best Waifu.

    • @Pauli-dg2yv
      @Pauli-dg2yv 3 หลายเดือนก่อน +13

      Vshoujo: Hm? you hear something?

    • @mikael100100
      @mikael100100 3 หลายเดือนก่อน +28

      @@Pauli-dg2yv Vshojo is there with Phase connect and other agencies just doing their own things, and most likely don't want to deal with any of that shit xD

    • @calanon534
      @calanon534 3 หลายเดือนก่อน +8

      @@Pauli-dg2yv Random Bandit: "MUST'VE BEEN ZEE WIND!"

    • @divineadamenjoyer
      @divineadamenjoyer 3 หลายเดือนก่อน +2

      ​​@@calanon534Certain bandit dragoonlings: "We can't hear you, our boss is LAUGHING our and her arses off while playing dumarse game about mooses and hunters!"

  • @pabcu2507
    @pabcu2507 3 หลายเดือนก่อน +438

    Y’all want some popcorn?🍿

    • @EnriqueMcQuade
      @EnriqueMcQuade 3 หลายเดือนก่อน +10

      Yes.

    • @RefreshingMirage
      @RefreshingMirage 3 หลายเดือนก่อน +9

      I got the lounge chair, time to laugh at the black company

    • @SweetBaby2GT
      @SweetBaby2GT 3 หลายเดือนก่อน +5

      Especially the Nijisanji drama? I would say yes.

    • @DarkKnight-wz6yu
      @DarkKnight-wz6yu 3 หลายเดือนก่อน +1

      Yep

    • @naomikirisaki
      @naomikirisaki 3 หลายเดือนก่อน +1

      ​@@RefreshingMiragewho?

  • @grrman
    @grrman 3 หลายเดือนก่อน +1644

    California is certainly a choice... Though I hope it doesn't bite Cover in the ass

    • @ShioriNovelite1
      @ShioriNovelite1 3 หลายเดือนก่อน +327

      Let Yagoo cook. If it doesn't work out he will take it as a learning experience and reflect. Best girl makes mistakes but will be humble.

    • @grrman
      @grrman 3 หลายเดือนก่อน +614

      @@ShioriNovelite1 I'm mostly worried about infiltration and the subsequent spreading of bad ideas to Cover HQ. It happened with game and anime localisation, it can happen with Cover. And California is a cesspool for that garbage

    • @ShioriNovelite1
      @ShioriNovelite1 3 หลายเดือนก่อน +241

      ​@@grrmanYagoo has proven with the CN situation he is a cool collected and smart man. And many other situation. He isn't a fool and not his first rodeo. Let him cook.

    • @R_Caine
      @R_Caine 3 หลายเดือนก่อน +53

      @@ShioriNovelite1 I agree. We must let best girl cook.
      Edit: "let" from "like".

    • @grrman
      @grrman 3 หลายเดือนก่อน +83

      @@ShioriNovelite1 I am, but I'm still concerned

  • @mwvdragon
    @mwvdragon 3 หลายเดือนก่อน +796

    Hopefully they gatekeep that Cali office or it is the beginning of an infection

    • @aelix56
      @aelix56 3 หลายเดือนก่อน +1

      Can't wait for the grandma glasses vtuber hating WHITE MAYULES

    • @FuwaMocoNumber1DoggyPack
      @FuwaMocoNumber1DoggyPack 3 หลายเดือนก่อน +108

      Knowing Cover? They'll make sure to keep it nice and tight.

    • @2049571
      @2049571 3 หลายเดือนก่อน +82

      Brother, between the ID bros and Yagoo being Yagoo? Yeah, no need to worry

    • @lndyGray
      @lndyGray 3 หลายเดือนก่อน +89

      I know you meant the state, but I also like the idea of Cali herself having her own office gated and ominous looking lol

    • @Infelious
      @Infelious 3 หลายเดือนก่อน

      @@FuwaMocoNumber1DoggyPacknever trust commies, Cali will slowly leak in via them.

  • @paperluigi6132
    @paperluigi6132 3 หลายเดือนก่อน +306

    If it’s in California, I hope JP checks in FREQUENTLY.

    • @dylives7667
      @dylives7667 3 หลายเดือนก่อน +22

      Or hoping, they don't drink The Cool Aid.
      Not sure if you've been paying attention, The Cool Aid has started to spread in Japan.

    • @kostakonomi
      @kostakonomi 3 หลายเดือนก่อน +10

      They did wrote in the document that they transfer employees from the headquarters to manage it so we will be ok unlike in niji and pandoras box that opened

    • @zoaero
      @zoaero 3 หลายเดือนก่อน +1

      they should

    • @LuckyFlanker13
      @LuckyFlanker13 2 หลายเดือนก่อน +5

      Seriously what is everyone's problem with California!? It's the best set-up logistically to be Cover-USA's headquarters.

    • @dylives7667
      @dylives7667 2 หลายเดือนก่อน +6

      @@LuckyFlanker13 To be typing this so confidently, you have to be:
      A) Actually living under a rock.
      B) Californian.
      Anyone who doesn't fit with those descriptions has every right to freak out about something good moving to California.
      A decade ago, everyone would have supported it in unison.
      Nowadays, it signals the beginning of the end.

  • @shadowdevil126
    @shadowdevil126 3 หลายเดือนก่อน +2356

    oh god not california

    • @uberark3153
      @uberark3153 3 หลายเดือนก่อน +397

      Texas would have been a better idea as a central location

    • @ShioriNovelite1
      @ShioriNovelite1 3 หลายเดือนก่อน +368

      Yagoo I think mostly he knows what he is doing. If it turns out it is a bad move Yagoo best girl will improvise. That is what he does.

    • @cherdnad2630
      @cherdnad2630 3 หลายเดือนก่อน +83

      Either Cali or Canada due to tax breaks.

    • @L1mp1nB1zk1t
      @L1mp1nB1zk1t 3 หลายเดือนก่อน

      Would've been better if they went to Alaska - An actual Based state that isn't cringe or ran by commies.
      Guess we'll have to see how it plays out.

    • @burnttoast26
      @burnttoast26 3 หลายเดือนก่อน +255

      @@cherdnad2630Other states have way bigger tax breaks

  • @SweetBaby2GT
    @SweetBaby2GT 3 หลายเดือนก่อน +173

    Great news! Hololive is giving talents some love and care. (Always been) Which is what NIJISANJI is missing.

    • @dylives7667
      @dylives7667 3 หลายเดือนก่อน +9

      Not to mention, a higher profit cut.
      Which technically goes hand in hand with.

    • @TipoIrritable
      @TipoIrritable 3 หลายเดือนก่อน +2

      Which is what Nijisanji was always missing.

  • @4NSW3RM3
    @4NSW3RM3 3 หลายเดือนก่อน +49

    This is a bit worrying. Square Enix. Sony. Capcom. JP companies pushing into North America does not have the best track record, and they're going into Cali of all places. This seems like a great way to get infected by unsavory elements.

    • @nonotorious1467
      @nonotorious1467 3 หลายเดือนก่อน +3

      You have to wonder why cali? Why does anyone go there? Why does EN has to be based out of the worst place on earth instead of literally anywhere else? Why not texas or even anywhere in europe? I certainly don't need cali localisation for english speaking europeans, we are not the same. Can they not see other jp companies have faired after moving there?

    • @kaikart123
      @kaikart123 3 หลายเดือนก่อน +3

      @@nonotorious1467 probably some kind of benefit for Tech companies, until they read the fine print...

  • @11Megane23
    @11Megane23 3 หลายเดือนก่อน +196

    I hope they are strict with their hiring. If any of those crazies get in, it'll be the end of this branch 🤔

    • @sera404
      @sera404 3 หลายเดือนก่อน +8

      Hopefully the talent will have a big influence to the higher ups in Japan if the local management get weird

    • @Okboka
      @Okboka 3 หลายเดือนก่อน

      Nah, sakana gets the crazies.

    • @kevlarandchrome
      @kevlarandchrome 3 หลายเดือนก่อน +18

      Wrong kind of crazies@@Okboka, Fishman only hires the entertaining ones.

    • @notdio5619
      @notdio5619 3 หลายเดือนก่อน

      Crazies that's at the mental asylum/basement. Not activist/twitter crazies @-@

    • @rafflesiadeathcscent3507
      @rafflesiadeathcscent3507 3 หลายเดือนก่อน

      ​@@Okbokais she woke? Does she have hormone changing supplements? Does she promote diversity hires with no skills and knowledge?
      If not she's good

  • @freefloatkaleid2436
    @freefloatkaleid2436 3 หลายเดือนก่อน +34

    Some added context for possible reasons to start in California, it likley has to do with a larger anime fan base and easier logistics like previously mentioned. Los Angeles alone is the largest county in the us and borders Orange county at number 6 as well. So setting up similar cafe and promotional events similar to how they do in Japan, California might be their most sensible option. Having multiple large ports in the state also helps out in shipping and logistics when it comes to moving merchandise and equipment. It also helps that theirs a larger Jp speaking pool of people in the state and specifically LA or SF. If you also include the number of digital artists, editors, and other media personnel in the area, it kind of points to California and at least with my coping ass, LA. :^)

    • @jacobsmith8377
      @jacobsmith8377 3 หลายเดือนก่อน +2

      Worst political culture tho. Not a good place for their first foothold

    • @craigswanson8630
      @craigswanson8630 2 หลายเดือนก่อน +1

      @@jacobsmith8377 not to mention the rampant and increasing crime rates

    • @sonicdml4175
      @sonicdml4175 2 หลายเดือนก่อน

      ​@@jacobsmith8377
      What is it?

  • @NeFlorence
    @NeFlorence 3 หลายเดือนก่อน +42

    Engaging in merch sales locally here in NA could be huge. I remember wanting to buy the entire set of Smol Council merch only to have shipping in like $200 on the official hololive store.

  • @RaidenRkD
    @RaidenRkD 3 หลายเดือนก่อน +53

    In an alternate universe, California doesn't ruin and destroy Cover. Instead, Cover takes over California.

    • @Nehfarius
      @Nehfarius 3 หลายเดือนก่อน +7

      Coverfornia.

    • @DanielGonzalez-vo5ni
      @DanielGonzalez-vo5ni 3 หลายเดือนก่อน

      I wonder what universe you live in California has hosted many successful anime conventions and comicon for years don't believe Twitter that's essentially what California is a small amount of like blowhards that don't represent the vast majority

    • @Dragoon1809
      @Dragoon1809 2 หลายเดือนก่อน

      I wouldn’t that at all if it legit happened.

  • @jaidora
    @jaidora 3 หลายเดือนก่อน +357

    God please no, don’t want any more of this in California as a SoCal resident either especially with the localization corruption in mind.

    • @sbatou87
      @sbatou87 3 หลายเดือนก่อน +50

      Because Funimation, which was based in Texas, never had localization problems. 🙄

    • @ShioriNovelite1
      @ShioriNovelite1 3 หลายเดือนก่อน +10

      Remember if this becomes as the CN situation he'll know and move. If he is stubborn which is unlikely A Chan will be there. Nodoka would probably double team with her for good measure.

    • @SokiHime
      @SokiHime 3 หลายเดือนก่อน +38

      @@sbatou87 Yes, issues can happen with locations not in CA.
      But the likelihood of there being issues is way higher with the hiring pool in CA.
      Source: I lived in CA until last year. It's that bad. Especially in the broader bay area, where they are likely to set up.
      If you don't think this is likely to be an issue they'll need to navigate, you're just outright dumb.

    • @StupidAnon-gn8ih
      @StupidAnon-gn8ih 3 หลายเดือนก่อน +29

      @@sbatou87 Their parent company is in California, and Austin doesn't count as part of Texas, because it's basically just California transplants.

    • @gitamic2287
      @gitamic2287 3 หลายเดือนก่อน

      How many of the hires will complain of the lolis, and how many of them will join to sabotage, in their mind, a loli company. I hope hiring process is thorough to weed them out.

  • @TheCasualSubculturist
    @TheCasualSubculturist 3 หลายเดือนก่อน +29

    Company A's influence is negligible.

  • @SergioLeonardoCornejo
    @SergioLeonardoCornejo 3 หลายเดือนก่อน +528

    TBH it is worrying that the branch is based in California.

    • @R_Caine
      @R_Caine 3 หลายเดือนก่อน +18

      Let best girl cook.

    • @NerissaRavencroftJailbird
      @NerissaRavencroftJailbird 3 หลายเดือนก่อน +39

      Remember..this is just a start. Plans might change later you know?

    • @VacantMinded
      @VacantMinded 3 หลายเดือนก่อน +25

      Yeah this is a red flag and likely the beginning to the end.

    • @okmangeez
      @okmangeez 3 หลายเดือนก่อน +81

      @@VacantMinded I swear to God, some people are just brain dead.
      HoloUSA is exclusively for shipping (merch distribution) and event management. The content and top decisions are still coming from Japan. THEY ARE FLYING PERSONNEL INTO LA FROM JAPAN.
      It's like no one can think critically and just instantly go "woke bad" and turn off their brains when looking at the decision from a financial and logistical perspective.

    • @Bludgeta9001
      @Bludgeta9001 3 หลายเดือนก่อน +1

      ​@dane10152 it is concerning though. Commiefornia has corrupted many eg Sony entertainment.

  • @GlassesnMouthplates
    @GlassesnMouthplates 3 หลายเดือนก่อน +11

    I kinda get the concerns about the HQ being stationed in California but Yagoo is the same person who puts his talents first before Covers stockholders and held both HoloStars and HoloID despite some pushback that could have led to the sub-branches disbanding. I think I can vouch that Yagoo has a spine strong enough to get rid of or not hire bad eggs that may jeopardize the brand and the company.

  • @lambofields1913
    @lambofields1913 3 หลายเดือนก่อน +42

    In CALIFORNIA??? Oh god no 😱

    • @chilomine839
      @chilomine839 3 หลายเดือนก่อน

      Everything dies in Cali....

    • @chilomine839
      @chilomine839 3 หลายเดือนก่อน

      @@_zapatoz_ Plenty of businesses moved out due to skyrocketing inflation, and crime but I can always stand to be proven wrong.

    • @chilomine839
      @chilomine839 3 หลายเดือนก่อน

      @@_zapatoz_ O_o....I was not thinking about her.

    • @chilomine839
      @chilomine839 3 หลายเดือนก่อน

      @@_zapatoz_ You clearly have goals beyond my understanding.

  • @mitchellalexander9162
    @mitchellalexander9162 3 หลายเดือนก่อน +244

    >sees California
    >Has NAM Flashbacks to Sony Moving its HQ to California
    Oh god please no....
    Please No.
    Also I dont think people understand HOW the Niji Clique that the God Emperor Rrat suggests exists formed.

    • @ChronoTriggerHappy
      @ChronoTriggerHappy 3 หลายเดือนก่อน +41

      this isnt moving the entire HQ to california, this is a local branch HQ opening to help facilitate sales, event planning, and the like in north america. Content and control remains in Japan and USHQ reports to and follows Japan HQs lead. California is a typical starting point because there is direct flights to and from japan, making buisiness trips easier for talents coming to the US for events. Only worry if for some UNFATHOMABLE reason Yagoo decides to move the control from Japan to US.

    • @turinmormegil7715
      @turinmormegil7715 3 หลายเดือนก่อน +1

      Who is Rrat?

    • @user-mo4gc6zx9w
      @user-mo4gc6zx9w 3 หลายเดือนก่อน +24

      If that move didn't happen, I'd probably still be mainly a PlayStation gamer today. I refuse to accept the censorship that came with the move to California, especially considering it is only Japanese games being censored and pretty much nothing else. That said though, I'm also grateful in a way because I only became a PC Gamer thanks to Sony, and gaming has never been better for me. Sony, in a way, showed me the light.
      For Hololive, it'll probably be fine. It'll just be a branch office, not an HQ move like with PlayStation, right? And it is probably a convenient location due to being located on the west coast.

    • @LucasFerreira-fp4nj
      @LucasFerreira-fp4nj 3 หลายเดือนก่อน +2

      @@turinmormegil7715 a theory that some vtubers in Nijisanji EN secretly are in control of Nijisanji EN in place of management.

    • @turinmormegil7715
      @turinmormegil7715 3 หลายเดือนก่อน

      @@LucasFerreira-fp4nj I'm so confused. Who of those is the Rrat?

  • @Timmothy_plays
    @Timmothy_plays 3 หลายเดือนก่อน +16

    Let's stay optimistic and give Yagoo the benefit of the doubt,.... but damn it I can't help but be cautious because this IS California we are talking about.

    • @Sesshomaru474
      @Sesshomaru474 2 หลายเดือนก่อน

      Should still warm him about the dangers of California.
      Censorship, protests, taxes (1 that they charge if you move company out of California)
      The historic problems Japanese companies had when moving to California = Sony, Square Enix, etc
      Edit: Hiring locally, people take it upon themselves to spread their political ideas.

  • @daveroberson7386
    @daveroberson7386 3 หลายเดือนก่อน +6

    I'm so hype for Cover coming over to the US! Here's hoping for an Indonesia office too.

  • @RedBarbaronGG
    @RedBarbaronGG 3 หลายเดือนก่อน +2

    I think they will be in CA only temporary, maybe just to make it easier for building the base. Like transportation and logistics for the employees from Japan will be easier, looking from the doc they will use elites from head office first and slowly recruiting locals. Maybe after they established, the probability to move to different state because of taxes and others will be higher.

  • @TheMrBonzz
    @TheMrBonzz 3 หลายเดือนก่อน +6

    I genuinely hope Cover handles the staff's hiring and puts more clear minded people in the USA branch because once they started pushing nonsense like " *THE MESSENGE* " It's only ever gonna go downhill for them

  • @amanawolf9166
    @amanawolf9166 3 หลายเดือนก่อน +6

    I somewhat agree with others that California may not be the best area to setup a US base of operations. There are states that would be better equipped. At the same time, it's good that Cover is expanding. This could also be seen as a win for investors looking to get into/invest in Cover. They could potentially file to have some American Depository Shares (ADS) listed. The company itself hasn't been a rocket into the heavens, however, it's been pretty stead/up as of late near $15 to $17 per share US.
    As someone who likes to invest as a hobby, Cover ticks some of the right boxes, imho, for a potential money-maker down the road.

  • @SpitshineSneakers
    @SpitshineSneakers 3 หลายเดือนก่อน +80

    Some things to keep in mind: Cover isnt publicly traded in America so they have no incentive to incorporate DEI. Even if some employees try to sneak it in of their own initiative, from the stuff that I've read, they're already well aware of the localization in anime issue and are likely on the lookout for it. Also, so long as the current talent managers are still in place I dont think we'll see any issues in the near future.

    • @Bakuganluver23
      @Bakuganluver23 3 หลายเดือนก่อน +1

      What's D.E.I.?

    • @TheUglyFish
      @TheUglyFish 3 หลายเดือนก่อน +10

      @@Bakuganluver23Diversity, equity and inclusion "A term used to describe policies and programs that promote the representation and participation of different groups of individuals. DEI encompasses people of different ages, races, ethnicities, abilities, disabilities, genders, religions, cultures and sexual orientations."

    • @graveyardshift6691
      @graveyardshift6691 3 หลายเดือนก่อน +45

      @@Bakuganluver23 Often the mispelling of D.I.E. which is what companies do when they ingest this poison.
      As UglyFish says, it's a corporate movement to make a company more attractive to certain investment firms for free money by policing the behavior of its employees and the customers it serves.
      It's basically a Social Credit Score used literally for investors.

    • @sparking023
      @sparking023 3 หลายเดือนก่อน +15

      ​@@Bakuganluver23 just to add a practical example to the explanations given, look no further than the debacle surrounding Sweet Baby Inc and the games they had a hand on. That push for "diversity and Inclusivity" they do is precisely D.I.E. tactics.
      The more "diverse and inclusive" a company is, more ESG loans they get from companies like BlackRock and Vanguard. And if you're wondering what ESG is, it's basically Social Credit Score for companies, based on Environmental issues, Social Issues, and Governance issues.

    • @StochasticUniverse
      @StochasticUniverse 3 หลายเดือนก่อน +4

      @@TheUglyFishConsidering that Cover Vtubers are forbidden from even showing their flesh so that nobody can tell what race they are, it seems like a hugely misplaced concern to me.

  • @tgb869
    @tgb869 3 หลายเดือนก่อน +8

    Nice they opening a branch to do more events, promoting, and even sales in America. But why California of all places? The only thing I can think of is the port, for shipping products across the sea.

    • @MikaHolic_Channel_OFFICIAL
      @MikaHolic_Channel_OFFICIAL 3 หลายเดือนก่อน +4

      "The only thing I can think of is the port, for shipping products across the sea"
      exactly. LA is a central economic hub, one of the biggest in the US. And since COVER started their US endeavours in the West Coast that culminated in the Connect The World, it makes sense that they will establish their first overseas Office in the same area. You think they will go out of their way to go all the way to the Midwest and try to start from scratch from there, when they already have a a foothold in the West Coast?

  • @DreamyAileen
    @DreamyAileen 3 หลายเดือนก่อน +11

    California is a pretty rough pick. Even setting aside the incendiary political climate for a moment, California's local legislation is, to put it mildly, really fucking bad. Buying land is a nightmare, building facilities is a nightmare, property taxes are a nightmare, etc etc. Not to mention cost of living -- COVER would have to bump up staff wages for their employees to be financially stable living in California.
    The only real benefit to choosing California is the close proximity to many content creators and tech companies...but VTubing is an online industry anyway so I don't think that benefit is enough to outweigh all the drawbacks.
    But who knows, maybe COVER can pull a hat out of a rabbit with this one. And if not, they can always relocate later down the line

    • @karunaji6439
      @karunaji6439 3 หลายเดือนก่อน +3

      The whole country has an incendiary political climate, so that argument isn't really state dependent. As far as the financials California might be rough in that regard, but it's on Cover to research that stuff ahead of time and decide whether it's worth it or not, not on whatever state they decide to branch out to.

  • @StupidAnon-gn8ih
    @StupidAnon-gn8ih 3 หลายเดือนก่อน +26

    1:21 Yeah, that's what has me concerned too. Hiring a bunch of whackjobs from Cali is almost certainly going to cause problems. This is what I have been afraid of for a long time.
    Keep Hololive Japanese!

  • @foursoup7922
    @foursoup7922 3 หลายเดือนก่อน +3

    People need to calm down. The Cali office is just for merch & event planning. The talent managers are still directly under cover JP (for now)

  • @apatheticjoker7136
    @apatheticjoker7136 3 หลายเดือนก่อน

    Your mouse pointer on screen was screwing with my head for a bit. Kept thinking it was mine and trying to move it off the vid.

  • @arcanask
    @arcanask 3 หลายเดือนก่อน +108

    I kinda wish they wouldn't open an office in California. It's not a State welcoming to new businesses. To make it worse, they slam you with fees and taxes when you leave also, or they try to, but well, they can't exactly send the Sheriffs after you once you leave the State.

    • @FuwaMocoNumber1DoggyPack
      @FuwaMocoNumber1DoggyPack 3 หลายเดือนก่อน

      I think Cover Corp is probably testing the waters like CN happened and failed. Maybe somehow they can get some success?

    • @ShioriNovelite1
      @ShioriNovelite1 3 หลายเดือนก่อน +16

      That is understandable. However remember this is probably them testing the water and they are finally expanding making their move. Like Yagoo cook and we see the results.

    • @nottelling7785
      @nottelling7785 3 หลายเดือนก่อน +2

      At least it wasn't new york.

    • @StochasticUniverse
      @StochasticUniverse 3 หลายเดือนก่อน +11

      States that are the most "pro-business" are usually also the most "anti-worker". Considering that everone's oshi is a worker, this should provide some pause for thought.

    • @arcanask
      @arcanask 3 หลายเดือนก่อน +5

      @@StochasticUniverse You may have a point, but where is the point where you stop protecting the worker and you are just punishing a company for existing in your State, or one that is trying to leave for that matter?

  • @vs2024
    @vs2024 3 หลายเดือนก่อน +14

    Ame is in california so it makes sense they put the studio close to the ENtechdetective

    • @foursoup7922
      @foursoup7922 3 หลายเดือนก่อน +13

      Or maybe the office is just her house lol

    • @MugeTzu4
      @MugeTzu4 3 หลายเดือนก่อน +2

      Studio???? Did you even read the document?

  • @fifthwheel111
    @fifthwheel111 3 หลายเดือนก่อน +90

    Calli where business goes to die. Or DEI

  • @Lunk42
    @Lunk42 3 หลายเดือนก่อน +6

    NOOOOOOO THAT'S HOW PLAYSTATION GOT RUINED DON'T BRING IT TO CALIFORNIA!!!

  • @StochasticUniverse
    @StochasticUniverse 3 หลายเดือนก่อน +3

    0:58 Ah, yes, Party A. I believe I've read about them in a contract somwhere. 🤔

  • @vervietta_gsx1300r
    @vervietta_gsx1300r 3 หลายเดือนก่อน +3

    Legal Mindset explained many things and reasons why Cover have chosen California though and what the goings on the NA HQ. he also explained why corporations avoid localizing in EU.

  • @VoidExileYT
    @VoidExileYT 2 หลายเดือนก่อน

    I think the "company A" is also a reference to how they worded a contract, the contract that legal mindset read. It made references to party A and party B or something like that but it could easily be a coincidence

  • @TehKang
    @TehKang 3 หลายเดือนก่อน

    If cover is indeed branching to the US I hope it is a full on studio. I think it would help to have the mocap for JP and ID in tokyo and then mocap for EN in US. Big events like Holo FES will still be a Japan based thing but it could really help the girls do more 3D stuff if you have two working studios so they can go back to doubling up on birthday lives and anniversary lives. Not to mention it would open up more opportunities for solo EN concerts to happen

  • @keystrix3704
    @keystrix3704 3 หลายเดือนก่อน +5

    As long as they're not going to CA for business consultations and whatnot, they might do alright.

  • @sincerelynotme3522
    @sincerelynotme3522 3 หลายเดือนก่อน +73

    Nijisanji just needs to keep their head low and not respond.

    • @HadrixEvonGlory
      @HadrixEvonGlory 3 หลายเดือนก่อน +13

      The company? Sure. The NDF? Lol.

    • @dylives7667
      @dylives7667 3 หลายเดือนก่อน +7

      They're way past that point.
      Even if they stay silent now, it will still make them lose ground because of what they've done so far.
      They're bleeding sponsors. And with it, money.
      This will be Nijisanji's last year.

    • @MikaHolic_Channel_OFFICIAL
      @MikaHolic_Channel_OFFICIAL 3 หลายเดือนก่อน +4

      @@HadrixEvonGlory the NDF is already desperately false-flagging and coping in an attempt to downplay this one.
      *its not working tho lmao*

  • @user-qo5nt6ph9k
    @user-qo5nt6ph9k 3 หลายเดือนก่อน

    And wouldnt you know it. Holoen gen3 was aptly named. Im not sure if im just imagining it, but has there not been several changes for cover/holopro since advents debut? The "Advent of change".

  • @rade-blunner7824
    @rade-blunner7824 3 หลายเดือนก่อน +2

    I'm pretty sure "localization" in that document isn't being used in the same sense as translating language. It's more about the business establishing a "local" foothold.
    Also this comparison with "company A" isn't new, they've published a report before where they accidentally left the company names un-anonymised in the English version release.

  • @andresantos3487
    @andresantos3487 3 หลายเดือนก่อน +5

    I doubt they will open anything in Europe soon. They keep hiring talents everywhere but from EU ( Kiara was living in JP when she was recruited ) so besides Kiara only a couple of talents have GMT friendly streams. They dont seem interested in EU , otherwise they would hire talents from this zone. Im sure at least some talented people applied for a spot at Hololive. I hope im wrong tho, im living in the Netherlands right now so i would be happy it there were Hololive events in EU but im not holding my breath.

    • @dylannix4289
      @dylannix4289 3 หลายเดือนก่อน

      It’s because our market is tiny compared to Asia and North America. Investing in an EU branch now would be way too risky for them

  • @Leastmachine
    @Leastmachine 3 หลายเดือนก่อน +3

    I wonder if this is related to all the HoloEN talents moving to Japan.

  • @Pantjay
    @Pantjay 2 หลายเดือนก่อน +1

    The Cali choice is likely for the professional entertainment infrastructure i.e. recording studios, management, security, talent agencies, ect around Hollywood as well as for the ease of community outreach around high density larger counties like LA and SF. Little Tokyo in LA is probably going to be one of the first places they go for a Cafe collab. There are also multiple large convention centers and stadiums in Cali that would be great for Conventions or Concerts.

  • @retrictumrectus1010
    @retrictumrectus1010 3 หลายเดือนก่อน

    0:48 Cover released a similar infographic last year. It mentioned Anycolor, Brave, and VShojo in the English version, but they immediately took it down and replaced it with "Company A".

  • @sparking023
    @sparking023 3 หลายเดือนก่อน +3

    It's nice that they want to expand operations and make it easier for talents and fans to gather in one place, but my pattern recognition has been triggered: Japanese company sets HQ in Cali. It's not a good omen in my book.
    Alas, I hope everything goes well.

  • @pdpgb
    @pdpgb 3 หลายเดือนก่อน +7

    Company A(nycolor)?

    • @BenetteG
      @BenetteG 3 หลายเดือนก่อน

      It should be changed to Company B(lack)

  • @dash-e
    @dash-e 3 หลายเดือนก่อน

    I hope they have a current list of trusted talents, staff and personnel before hiring new ones.
    All the concerns pointed out in the video have happened so much already.

  • @ImPipkinrick
    @ImPipkinrick 3 หลายเดือนก่อน

    they did that before in previous financial reports, but actually have released the names of the company which was quickly redacted in a future document

  • @elitefdc2171
    @elitefdc2171 3 หลายเดือนก่อน +3

    Today is Sunday in California

  • @RambleOn07
    @RambleOn07 3 หลายเดือนก่อน +8

    California?!? I didn't expect to see the obituary for Cover Corp today.

    • @ahoyforsenchou7288
      @ahoyforsenchou7288 3 หลายเดือนก่อน +1

      Holy shit zoomers are so stupid.

  • @wardenm
    @wardenm 3 หลายเดือนก่อน

    When Cover mentions localization, I imagine they're moreso referencing subtitles for their streams and events, as opposed to how we generally think of the term associated with anime. Given that much of that work has been done solely by fans and clippers in the past, them beefing up support for it is definitely a good thing.

  • @0GTXR
    @0GTXR 3 หลายเดือนก่อน +1

    The beginning of the shooting self in the foot arc

  • @josueveguilla9069
    @josueveguilla9069 3 หลายเดือนก่อน +4

    "a" - The Gura (HoloMyth) (Hololive) (COVER Corporation)

  • @thend4427
    @thend4427 3 หลายเดือนก่อน +3

    Maybe they will be built in little tokyo?

  • @Celly01
    @Celly01 3 หลายเดือนก่อน

    I live in Cali but… EVEN I AM CONCERNED!

  • @MarioMasterProductions
    @MarioMasterProductions 3 หลายเดือนก่อน

    I'm surprised Cover didn't do this sooner

  • @Dorian_Scott
    @Dorian_Scott 3 หลายเดือนก่อน +45

    Of *_all_* the states they could have picked, why'd it have to be California?

    • @ShioriNovelite1
      @ShioriNovelite1 3 หลายเดือนก่อน +10

      And it is a state they START with. Who is to say they won't change their minds or relocate years down the road?

    • @Desregaurd
      @Desregaurd 3 หลายเดือนก่อน +5

      Main reason is that you can go straight from Japan to the US on a single flight, and a side reason is it also has a lot of conventions local to the state, so it eases traveling. That said, having those little bits of convenience is nowhere near enough to offset the many, many downsides of opening an office in that state.

  • @AL-ws5yi
    @AL-ws5yi 3 หลายเดือนก่อน +9

    Let’s hope hololive can stay pure in California.

  • @zerosystem86
    @zerosystem86 3 หลายเดือนก่อน

    We all have come a long way since all of us fell into the rabbit hole back in 2020. Who would have Imagine Hololive US would have been conceive from the day Tokino Sora wanted to become an idol by being one of the very first Vtuber in known history to the introduction of Hololive Myth group, the very first Hololive English Branch.

  • @Alpha17x
    @Alpha17x 3 หลายเดือนก่อน +2

    If Cover slides into the localization market for anime and manga; I welcome it.

  • @xEricGNx
    @xEricGNx 3 หลายเดือนก่อน +3

    Does this mean that we finally have Hololive x Phase Connect collabs?

  • @avioracrown6967
    @avioracrown6967 3 หลายเดือนก่อน +26

    I got PTSD from the world "localization "

  • @TheAlienmorph
    @TheAlienmorph 3 หลายเดือนก่อน

    Getting more and more hyped for that Niji investors call lol

  • @ocarinaplaya
    @ocarinaplaya 3 หลายเดือนก่อน

    It's a bad idea to open up a headquarters in California of all places. Sure it's closer and has a lot of people but the state is not business friendly and is horribly expensive. They'd do better with an HQ in Las Vegas.

  • @ArchAngelOfficialCh
    @ArchAngelOfficialCh 3 หลายเดือนก่อน +3

    Wow. They should have done East Coast at least. That way they would have been closer for Europe Shipping. Nevertheless, I am still thankful $20 shipping will now only be $10 and I can actually get merch.

  • @venomslair137
    @venomslair137 3 หลายเดือนก่อน +12

    California... I have a pretty bad feeling about this...!

  • @lethalweaboo8662
    @lethalweaboo8662 3 หลายเดือนก่อน

    You know everyone is really just waiting to see the Holo'merica Office in Hologra.

  • @seantaggart7382
    @seantaggart7382 3 หลายเดือนก่อน +1

    Im sure yagoo went: "hmmm Nijisanji is collapsing...TIME TO TWIST THE KNIFE!"

  • @KillerLuvsPie
    @KillerLuvsPie 3 หลายเดือนก่อน +32

    The fact that it's in california and looking at what happened with playstation... Kinda doubting on this decision, but we will see. Last thing i want to see is the EN branch filled with western bullshit

  • @CyanDumBell_MC
    @CyanDumBell_MC 3 หลายเดือนก่อน +3

    Does this mean EN Branch no longer need to travel to Japan for 3D stuff?
    also, opening in California is definitely a risky business move.

    • @Ra-fz1mf
      @Ra-fz1mf 3 หลายเดือนก่อน +2

      They still need to do that, HQ in cali is just doing merch and con stuff from the documen that i read

  • @zmills342
    @zmills342 3 หลายเดือนก่อน +1

    as a caliifornia resident im very curious about how this will go lol

  • @tsunekofuwakage
    @tsunekofuwakage 3 หลายเดือนก่อน +1

    as someone living on the east coast, literally anything i care about being in CA is so annoying.

  • @juni1399
    @juni1399 3 หลายเดือนก่อน +20

    Holopin

    • @AFordFlex2377
      @AFordFlex2377 3 หลายเดือนก่อน +1

      Holovangelion omedetou! 🎊🚗🥳

    • @MICHAELTUMANGDAY
      @MICHAELTUMANGDAY 3 หลายเดือนก่อน +3

      Ready for the
      1
      2
      3
      ?

  • @zerowitches
    @zerowitches 3 หลายเดือนก่อน +7

    ... In california... rip

    • @kalidesu
      @kalidesu 3 หลายเดือนก่อน

      It could be another Cover China fail.

  • @Steve-YT383
    @Steve-YT383 3 หลายเดือนก่อน +1

    Cover here for the long time not just a good time.

  • @cww2490
    @cww2490 3 หลายเดือนก่อน

    So would this help EN? There were many clips about how they were taxed twice if they weren't residents of Japan.
    Also would this also protect them from that new Japanese law where they would have to reveal their identities and personal details to a publicly accessible site? I know that raised concerns last year.

  • @canaldecasta
    @canaldecasta 3 หลายเดือนก่อน +15

    I have a bad feeling about this.

    • @cheemslord9917
      @cheemslord9917 3 หลายเดือนก่อน

      you not trust yagoo ??

    • @TheLokoAss
      @TheLokoAss 3 หลายเดือนก่อน

      He doesnt trust in california

  • @Zaws21
    @Zaws21 3 หลายเดือนก่อน +5

    Of course it would be fucking California

  • @BlightedPhantom7
    @BlightedPhantom7 3 หลายเดือนก่อน

    All i hope is that this means i can finally buy merch, because the shipping just hurts to look at.

  • @PaladinfffLeeroy
    @PaladinfffLeeroy 3 หลายเดือนก่อน +1

    Why would they want to set up something in Caelid?

  • @jonmanz181
    @jonmanz181 3 หลายเดือนก่อน +11

    As a Californian, stay away for your sanity

  • @RefreshingMirage
    @RefreshingMirage 3 หลายเดือนก่อน +83

    Hololive stay winning, outside of California though

    • @utensick1308
      @utensick1308 3 หลายเดือนก่อน +6

      Real and i live there

    • @RefreshingMirage
      @RefreshingMirage 3 หลายเดือนก่อน

      Oof

    • @ShioriNovelite1
      @ShioriNovelite1 3 หลายเดือนก่อน +14

      Yagoo isn't perfect and Cover is probably just testing the waters. They will surely improvise if they don't work out.

    • @smugpeko9587
      @smugpeko9587 3 หลายเดือนก่อน +8

      its better to spread this word to any platform so cover could see this topic and double its guard up against parasite in california.

    • @StochasticUniverse
      @StochasticUniverse 3 หลายเดือนก่อน

      They want to expand to a global audience. Spoiler alert: California looks a lot more like the global audience than most other places. :P It's actually a great test case for what their big picture ambitions are. They said in the document they want the Vtubing industry to be worth $250 billion by 2028. That's a MASSIVE, and possibly fairy tale, level of expansion from where it is now. If they can't even navigate the social terrain in California, the industry will never get there. It's a crucible that they must pass through in order to get to where they dream of being.

  • @grip3939
    @grip3939 3 หลายเดือนก่อน

    I can imagine the visibility of this building litered with Doxers and paparazzis

  • @Alexandragon1
    @Alexandragon1 3 หลายเดือนก่อน

    LMAO
    Thx for the video!

  • @JakeYearwood
    @JakeYearwood 3 หลายเดือนก่อน +22

    They chose California of all places? Say goodbye to escapism I guess🥲

    • @zerodawn09
      @zerodawn09 3 หลายเดือนก่อน +4

      theres a reason for them to chose cali, its travel. most people dont understand this. if they want to go anywhere else in the US but still be on the west coast Cali is the best choice. seattle is a better travel and environment but its smaller and going to other places in the US is harder and can you really see them going to oregon?

    • @Bakuganluver23
      @Bakuganluver23 3 หลายเดือนก่อน

      @@zerodawn09 Plus, they can always just MOVE. Seattle's the next best choice.

    • @zerodawn09
      @zerodawn09 3 หลายเดือนก่อน +1

      @@Bakuganluver23 2nd choice yea cause of the tech breaks they give to companies but i see why Cail is the first. maybe if they dont get the tax breaks they might move but if they do good i see a second office on the east coast. btw i live in washington and am about 45 minutes south of seattle.

    • @Bakuganluver23
      @Bakuganluver23 3 หลายเดือนก่อน

      @@zerodawn09 any particular area on the east coast? or just in general?

    • @zerodawn09
      @zerodawn09 3 หลายเดือนก่อน

      @@Bakuganluver23 thats beyond me. i have never been and i dont know taxes over there. i will bet what tax breaks will be a large factor. oh so in general. plus thats if they do good and i would assume they would need at lease 100 livers to make it but once again i dont know what they are looking for or how they work it.

  • @sebastianprice1528
    @sebastianprice1528 3 หลายเดือนก่อน +19

    For people in the comments complaining about California. Cover is choosing California because of the labor laws for talents. Also localization means more akin to promoting,shipping and event planning not local pandering or whatever else you have in your mind.

    • @luminatrixfanfiction
      @luminatrixfanfiction 3 หลายเดือนก่อน +14

      Bruh, it's not worth it. They'll be heavily taxed which renders cheaper shipping costs pointless and mute. And there's a reason why there is an exodus of many companies leaving California. Rampant crime rates, chaos, anarchy, heavy taxation, unreasonable laws and policies on companies. Then there's the biggest problem, with DEI agender.

  • @NeutralZero00
    @NeutralZero00 3 หลายเดือนก่อน

    Ironic that the possible final nail in the coffin of niji is not their last yab but cover's expansion to US.
    There nearing shareholder meeting might not be good for allblack

  • @agathamayra5045
    @agathamayra5045 3 หลายเดือนก่อน

    Oh, those nameless companies actually used to have a name, like niji and vshojo and stuff. That was the case on the previous similar documents, before it got changed.

  • @jessepeterson6694
    @jessepeterson6694 3 หลายเดือนก่อน +3

    MWAHAHAHAHHAAAAAA! Yes, the power of all that is virtual has spread like a sandstorm over a barren field. The will of the community continues to grow and consume. The world will continue to know the freedom vtubers have. (well indie vtubers anyway, gotta keep restrictions if you're going corpo unless you're Kurosanji then screw that) May all embrace the rabbit hole at the end of their curiosity.🙏 (Though in all seriousness why California? I've read some comments and it sounds like there're concerns of gatekeeping. Honestly i'm more feeling like they could've done a better location then one of more well known homeless centers of America)

  • @Efgand0894
    @Efgand0894 3 หลายเดือนก่อน +3

    Progrefornia? Why? Why?

  • @Dylan_Otto
    @Dylan_Otto 3 หลายเดือนก่อน +1

    Europe: don’t worry, we’re used to being an afterthought…
    Australia: you get thought of?

  • @MICHAELTUMANGDAY
    @MICHAELTUMANGDAY 3 หลายเดือนก่อน +1

    Cover spending money for more establishments, meanwhile Nijisanji spending money on more Yachts.

  • @justinn8541
    @justinn8541 3 หลายเดือนก่อน +5

    It called Cover because they cover the market for V-tubers.

  • @RedDragon-yp3tg
    @RedDragon-yp3tg 3 หลายเดือนก่อน +9

    Oh boy……Cali huh? Eesh.

  • @Mike-ht6rf
    @Mike-ht6rf 3 หลายเดือนก่อน

    Great video.