Don't Buy Food from "Ugly" Brands
ฝัง
- เผยแพร่เมื่อ 2 ก.พ. 2022
- #shorts
Read the sources referenced for this video:
🔗 www.theatlantic.com/health/ar...
🔗 fruitguys.com/2019/12/fruitio...
🔗 foodfirst.org/theuglytruth/
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Don't forget a lot of those "ugly" foods go into making other stuff, like juice. By convincing people "ugly" foods go to waste, they're screwing up the supply chain and causing price increases.
If it's good in a stew, I don't care if it looks like a chicken on a bicycle.
@@mq5731 k...? Are you responding to the comment or just finding a comment to use your dad joke on?
@@trapd00rspider Dad joke? That's not a dad joke, that's me saying I'm hungry, and I don't care if it looks ugly. In what way shape or form is that a dad joke?
@@mq5731 because it was corny and not directly related to the comment above😂
Exactly, ugly fruits go into making juices, sauces, baby foods, animal feed and to the food banks. Most nations are surprisingly efficient and utilizing food waste, these brands are just marketing to people who want to feel virtuous while actually they are just suckers.
Ugly food only makes sense if it's straight from a farmer.
wrong
I don’t understand what you’re trying to argue here
@@KenDanieli prove them wrong then, bet you wont
@@fakename287 ok. food that is not harvested because it is not able to be sold to consumers isn't wasted by farmers because farmers are smarter than consumers. when farmers can't sell something, they either leave it in the crop to become organic matter which helps revitalize the soil for future crops, or feed it to animals; the farmers who don't do this are shooting themselves in the foot for having shitty practices and should not be supported. In fact, the vast majority of food waste is from the consumer, not farms, meaning people buying ugly foods are actually more likely to waste food by throwing it in the trash than if it never left the farm.
sure, you may be supporting a farmer by purchasing the food, but that's not what this about. assuming you're buying from somebody who has good practices, you are contributing more to food waste by not allowing them to reuse the ugly food, hence why every form of selling and purchasing ugly food is contributing to higher food waste.
@@fakename287 Technically MrMassivemeatlog first has to justify their claim that it makes sense if it's straight from the farmer.
The person making the positive claim has to prove what they're saying first.
My parents had a subscription to Misfits, not because it was imperfect food per say, but because, in theory, it was cheaper. Now here's the thing they'd often get bad food, like not a day off, like looks like it sat for a week in the sun bad food. But also they'd get things they wouldn't really want or use. It's great in theory until you realize you're not using them or always adapting what you're making on the spot to use the products.
In short, their customer service wasn't great, food was constantly bad, it actually costed more than the local grocery store, and you had no choice in what you received. It all made for a bad experience, but my parents were so committed to the idea of saving money that instead of unsubscribing after 3-4 boxes it was closer to 9-10. Meanwhile the company was being paid to send rotten food and ignore their complaints.
It's sad to see how people have become comfortable with being abused by major corporations. First buying new phones every 3 weeks to buying literally rotten food. I don't understand, it just sad to see.
Huh? I've been using misfits for the last few months and its been cheaper and we get to pick all our food. Anything that shows up spoiled is refunded for us no questions asked.
@@outlawkaz6715 This was a couple years ago. We couldn't pick and they didn't give a crap about spoiled food. Glad to see they've changed, but we're not planning on using them again.
@@Mady0 that's a shame they were like that.
Wait... You had no choice in what you received? So it was like a Loot Crate, but with food?
That is asinine.
"Imperfect Foods" are hardly "imperfect," and it's actually more expensive than our local supermarket produce.
I was surprised to hear that Whole Foods is cheaper than Imperfect Foods. And you're right, I see those vegetables and fruits and they look like the standard you'd see in the grocery store.
i work for a non profit which actually does the hard work of recovering and redistributing food that’s about to be tossed. We regularly get excess food from imperfect’s operations, thus our org does the work their mission statement boasts. Mostly I’m cool with it given that it means our partners get high quality food for their constituents and it doesn’t rot, but it’s important to note that grassroots organizers are the ones diverting food waste and keeping people nourished, not food service corps.
self contradictory statement. If they are giving you their excess "ugly food", that work of sourcing ugly food is something you dont have to do anymore and your org's job is atleast a little more streamlined than before on the collection side, even if we grant that you are doing all the work on the distribution side. (the latter case is debatable. I doubt that you were previously able to distribute 100% of the excess food to 100% of those in the area that need it).
I dont understand this dumb posturing that americans do whenever the word "corporation" is involved. Your food is a result of a very long and complicated supply chain. Just because there is some "grass roots" org at the last mile doesnt mean they are the only ones doing useful work. I hate this last-mile "self sufficiency" idea that westerners indulge in all the time.
That's based as hell! What org do you work for?
Ok @@psd993
@@polbulanosalto7403 im not sure who Ms Pine works for, but I have worked with Food Not Bombs, which constantly diverts food from Trader Joes/Whole Foods dumpsters. I'm not really sure how they get the food; i just helped distribute and prepare
@@psd993 Hello, please consider the long history of "waste not want not" in the big food production system. Produce that are no good become frozen fruits, juices (both liquid and frozen), ingredients for canned soups, for jellies, for "natural food extract", for ready-to-use chicken broth, for precut veggies, heat-n-serve sides, MILLIONS of chicken nuggets..... in fact, the "ugly" food was NEVER going to waste to begin with. It doesn't matter whether you doubt it or not. Many of these companies are just capitalizing on a combination of white/wealthy guilt and consumerism/impulse buying.
I would also like to note, a local brand called "Imperfect Produce" was popular in my area for a while. Their produce was almost 100% blemish and lump free. Strangely perfect. I dont believe these companies are doing much to combat food waste.
"If a bite sized vertical video like this one was conducive to critical thinking it then *wouldn't* be a billion dollar industry." - Yikes
"yIkEs"
"Humm"
Ironic tho…
It was a pretty accurate roast against most people watching tiktoks and shorts.... most don't have the capacity to think in the way the video is implying.
@@albinospino3089 Yeah, personally I've given up on buying "brands" and just buy what I like. Half the time I don't pay attention to the brand and more to the price tag and savings due to my brain treating money like a video game resource(as in hoarding and saving as much as possible).
The most environmentally conscious way of living is abandoning a consumeristic mindset and purchasing less items/making do with what you have. However, that's not as glamorous or profitable as buying new items to "save the earth".
As a Walmart produce associate, I can confirm everything you said about food; we donate the product we don’t sell to the food bank.
Go down to your local mexican grocery. That's where a lot of "ugly" food ends up. It's like 1/3rd the price and they usually have some "ugly" meat too that's pre-marinated with some delicious magic mexican marinade.
Or just any ethnic market. There's Asian and native American markets where I live
@@epictetushasepictiddiez2615 "Native American Markets"
You mean liquor stores?
I would like to formally apologize to the indigenous aboriginal first nation Native American community. In the past, many seconds ago when I was a different person, I made off-color remarks that I have now grown to regret. I've spent a lot of time since then working on myself, through my own struggles, seeking help from professionals, and speaking firsthand with many indigenous aboriginal first nation Native American peoples who I now call friends. I have come see how wrong I was to try and use what I thought at the time was a "joke" to violently oppress the validness of their truth. As Martin Luther King once said: "Anyone can deal with victory. Only the mighty can bear defeat."
@@traitxr Might as well be. It is the script.
@@twelvecatsinatrenchcoat should’ve gone with: “I made a severe and continuous lapse in my judgement, and I don’t expect to be forgiven. I’m simply here to apologize”
@@Giuseppe326 "A Severe and Continuous Lapse in Judgement" Would be a great title for an autobiography.
For a while, what Imperfect was offering was not the idea that they saved produce from being thrown out, but rather that they would pay the farmers more for the ugly produce than, say, heinz would to have it smashed into food products. I was okay with shopping through them under that premise, but I guess the "always be growing" business mindset has turned them away from that model, so I've cut ties.
I just got an email flyer showing Imperfect Foods is going to start offering wine in their boxes. At a premium, of course. Not sure where in the supply chain "ugly" or "nearly expired" wine falls.
Ironic that growth would be the thing to ruin a brand dealing in produce.
It isn't just a mindset, it's a necessity when there are markets to fight in and investors to please; no company in a free market has the interests of consumers, workers or society at large in mind; profits and growth are their life blood, it isn't just greed. This goes for big megacorps, small/local businesses, even worker-owned co-operatives and state-owned enterprises to the same or lesser extent.
This video does good by telling folks to think critically, I hope people take that to heart. If what he says about these companies specifically is true, it is good to know they aren't the only ones marketing to moralism.
@@IjeomaThePlantMama It's just a run of the mill hipster company.
I've seen a bunch of products get off the shelves and reappear for a multiple of the price because someone decided to market it to pretentious pri©ks. Slap vegan, natural and environmentally friendly* on a product that is naturally so, and you can triple the price without fail.
*Conditions may apply. Seen palm oil products in paper instead of plastic and that was the environment part.
if this was still their marketing i would be more ok with it.
not enough to order from them when i have a locally owned grocery store a short walk from where i live. (yes, i am very lucky in that regard. i also have a larger locally owned chain still with in walking distance but its farther away and across a busy road. even if the smaller one were a bit farther i would still go there, mainly because of the road, and being locally owned.
honestly "sharpen your critical thinking" is something everyone needs to hear
We arent immune to propaganda, but good "reality checks" like this definitely help keep us resistant to it.
Thank you shaq
I literally thought that the "Meals in Squares" was a parody site that you made to illustrate the shithead brands of the future, then I googled it. The horror....
Tbh those look like pretty interesting 3D modelling or render material showcase
holy smokes! those little square foods are adorable though. I'm all about that weird futrisitic vibe of eating a manufactured item packed with nutrition (like soylent) but it's true it comes with high cost & disconnect from the food system... (so I don't regularly support those businesses financially)
sounds more like a quirky insta chef and startup tech bro had a child.
watch the video by swell entertainment on it, it looks disgusting 🤮
We’re in the fucking movie Brazil
I always feel suspicious about these major food delivery businesses (HelloFresh, Imperfect Foods, etc.) but I don't have any data to back up my rampant skepticism. I just feel like when businesses are advertising THIS loudly to get me to opt into a food box plan, then there's a good reason for me to opt out. But I don't actually know if there is any ethical problems with these services vs just getting food at the supermarket.
I hear people like Adam ragusea say that hello fresh is more sustainable than making your own food, but i don't buy it whatsoever
@@johnseppethe2nd2 I heard him say that too, but I can't see how that's the case.
On top of being ridiculously wasteful in terms of packaging, I think most of those "delivery" company are mostly bandwaggoning on the gig economy cheap labour route.
I mean look at HelloFresh, they are already trying to union bust their employees.
@@johnseppethe2nd2 I think the idea is that you waste a lot less by getting like.. 1 celery stalk instead of a whole bushel. That kind of thing. I mean, idk if that's true in practice, but that's what they claim.
I tried a few of them and yeah the packaging is awful. Imagine that single celery stalk is individually wrapped in plastic, and so are the 3 bulbs of garlic the recipe calls for, and there's a little plastic packet of paprika too because they don't expect you to be a real adult who owns even the most basic spices if you're paying for a service like that.
"Advertising is based on one thing: happiness. And, you know what happiness is? Happiness is... reassurance that whatever you're doing is okay."
- Don Draper, _Mad Men_
Hey Armedus. Your name sounds like "Amedeus". And therefore I don't like you. I hate you. So what are you gonna do about my hatred for you?
Answer me I say. Answer me.
@@umbertlambert2113
I get that all the time so I don't blame you. Not to bore you with the details but it's pronounced _Arh - mei - duh._
@@Armedus Still don't hate you any less. It's just confusing to pronounce.
its crazy that any amount of people trust ANY company as if their existence isnt literally to take as much of your money as possible at the cost of other people
There are plenty of companies that are perfectly fine. Plenty of companies have less than five members
@@infiniteplanes5775Thanks, what would they do without you?
My friend recommended an app called Too Good to Go which does something like that. Stores will just sell you food at a lower cost if it's about to go bad. Better to you than to the trash, I guess.
Too Good To Go! I love that app. So great! Lots of the bodegas in my area are on it, so i can just get a random bag or produce and stuff. But sometimes I also get weird stuff they're trying to get rid of like an odd flavor of chips that are not popular or something. I always love the surprise of how random it is.
@@kaiwryn My experience with them has been a bit weird - partly because of me tbh. I am vegan, so i would never buy meat, dairy or eggs and try to avoid them, but sometimes i will consume something if i happen to not read the ingredients of a product (e.g the cornflakes i bought last week have honey). I thought i would give too good to go app a try since it's better to eat the animal product instead of throwing it away and both times i did, i realized that both restaurants simply made a lot of food for the purpose of selling it through the app. I mean A LOT of food, which any sane business would have realised they are getting to much raw ingredients and would had cut down their orders. Other than that, if you are not vegan, i would suggest you give them a try. You can get some really good food or groceries for very cheap (usually 1/3 of the original price)
@@stefanosanastasi99 That's really too bad-making more food than you need just to sell through the app sort of defeats the whole point of it, so it sucks to hear that people are doing that. I had assumed that they had the pricing set up so it was too low for that to be a realistic thing for restaurants to do, but I guess not. I only ever get food from my bodegas, so maybe the profit margins are different there.
I actually also don't eat all types of food (I have an allergy and don't eat most kinds of meat) but I just give the stuff I don't want to a friend or put it up for grabs on my local buy nothing group.
@@kaiwryn Well, i dont want to be too harsh on them tbh, however if this makes any difference, it was during a lockdown where i live where only take away was possible, so i dont know if they were desperate enough after prolonged lockdowns and almost no income. Honestly, it's a good app just like most things, sometimes people might misuse it.
Love that app! We sometimes get one from our local greengrocer and usually get two big boxes full of veggies and fruits that are perfectly ripe, but will spoil in a day or two or some that are a little bruised and wouldn't be sold anymore. I love this initiative.
Wow, I never realized Blue Apron had cratered so hard.
They were never going to be a sustainable business, to me it always seemed like a fun date night activity once in a while, as opposed to a regular grocery alternative.
The week they had IPO Amazon announced that they buy Whole Foods so they cratered the minute they got listed. Funny enough Amazon doesn't care about their niche and Whole Foods meal kits or whatever never made it.
Yeah, it was fucking everywhere on TH-cam a couple years back. Guess I never realized I completely stopped seeing their ads.
@@utes5532 I still see them lol
I think the average person that doesn’t enjoy cooking, just doesn’t enjoy cooking. They may try a meal prep service a few times, but they’ll probably just fall right back into the same old habits of microwave meals and fast food. I’m honestly surprised these services were popular for as long as they were.
We finally pulled the trigger two weeks ago on an 'imperfect' foods company in our area that also happened to exit from our city the week we were supposed to get our first delivery. Our household had not heard of CSAs before and were pretty pumped when we found a pretty long-standing CSA in our area; we are excited to get our first share this week. I am happy to have had a light shined over our ignorance so that we could find such a great option; thank you so much for this video!
Grocery stores do end up throwing out any food that goes bad though and often that’s the ugly food. They also don’t sell a lot of tropical fruits because they often have to look shriveled and brown to be ripe.
Imperfect food would never go to the landfill, in most cases it would be put in produced food.
Some of the sources I linked mention that as well. Ugly apples are used to make applesauce and bruised tomatoes make marinara.
@@internetshaquille Un, if they deliver bruised, damaged food, you report it and get a refund. Misfits is about too big, too small, or oddly shapen. It's not about selling you old or damaged food..
@@KenDanieli those were examples, not parameters, learn the difference so nobody has to waste their time explaining 3rd grade english to you
You sure? There’s tons of videos of stores throwing out perfectly good food and then dumping bleach on it so homeless people don’t try to eat their garbage.
Yes! If you are really concerned about good food going to waste, there are many ways to help without supporting a distributing company that produces waste through packaging and shipping. You can work with a local food bank or soup kitchen or something like Food Not Bombs which actually takes these locally unsold foods and gets them directly to people locally who need them.
Yeah let me just commit hours of my little free time to volunteering at a soup kitchen because I gaf about food going to waste
I use Too good to go sometimes. But its hard to get any bags, cause its quite popular and the bags are gone in a minute or so. But thats a good sign i guess :)
If you're really concerned about food going to waste, you may have to own production for yourself as part of the working class movement towards socialism. Anything short, even radical charities, aren't going to fix the market's profit drive
@@theflyingegg3557 “if you are REALLY concerned about food going to waste” keyword “really”. nobodies shaming you for not volunteering at a soup kitchen, nobodies even telling you to.
@@danielcardwell8212 well said comrade!
I live in a capital city of Canada and the stuff at the food bank here is often too moldy or expired to eat a lot of the time, so stealing food is extremely common instead
This was the first thing I saw when I opened youtube shorts, and honestly, I couldn't have asked for a better video!
I can't believe you click baited me with that suggestive thumbnail 😤😤😤🥵
🥵
I used to make custom thumbnails for Shorts but for some reason youtube just spits them out and reverts to the auto-generated thumb. I definitely got lucky with this one
Fine someone who talks about it😭😭😂😂
@@internetshaquille I only clicked on this video because of the thumbnail. I had no fucking clue what an ugly brand is and I heard about Hello Fresh and Blue Apron from sponsor bits and that's it
Got you hot and bothered did it?
@@internetshaquille that wasn't intentional? Damn luck lol
Thank you for mentioning CSAs, I honestly had never heard of those before. I've checked out my local options and am excited to support them in the near future
Thank you, you confirmed what I was considering. I still purchase some of my produce at a local discount market, but I'll keep supporting my farmers market and not these boxed produce.🙏
There need to be more clips like yours. There is a bit lack of self awareness with Internet entertainment so I thank you
Love this short. Too many corporations are trying to seem like they're doing good things for the world but a lot of times it's just the latest marketing fad ploy. Funny thing is they even convince themselves that they're good for the world too.
Hey Internet Shaquille, chill out with all the logic. Trying to educate the masses to educate themselves with critical thinking is blasphemous
*Gets channel deleted*
Ikr who does he think he is 🙄
Yeah he might even start asking people to go vegan next smh smh
@@burgbass woah woah dont get all too crazy there lol
@@burgbass if anything he would argue how being vegan has become a marketing demographic that is used to but not adapted to being exploited for grocery's or produce companies
Holy shit, you stopped me from going on another scrolling spree. Thank you!
This is what needs to be done w a stores EXCESS product bc in those cases they often don't get donated bc they think they'll get sued or smthn
Damn, now I’m gonna have to dunk on my cousin who’s been buying Imperfect Foods for years.
Critical thinking??? Whatttt
You don’t gotta dunk, the premise posed by the brand is noble and understandable. You can just have a conversation and do some research
@@andrewp6738 nah I know, I wasn’t actually gonna be an ass about it.
@@RagingFireFart2000 dont listen to andrew, dunk on that mf
@@RagingFireFart2000 listen to cashnordam, dunk on that mf
"ugly food is usually on its way to someone who needs it"
I worked at the local grocery store for 2 years and I can say with absolute finality that the only two places that food ends up in my area are a pig trough or the trash, it ain't feeding nobody once it leaves the shelf.
thank you! I was like wtf bro no food waste is a huge issue??
ugly food doesn't hit the shelves as is, it becomes juice, jam, or something mashed and premade. In fact, ugly foods tends to be in stuff that has some kind of chemical that will make it shelf-stable.
ugly food != old/expired supermarket food
These companies pride themselves on 'saving' food that was deemed too unaesthetically pleasing to end up in a supermarket in the first place
@@Ld_277 This.
The argument here is that there isn't that level of waste at the first rung of the supply chain (farms) because farmers have much better ways to recoup some profit from aesthetically unappealing produce, like donating to food banks for a tax write off, selling to companies that make juice/salsa/frozen fruit/etc and don't care if the product looks lumpy because it won't be seen, and selling at a slight discount to budget grocers.
American food waste, apparently, happens mostly at the end of the chain. Grocery stores buy more inventory than they can sell, because customers get scared off if they see a bunch of half empty shelves, then toss tons of food into the dumpster when all this excess starts to go off, or the sell by date passes and they want to put out fresher food.
These ugly food brands don't buy at the grocery store level, so they don't do anything to counter grocery store waste. They buy the lumpy apples that farmers already designated for apple sauce and the fish already getting sent to the fish stick factory.
The “ugly” foods from stores near me goes to an amazing charity that gives it to people who need it. I volunteer there and I see how useful that food really is to these people.
Sometimes people forget one of the most important rules in fixing things sometimes trying to fix something will break it even further
honestly I used a food subscription box last January because I live i a part of WI that is practically a food desert, ad it was one of the best ways to get access to fresh fruit and leafy green vegetables... But that's out the window this year because it's gotten to be so big of a market it seems like prices have gone up and quality has gone down somewhat.
Food deserts in America are so dystopian to me, how can the government not subsidise the supply chain for these areas? Surely they are going to pay the price in the ill health of those who cant get consistent access to good food
@@spa2damax with the people ill and uneducated the government can continue to manipulate and abuse the people. it is by design.
@@spa2damax Create the problem, sell the solution. Brought you by the United States Government™
@@spa2damax Unfortunately, some food deserts stay food deserts because they are areas that are "high risk" in that the food stores offer is likely to be shoplifted more than normal. Apparently, running grocery stores and supermarkets aren't quite as profitable as people think, despite how common they are. Without external funding, it's hard for some places to stay open to begin with, let alone opening new branches.
People might stick to getting what they usually get because healthy items tend to cost more (eg. soda being cheaper than water), while others simply wouldn't change their dietary habits when fresher foods are available even if they can afford it. In general, diets are the hardest things for people to change. But yes, I do agree, that food deserts are dangerous to allow to continue. The fact that some people have no choice but to continue eating the foods that keep them unhealthy really isn't good.
Do you have any data on the claim that food usually is going somewhere useful? My understanding was that an enormous amount is thrown out as a matter of course, but I would like to be shown that things aren't quite as bad as that.
I linked my sources in the description but here's a little factoid from the third one for those who hate to click stuff:
"On their Frequently Asked Questions section of their website, Imperfect Produce claims that the California Food Banks only take 150,000 lbs per year of produce from California’s farmers as a donation, implying that the rest in going to waste. But the California Association of Food Banks say they receive and redistribute 164 million lbs of fruits and veggies each year!"
The claim isn't that food waste doesn't happen. The claim is that the supply chains for ugly food brands aren't changing anything about that. I'm not an expert here but I think Shaq's claim is that the food waste you're describing happens mostly at the supermarket or in people's homes, not further up the chain where the ugly foods people get their ugly foods.
I've talked with the owner of the local budget Mennonite grocery store, he sells a lot of "ugly" produce and cuts of meat. He says the ugly food from our province's food terminal pretty much all ends up at budget grocers or to a lesser extent food banks as well.
Sure there's things that expire while in store and are thrown out, but pretty much everything that comes into the main food terminal here gets shipped somewhere
Food producers use a lot of the "ugly" food in other uses, such as ugly tomatoes being used to make store-bought salsa. It makes sense, you're incentivized as a producer to NOT throw out food because then you're wasting money.
I uh actually did not know that shorts had video descriptions at all 😅
I've been to that American discount grocer in Mesa many times! Cool place to browse, never know what you'll find
I was a delivery driver for Imperfect Foods and most of their food is not properly stored. We delivered the food in regular vans with no refrigeration…
We got ALOT of complaints for moldy fruits, improper vacuum seals on product, leaking product coming off the 18 Wheeler.
Good Concept Bad Company
It is moments like these I am glad to be autistic and immune to advertising. This is due to my lacking in context sensitivity.
Literally been thinking the same thing for the last few years since every youtuber I watch has started shoving ads in my face.
Adds come across as obnoxious and unrelatable more than useful and relavent.
Your videos are always on point and hilarious. Thank you so much for making them, keep up the great work!
yea they are saying that the food was gonna be thrown away but they're just trying to make a profit out of food instead of donating it
Just remember this:
Ads=lies
Carefully crafted lies, but lies
Disruptive middlemen actually making it harder for the people to get what they want? Yup.
My least favorite version of this is any type of reseller, whether that be clothes, gaming or music. Buying something in bulk just to jack up the price 3x and sell it back to those who wanted it isn’t a business, it’s a scam with the label of “””convenience””” tagged on to it. Lame as fuck.
Not a fan of people buying things, hiking prices, then reselling? I have bad news for you about almost every single business
That's called rent-seeking behavior. I can't stand businesses whose entire model relies on just making something harder to get. It adds nothing of social value to our economy.
@@riflespear7399
Yeah, I guess when you frame it in the most general way possible.
@@RebornLegacy not a fan of businesses not adding "social value" (whatever the fuck that means) to the economy? I have bad news for you about almost every business
Actual holesallers don't do this
I worked at a firm selling frozen food to small shops. We bought most of our inventory. And then resold it
What we provided was the fulfilment of small orders, i mean SMALL like 10 items, to shops who couldnt make orders to larger wholesalers because they lacked the budget, space, or customer base.
We added value by being the ones fullfulling a need. Thats what actual middlemen do. Its the same with any store. You don't want 100 tshirs you want one so you to a shop that bought 100 because you can't and buy 1
Scalper style ppl on the other hand disrupt this process. They go to the store and buy 100 tshirts and then resell them at higher value. Thats who's disrupting the supply chain and offering nothing of value.
Not middle men, nor companies who offer actual convenience
Great video!
something something no ethical consumption something something capitalism
In general buying more ethical is impossible, change comes from movements not brands lol
Just found your channel and I am in love with the diversity of info
"ugly" food companies are the only companies who will ship food to people in rural areas.
My grandmother lives thirty miles out of town and when she broke her hip and couldn't shop she could only get food from Misfits markets.
They kept her fed.
I guess that's the benefit of being poor. I can't afford to be clicking Buy on things just because the ad for it is inviting. If I need it, I'll find the product that suits me best at my price range, regardless of marketing.
Thank you for shining a light on an often underlooked issue that interests anyone who likes food and social issues (wink wink algorithm)
Yep one minute I'm boycotting nestle the next I'm avoiding grocery middle men. What a year so far.
Imperfect food sends you rotten food. I tried it and the lady told me the food that I got for a week was only good for 4 days. And the quality was worse then my local budget grocer. So I’m left just buying from local farmers when I can.
I used to work for a shipping company for produce. A lot of it does go to waste, but they see if the employees wanna pick out the good ones first. I've had small and misshapen strawberries, as well as over-ripe bananas and watermelons that were still ok enough not to give you diarrhea.
Just looked into this issue after being skeptical of your review and I can safely say that you are completely correct in your review of these companies. While your take does not highlight or take food waste seriously enough and at a glance comes across as conservative pseudo-woke, your recommendations in the comments and resources are legit and are probably genuinely making a positive difference. Looking into being involved in my local CSAs rn because of this video and there is one only a town over from me that specifically looks to hire those with disabilities and has been in operation for over 20 years. Great stuff, thank you for the info!
I use one of these "ugly" delivery services not because it's supposedly "saving" food from being wasted, but because it provides me with organic produce delivered right to my door at an often times cheaper price than I can get from my local Whole Foods. It should be said that whenever possible I do buy from local farms, but frankly they just don't always have the specific products I'm looking for.
exactly
"You expected shitty stolen meme, but it was me, well informed, well structured video"
Someone managed to put a very important and value lesson in a 30 second clip, thank you.
"Usually on its way." The truth a lot of food does not make it to the dinner table. Those intermediaries wouldn't exist unless they can sell that food waste. Therefore its more likely to make it to a consumer.
A lot of food doesn't make it to the dinner table for a lot of reasons. Someone might buy a chicken and throw it out after it goes bad. But companies like these just take food that was headed to lower income destinations and sell it to select (usually wealthier) zip codes.
@@internetshaquille You say lower income destinations, but there is a massive problem with food deserts in Rural America and Inner City America. I also think these companies are just appealing to the lack of critical thinking among consumers, but the concept could appeal to these areas if applied properly. There is nothing more annoying than having to drive 25 minutes on the high way to get to a grocery that has everything I need (ie. Not a convenience store) when I am in butt fuck nowhere Kansas. If I was poor I have no idea where I would get the money for Food + Gas and still be able to get everything else I need.
I like Misfits Market as an affordable way to get organic pantry staples & some produce for a lot cheaper (at least than what's available in my area) but Imperfect always seems to be more expensive. Obviously this is a quick video meant to help people think more critical about these "sustainable" startups, but I think the truth behind ugly produce is a lot more complicated. Not all food pantries accept fresh produce, and some in the articles even mention that they haven't seen a reduction in donations. I think there is a niche to be filled in waste reduction, but the true root of the problem is how large-scale agriculture works in this country.
yes i could never find organic fruit and veg for the prices misfits market offers.
Thank you internet Shaquille, I trust u with my life
I hate it when they take advantage of people who just wanna be a good person and cut back on waste
This imperfect foods thing is just gentrification of cheap veggies.
You're a legend
Didn't comprehend most of this. But what I can add is, there are sponges that grow in water. Don't know how but it's probably better to use than manufactured ones
This is quite possibly the objectively best TH-cam short in existence
Now this is the cynical social critique I subbed for! Wait.
Showing my co-worker who is always broke, because she's always bragging about buying these "so called meal boxes" for her family, THIS VIDEO!
Just do your best In buying bruised fruit and vegetables from the regular supermarket or products that are near the end of their shelf life. Those often get left in the shops so buy those :) wash them thoroughly, cut off any bruising you’re not comfortable to eat (not mold though, toss it) and enjoy.
Idk, in Germany many supermarkets dump the food into the trash. Then lock the trash so that homeless people cannot steal it.
I resent the "revolving door of ethical/unethical comapnies" mentality people have so much. Whenever I see someone unironically asking "how do we feel about [insert corporation]?" on Twitter a piece of me dies.
What is wrong with someone wanting to find out if a company is ethical or not?
I've tried 2. Imperfect foods, and Thrive market. Neither were cheaper(especially Thrive), and while Imperfect foods had some interesting options the delivery was full of waste. For example I got 5lbs worth of meat. It came in 2 boxes wrapped in un-recyclable material, and had 7 ice paks that went into the garbage. I didn't need them.
The real test is see which ones want your CC, and info before you can even look at what they offer.
And for companies like Blueland, the really "ethical" options they offer are the stuff that reduces plastic waste, like their soaps. It's what got them into business in the first place, and I haven't had to buy a plastic soap bottle since I became their customer. Now I'm trying their cleaning products, because they also come in tablet form to reduce plastic waste.
It’s ridiculous how much perfectly good food we throw out every day.
If companies weren’t terrified of lawsuits, maybe that food could’ve gone to people who would literally not survive without it.
No. Ethical. Consumption. Under. Capitalism.
Come on people, we've been over this. We won't start eating ethically before we get rid of this outdated economic system in favor of something sensible.
capitalism is inevitable. In the soviet union, the vodka, coffee, and cigarettes were currency. You cannot bottle the market, never. It is impossible, and would require you infringe on other people, anyway, and we are not your serfs.
I’d rather buy fake virtue signaling food under capitalism than literally starve while politicians get rich under communism you damn commie.
At least under capitalism anyone is free to make their own silly brand and ppl are free to *just not buy it*
No secret police or killing of political defectors necessary.
"Blood is constant. Every drop I drink, someone must bleed."
No ethical consumption, period. To stave off death we must hasten the death of other beings. This is the nature of things. No human system will solve what the animals never have in 4 billion years of evolution.
That's a nice get out of jail free card to give yourself so that you never have to do anything slightly inconvenient or thoughtful. Since you could live to be 150 and still probably be in a capitalist society, you can just blame someone else for your whole life.
@@shoopoop21 lol capitalism isn't when markets and trade exist
Thank you for actually explaining this. Every time I hear about a new brand trying to sell me a meal plan I get annoyed as there’s never a good way to lessen food waste besides just simply being smarter with your own food. You simply cannot control the millions of dollars of food waste thrown into the trash by fast food brands.
unironically one of the best shorts ive ever seen
I work in UPS and hello fresh boxes are the worst. The brand doesn’t mater, they are all the same weird size that takes up an awkward space on the shelf. When the dry ice melts it’s all slimy because it’s weird recycled stuff that once it melts, it does it all the time. I know it’s not meat juice but FEALS LIKE IT.
Once again, Shaq is spitting nothing but the absolute truth. When will he miss?
thanks, these ads are psychological warefare
God I appreciate this channel. Makes shorts that make me realise I’m wasting time watching shorts 😂
I love how this is just a first world problem, here ugly or not everyone buys the same thing as long as it's not rotten
too good to go is an alternate example of a fantastic service that saves food literally before it goes in the trash
Glad to see this is being increasingly recognized. I’ve told friend’s that you would get the exact same “ugly” produce at the 99 cent store instead of these companies. Ultimately, an individualist-American mindset overrides critical thinking which leads them to believe these companies are the only way of benefitting a non-issue.
Tip for people looking for ethical foods: shop local when possible! Farm shares, local stores, and local farm to table butchers get you food that tastes even better and you can often trace the origins. Plus it helps out local farmers who (usually not always) have more sustainable farming practices. You'd be surprised how many even deliver!
I really hope at some point in time, ads are eradicated except for people that actually need it. They really do cause literally every problem
Me throughout the video:
Are you saying revolving doors are bad?
"Uncle Ben what happened?"
"GREEN M&M PUCCI"
i realize that this is entirely unrelated but the shine sound effect made me smile
Excellent short commentary, this did make me think and I appreciate that.
I honestly belive there should be a high-school class covering what the internet is.
Bro this is the first vid of yours I've ever seen. We need more of you. You should be in charge
As someone who has sold “ugly vegetables” at farmers markets, there are pallets and pallets and pallets that rise tall of marked produce. I would be happy for thousands of these companies to spring up to make at least a dent in the food waste that our agricultural system produces.
The the importance of hyper aggressive adblocker, multiple ad blockers blocking absolutely everything.
Publix throws away ugly food.
If a piece of produce touched the ground at all, it goes in the trash compactor
If anything they should make a company called "last minute" that collects all the food waste from businesses and grocery stores. Yknow the ones that want/need to toss perfectly good food in most cases just to keep a profit margin. (I get that sometimes it could actually be going bad and it's more of a health risk, but in some cases it may be good"
I saw this video so many times and because of the thumbnail in TH-cam shorts I thought it was some meme. Now I think I know a little more
Anyone who has worked in a supermarket knows how crazy the food waste is. Literally thrown in the garbage for not looking good
It's people who want to make extra money for no extra effort. They're like, "haha maybe we can trick people into buying weird food and say it helps the environment when it doesn't"
"No way that works"
**works**
The best part is that a lot of those good brands purposely make those foods “wrong”
Looking for even nice produce is literally an instinct we have as humans.
In the US up to 40% of food grown for humans goes to the landfill. That’s because we’re a wealthy country, so the waste comes from the retail and consumer end, as opposed to infrastructure or farm issues on the production end.
You will save money and waste less food by making sure you never have to throw food out. Be realistic about what you’re going to eat when you go to the store. Write out a list, take inventory of what you have, plan recipes and shop based on those recipes. Make sure you can always see your perishables so they don’t get to the point of perishing while waiting to be eaten.
Also expiration dates are like made up. That is they’re not standardized and have no basis in reality. Just because your label says your food is expired doesn’t mean it’s dangerous to eat. Obviously be careful and read up on other accounts, but most food is totally fine to eat shortly after it’s expiration date, sometimes even longer. If you’re still squeamish about eating expired food than don’t put yourself in that situation in the first place. Only buy enough food that you can eat, and even if you’re preparing for shortages, always rotate your stockpile so your stash is fresh. Don’t give yourself opportunities to have to throw out food!
My family used to shop at a budget grocery store, everything was ugly, but it was fine. My brother is 6’1 lol. The way an errant ugly fruit or veggie looks is not an indicator of its taste or quality, and we need a cultural shift that accepts ugly food so it doesn’t have to be designated as second rate in the first place. Of course the ugly repulsion does help lower income people because the wealthier people will not buy it, but conceptually we should welcome all food as something that nourishes us.
I’d also recommend you get a decent size storage tote container/fish tank, some red wriggler worms from the bait shop (okay you can order them online too), and save your cardboard boxes because you can use these to make a vermicompost box for your plant based food waste. If your municipality doesn’t have composting and/or if you don’t put your food waste into the designated compost bin it goes to the landfill where it will rot and emit methane, and then be sealed under tons of other garbage, those nutrients locked away forever.
Vermicomposting is easy, doesn’t smell, and gives you free “fertilizer” after. Don’t put animal products into this, just plant based food waste. The food waste is eaten by the worms, and their castings (poop) is the fertilizer. The cardboard is used to keep moisture balance so the worms don’t get too soggy.
You can keep food scraps in a container in the freezer to save them while your worms work on the stuff in their bin. As they reproduce they’ll be able to take on more food.
Look up some tutorials online if you’re interested! I did this in college in my apartment, had the bin under my sink. No smells because I was careful not to put in more food than could be eaten by the worms. It’s slower than the traditional Berkeley method compost pile, but you can do this if you don’t have room for a compost pile, like if you live in a city or don’t have a yard.