E13: How to Build a Winning Sales Team for SaaS Startups

E13: How to Build a Winning Sales Team for SaaS Startups
Simon Horrocks is a serial startup and scale-up leader who has worked with Harness, AppDynamics, and ScienceLogic, building revenue and teams from the ground up to $50M in ARR.
Timestamps
00:47 Starting from Zero
03:54 Recruiting the right people for your startup team
12:07 Importance of a good sales process
18:16 Leading vs Lagging metrics to manage performance
23:13 Building a winning startup culture
28:39 Importance of genuine interest in the customer
30:50 Learning from Simon’s great people-focused leaders