The Art of the 15 second Commercial

How to film a 15 second Commercial! Here are my tips and steps with a behind the scenes tutorial of my recent client shoot!
Check out my LUT PACK: www.joeypalmroos.com/shop
Get Music from Artlist - artlist.io/artlist-70446/?art...
Gear I used while filming this commercial:
Canon EOS R5 - amzn.to/3kAfVT6
Canon RF 15-35mm - amzn.to/2K6pxZ0
Canon EF 100mm Macro - amzn.to/3f3w4PN
Laowa Probe lens - amzn.to/32RZ6Nf
Rhino Arcii slider - amzn.to/3kynIAR
Godox UL150 - amzn.to/2KeX1Vj
M1 RGB LED - amzn.to/3lCb98J
Aputure 120Dii - amzn.to/38P8jcY
Manfrotto 535 Carbon tripod amzn.to/2UxocMV
BD Background paper - amzn.to/3faMp5b
Client Poppamies: / oy_poppamies
Follow me on Instagram: / joeypalmroos
Check out my Lightroom Presets: www.joeypalmroos.com/shop
Subscribe for more videos: / joeypalmroos
Business inquiries: [e-mail]
joeypalmroos.com/commercial
Produced by: Joey Palmroos

[@isloooboy]

Love the energy and the amazing details which presented in front of us in such a short amount of time which is SUPERB. Keep bringing more and more and wish you good luck SEE YA SOON!

[@codreanartur5408]

great results, Very good light.

[@soltova]

Wow! Perfect studio! Good lesson, man!😍👍❤️❤️❤️❤️❤️

[@cl3seup]

I admire your work. Brilliant brother keep on doing the best ❤️

[@SerapioSergiovich]

Excellent video plus quite proper images.

[@J.K.productionsDE]

I'm only making 15 seconds commercials on this channel, except for one short film. Its a really good way to start!

[@JoeyPalmroos]

Sweet dude

[@J.K.productionsDE]

@@JoeyPalmroos thanks!

[@SolidBlueBlocks]

J.K. Productions your videos are cool!

[@2doolists297]

You guys are really amazing .. good team .. good studio .. good equipment = good work :)

[@diegoprods7971]

Thanks very cool. And lovely assistant too

[@sebastianrestrepo2681]

I felt like watching a movie and I remembered that it was a May commercial, you do magic man!.

[@infinitonica2362]

What a wealth of valuable information! Thank you so much for making this. I'm about to release a product I have been developing for years. It's very complex (not like mayo haha), but I'm trying to get the intro down to a similar time frame. It's amazing how much can be said in such a short period of time.

[@Filmmakeroo7]

It will really helps me for my next product shoot.
Thank you Joey. Awesome as always.

[@JoeyPalmroos]

😊🤘 that’s awesome thanks

[@km8890t]

We're going to need more of these videos Joey 🙌🏾🙌🏾🙌🏾

[@JoeyPalmroos]

More in the works 🤘😊

[@marqflips]

Amazing!! 👑 of the short commercials

[@JoeyPalmroos]

🙏 thanks

[@cbcphotography9781]

Inspiration video! Aaaawwesome

[@tristan9317]

Wow this is amazing every project you do gets better and better truly incredible 🔥

[@JoeyPalmroos]

Cheers Tristan 🙏

[@pho977]

You're very talented bro!

[@zphotography4767]

Always love ur commercials video !

[@JoeyPalmroos]

Thanks man! Loving the support 🤘

[@NickFaulkner]

Same here!

[@matthewdeery]

Well done Joey - nice concise tips with engaging storytelling.

[@JoeyPalmroos]

Thanks Matthew 🤘

[@southcoastvisuals]

Educational. Entertaining. And damn good salesmanship. Incredible work Joey!

[@JoeyPalmroos]

Thanks a million Sam! 🤘

[@GastonEnria]

Love the video man! Thanks for sharing your knowledge

[@JoeyPalmroos]

Thank you 😊🤘

[@ClaudioDesideriMusic]

Fantastic, thanks!

[@lianavibes]

Loved this! Such a great job!

[@JoeyPalmroos]

Thanks so much 🤘😊

[@barryjnrsilverback4863]

I feel you bro. Keep doing it ❤❤

[@buckproductions4058]

Just from the start!!! Glued!! Dang it man...... too awesome. Sheesh.

[@JoeyPalmroos]

😊🙏 thx!

[@christianmejia4839]

That is beautiful work❤️

[@JoeyPalmroos]

Thank you 🙏

[@turismoemsaopaulonobrasile868]

Congratulations!!! My traceje!!!!

[@alfincconcepts9341]

Great!! each shot MUST have a meaning - some wise words there

[@TheRealMcDylan]

This is great! Love it! Alot of inspiration !!

[@JoeyPalmroos]

Thanks! Great to hear 🙏

[@MarceloGori]

As already mentioned I like your creativity but even further your passion on it... Bravo!!!! 😎😍🎬💪

[@JoeyPalmroos]

Thanks dude 🙏

[@wachiddaga2919]

Wooow. That's really amazing works

[@JoeyPalmroos]

Thank you 😊

[@mirabelletaylor]

I'll start off with your voice, it has a way of making people stuck till the end. And man your precision in such a short amount of time is commendable. Now you're stuck with me, lol. I just had to subscribe.

[@groundbreakerexplore]

Awesome tutorial, I learned so much. Thanks

[@JoeyPalmroos]

That’s awesome 🤘

[@YoungIzz]

this was great man really dope!

[@qtben17]

That’s a crisp look from r5. Nice!

[@JoeyPalmroos]

🔥🤘😊

[@diywind1387]

fantastic

[@artistakhobby3147]

I just get happy anytime i see you release a new video🔥🔥😀

[@JoeyPalmroos]

Thanks really means a lot to hear 🙏😊

[@alexandrelamas7769]

AWSOME

[@JoeyPalmroos]

Thank you 🤘

[@hanntongfong1226]

master of commercials i love this

[@diegoalonsojulca7687]

I really like this job

[@JoeyPalmroos]

Thank you 🙏

[@Abdulrahman-tc6vq]

Nice, clean , well edited , well colour graded... i mean damn u nailed it.
I love how you integrated the zoom out key-framing at that hero stop motion shot at the end .. absolutely creative shit 👍🏼

[@JoeyPalmroos]

Thanks means a lot 🙏

[@jeremywithacamera235]

I did a commercial for an adult learning center. They had a 45 second slot in a medical clinic waiting room.
We brainstormed the message they wanted. We worked out 3 separate stories.
Each story had 5 seconds each to introduce the issue and ended with 5 seconds each for the conclusion.
Each story had 1 to 3 second shots for each frame.
One of the stories had 5x 1 second shots. That was quite a challenge.
I admire your attention to detail. Well done!

[@SiebMab]

Amazing video 🤩

[@joonasnieminenfi]

Somehow this is the first time I've watched your videos. Instant subscriber - fellow filmmaker from Finland! Great topic and excellent production!

[@JoeyPalmroos]

Thanks for the support dude 🤘😊

[@devideski7335]

th-cam.com/video/dHZ0Axud0R0/w-d-xo.html

[@PlayFactoryYT]

Wow! that was amazing

[@JoeyPalmroos]

Thank you 🤘

[@chrisartistry0209]

THIS IS SOOO INCREDIBLE!

[@JoeyPalmroos]

Thanks 🙏

[@AksharParmar]

Love the vids man. Great.

[@JoeyPalmroos]

Thanks Akshar!

[@aybooy]

Epic!

[@jackstevensbass]

Happy new year, dude!

[@JoeyPalmroos]

Thx man! Right back at u 🤘

[@ChinchillaByte]

Thank you for the advice, your shots looks sick. Gave me inspiration to practice my b-roll

[@JoeyPalmroos]

Thanks man awesome to hear you r liking the vids 😊

[@campa_t]

the whole video and the thumbnail scream daniel shieffer
you are pretty much at the same level quality wise

[@JoeyPalmroos]

Thanks man, just doing my own thing 😊 thx for the nice compliment, Daniel is a cool dude.

[@adcreative4319]

Awesome joey👍🏻😊

[@JoeyPalmroos]

Thank you 🙏😊

[@filmfoodfunleannejoss3529]

Awesome advice and video as per usual! 💯% 🔥🔥🔥

[@JoeyPalmroos]

Thanks so much!

[@PeterLindgren1]

The Finnish master of commercials, right here!

[@JoeyPalmroos]

Thanks for the love Kung 😊🤘❤️

[@JoeMulama]

We still building?

[@PeterLindgren1]

@@JoeMulama taking a weekend break, jumping on it first thing on Monday 😂

[@OlleyThorpe]

Good to see you here Peter! Joey Killed this one!

[@OsamaManzoorFilms]

@@PeterLindgren1 when will this Monday come 😅😝 waiting for your video. Best of luck

[@jbejarano77]

Badass like always man 🤙

[@JoeyPalmroos]

Thanks so much 😊✌️

[@onifadeolasunkanmi2994]

Woooooow! this is awesome

[@eriksomnas]

Great video, and mad food styling skills on the tacos!

[@JoeyPalmroos]

Thank you 🙏😊 for food styling skills gotta thank my fiancé

[@alfincconcepts9341]

Woow, I just feel like i should be writing a script from this video to apply some creative shots in my next project "BANGER VIDEO"
Thumbs Up @joey!

[@suhaibali8073]

Please never stop doing this is like a dream vid bro keep it up

[@JoeyPalmroos]

Thanks for the love 🙏

[@suhaibali8073]

Don't stop

[@JoeyPalmroos]

@@suhaibali8073 never ;)

[@AlpacoFilms]

This is fantastic! Loved your tips! I had a commercial shoot where they didn’t give me another pack of beer and used it all through the shoot and had an EMPTY BOTTLE before shooting the hero shot! Lessons learned!

[@JoeyPalmroos]

Thanks man! Ye I feel u

[@jimmystewartuk]

Thanks for the tip mate!

[@JoeyPalmroos]

🙏

[@Sri_Space]

That's it you got my attention this is called creativity, upto the point, meaningful, true way creating video good video's man. Just Subscribed!!!

[@JoeyPalmroos]

Thanks man really means a lot 🙏😊

[@danielonneberg9679]

Awesome video, will definitely start making those 15 sec videos to practice 🔥🤩

[@JoeyPalmroos]

Thanks man! N hell ye awesome to hear 🤘

[@foodmix_ira]

The best 👌
Thanks ❤

[@true_niko]

you crushed it 😍

[@JoeyPalmroos]

Thanks man!

[@jhongvillagra2047]

Darn. You are genius. 👏

[@waindrasudharta6734]

hi joey, we are from indonesia also watching this video.. we are so excited.. nice job bro

[@CookingwithYarda]

NIce one ! And very expensive gear too !

[@rajluhar3937]

Wow, Amazing 🤩

[@JoeyPalmroos]

Thank you 🤘

[@miguelgb4248]

amazing
you are the master

[@JoeyPalmroos]

Thanks! Loving the support 😊🤘

[@Gadrosful]

Wow! Great

[@JoeyPalmroos]

Thank you 🤘

[@MichaelHurdleStudio]

Great information dude. Thank you.

[@JoeyPalmroos]

🤘😊

[@cosplay-in-a-nutshell]

Learned. Liked. Subscribed!

[@JoeyPalmroos]

Thanks Marcel 🤘😊

[@ulanzi]

👍👍👍love it!!

[@JoeyPalmroos]

🙏 thank you

[@davidgilbertvo]

Looks delicious, Joey! 😁

[@JoeyPalmroos]

Thank you 🙏

[@Jakecooks]

pretty cool video, I am trying to learn how to implement little things into my cooking videos, not looking to do commercials but just add better content to my stuff.

[@zionnocon]

wow this is insane.. you have my like...in 15 sec you got my attention..keep on sharing videos.

[@VvipMunda]

Lovely

[@JoeyPalmroos]

🙏

[@ExploreCreateCapture]

Awesome video mate love it🔥🙌

[@JoeyPalmroos]

Thank you :)

[@abderahimwachtouk617]

amazing

[@JoeyPalmroos]

Thank you 🙏😊

[@360degreesofyou7]

Nice !

Awesome Joey, You ar ereally on the road of being the King of Commercial. i love your videos. They are so inspiring. I wanna make a parfume commercial. Once it's done I'll send you a link. it would be great to see you do one as well. have a great time bud. and keep rolling. You are awesome.

[@JoeyPalmroos]

Thanks man means a lot 🤘 that’s awesome! Send me the link once done 🔥🔥 I actually just shot a perfume ad if you scroll down my uploads 😊

[@AndyLSB]

this was actually pretty freaking good !

[@JoeyPalmroos]

Thanks so much 🙏

[@tuto5823]

This piece of video worth a fortune mate. Cheers and blesses from Sri Lankan Tuto.

[@thorstenklinner6694]

Great job..,
Nice video...

[@1949AKN]

That was nice and important.

[@thewalkingpassport9739]

Grate video👍. Thanks. I didn't know what you can do in seconds😊. Grate job👏👏

[@JoeyPalmroos]

Thank you 🙏

[@min11benja]

awesome! thank you

[@JoeyPalmroos]

🤘 thanks man

[@robertophoto1191]

awesome

[@pakcsolutions2025]

great video! Appreciate the tip on grabbing your ending/hero shot at the beginning, something super simple I never thought of.
Side note: you should have tried to do a "bottle flip challenge shot" and land the mayo perfectly in frame

[@sevideotyyppi]

Siistiä ja inspiroivaa kuten aina. ✌👊

[@JoeyPalmroos]

Kiitos 🤘

[@Joe-br7vf]

So love

[@JoeyPalmroos]

🤘

[@HCBCHEMISTRY]

Thanks for the tips. I got to make a 1 min commerical but I find this to be helpful.

[@JoeyPalmroos]

🤘😊

[@MarekMars]

Nice work.

[@JoeyPalmroos]

Thanks Marek!

[@theSilentDude96]

Nice. I like it, hope to produce this type of quality soon

[@JoeyPalmroos]

Thanks so much!

[@chasingshadows9559]

I LOVEEEE YOUUUUUUUU

[@CookingWithTheCajun]

nice work

[@martianortiz477]

that was amazing

[@JoeyPalmroos]

Thank you

[@robinmasters3807]

nice work. seeing the toothpicks holding the hot dog bun together in the final edit was the only floor.

[@ryfilms1]

wow this is fire thank u for sharing

[@JoeyPalmroos]

Thank you 🙏😊

[@Yaseen.Shaikh]

Superb 👍