Newsletter Design | A Step-by-Step Tutorial in Klaviyo

Newsletter Design | A Step-by-Step Tutorial in Klaviyo
Katarina Mravlja is a Lead & Creative Services Designer at Flowium. Graphic design is one of her biggest passions. So in this video, she will show a step-by-step newsletter design tutorial in Klaviyo. Following her instructions, you can create a similar eye-catching newsletter design for your eCommerce brand.
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[@Flowium]

Request Free Email Marketing Audit: flowium.co/3Xuo0fY

[@NeuralNewsletters]

TLDR: Newsletter design in Klaviyo can be created without custom HTML coding, focusing on editing text, adding images, adjusting padding, and creating a cohesive and uniform design with proper hierarchy and structure.
00:00 💌 Newsletter design is longer and contains more content than a regular campaign, including updates, blog posts, podcast episodes, and new product launches, and I'll show you how to create it in Klaviyo.
01:21 💌 Create a new template in Klaviyo, choose basic one column layout, and use the Styles tab to automatically apply formatting to text boxes and elements for a cohesive and uniform design.
04:37 💌 Learn how to design a newsletter in Klaviyo without custom HTML coding, focusing on editing text, adding images, and adjusting padding.
07:50 💌 Adjusting spacing and letter spacing, as well as creating transitioning background colors using images, are key steps in newsletter design.
10:26 💌 Proper hierarchy and structure, along with adequate padding and white space, are essential in newsletter design, and Klaviyo can be used to edit images, add paragraphs, and adjust padding.
13:54 💌 Customize CTA button and create white space for easier interaction in newsletter design using Klaviyo.
23:18 💌 Learn to create a cohesive newsletter design with colored backgrounds, headings, and a call-to-action button using CSS in Klaviyo.
28:46 💌 Update the copy and add custom colors to your newsletter design in Klaviyo, including unsubscribe and manage preferences links, organization name, and address.

[@yavorhristov189]

How can I make a newsletter series send automatically?

[@Flowium]

Hey! You can schedule them in advance. Here is our step-by-step guidance: th-cam.com/video/YDuG8BdvClU/w-d-xo.html