What is Dynamic Pricing? How does Uber set its prices?

When it comes to their pricing model, companies like Uber and Airbnb subscribe to one of the most popular strategies out there: dynamic pricing. Dynamic pricing, also known as surge pricing or demand pricing, is a pricing strategy where prices fluctuate based on market and customer demand. Learn how Uber uses dynamic pricing to produce profit and how to determine if this strategy is right for your business.
Free Sales Pricing Calculator: clickhubspot.com/7vt
Blog articles:
• The Ultimate Guide to Pricing Strategies: clickhubspot.com/99f
• 6 Pricing Trends to Consider: clickhubspot.com/7x5
• Demand-Based Pricing: clickhubspot.com/n3e
• Guide to Dynamic Pricing: clickhubspot.com/e58
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Video Chapters:
0:00 What is Dynamic Pricing
3:17 Pros of Dynamic Pricing
3:53 Cons of Dynamic Pricing
4:47 Is my Business a good fit for Dynamic Pricing
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#HubSpot #dynamicpricing #uber

[@rebekahambrose5839]

This was very well done! Thank you for a great explanation. I'm surprised you don't have more likes and views.

[@soumen_das]

The main issue is business owners creating fake demands to surge the price.

[@geperezg]

Great analysis!

[@bloxstrexdimension5300]

Thanks!

[@parthoroy9206]

Well explained.

[@John-dt4bi]

Thank you, Jamal. Nicely explained. Bruce Springsteen sent me here.

[@mastersinmarketing]

Thank you, John! Bruce Springsteen 😳

[@charliecaiki3289]

Gracias!

[@ruwanwlr9388]

Thanks for this

[@mastersinmarketing]

Ruwan J, Thanks for your feedback! you can find more great tutorials at academy.hubspot.com/

[@johnmoore755]

Sounds like a flashy new name for price gouging, Something that used to be a bad thing, but since COVID and the supply chain disruption has been viewed as a smart business practice, wrong will always be wrong, looks like businesses will have to learn honestly in business all over again, and the new American consumer will surely teach them.

[@frankfrohmann1504]

Uber has never been able to generate profits.

[@blackbirght]

9 minutes of video covering 3 sentences of text that are written on Uber website. Come on man you can do better. Tell use something useful, for example how is the base or minimum price determined, because I am sure price can not be 0 even if the supply is through the roof.